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Lewis Galoob Toys, Inc., was a toy company headquartered in
South San Francisco South San Francisco is a city in San Mateo County, California, United States, located on the San Francisco Peninsula in the San Francisco Bay Area. The city is colloquially known as "South City". The population was 66,105 at the 2020 cens ...
,
California California is a state in the Western United States, located along the Pacific Coast. With nearly 39.2million residents across a total area of approximately , it is the most populous U.S. state and the 3rd largest by area. It is also the m ...
. They are perhaps best known for creating Micro Machines, which accounted for 50% of its sales in 1989, and distributing the Game Genie in the United States.


History

Lewis Galoob Toys was founded in 1957 by Lewis Galoob and his wife, Barbara Galoob, as a small distributor of toys and stationery. Galoob's first toy success was the reintroduction of a battery-powered Jolly Chimp, a cymbal-banging monkey toy that nodded his head when activated. The company was incorporated in 1968. In 1970, Lewis Galoob became too ill to continue as president, and his 21-year-old son, David, dropped out of the
University of Southern California , mottoeng = "Let whoever earns the palm bear it" , religious_affiliation = Nonsectarian—historically Methodist , established = , accreditation = WSCUC , type = Private research university , academic_affiliations = , endowment = $8.1 ...
to take over the family business. In partnership with his brother, Vice-President Robert Galoob, David aggressively pursued new product development, and transformed the company into a $1 million business by 1976. The company was greatly affected by the financial collapse of Black Monday in 1987, year in which it lost $25 million, but the following year it recovered by generating a profit of $6 million. By 1988 the company manufactured 85% of its toys in
China China, officially the People's Republic of China (PRC), is a country in East Asia. It is the world's List of countries and dependencies by population, most populous country, with a Population of China, population exceeding 1.4 billion, slig ...
. Galoob was involved in a landmark
intellectual property Intellectual property (IP) is a category of property that includes intangible creations of the human intellect. There are many types of intellectual property, and some countries recognize more than others. The best-known types are patents, co ...
lawsuit, ''
Lewis Galoob Toys, Inc. v. Nintendo of America, Inc. ''Lewis Galoob Toys, Inc. v. Nintendo of America, Inc.'' is a 1992 legal case where the United States Court of Appeals for the Ninth Circuit concluded that there was no copyright infringement made by the Game Genie, a video game accessory that ...
'', over the
Nintendo Entertainment System The Nintendo Entertainment System (NES) is an 8-bit third-generation home video game console produced by Nintendo. It was first released in Japan in 1983 as the commonly known as the The NES, a redesigned version, was released in America ...
version of the Game Genie.
Nintendo is a Japanese multinational video game company headquartered in Kyoto, Japan. It develops video games and video game consoles. Nintendo was founded in 1889 as by craftsman Fusajiro Yamauchi and originally produced handmade playing cards ...
charged that the Game Genie violated copyright by creating an unlicensed derivative of their copyrighted games. Galoob won the lawsuit and continued to produce the Game Genie. In September 1998, American toy giant
Hasbro Hasbro, Inc. (; a syllabic abbreviation of its original name, Hassenfeld Brothers) is an American multinational conglomerate holding company incorporated and headquartered in Pawtucket, Rhode Island. Hasbro owns the trademarks and products of K ...
purchased Galoob for $220 million.Fost, Da
Hasbro Adds Galoob to Its Toy Chest
" ''
San Francisco Chronicle The ''San Francisco Chronicle'' is a newspaper serving primarily the San Francisco Bay Area of Northern California. It was founded in 1865 as ''The Daily Dramatic Chronicle'' by teenage brothers Charles de Young and Michael H. de Young. The pa ...
''. Tuesday September 29, 1998. Retrieved on April 25, 2010.
Today, Galoob is a Hasbro brand name. The name began appearing on retail products starting in 2005. Hasbro has used the Galoob brand logo on its Titanium Series die-cast metal collectibles, including various items from Transformers, Star Wars, and Battlestar Galactica.


Franchises licensed to Galoob for merchandising

*
Aliens Alien primarily refers to: * Alien (law), a person in a country who is not a national of that country ** Enemy alien, the above in times of war * Extraterrestrial life, life which does not originate from Earth ** Specifically, intelligent extrater ...
*
The A-Team ''The A-Team'' is an American action-adventure television series that ran on NBC from January 1983 to March 1987 about former members of a fictitious United States Army Special Forces unit. The four members of the team were tried by court ma ...
* Adventures of the Galaxy Rangers (not released in America) *The Animal 4x4 * Anastasia (1997 film) *Army G.E.A.R. (toys) *Baby Buddies * Baby Face (toy) *Battle Squads Military Action Fleet * BlackStar * Biker Mice from Mars (1993 series) *
Bouncing Babies ''Bouncing Babies'' is a 1929 ''Our Gang'' short comedy film directed by Robert F. McGowan. Produced by Hal Roach and released to theaters by Metro-Goldwyn-Mayer, it was the 92nd ''Our Gang'' short to be released. Plot Wheezer is jealous o ...
*
Chrysler Stellantis North America (officially FCA US and formerly Chrysler ()) is one of the " Big Three" automobile manufacturers in the United States, headquartered in Auburn Hills, Michigan. It is the American subsidiary of the multinational automotiv ...
*Cutie Club * Defenders of the Earth *
Dinosaucers ''Dinosaucers'' is a 1987 animated television series co-produced in the United States and Canada, produced by DIC Animation City and distributed in syndication in the US by Coca-Cola Telecommunications. The show was created by producer Michael ...
(not released in America) *Dozzy Doll * DragonFlyz *Fancy Sounds * Game Genie * Garbage Pail Kids (TV series) (not released) *General Patch (figures packaged as Gen Patch) * Ghostbusters (1984 film) * Go Monkey Go * Golden Girls (toys) *Hollywood's *The Infaceables * Jonny Quest: The Real Adventures *
The Last Starfighter ''The Last Starfighter'' is a 1984 American space opera film directed by Nick Castle. The film tells the story of Alex Rogan ( Lance Guest), a teenager recruited by an alien defense force to fight in an interstellar war. It also features Robe ...
(not released) *Lost n' founds *Magic Diaper *Macro Machines * Micro Machines *Titanium series Micro Machines Transformers (in conjunction with
Hasbro Hasbro, Inc. (; a syllabic abbreviation of its original name, Hassenfeld Brothers) is an American multinational conglomerate holding company incorporated and headquartered in Pawtucket, Rhode Island. Hasbro owns the trademarks and products of K ...
) * Mighty Morphin Power Rangers *Mr. Game Show * Married... with Children *
Marvel Comics Marvel Comics is an American comic book publisher and the flagship property of Marvel Entertainment, a divsion of The Walt Disney Company since September 1, 2009. Evolving from Timely Comics in 1939, ''Magazine Management/Atlas Comics'' in ...
* Men in Black (film) * Mutant League *
Peugeot Peugeot (, , ) is a French brand of automobiles owned by Stellantis. The family business that preceded the current Peugeot companies was founded in 1810, with a steel foundry that soon started making hand tools and kitchen equipment, and then ...
*Peeper Pals * Pound Puppies * Power Machines * Punky Brewster dolls *Razz Blasters *San Francisco Mint Model Gun Club * Sky Dancers *
Spice Girls The Spice Girls are a British girl group formed in 1994, consisting of Melanie Brown, also known as Mel B ("Scary Spice"); Melanie Chisholm, or Melanie C ("Sporty Spice"); Emma Bunton ("Baby Spice"); Geri Halliwell ("Ginger Spice"); and ...
dolls * Starship Troopers (film) * Star Trek V: The Final Frontier * Star Trek: The Next Generation *
Star Wars ''Star Wars'' is an American epic space opera multimedia franchise created by George Lucas, which began with the eponymous 1977 film and quickly became a worldwide pop-culture phenomenon. The franchise has been expanded into various film ...
*
Super Force ''Super Force'' is an American action-adventure TV series which aired from October 1990 to May 1992. The series is about a former astronaut turned cop who uses a highly advanced powered exoskeleton and motorcycle to fight crime in the city of ...
(not released) * Sweet Secrets * T. and T. (not released) * Trash Bag Bunch * Terminator 2: Judgment Day * Ultraforce (comics) *Unifighters *
World Championship Wrestling World Championship Wrestling, Inc. (WCW) was an American professional wrestling promotion founded by Ted Turner in 1988, after Turner Broadcasting System, through a subsidiary named Universal Wrestling Corporation, purchased the assets of Nati ...
*Xpanders * Zbots


References


External links


Galoob.com
(Archive) {{Hasbro Toy companies of the United States Former Hasbro subsidiaries Manufacturing companies established in 1957 Manufacturing companies disestablished in 1998 South San Francisco, California Companies based in San Mateo County, California Doll manufacturing companies 1957 establishments in California 1998 disestablishments in California 1998 mergers and acquisitions