Gaana is

India India, officially the Republic of India (Hindi: ), is a country in South Asia. It is the List of countries and dependencies by area, seventh-largest country by area, the List of countries and dependencies by population, second-most populous ...

's largest commercial

music streaming A music streaming service is a type of streaming media service that focuses primarily on music, and sometimes other forms of digital audio content such as podcasts. These services are usually subscription-based services allowing users to stream d ...

service with over 200 million monthly users. It was launched in April 2010 by

Times Internet Times Internet is an Indian internet technology company, based in Gurgaon, which owns, operates and invests in various internet-led products, services and technology. It is the digital arm of the Times Group, the largest media conglomerate in I ...

and provides both Indian and international music content. The entire Indian music catalog is available to users worldwide. Gaana features music from 21 Indian languages including the major languages such as Assamese,

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Bhojpuri Bhojpuri (;Bhojpuri entry, Oxford Dictionaries
, Oxford U ...

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Hindi Hindi (Devanāgarī: or , ), or more precisely Modern Standard Hindi (Devanagari: ), is an Indo-Aryan language spoken chiefly in the Hindi Belt region encompassing parts of northern, central, eastern, and western India. Hindi has been ...

Kannada Kannada (; ಕನ್ನಡ, ), originally romanised Canarese, is a Dravidian language spoken predominantly by the people of Karnataka in southwestern India, with minorities in all neighbouring states. It has around 47 million native s ...

Urdu Urdu (;"Urdu"
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, Marathi,

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, Maithili,

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and other Indian regional languages. Gaana allows users to make their playlists public so that they can be seen by other users. They can view and favorite playlists. Its

mobile app A mobile application or app is a computer program or software application designed to run on a mobile device such as a phone, tablet, or watch. Mobile applications often stand in contrast to desktop applications which are designed to run on d ...

was launched to support almost all popular operating systems like Android, iOS and

Windows Windows is a group of several proprietary graphical operating system families developed and marketed by Microsoft. Each family caters to a certain sector of the computing industry. For example, Windows NT for consumers, Windows Server for se ...

. Gaana is priced at per month (within India) or $3.99 per month (outside India). Gaana becomes a subscription-only service after failing to secure fresh funds or find a buyer. And it does not provide customers with free streaming from Friday 9th September 2022.Premium version offers Ad-free music, HD quality music streaming and allow users to download songs to play offline.

History

The

domain name A domain name is a string that identifies a realm of administrative autonomy, authority or control within the Internet. Domain names are often used to identify services provided through the Internet, such as websites, email services and more. As ...

, Gaana.com, was first registered on 21 June 2005 and was launched in April 2010. Gaana.com formed a partnership in February 2013 with South Indian Music Companies Association to acquire rights to music from 79 different labels. Consequently, Gaana.com had access to more than 45+ million songs. Gaana generates an annual revenue of US$5 million for Times Internet. Micromax bought a stake in Gaana.com in October 2015. In February 2018,

Tencent Tencent Holdings Ltd. () is a Chinese multinational technology and entertainment conglomerate and holding company headquartered in Shenzhen. It is one of the highest grossing multimedia companies in the world based on revenue. It is also the wo ...

also backed the company with an investment of $115 million. In May 2015, Gaana launched gaming innovation in their music streaming app. The music app has also introduced voice assistant feature. On 8 July 2020, Gaana debuts a short video platform called HotShots after the

Government of India The Government of India ( ISO: ; often abbreviated as GoI), known as the Union Government or Central Government but often simply as the Centre, is the national government of the Republic of India, a federal democracy located in South Asia, ...

banned

Bytedance ByteDance Ltd. () is a Chinese internet technology company headquartered in Beijing and incorporated in the Cayman Islands. Founded by Zhang Yiming, Liang Rubo and a team of others in 2012, ByteDance developed the video-sharing social networkin ...

-owned

TikTok TikTok, known in China as Douyin (), is a short-form video hosting service owned by the Chinese company ByteDance. It hosts user-submitted videos, which can range in duration from 15 seconds to 10 minutes. TikTok is an international version o ...

. In 2022,

Bharti Airtel Bharti Airtel Limited, commonly known as (d/b/a) Airtel, is an Indian multinational telecommunications services company based in New Delhi. It operates in 18 countries across South Asia and Africa, as well as the Channel Islands. Currently, ...

initiated acquisition talks with Times Internet for Gaana.

References

External links

* {{Music streaming services Music streaming services Online music stores of India Web portals Mass media companies based in Mumbai Internet properties established in 2010 2010 establishments in Maharashtra Companies of The Times Group