Fry and the Slurm Factory
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"Fry and the Slurm Factory" is the thirteenth and final episode in the first season of the American animated television series ''
Futurama ''Futurama'' is an American animated science fiction sitcom created by Matt Groening for the Fox Broadcasting Company. The series follows the adventures of the professional slacker Philip J. Fry, who is cryogenically preserved for 1000 years ...
''. It originally aired on the
Fox network The Fox Broadcasting Company, commonly known simply as Fox and stylized in all caps as FOX, is an American commercial broadcast television network owned by Fox Corporation and headquartered in New York City, with master control operations ...
in the United States on November 14, 1999. The episode was directed by Ron Hughart and written by Lewis Morton.
Pamela Anderson Pamela Denise Anderson (born July 1, 1967) is a Canadian-American actress and model. She is best known for her glamour modeling work in ''Playboy'' magazine and for her appearances on the television series ''Baywatch'' (1992–1997). Ander ...
guest stars as the voice of one of the Slurm party girls.


Plot

The episode opens with an advertisement for Slurm, a popular intergalactic beverage. The makers of Slurm are announcing a contest: whoever finds a golden bottlecap inside a can of Slurm wins a free trip to the Slurm plant, a tour of the Slurm Factory, as well as a party with the popular Slurm mascot, Slurms McKenzie. Fry resolves to find the bottlecap by drinking massive quantities of Slurm. Meanwhile, Bender is sick with a high fever (900 °F);
Professor Farnsworth Professor Hubert J. Farnsworth, commonly referred to in-show as either Professor Farnsworth or simply Professor, is a fictional character in the American animated television series ''Futurama''. The mad scientist proprietor of the Planet Express ...
uses this as an excuse to test his experimental "F-ray", a flashlight-like device that enables the user to look through anything, even metal. The Professor is able to find out what is causing Bender's high fever; he reveals a watch that belongs to
Amy Wong This article lists the many characters of ''Futurama,'' an American animated science fiction sitcom created by Matt Groening and developed by Groening and David X. Cohen for the Fox Broadcasting Company. The series follows the adventures of a ...
caught in one of Bender's cogs. After repairing Bender, the Professor leaves the F-ray in the custody of Fry and Bender. Fry realizes that they could use the F-ray to scan Slurm cans for the golden bottlecap. After checking "90,000" cans, they give up on finding the winning can. Fry settles in to relax with a Slurm and chokes on the winning bottle cap. The Planet Express crew arrives at the Slurm plant on Wormulon. After meeting Slurms McKenzie, the crew takes a tour down a river of Slurm through the factory, and see the Grunka-Lunkas manufacture Slurm. Fry tries to drink the Slurm from the river due to his thirst, but he falls off the boat and remembers he does not know how to swim. Leela dives in to save him, and Bender joins them because "Everybody else was doing it." The three are sucked into a whirlpool and deposited in a cave under the factory. They discover that the factory they toured was a fake. They enter the real factory and discover Slurm's true nature: it is a secretion from a giant worm, the Slurm Queen. They are discovered and captured by the worms. Bender is placed into a machine designed to turn him into Slurm cans. Leela is lowered by crane into a vat of royal Slurm, which will turn her into a Slurm Queen. Fry is fed ultra-addictive "super-slurm", so that he cannot resist "eating until he explodes". Fortunately, Fry manages to drag the tub of super-slurm to the crane controls, so he can save Leela while continuing to drink the super-slurm. A freed Leela saves Bender slightly too late, leaving Bender with a hole through the side of his torso. Leela then saves Fry by dumping the super-slurm down a drainage grate. They manage to escape, but are pursued by the Slurm Queen. Slurms McKenzie, exhausted from his years of partying, arrives and sacrifices himself to save Fry, Leela, his two super models, and Bender. When they escape, the Slurm Queen yells that the company is ruined by the discovery of the secret. Professor Farnsworth contacts a government agent to reveal the secret of Slurm. However, Fry is so addicted to Slurm that he tells the government agent that "grampa's making up crazy stories again", so that it can continue to be produced. In the end, the entire Planet Express crew holds a toast to Slurms McKenzie and Slurm itself.


Broadcast and reception

In its initial airing, the episode placed 45th in the
Nielsen rating Nielsen Media Research (NMR) is an American firm that measures media audiences, including television, radio, theatre, films (via the AMC Theatres MAP program), and newspapers. Headquartered in New York City, it is best known for the Nielsen rati ...
s for primetime shows for the week of November 8–14, 1999. Zack Handlen of '' The A.V. Club'' gave the episode an A−. In 2006 IGN listed this episode as number three in their list of the top 25 ''Futurama'' episodes, also stating that this episode was the "most memorable" of the series. When IGN updated their top 25 list in 2013 the episode moved to number 21 and remained there in 2019. The episode was 17th in '' Paste's'' list of the 20 Best Episodes of ''Futurama''.


Cultural references

The episode, including its title, is a parody of the novel ''
Charlie and the Chocolate Factory ''Charlie and the Chocolate Factory'' is a 1964 children's novel by British author Roald Dahl. The story features the adventures of young Charlie Bucket inside the chocolate factory of eccentric chocolatier Willy Wonka. The story was originall ...
'' by
Roald Dahl Roald Dahl (13 September 1916 – 23 November 1990) was a British novelist, short-story writer, poet, screenwriter, and wartime fighter ace of Norwegian descent. His books have sold more than 250 million copies worldwide. Dahl has be ...
and its movie adaptation ''
Willy Wonka & the Chocolate Factory ''Willy Wonka & the Chocolate Factory'' is a 1971 American musical fantasy film directed by Mel Stuart and starring Gene Wilder as Willy Wonka. It is an adaptation of the 1964 novel '' Charlie and the Chocolate Factory'' by Roald Dahl. The fi ...
''. The characters whom the factory paid to pretend to be workers, the Grunka Lunkas, resemble the
Oompa Loompa This is a list of characters in the 1964 Roald Dahl book ''Charlie and the Chocolate Factory'', his 1972 sequel ''Charlie and the Great Glass Elevator'', and the former's film adaptations, '' Willy Wonka & the Chocolate Factory'' (1971) and ' ...
s from the film version of ''Willy Wonka and the Chocolate Factory'' and the tour guide, Glurmo, also wears a
Willy Wonka Willy Wonka is a fictional character appearing in British author Roald Dahl's 1964 children's novel ''Charlie and the Chocolate Factory'' and its 1972 sequel '' Charlie and the Great Glass Elevator''. He is the eccentric founder and proprieto ...
-like attire, and speaks in a
Gene Wilder Jerome Silberman (June 11, 1933 – August 29, 2016), known professionally as Gene Wilder, was an American actor, comedian, writer and filmmaker. He is known mainly for his comedic roles, but also for his portrayal of Willy Wonka in ''Willy Won ...
-like voice. Slurms McKenzie, the Slurm party worm, is a parody of Spuds MacKenzie, the
Bud Light Anheuser-Busch, a wholly owned subsidiary of Anheuser-Busch InBev SA/NV, is the largest brewing company in the United States, with a market share of 45 percent in 2016. The company operates 12 breweries in the United States and nearly 20 in oth ...
spokesdog. Professor Farnsworth's F-Ray reveals a
6502 The MOS Technology 6502 (typically pronounced "sixty-five-oh-two" or "six-five-oh-two") William Mensch and the moderator both pronounce the 6502 microprocessor as ''"sixty-five-oh-two"''. is an 8-bit microprocessor that was designed by a small te ...
microprocessor—a widely used CPU in home computers of the 1970s and early 1980s—in Bender's head. Head writer David X. Cohen chose the 6502 from having developed software in
assembly language In computer programming, assembly language (or assembler language, or symbolic machine code), often referred to simply as Assembly and commonly abbreviated as ASM or asm, is any low-level programming language with a very strong correspondence b ...
for the CPU. The beverage Slurm has many similarities to the short-lived soft drink
Surge Surge means a sudden transient rush or flood, and may refer to: Science * Storm surge, the onshore gush of water associated with a low-pressure weather system * Surge (glacier), a short-lived event where a glacier can move up to velocities 100 ...
that was popular around the time of production, which included the hard-core image that advertised it. Slurm could also be a parody of
Mountain Dew Mountain Dew, stylized as Mtn Dew, is a carbonated soft drink brand produced and owned by PepsiCo. The original formula was invented in 1940 by Tennessee beverage bottlers Barney and Ally Hartman. A revised formula was created by Bill Brid ...
, which has similar imagery for its advertisement. Slurm's green color also resembles Mountain Dew.


Slurm

Slurm posters were one of the first clues to deciphering the alien languages in the series and were meant to act in a manner similar to the
Rosetta Stone The Rosetta Stone is a stele composed of granodiorite inscribed with three versions of a decree issued in Memphis, Egypt, in 196 BC during the Ptolemaic dynasty on behalf of King Ptolemy V Epiphanes. The top and middle texts are in Anci ...
for dedicated fans. Slurm is referenced in the
Marvel Comics Marvel Comics is an American comic book publisher and the flagship property of Marvel Entertainment, a divsion of The Walt Disney Company since September 1, 2009. Evolving from Timely Comics in 1939, ''Magazine Management/Atlas Comics'' in ...
title '' Young Avengers'' written by Allan Heinberg. In the ''Young Avengers'' Special, the character Hulkling is shown attacking the Shocker using a Slurm
vending machine A vending machine is an automated machine that provides items such as snacks, beverages, cigarettes, and lottery tickets to consumers after cash, a credit card, or other forms of payment are inserted into the machine or otherwise made. The fi ...
. In 2008 Twentieth Century Fox filed to trademark Slurm, either with the intent of releasing a branded beverage or possibly to prevent others from doing so.


References


External links

* * * Fry and the Slurm Factory at
The Infosphere ''The'' () is a grammatical article in English, denoting persons or things already mentioned, under discussion, implied or otherwise presumed familiar to listeners, readers, or speakers. It is the definite article in English. ''The'' is the m ...
. {{DEFAULTSORT:Fry And The Slurm Factory Futurama (season 1) episodes 1999 American television episodes Fictional food and drink