Ford Star Jubilee
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''Ford Star Jubilee'' is an American
anthology series An anthology series is a radio, television, video game or film series that spans different genres and presents a different story and a different set of characters in each different episode, season, segment, or short. These usually have a dif ...
that originally aired monthly on Saturday nights on
CBS CBS Broadcasting Inc., commonly shortened to CBS, the abbreviation of its former legal name Columbia Broadcasting System, is an American commercial broadcast television and radio network serving as the flagship property of the CBS Entertainm ...
at 9:00 P.M., E.S.T. from the fall of 1955 to the fall of 1956 (With a summer hiatus). The series was approximately 90 minutes long, broadcast in
black-and-white Black-and-white (B&W or B/W) images combine black and white in a continuous spectrum, producing a range of shades of grey. Media The history of various visual media began with black and white, and as technology improved, altered to color. ...
and
color Color (American English) or colour (British English) is the visual perceptual property deriving from the spectrum of light interacting with the photoreceptor cells of the eyes. Color categories and physical specifications of color are assoc ...
, and was typically telecast live. ''Ford Star Jubilee'' was sponsored by the
Ford Motor Company Ford Motor Company (commonly known as Ford) is an American multinational automobile manufacturer headquartered in Dearborn, Michigan, United States. It was founded by Henry Ford and incorporated on June 16, 1903. The company sells automobi ...
.


Format

''Ford Star Jubilee'' routinely featured major stars, such as
Judy Garland Judy Garland (born Frances Ethel Gumm; June 10, 1922June 22, 1969) was an American actress and singer. While critically acclaimed for many different roles throughout her career, she is widely known for playing the part of Dorothy Gale in '' The ...
,
Betty Grable Elizabeth Ruth Grable (December 18, 1916 – July 2, 1973) was an American actress, pin-up girl, dancer, model, and singer. Her 42 films during the 1930s and 1940s grossed more than $100 million; for 10 consecutive years (1942–1951) she reign ...
, Debbie Reynolds,
Shirley Jones Shirley Mae Jones (born March 31, 1934) is an American actress and singer. In her six decades in show business, she has starred as wholesome characters in a number of musical films, such as '' Oklahoma!'' (1955), ''Carousel'' (1956), and ''The M ...
,
Orson Welles George Orson Welles (May 6, 1915 – October 10, 1985) was an American actor, director, producer, and screenwriter, known for his innovative work in film, radio and theatre. He is considered to be among the greatest and most influential f ...
, Julie Andrews (at the time that she was preparing for her starring role in ''
My Fair Lady ''My Fair Lady'' is a musical based on George Bernard Shaw's 1913 play '' Pygmalion'', with a book and lyrics by Alan Jay Lerner and music by Frederick Loewe. The story concerns Eliza Doolittle, a Cockney flower girl who takes speech lessons ...
'' on
Broadway Broadway may refer to: Theatre * Broadway Theatre (disambiguation) * Broadway theatre, theatrical productions in professional theatres near Broadway, Manhattan, New York City, U.S. ** Broadway (Manhattan), the street **Broadway Theatre (53rd Stree ...
), Louis Armstrong, Bing Crosby,
Gordon MacRae Albert Gordon MacRae (March 12, 1921 – January 24, 1986) was an American actor, singer and radio/television host who appeared in the film versions of two Rodgers and Hammerstein musicals ''Oklahoma!'' (1955) and '' Carousel'' (1956) and who p ...
, Lillian Gish, Charles Laughton, Jack Lemmon, Raymond Massey, Lauren Bacall,
Claudette Colbert Claudette Colbert ( ; born Émilie Claudette Chauchoin; September 13, 1903July 30, 1996) was an American actress. Colbert began her career in Broadway productions during the late 1920s and progressed to films with the advent of talking pictures ...
, Noël Coward, Nat 'King' Cole,
Mary Martin Mary Virginia Martin (December 1, 1913 – November 3, 1990) was an American actress and singer. A muse of Rodgers and Hammerstein, she originated many leading roles on stage over her career, including Nellie Forbush in '' South Pacific'' (194 ...
, Eddie Fisher,
Ella Fitzgerald Ella Jane Fitzgerald (April 25, 1917June 15, 1996) was an American jazz singer, sometimes referred to as the "First Lady of Song", "Queen of Jazz", and "Lady Ella". She was noted for her purity of tone, impeccable diction, phrasing, timing, in ...
, and
Red Skelton Richard Red Skelton (July 18, 1913September 17, 1997) was an American entertainer best known for his national radio and television shows between 1937 and 1971, especially as host of the television program '' The Red Skelton Show''. He has stars ...
. Instead of the usual live performance staged especially for ''Ford Star Jubilee'', the final episode on November 3, 1956 was a special, two-hour presentation of the 1939
MGM Metro-Goldwyn-Mayer Studios Inc., also known as Metro-Goldwyn-Mayer Pictures and abbreviated as MGM, is an American film, television production, distribution and media company owned by Amazon through MGM Holdings, founded on April 17, 1924 a ...
theatrical
Technicolor Technicolor is a series of Color motion picture film, color motion picture processes, the first version dating back to 1916, and followed by improved versions over several decades. Definitive Technicolor movies using three black and white films ...
film '' The Wizard of Oz'', hosted by
Bert Lahr Irving Lahrheim (August 13, 1895 – December 4, 1967), known professionally as Bert Lahr, was an American actor. He was best known for his role as the Cowardly Lion, as well as his counterpart Kansas farmworker "Zeke", in the MGM adaptation of ...
, 10-year-old Liza Minnelli and young Oz expert Justin Schiller. This marked the first time that the film had ever been shown on
television Television, sometimes shortened to TV, is a telecommunication medium for transmitting moving images and sound. The term can refer to a television set, or the medium of television transmission. Television is a mass medium for advertisin ...
, and the only time that one of the film's actual actors (Lahr) as well as one of the children of the film's star (Judy Garland) hosted it. The broadcast was a ratings smash with a
Nielsen rating Nielsen Media Research (NMR) is an American firm that measures media audiences, including television, radio, theatre, films (via the AMC Theatres MAP program), and newspapers. Headquartered in New York City, it is best known for the Nielsen rati ...
of 33.9 and an audience share of 53%. Another rare instance of ''Ford Star Jubilee'' presenting a filmed, rather than live, program was their 1956 musical version of
Maxwell Anderson James Maxwell Anderson (December 15, 1888 – February 28, 1959) was an American playwright, author, poet, journalist, and lyricist. Background Anderson was born on December 15, 1888, in Atlantic, Pennsylvania, the second of eight children to ...
's '' High Tor'', starring Bing Crosby and Julie Andrews. Music was by
Arthur Schwartz Arthur Schwartz (November 25, 1900 – September 3, 1984) was an American composer and film producer, widely noted for his songwriting collaborations with Howard Dietz. Biography Early life Schwartz was born in Brooklyn, New York City, on Nov ...
, composer of such scores as those for ''
The Band Wagon ''The Band Wagon'' is a 1953 American musical romantic comedy film directed by Vincente Minnelli, starring Fred Astaire and Cyd Charisse. It tells the story of an aging musical star who hopes a Broadway show will restart his career. However, ...
'' and '' Revenge with Music''. Crosby, according to sources, had insisted the production be filmed rather than presented live, because he did not feel comfortable acting in a live television musical play.Other reasons it was filmed: "''High Tor'' will not be telecast live, the usual form for a large-scale show. It will be produced as a color film, which will permit later theatrical exhibition overseas and this will bring additional revenue to its originators." Oscar Godbout, "Hollywood Notes", ''The New York Times'', September 4, 1955, p. X9. It was actually shot in black and white. "Christmas Can Stay — Radio and TV Are for It", ''The Washington Post'', December 11, 1955, p. J3. Although it was filmed in color, the musical version of ''High Tor'' has never been released on VHS or DVD.


Episodes


Awards and nominations


See also

*
Ford Theatre ''Ford Theatre'', spelled ''Ford Theater'' for the original radio version and known, in full, as ''The Ford Television Theatre'' for the TV version, is a radio and television anthology series broadcast in the United States in the 1940s and 1950 ...
*
Ford Startime ''Startime'' is an anthology television series, anthology show of drama, comedy, and variety, and was one of the first American television shows broadcast in color television, color. The program was aired Tuesday nights in the United States on th ...
*
Ford Festival ''Ford Festival'', also known as ''Ford Festival Time'' or ''The James Melton Show'', is an hour-long television show, sponsored by Ford Motor Company, hosted by James Melton, and broadcast on NBC Television beginning on April 5, 1951. The final ...
*
The Ford Show ''The Ford Show'' (also known as ''The Ford Show, Starring Tennessee Ernie Ford'' and ''The Tennessee Ernie Ford Show'') is an American variety program, starring singer and folk humorist Tennessee Ernie Ford, which aired on NBC on Thursday eveni ...


References


External links

*
List of episodes at CVTA
{{Delbert Mann 1955 American television series debuts 1956 American television series endings 1950s American anthology television series Black-and-white American television shows CBS original programming English-language television shows Ford Motor Company