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Temptation is a desire to engage in short-term urges for enjoyment that threatens long-term goals.Webb, J.R. (Sep 2014). Incorporating Spirituality into Psychology of temptation: Conceptualization, measurement, and clinical implications. Spirituality in Clinical Practice. 1.3. PP: 231-241 In the context of some religions, temptation is the inclination to sin. Temptation also describes the coaxing or inducing a person into committing such an act, by
manipulation Manipulation may refer to: * Manipulation (psychology) - the action of manipulating someone in a clever or unscrupulous way * Crowd manipulation - use of crowd psychology to direct the behavior of a crowd toward a specific action ::*Internet mani ...
or otherwise of curiosity,
desire Desires are states of mind that are expressed by terms like "wanting", "wishing", "longing" or "craving". A great variety of features is commonly associated with desires. They are seen as propositional attitudes towards conceivable states of aff ...
or fear of loss something important to a person. In the context of self-control and ego depletion, temptation is described as an immediate, pleasurable urge and/or impulse that disrupts an individuals ability to wait for the long-term goals, in which that individual hopes to attain. More informally, temptation may be used to mean "the state of being attracted and enticed" without anything to do with moral, ethical, or ideological valuation; for example, one may say that a piece of food looks "tempting" even though eating it would result in no negative consequences. Research suggests that there are paradoxical effects associated with temptation. Implicit in all the forms in which temptation can present itself there is a set of options that may facilitate high moral standards in decision-making. * Weak or subtle temptations, in comparison to strong or obvious temptations, can lead to a greater loss of self-control. * supported research states that "available temptations are less valuable and less tempting". Temptations can have effects on long-term goal attainment, it has been found that individuals who experienced temptation and the effects of it found there were benefits to their experiences.


Religious usage

A research article was written by Vanchai Ariyabuddhiphongs, a professor at Bangkok University, about the motivational and persuasive negative effects of such temptations such as money, that can push one to disregard religious beliefs whether it be Buddhism, Christianity etc.. He says that when given an opportunity at a large amount of money we have a greater chance of harming, stealing, partaking in sexual misconduct, or abusing substances. This idea of money as a negative persuasion tactic in regards to the religions mentioned above, is psychologically proven to affect our cognitive ability to make decisions. Vanchai's article talked solely on Buddhist practices but it is believed that it could be broadened to all beliefs. Our religious beliefs may define who we are as spiritual people, but this article described how an outside source can push those thoughts away and look to benefit us in a way that may include disregarding religion . In the
Eastern Orthodox Christian Eastern Orthodoxy, also known as Eastern Orthodox Christianity, is one of the three main branches of Chalcedonian Christianity, alongside Catholicism and Protestantism. Like the Pentarchy of the first millennium, the mainstream (or "canonical") ...
tradition, temptation is broken down into 6 distinct steps or stages: provocation, momentary disturbance of the intellect, coupling, assent, prepossession, and passion.


Non-religious usage

Temptation is usually used in a loose sense to describe actions which indicate a lack of
self control Self-control, an aspect of inhibitory control, is the ability to regulate one's emotions, thoughts, and behavior in the face of temptations and impulses. As an executive function, it is a cognitive process that is necessary for regulating one's b ...
. Temptation is something that allures, excites, and seduces someone. Successful endeavors of goal-driven activity is threatened by the tempting nature of immediate pleasure Infatuation can also lead to temptation as someone might do something for ''love'' in spite of one's better judgement. In advertising, temptation is a theme common to many of the marketing and advertising
techniques Technique or techniques may refer to: Music * The Techniques, a Jamaican rocksteady vocal group of the 1960s *Technique (band), a British female synth pop band in the 1990s * ''Technique'' (album), by New Order, 1989 * ''Techniques'' (album), by M ...
used to make products more attractive.


Measuring temptation

Temptation is measured through indirect and implicit methods. Temptation could be measured using experimental constructs of undesirable situations or through a 'self-report' outcome measure of problem behaviors, which leads to the full extent and process of the underlying conflict and the implications that are oftentimes overlooked. Research has found that components of an assessment that would allow for an individual to precisely understand the influence of self-control and other potential or protective variables on the process, experience, and resolution of temptation.


Expressions of temptation

Generally individuals experience temptations in both positive and negative terms. For example, there is an individual who may experience temptation in the form of fearing the potential negative implications and consequences that can arise, whether it is in the context of standards or accountability related to the self, society, and/or the transcendent, including condemnation from one's conception of
deity A deity or god is a supernatural being who is considered divine or sacred. The ''Oxford Dictionary of English'' defines deity as a god or goddess, or anything revered as divine. C. Scott Littleton defines a deity as "a being with powers greate ...
, higher power, or sense of responsibility to the universe or nature. Another example, an individual may view their experience of temptation as an opportunity for growth, it could be intrapersonal growth,
interpersonal The concept of interpersonal relationship involves social associations, connections, or affiliations between two or more people. Interpersonal relationships vary in their degree of intimacy or self-disclosure, but also in their duration, in t ...
growth, and/or transcendent growth, which includes recognizing constructive and/or collaborative interactions with the transcendent. In regards to Spiritual struggle, research argues that the struggle can be looked upon as a gift, as an opportunity for growth, and as a means to improve one's life. * Positive or negative religious coping and constructive or destructive emotions, "the valenced expression of temptation may lead to the salutary versus
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