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''Fromage'' is an annual Canadian one-hour special produced by the MuchMusic
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channel. ''Fromage'' paid "tribute" to
music video A music video is a video of variable duration, that integrates a music song or a music album with imagery that is produced for promotional or musical artistic purposes. Modern music videos are primarily made and used as a music marketing device ...
s considered the worst or cheesiest of the year by MuchMusic staff.


History

The special was created in 1988 by songwriter (and MuchMusic VJ)
Christopher Ward Christopher Ward may refer to: * Christopher Ward (British politician) (born 1942), British solicitor and Conservative Party politician * Christopher Ward (conductor) (born 1980), British conductor * Christopher Ward (entomologist) (1836–1900), E ...
. Christopher hosted the show for the first several years, playing the part of a French stereotype called Charles De Camembert. Later Natalie Richard joined as co-host. From 1997, the program was hosted by MuchMusic's acerbic puppet VJ
Ed the Sock Ed the Sock is a sock puppet character, created and voiced by Steven Joel Kerzner, who first appeared on Canadian local cable television in 1987. He is best known for his hosting appearances in the 1990s on MuchMusic and his own late night talk sh ...
, created and voiced by
Steven Joel Kerzner Steven Joel Kerzner is a Canadian actor, producer and television personality best known for his portrayal of Ed the Sock, originally appearing on CityTV and MuchMusic (until its decline in 2013). Kernzer has continued to portray the character thro ...
. The show traditionally aired during the
Christmas Christmas is an annual festival commemorating the birth of Jesus Christ, observed primarily on December 25 as a religious and cultural celebration among billions of people around the world. A feast central to the Christian liturgical year ...
season as a part of special annual programming dubbed the "Holiday Wrap", and features a countdown of the worst music videos of the year, with humorously cynical (and sometimes profane) commentary from Ed along the way. Only selected videos are shown in their entirety. The specials are often taped in places such as cheese factories and restaurants to play on the name "Fromage". "
Fromage ''Fromage'' is an annual Canadian one-hour special produced by the MuchMusic cable channel. ''Fromage'' paid "tribute" to music videos considered the worst or cheesiest of the year by MuchMusic staff. History The special was created in 1988 ...
" is French for " cheese". The format has changed from year to year; in 1999, rather than looking back at the previous year's videos, the special focused on the worst videos of the 20th century. From then to 2003, the awards were given according to categories nominated in, then counted down from least to most votes. 2001 was the last year the show was seen on
MuchMusic USA Fuse is an American pay television channel launched in 1994 which was originally dedicated to music. After merging with the Latino-oriented NuvoTV in 2015, Fuse shifted its focus to general entertainment and lifestyle programming targeting multi ...
, after that network decided to end simulcasting MuchMusic and eventually become fuse. In 2004, the format was changed to a top 40 cheesiest video countdown, where any video can be nominated. This has caused videos to be voted that Ed has not agreed with. These are usually due to the videos being intentionally cheesy, whereas ''Fromage'' is supposed to deal with videos that are not aware of their own cheesiness. Such videos included: * The Darkness—"
I Believe in a Thing Called Love "I Believe in a Thing Called Love" is a song by English rock band the Darkness, released as the third single from their debut studio album, '' Permission to Land''. When released as a single in September 2003, it peaked at number two on the U ...
" (2004) *
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Do You Want To "Do You Want To" is the lead single from Scottish rock band Franz Ferdinand's second studio album, '' You Could Have It So Much Better'' (2005). It was released 19 September 2005 and charted at number four on the UK Singles Chart. In the US, ...
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—"
Axel F "Axel F" is the electronic instrumental theme from the 1984 film ''Beverly Hills Cop'' performed by Harold Faltermeyer. It was an international number one hit in 1985. Background The title comes from the main character's name in the film, Axe ...
" (2005) In December 2006, it was announced that no ''Fromage'' special would air on MuchMusic, but a 30-minute special entitled "Ultra Fromage 2006" would air exclusively on Citytv. In order to differentiate itself from the previous ''Fromage'' specials, it covered aspects of show business and pop culture, with a short segment on the cheesiest music videos at the end of the program. Ed the Sock maintained hosting duties and was joined by '' Liana K'', his co-host on the Citytv show, ''
Ed & Red's Night Party ''Ed & Red's Night Party'' (formerly called ''Ed's Night Party'' and sometimes referred to simply as ''Ed the Sock'') is a former Canadian talk variety show Variety show, also known as variety arts or variety entertainment, is entertainment made ...
''. This was the last Fromage as Ed's relationship with Citytv ended when new owners re-branded the channel, but the Ultra-Fromage style was a template for what would become ''
I Hate Hollywood ''I Hate Hollywood'' is a Canadian television series, which premiered on CHCH-TV and in syndication in May 2012. Hosted by Ed the Sock and Liana Kerzner and featuring co-writer Ron Sparks, the series is a satire of entertainment news Infotai ...
'' on '' CHCH TV''.Much Ado About Ed
by Sam Tweedle In 2008, the MuchMusic program '' Video on Trial'', itself a show that critiques music videos with a rotating panel of comedians, presented the "Best of the Worst 2008" special in December 2008, counting down the worst 20 music videos of the year in a format similar to that of Fromage 2004 and 2005. It was followed up with editions in each subsequent year. The show was revived after an eight-year hiatus with "Fromage 2013" (albeit with a shorter run-time similar to "Ultra Fromage 2006"), which is featured on the XSNetwork's channel on YouTube. It was once again hosted by Ed the Sock and counted down the nine cheesiest videos of the year, as chosen by Ed personally (as opposed to being chosen by viewers in previous years).Archived a
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Wayback Machine
It was originally intended to be a one-hour special, like previous Fromage specials, but production was cut due to a power outage caused by the Toronto Ice Storm in late December 2013.


Dates


''Fromage'' number ones

*1993: "Rock 'Em Sock 'Em Techno" by BKS featuring
Don Cherry Donald Stewart Cherry (born February 5, 1934) is a Canadian former ice hockey player, coach, and television commentator. Cherry played one game in the National Hockey League (NHL) with the Boston Bruins, and later coached the team for five se ...
*1994: " Cotton Eye Joe" by
Rednex Rednex is a Swedish musical group whose style is a mix of American country music and modern Eurodance, with their appearance and stage names taking inspiration from the American redneck stereotypes. The band originally consisted of the lead si ...
*1997: "
Electric Barbarella "Electric Barbarella" is the 29th single by Duran Duran, and the first official single from the album '' Medazzaland''. In 1997, the single and album were released only in the United States; "Electric Barbarella" was not issued as a single in ...
" by Duran Duran *1998: " Do for Love" by
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*1999: "Just the Way I Planned It" by
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(voted cheesiest video of 20th century) *2000: " The Hampsterdance Song" credited to "Hampton the Hampster" *2001: " Not Too Young, Not Too Old" by
Aaron Carter Aaron Charles Carter (December 7, 1987November 5, 2022) was an American singer and rapper. He came to fame as a teen pop singer in the late 1990s, establishing himself as a star among preteen and teenage audiences during the first years of th ...
*2002: "
Papa Don't Preach "Papa Don't Preach" is a song recorded by American singer-songwriter Madonna for her third studio album ''True Blue (Madonna album), True Blue'' (1986). The song was written by Brian Elliot with additional lyrics by Madonna, who produced it alo ...
" by
Kelly Osbourne Kelly Michelle Lee Osbourne (born 27 October 1984) is an English television personality, singer, actress, model, and fashion designer. The daughter of Ozzy and Sharon Osbourne, she appeared on the reality show '' The Osbournes'' (2002–2005) w ...
*2003: "
Me Against the Music "Me Against the Music" is a song by American singers Britney Spears and Madonna for Spears' fourth studio album, ''In the Zone'' (2003). It was written by Spears, Madonna, Christopher "Tricky" Stewart, Thabiso "Tab" Nikhereanye, Penelope Magnet ...
" by Britney Spears featuring Madonna *2004: "
My Prerogative "My Prerogative" is a song by American singer Bobby Brown from his second studio album, ''Don't Be Cruel'' (1988). It was released on October 11, 1988, as the second single from the album. After recording sessions were completed, Brown and pr ...
" by Britney Spears *2005: "
Do Somethin' "Do Somethin" is a song by American singer Britney Spears from her first greatest hits album, '' Greatest Hits: My Prerogative'' (2004). It was written and produced by Christian Karlsson and Pontus Winnberg (known collectively as Bloodshy & Ava ...
" by Britney Spears *2006: " Lose Control" by
Kevin Federline Kevin Earl Federline (born March 21, 1978), often referred to, and also known as K-Fed, is an American dancer, rapper, actor, model, wrestler and DJ. He is known for his two-year marriage to American singer Britney Spears, for whom he was previou ...
*2013: " Bound 2" by
Kanye West Ye ( ; born Kanye Omari West ; June 8, 1977) is an American rapper, singer, songwriter, record producer, and fashion designer. Born in Atlanta and raised in Chicago, West gained recognition as a producer for Roc-A-Fella Records in the ea ...


See also

*'' Video on Trial'', a MuchMusic series featuring comedic reviews of music videos that ran from 2005 to 2014.


References

{{Ed the Sock Much (TV channel) original programming 2005 Canadian television series endings Canadian television shows featuring puppetry Ed the Sock 2000s Canadian music television series