Excelsior Motor Company
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Excelsior, based in
Coventry Coventry ( or ) is a city in the West Midlands, England. It is on the River Sherbourne. Coventry has been a large settlement for centuries, although it was not founded and given its city status until the Middle Ages. The city is governed b ...
, was a British bicycle, motorcycle and car maker. They were
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’s first
motorcycle A motorcycle (motorbike, bike, or trike (if three-wheeled)) is a two or three-wheeled motor vehicle Steering, steered by a Motorcycle handlebar, handlebar. Motorcycle design varies greatly to suit a range of different purposes: Long-distance ...
manufacturer, starting production of their own ‘motor-bicycle’ in 1896. Initially they had premises at Lower Ford Street, Coventry, and 287-295 Stoney Stanton Road, Hillfields,
Coventry Coventry ( or ) is a city in the West Midlands, England. It is on the River Sherbourne. Coventry has been a large settlement for centuries, although it was not founded and given its city status until the Middle Ages. The city is governed b ...
,
Warwickshire Warwickshire (; abbreviated Warks) is a county in the West Midlands region of England. The county town is Warwick, and the largest town is Nuneaton. The county is famous for being the birthplace of William Shakespeare at Stratford-upon-Avo ...
before moving to Kings Road, Tyseley, Birmingham in 1921. Originally a
bicycle A bicycle, also called a pedal cycle, bike or cycle, is a human-powered or motor-powered assisted, pedal-driven, single-track vehicle, having two wheels attached to a frame, one behind the other. A is called a cyclist, or bicyclist. B ...
company making
penny-farthing The penny-farthing, also known as a high wheel, high wheeler or ordinary, is an early type of bicycle. It was popular in the 1870s and 1880s, with its large front wheel providing high speeds (owing to its travelling a large distance for every r ...
s in 1874 under their original name: Bayliss, Thomas and Co, they later sold bicycles under the names of Excelsior and Eureka and changed the company name to Excelsior Motor Co. in 1910. In the early years of motor-bicycle manufacture they used Minerva, De Dion, MMC and possibly a Condor 850 cc single but went on to produce a wide range of machines with engines from most major manufacturers. In 1914, they offered a
JAP ''Jap'' is an English abbreviation of the word "Japanese". Today, it is generally regarded as an ethnic slur. In the United States, some Japanese Americans have come to find the term very offensive, even when used as an abbreviation. Prior to t ...
-powered twin. A deal to supply the Russian Imperial government with motorcycles ended with the Revolution and Excelsior wound up with an excess inventory as a result. The Walker family (father Reginald and son Eric) took over after
World War I World War I (28 July 1914 11 November 1918), often abbreviated as WWI, was List of wars and anthropogenic disasters by death toll, one of the deadliest global conflicts in history. Belligerents included much of Europe, the Russian Empire, ...
. R Walker & Sons of Tyseley, Birmingham had started as makers of ships lamps but in 1919 had made a range of motorcycles under the Monarch name to be sold by the London Department store
Gamages Gamages was a department store in Holborn, London. Trading between 1878 and 1972, it was particularly well known for its toy and hardware departments. History Gamages began life in 1878 in a rented watch repair shop and, after quickly becoming ...
. The company was re-registered as the Excelsior Motor Company Ltd, production moved to Birmingham and the Lower Ford Street factory in Coventry sold to
Francis-Barnett Francis & Barnett Limited was an English motorcycle manufacturer founded in 1919 by Gordon Inglesby Francis and Arthur Barnett and based in Lower Ford Street, Coventry, England. Early motor cycles were affectionately known as ' Franny B'. Motorcy ...
. They made a range of motorcycles from 98 to 1,000 cc, mostly powered by JAP, Blackburne and Villiers engines, plus an 850 cc Condor engine. The new company put more effort in competition and racing. To avoid confusion with the
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maker of the same name, they called themselves the "British Excelsior".


Excelsior Motorcycles


Racing Heyday

Their first major racing success was in 1929 when they took the Lightweight TT race on a B14, soon to be their most popular model. Emerged from the Great Depression in a sound financial state, Excelsior commissioned Blackburne to design a 4-valve racing engine. Known as the Mechanical Marvel, it won the 1933 TT in its first outing. The complex machine continued with great success on the Continent but was retired at the end of the 1934 season as it was too complex to offer for sale as a production racer. That role was filled from 1935 by the 2-valve overhead camshaft Manxman. The Manxman was first raced at the 1935 Isle of Man Lightweight TT. The works bike had a left port aluminium head and barrel but had a very long stroke and was slow. The following year saw the first appearance of shorter stroke four-valve cammy racers. They raced again in 1937 TT in both 250 and 350 capacities but were retired in May 1938 before that year's TT. The TT bikes reverted to 2-valve heads but had plunger rear suspension. They were just as quick as the 4-valvers and much easier to set up. Excelsior did not officially contest the 1939 TT but a syndicate raced the previous year's machines as well as a prototype 500cc production racer. Although Excelsior Manxman did not win a TT before the war, they came 2nds in 36, 37 and 38 and 3rd in 1939. Perhaps their greatest success was winning the European GP in front of 200,000 people at Chemnitz in Germany in 1936.


World War II

Their major contribution to the war effort was the 98 cc (6 in3) Welbike, a small, collapsible motorcycle delivered in a pod by parachute, intended to be used by
paratroops A paratrooper is a military parachutist—someone trained to parachute into a military operation, and usually functioning as part of an airborne force. Military parachutists (troops) and parachutes were first used on a large scale during Worl ...
for 'rapid' movement around a battlefield. The Welbike was the inspiration for the post-War Brockhouse ''Corgi''.


Post-war

But the company wasn't doing well and in the lean years following
World War II World War II or the Second World War, often abbreviated as WWII or WW2, was a world war that lasted from 1939 to 1945. It involved the World War II by country, vast majority of the world's countries—including all of the great power ...
racing and luxury machines were sidelined in favour of cheap
two-stroke engine A two-stroke (or two-stroke cycle) engine is a type of internal combustion engine that completes a power cycle with two strokes (up and down movements) of the piston during one power cycle, this power cycle being completed in one revolution of ...
s. After the war, they used Villiers engines to make the 250 cc Viking and in 1949 they used their own engine for the Talisman, a smooth two-stroke with 180-degree crank. A later 328 cc twin-carb sports version, the S8, did not sell well, although the engine itself achieved some success in Berkeley microcars in both 328 cc twin and 492 cc triple versions. In opposition to the Talisman engine, the Villiers twin engine was introduced in 1956, which was used by many small manufacturers.


Bayliss-Thomas cars

In 1919 the company made an experimental 3-wheel car with air-cooled engine, but this did not go into production. But, in 1920 Excelsior entered the car business with a range of 4-wheel models and used the name Bayliss-Thomas as there was already a
Belgian Belgian may refer to: * Something of, or related to, Belgium * Belgians, people from Belgium or of Belgian descent * Languages of Belgium, languages spoken in Belgium, such as Dutch, French, and German *Ancient Belgian language, an extinct languag ...
car called the
Excelsior Excelsior, a Latin comparative word often translated as "ever upward" or "even higher", may refer to: Arts and entertainment Literature and poetry * "Excelsior" (Longfellow), an 1841 poem by Henry Wadsworth Longfellow * ''Excelsior'' (Macedo ...
. Around 1,000 were made. Cars were still listed in catalogues until 1931 but it is likely that none were made after 1929.


Car models


Closure

Excelsior last manufactured a motorcycle in 1964 and folded in 1965. Britax, a car accessory company bought the name and produced limited numbers of Britax-Excelsior machines in the late 1970s. The head office address was: The Excelsior Motor Co, Kings Road, Tyseley, Birmingham 11. The Head Office and Works address according to a 1962 edition (4/9/62) of the Talisman Twin 244cc and 328cc Running and Maintenance Instructions was Redfern Road, Tyseley Birmingham 11. Telephone: Alcocks Green 1677-8-9. "Telegrams: Monarch, Haymills"


See also

*
List of car manufacturers of the United Kingdom :''This list is incomplete. You can help by adding correctly sourced information about other manufacturers.'' As of 2018 there are approximately 35 active British car manufacturers and over 500 defunct British car manufacturers. This page lists ...
* List of motorcycles of the 1890s *
List of motorcycles of 1900 to 1909 [ List of motorcycles of the 1900s to 1909 is a listing of motorcycles of this period, including those on sale, introduced, or otherwise relevant in this period Motorcycle *Achilles (1906-1912 motorcycle) *Advance (Australian motorcycle) *Curti ...
* List of motorcycles of the 1910s * List of motorcycles of the 1920s


References


External links

* https://web.archive.org/web/20081014223726/http://www.britax.eu/ * http://www.mchksyd.com/f1a84f66-77c2-4dbe-8504-a2827978deeb-29.html Svend Aage Sorensen
Photograph of Bayliss Thomas vintage car
{{British motorcycle manufacturers Vehicle manufacturing companies established in 1874 Defunct motorcycle manufacturers of the United Kingdom Defunct companies based in Birmingham, West Midlands Manufacturing companies based in Birmingham, West Midlands Coventry motor companies 1874 establishments in England Defunct motor vehicle manufacturers of England