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Euroflora is an exhibition of
flower A flower, sometimes known as a bloom or blossom, is the reproductive structure found in flowering plants (plants of the division Angiospermae). The biological function of a flower is to facilitate reproduction, usually by providing a mechanis ...
s and
ornamental plant Ornamental plants or garden plants are plants that are primarily grown for their beauty but also for qualities such as scent or how they shape physical space. Many flowering plants and garden varieties tend to be specially bred cultivars that ...
s. It represents one of the main events that take place in the
Mediterranean The Mediterranean Sea is a sea connected to the Atlantic Ocean, surrounded by the Mediterranean Basin and almost completely enclosed by land: on the north by Western and Southern Europe and Anatolia, on the south by North Africa, and on ...
and in the world on research to plant hybridization,
cut flower Cut may refer to: Common uses * The act of cutting, the separation of an object into two through acutely-directed force ** A type of wound ** Cut (archaeology), a hole dug in the past ** Cut (clothing), the style or shape of a garment ** Cut ( ...
s, potted plants,
arboriculture Arboriculture () is the cultivation, management, and study of individual trees, shrubs, vines, and other perennial woody plants. The science of arboriculture studies how these plants grow and respond to cultural practices and to their environmen ...
,
gardening Gardening is the practice of growing and cultivating plants as part of horticulture. In gardens, ornamental plants are often grown for their flowers, foliage, or overall appearance; useful plants, such as root vegetables, leaf vegetables, frui ...
and
landscaping Landscaping refers to any activity that modifies the visible features of an area of land, including the following: # Living elements, such as flora or fauna; or what is commonly called gardening, the art and craft of growing plants with a goal ...
. It is organized by Genova Floralies with the support of municipality of Genoa. It is an event recognized by Association Internationale des Producteurs Horticoles (AIPH) and it is part of Association of International Floralies (AIF) founded in 2005 together with the Floralies of
Ghent Ghent ( nl, Gent ; french: Gand ; traditional English: Gaunt) is a city and a municipality in the Flemish Region of Belgium. It is the capital and largest city of the East Flanders province, and the third largest in the country, exceeded i ...
and
Nantes Nantes (, , ; Gallo: or ; ) is a city in Loire-Atlantique on the Loire, from the Atlantic coast. The city is the sixth largest in France, with a population of 314,138 in Nantes proper and a metropolitan area of nearly 1 million inhabita ...
.


History

Euroflora takes place every five years (quinquennial), with the first edition in 1966. Among the main themes of the event is
biodiversity Biodiversity or biological diversity is the variety and variability of life on Earth. Biodiversity is a measure of variation at the genetic ('' genetic variability''), species ('' species diversity''), and ecosystem ('' ecosystem diversity'') ...
. Euroflora was designed inspired by the famous floralie of
Ghent Ghent ( nl, Gent ; french: Gand ; traditional English: Gaunt) is a city and a municipality in the Flemish Region of Belgium. It is the capital and largest city of the East Flanders province, and the third largest in the country, exceeded i ...
, thanks to the ingenious intuition of the President of the Ente Fiera di Genova Carlo Pastorino that involved the Genoese and Ligurian floriculturists in this ambitious project. The authorization for its development was granted on 27 August 1965 by Association Internationale des Producteurs Horticoles (AIPH), through its president Emile Debroise, who inserted it into the vast panorama of its events. Many Italian floriculturists and
botanical Botany, also called , plant biology or phytology, is the science of plant life and a branch of biology. A botanist, plant scientist or phytologist is a scientist who specialises in this field. The term "botany" comes from the Ancient Greek w ...
experts, but also many foreign exhibitors from countries of all world have presented their plants, flowers and trees at the Fiera di Genova, in over 100,000 square meters of covered
pavilions In architecture, ''pavilion'' has several meanings: * It may be a subsidiary building that is either positioned separately or as an attachment to a main building. Often it is associated with pleasure. In palaces and traditional mansions of Asia ...
, as well as in outdoor areas.


Euroflora 1966

Fiera di Genova,
Genova Genoa ( ; it, Genova ; lij, Zêna ). is the capital of the Italian region of Liguria and the sixth-largest city in Italy. In 2015, 594,733 people lived within the city's administrative limits. As of the 2011 Italian census, the Province of G ...
, 30 April - 8 May 1966
In this
inaugural In government and politics, inauguration is the process of swearing a person into office and thus making that person the incumbent. Such an inauguration commonly occurs through a formal ceremony or special event, which may also include an inaugur ...
edition they were also attendant the actress
Grace Kelly Grace Patricia Kelly (November 12, 1929 – September 14, 1982) was an American actress who, after starring in several significant films in the early to mid-1950s, became Princess of Monaco by marrying Prince Rainier III in April 1956. Kelly ...
, Princess of Monaco and
Prince Rainier III of Monaco Rainier III (Rainier Louis Henri Maxence Bertrand Grimaldi; 31 May 1923 – 6 April 2005) was Prince of Monaco from 1949 to his death in 2005. Rainier ruled the Principality of Monaco for almost 56 years, making him one of the longest-ruling m ...
.


Euroflora 1971

Fiera di Genova,
Genova Genoa ( ; it, Genova ; lij, Zêna ). is the capital of the Italian region of Liguria and the sixth-largest city in Italy. In 2015, 594,733 people lived within the city's administrative limits. As of the 2011 Italian census, the Province of G ...
, 17–25 April 1971


Euroflora 1976

Fiera di Genova,
Genova Genoa ( ; it, Genova ; lij, Zêna ). is the capital of the Italian region of Liguria and the sixth-largest city in Italy. In 2015, 594,733 people lived within the city's administrative limits. As of the 2011 Italian census, the Province of G ...
, 24 April - 2 May 1976


Euroflora 1981

Fiera di Genova,
Genova Genoa ( ; it, Genova ; lij, Zêna ). is the capital of the Italian region of Liguria and the sixth-largest city in Italy. In 2015, 594,733 people lived within the city's administrative limits. As of the 2011 Italian census, the Province of G ...
, 25 April - 3 May 1981


Euroflora 1986

Fiera di Genova,
Genova Genoa ( ; it, Genova ; lij, Zêna ). is the capital of the Italian region of Liguria and the sixth-largest city in Italy. In 2015, 594,733 people lived within the city's administrative limits. As of the 2011 Italian census, the Province of G ...
, 25 April - 4 May 1986
The 1986 edition was the most successful with a total of 730,000 visitors. 250,000 visitors were present at the opening of the exhibition with over 260 exhibitors from 19 countries.
The
President President most commonly refers to: *President (corporate title) * President (education), a leader of a college or university * President (government title) President may also refer to: Automobiles * Nissan President, a 1966–2010 Japanese ...
of the
Italian Republic Italy ( it, Italia ), officially the Italian Republic, ) or the Republic of Italy, is a country in Southern Europe. It is located in the middle of the Mediterranean Sea, and its territory largely coincides with the homonymous geographical re ...
Sandro Pertini Alessandro "Sandro" Pertini (; 25 September 1896 – 24 February 1990) was an Italian socialist politician who served as the president of Italy from 1978 to 1985. Early life Born in Stella (Province of Savona) as the son of a wealthy landown ...
was present at this edition.


Euroflora 1991

Fiera di Genova,
Genova Genoa ( ; it, Genova ; lij, Zêna ). is the capital of the Italian region of Liguria and the sixth-largest city in Italy. In 2015, 594,733 people lived within the city's administrative limits. As of the 2011 Italian census, the Province of G ...
, 20–28 April 1991
The
President President most commonly refers to: *President (corporate title) * President (education), a leader of a college or university * President (government title) President may also refer to: Automobiles * Nissan President, a 1966–2010 Japanese ...
of the
Italian Republic Italy ( it, Italia ), officially the Italian Republic, ) or the Republic of Italy, is a country in Southern Europe. It is located in the middle of the Mediterranean Sea, and its territory largely coincides with the homonymous geographical re ...
Francesco Cossiga Francesco Maurizio Cossiga (; sc, Frantziscu Maurìtziu Còssiga, ; 1928 – 2010)
. was an Italian pol ...
was present at this edition.


Euroflora 1996

Fiera di Genova,
Genova Genoa ( ; it, Genova ; lij, Zêna ). is the capital of the Italian region of Liguria and the sixth-largest city in Italy. In 2015, 594,733 people lived within the city's administrative limits. As of the 2011 Italian census, the Province of G ...
, 20–28 April 1996
The
President President most commonly refers to: *President (corporate title) * President (education), a leader of a college or university * President (government title) President may also refer to: Automobiles * Nissan President, a 1966–2010 Japanese ...
of the
Italian Republic Italy ( it, Italia ), officially the Italian Republic, ) or the Republic of Italy, is a country in Southern Europe. It is located in the middle of the Mediterranean Sea, and its territory largely coincides with the homonymous geographical re ...
Oscar Luigi Scalfaro Oscar Luigi Scalfaro (; 9 September 1918 – 29 January 2012) was the president of Italy from 1992 to 1999. A member of Christian Democracy (DC), he became an independent politician after the DC's dissolution in 1992, and was close to the centr ...
together with his daughter was present at this edition.


Euroflora 2001

Fiera di Genova,
Genova Genoa ( ; it, Genova ; lij, Zêna ). is the capital of the Italian region of Liguria and the sixth-largest city in Italy. In 2015, 594,733 people lived within the city's administrative limits. As of the 2011 Italian census, the Province of G ...
, 21 April - 1 May 2001


Euroflora 2006

Fiera di Genova,
Genova Genoa ( ; it, Genova ; lij, Zêna ). is the capital of the Italian region of Liguria and the sixth-largest city in Italy. In 2015, 594,733 people lived within the city's administrative limits. As of the 2011 Italian census, the Province of G ...
, 21 April - 1 May 2006 Image:Genova-Euroflora-Ingresso-DSCF6377.JPG, Image:Genova-Euroflora-DSCF6459.JPG, Image:Genova-Euroflora 2006-DSCF6378.JPG, Image:Genova-Euroflora 2006-DSCF6460.JPG, Image:Genova-Euroflora-Padiglione S-DSCF6465.JPG, Image:Genova-Euroflora 2006-DSCF6488.JPG, Image:Genova-Euroflora-Padiglione S-DSCF6392.JPG, Image:Euroflora 2006 Palasport Genova.jpg


Euroflora 2011

Fiera di Genova,
Genova Genoa ( ; it, Genova ; lij, Zêna ). is the capital of the Italian region of Liguria and the sixth-largest city in Italy. In 2015, 594,733 people lived within the city's administrative limits. As of the 2011 Italian census, the Province of G ...
, 21 April - 1 May 2011


Euroflora 2018

Parchi di Nervi,
Genova Genoa ( ; it, Genova ; lij, Zêna ). is the capital of the Italian region of Liguria and the sixth-largest city in Italy. In 2015, 594,733 people lived within the city's administrative limits. As of the 2011 Italian census, the Province of G ...
Nervi Nervi is a former fishing village 12 miles (19 km) northwest of Portofino on the Riviera di Levante, now a seaside resort in Liguria, in northwest Italy. Once an independent '' comune'', it is now a ''quartiere'' of Genoa. Nervi is 4 miles ...
, 21 April - 6 May 2018
The total number of tickets sold was 246.095. Five days in April sold out: Sunday 22nd, Wednesday 25th, Saturday 28th, Sunday 29th and Monday 30th. The estimate of total attendance is 285,000 presences. The number, in addition to tickets sold, takes into account free admissions for children up to 8 years, disabled people and their carers, service passes and accredited journalists. Entrance fees in the Museums: 92,335 total attendance, of which 43,768 to Raccolte Frugone, 32,915 to the Gallery of Modern Art and 15.652 to the Wolfsoniana. The record day was 30 April with 7,581 entries. On 26 April 2018, the Minister of Defense of the Italian Republic, Roberta Pinotti visited the event. On 2 May 2018 The Senator
Matteo Salvini Matteo Salvini (; born 9 March 1973) is an Italian politician who has served as Deputy Prime Minister of Italy and Minister of Infrastructure and Transport since 2022. He has been Federal Secretary of Italy's Lega Nord ( Northern League) party ...
, with the Mayor of Genoa, Marco Bucci and the President of the Liguria Region Giovanni Toti, visited the event. Exhibitors: 250 among floriculturists, florists, floral decorators and designers. Foreign presences from:
France France (), officially the French Republic ( ), is a country primarily located in Western Europe. It also comprises of Overseas France, overseas regions and territories in the Americas and the Atlantic Ocean, Atlantic, Pacific Ocean, Pac ...
,
Spain , image_flag = Bandera de España.svg , image_coat = Escudo de España (mazonado).svg , national_motto = '' Plus ultra'' (Latin)(English: "Further Beyond") , national_anthem = (English: "Royal March") , ...
,
Taiwan Taiwan, officially the Republic of China (ROC), is a country in East Asia, at the junction of the East and South China Seas in the northwestern Pacific Ocean, with the People's Republic of China (PRC) to the northwest, Japan to the no ...
,
China China, officially the People's Republic of China (PRC), is a country in East Asia. It is the world's List of countries and dependencies by population, most populous country, with a Population of China, population exceeding 1.4 billion, slig ...
,
United States The United States of America (U.S.A. or USA), commonly known as the United States (U.S. or US) or America, is a country Continental United States, primarily located in North America. It consists of 50 U.S. state, states, a Washington, D.C., ...
together with a representation of the Consular Corps with 56 countries present. Image:Genova-Euroflora-2018-gallery1.jpg, Image:Genova-Euroflora-2018-gallery2.jpg, Image:Genova-Euroflora-2018-gallery3.jpg, Image:Genova-Euroflora-2018-gallery4.jpg, Image:Genova-Euroflora-2018-gallery5.jpg, Image:Genova-Euroflora-2018-gallery6.jpg, Image:Genova-Euroflora-2018-gallery7.jpg, Image:Genova-Euroflora-2018-gallery8.jpg, Image:Genova-Euroflora-2018-gallery9.jpg,


Euroflora 2022

Parchi di Nervi,
Genova Genoa ( ; it, Genova ; lij, Zêna ). is the capital of the Italian region of Liguria and the sixth-largest city in Italy. In 2015, 594,733 people lived within the city's administrative limits. As of the 2011 Italian census, the Province of G ...
Nervi Nervi is a former fishing village 12 miles (19 km) northwest of Portofino on the Riviera di Levante, now a seaside resort in Liguria, in northwest Italy. Once an independent '' comune'', it is now a ''quartiere'' of Genoa. Nervi is 4 miles ...
, 23 April - 8 May 2022
Due to the persistence of the
COVID-19 pandemic The COVID-19 pandemic, also known as the coronavirus pandemic, is an ongoing global pandemic of coronavirus disease 2019 (COVID-19) caused by severe acute respiratory syndrome coronavirus 2 (SARS-CoV-2). The novel virus was first identi ...
, the event is postponed to 2022. The next edition of Euroflora will take place from 23 April to 8 May 2022. The estimate of total attendance is 300,000 presences. Over 100,000 tickets have already been sold.
On 22 April 2022, the Mayor of Genoa, Marco Bucci and the President of the Liguria Region, Giovanni Toti inaugurated the event together with the Member of the Chamber of Deputies,
Edoardo Rixi Edoardo Rixi (born 8 June 1974, in Genoa) is an Italian politician. Early life and education In 2000, Rixi graduated in economics from the University of Genoa with the thesis:"Dalla crisi degli anni '90 alla moneta unica". In 2014 he attended ...
and other representatives of the Italian institutions.
On 23 April 2022, the Prince
Albert II of Monaco Albert II – Website of the Palace of Monaco (Albert Alexandre Louis Pierre Grimaldi; born 14 March 1958) is Prince of Monaco, since 2005. Albert was born at the Prince's Palace of Monaco, and he is the second child and only son of Prince Ra ...
visits to Euroflora, together with the Mayor of Genoa, Marco Bucci and the President of the Liguria Region, Giovanni Toti, in memory of the first inaugural visit of the event in 1966 by his parents, the actress
Grace Kelly Grace Patricia Kelly (November 12, 1929 – September 14, 1982) was an American actress who, after starring in several significant films in the early to mid-1950s, became Princess of Monaco by marrying Prince Rainier III in April 1956. Kelly ...
, Princess of Monaco and Prince
Rainier III of Monaco Rainier III (Rainier Louis Henri Maxence Bertrand Grimaldi; 31 May 1923 – 6 April 2005) was Prince of Monaco from 1949 to his death in 2005. Rainier ruled the Principality of Monaco for almost 56 years, making him one of the longest-ruling m ...
.


Euroflora 2025

Parco della Fiera di Genova,
Genova Genoa ( ; it, Genova ; lij, Zêna ). is the capital of the Italian region of Liguria and the sixth-largest city in Italy. In 2015, 594,733 people lived within the city's administrative limits. As of the 2011 Italian census, the Province of G ...


See also

*
Giardino all'italiana The Italian garden (or giardino all'italiana () is best known for a number of large Italian Renaissance gardens which have survived in something like their original form. In the history of gardening, during the Renaissance, Italy had the most ...
*
Italian Riviera The Italian Riviera or Ligurian Riviera ( it, Riviera ligure; lij, Rivêa lìgure) is the narrow coastal strip in Italy which lies between the Ligurian Sea and the mountain chain formed by the Maritime Alps and the Apennines. Longitudinall ...
*
Liguria Liguria (; lij, Ligûria ; french: Ligurie) is a Regions of Italy, region of north-western Italy; its Capital city, capital is Genoa. Its territory is crossed by the Alps and the Apennine Mountains, Apennines Mountain chain, mountain range and is ...
*
List of botanical gardens in Italy This list of botanical gardens in Italy is intended to include all significant botanical gardens and arboretums in Italy. * Abruzzo ** Alpine Botanical Garden of Campo Imperatore ( Giardino Botanico Alpino di Campo Imperatore) ** Giar ...
* The Parks of Genoa


References

{{coord missing, Italy Exhibitions in Italy Parks in Liguria Gardens in Italy by region Geography of Liguria Tourist attractions in Liguria