Environics Research is a fully Canadian-owned company that provides

consulting A consultant (from "to deliberate") is a professional (also known as ''expert'', ''specialist'', see variations of meaning below) who provides advice or services in an area of specialization (generally to medium or large-size corporations). Cons ...

and

market research Market research is an organized effort to gather information about target markets and customers. It involves understanding who they are and what they need. It is an important component of business strategy and a major factor in maintaining com ...

services for businesses, governments, and non-profit organizations. It offers an array of research, consulting, and communications services. The company was founded in 1970, its founding president was Michael Adams, and its CEO was Barry Watson. The company's opinion polls results have been used by Canadian news media.

Environics Group

In addition to Environics Research Group, the Environics group of companies includes Environics Communications, a public affairs and integrated marketing communications consultancy, Nexalogy Environics, a social media analysis company, Free For All Marketing, an experiential and event marketing firm, and Environics Lipkin, a global research and motivation company.

Environics Communications (currently Proof)

Environics Communications is a Canadian integrated

marketing Marketing is the act of acquiring, satisfying and retaining customers. It is one of the primary components of Business administration, business management and commerce. Marketing is usually conducted by the seller, typically a retailer or ma ...

communications Communication is commonly defined as the transmission of information. Its precise definition is disputed and there are disagreements about whether Intention, unintentional or failed transmissions are included and whether communication not onl ...

firm A company, abbreviated as co., is a Legal personality, legal entity representing an association of legal people, whether Natural person, natural, Juridical person, juridical or a mixture of both, with a specific objective. Company members ...

, established in 1994 by founder and current CEO Bruce MacLellan. The company's services include public relations, brand strategy and planning, creative & video, government relations,

influencer marketing Influencer marketing (also known as influence marketing) is a form of social media marketing involving endorsements and product placement from influencers, individuals and organizations who have a purported expert level of knowledge or so ...

, and paid media, among others. In March 2017, the company released the second annual CanTrust Index, which measured Canadians' trust across a wide range of topics, industries, and sectors. In March 2018, Environics Communications rebranded a
Proof Inc.
Proof released the third annual CanTrust Index, continuing the trend of measuring Canadians' trust across topics, industries, and sectors.

References

Sources

Marijuana industry faces a challenge in gaining Canadians’ trust, survey findsCommunicating business decisions is key to building trust

External links

Company website
*https://www.getproof.com *https://www.proofexperiences.com/ {{DEFAULTSORT:Environics Public opinion research companies Market research companies of Canada Companies based in Toronto