An ELECTRONIC MAILING LIST or EMAIL LIST is a special use of email
that allows for widespread distribution of information to many
* a list of email addresses, * the people ("subscribers") receiving mail at those addresses, * the publications (email messages) sent to those addresses, and * a reflector, which is a single email address that, when designated as the recipient of a message, will send a copy of that message to all of the subscribers.
* 1 How automated electronic mailing lists work
* 2 Types
* 2.1 Announcement list * 2.2 Discussion list
* 3 List security
* 3.1 Subscription
* 4 Archives * 5 See also * 6 References * 7 External links
HOW AUTOMATED ELECTRONIC MAILING LISTS WORK
Electronic mailing lists usually are fully or partially automated through the use of special mailing list software and a reflector address set up on a server capable of receiving email. Incoming messages sent to the reflector address are processed by the software, and, depending on their content, are acted upon internally (in the case of messages containing commands directed at the software itself) or are distributed to all email addresses subscribed to the mailing list.
A web-based interface is often available to allow people to
subscribe, unsubscribe, and change their preferences. However, mailing
list servers existed long before the
World Wide Web
Electronic mailing list servers may be set to forward messages to subscribers of a particular mailing list either individually as they are received by the list server, or in digest form in which all messages received on a particular day by the list server are combined into one email that is sent once per day to subscribers. Some mailing lists allow individual subscribers to decide how they prefer to receive messages from the list server (individual or digest ).
One type of electronic mailing list is an announcement list, which is used primarily as a one-way conduit of information and may only be "posted to" by selected people. This may also be referred to by the term newsletter. Newsletter and promotional emailing lists are employed in various sectors as parts of direct marketing campaigns.
Another type of electronic mailing list is a discussion list, in
which any subscriber may post. On a discussion list, a subscriber uses
the mailing list to send messages to all the other subscribers, who
may answer in similar fashion. Thus, actual discussion and information
exchanges can happen. Mailing lists of this type are usually
topic-oriented (for example, politics, scientific discussion, health
problems, joke contests), and the topic may range from extremely
narrow to "whatever you think could interest us". In this they are
On both discussion lists and newsletter lists precautions are taken to avoid spamming .
DISCUSSION LISTS often require every message to be approved by a moderator before being sent to the rest of the subscribers (moderated lists), although higher-traffic lists typically only moderate messages from new subscribers. Companies sending out promotional newsletters have the option of working with whitelist mail distributors, which agree to standards and high fines from ISPs should any of the opt-in subscribers complain. In exchange for their compliance and agreement to prohibitive fines, the emails sent by whitelisted companies are not blocked by spam filters , which often can reroute these legitimate, non-spam emails.
Some mailing lists are open to anyone who wants to join them, while others require an approval from the list owner before one may join. Joining a mailing list is called "subscribing" and leaving a list is called "unsubscribing".
A mailing list archive is a collection of past messages from one or
more electronic mailing lists. Such archives often include searching
and indexing functionality. Many archives are directly associated with
the mailing list, but some organizations, such as
Gmane , collect
archives from multiple mailing lists hosted at different
organizations; thus, one message sent to one popular mailing list may
end up in many different archives.
Gmane had over 9,000 mailing list
archives as of 16 January 2007. Some popular free software programs
for collecting mailing list archives are
Hypermail , MHonArc , and
* ^ "Listserv product history timeline". * ^ "HOW TO SET YOUR LISTSERV SUBSCRIPTION TO DIGEST MODE". Hamilton. Retrieved 7 April 2017. * ^ "What is a \'Whitelist\' and why do I want to work with a \'Whitelisted\' Mail Distributor?".