Ecoinnovation
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Eco-innovation is the development of products and processes that contribute to sustainable development, applying the commercial application of knowledge to elicit direct or indirect ecological improvements. This includes a range of related ideas, from environmentally friendly technological advances to socially acceptable innovative paths towards sustainability. The field of research that seeks to explain how, why, and at what rate new "ecological"
idea In common usage and in philosophy, ideas are the results of thought. Also in philosophy, ideas can also be mental representational images of some object. Many philosophers have considered ideas to be a fundamental ontological category of bei ...
s and
technology Technology is the application of knowledge to reach practical goals in a specifiable and Reproducibility, reproducible way. The word ''technology'' may also mean the product of such an endeavor. The use of technology is widely prevalent in me ...
spread is called eco-innovation diffusion.


Concept

The idea of eco-innovation is fairly recent. One of the first appearances in the literature was in a book by Claude Fussler and Peter James. In a subsequent article, Peter James defined eco-innovation as "new products and processes which provide customer and business value but significantly decrease environmental impacts".James, P., 1997; 'The Sustainability Circle: a new tool for product development and design', ''Journal of Sustainable Product Design'' 2: 52:57, http://www.cfsd.org.uk/journal Klaus Rennings employs the term eco-innovation to describe three kinds of changes related to sustainable development: technological, social and institutional innovation. Eco-innovation is sometimes called "environmental innovation", and is often linked with
environmental technology Environmental technology (envirotech) or green technology (greentech), also known as '' clean technology'' (''cleantech''), is the application of one or more of environmental science, green chemistry, environmental monitoring and electronic devi ...
,
eco-efficiency As countries and regions around the world began to develop, it slowly became evident that industrialization and economic growth come hand in hand with environmental degradation. Eco-efficiency has been proposed as one of the main tools to promote a ...
, eco-design,
environmental design Environmental design is the process of addressing surrounding environmental parameters when devising plans, programs, policies, buildings, or products. It seeks to create spaces that will enhance the natural, social, cultural and physical environm ...
, sustainable design, or sustainable innovation. While the term "environmental innovation" is used in similar contexts to "eco-innovation", the other terms are mostly used when referring to product or process design, and when the focus is more on the technological aspects of eco-innovation rather than the societal and political aspects. Ecovation is the process by which business adopts ecological innovation to create products which have a generative nature and are recyclable.


As a technological term

The most common usage of the term "eco-innovation" is to refer to
innovative Innovation is the practical implementation of ideas that result in the introduction of new goods or services or improvement in offering goods or services. ISO TC 279 in the standard ISO 56000:2020 defines innovation as "a new or changed entit ...
products and processes that reduce environmental impacts, whether the main motivation for their development or deployment is environmental or not. This is often used in conjunction with eco-efficiency and eco-design. Leaders in many industries have been developing innovative technologies in order to work towards sustainability. However, these are not always practical, or enforced by policy and legislation.


As a social process

Another position held (for example, by the organisatio
Eco Innovation
is that this definition should be complemented: eco-innovations should also bring greater social and cultural acceptance. In this view, this "social pillar" added to James's definition is necessary because it determines learning and the effectiveness of eco-innovations. This approach gives eco-innovations a social component, a status that is more than a new type of commodity, or a new sector, even though
environmental technology Environmental technology (envirotech) or green technology (greentech), also known as '' clean technology'' (''cleantech''), is the application of one or more of environmental science, green chemistry, environmental monitoring and electronic devi ...
and eco-innovation are associated with the emergence of new economic activities or even branches (e.g.,
waste treatment Waste treatment refers to the activities required to ensure that waste has the least practicable impact on the environment. In many countries various forms of waste treatment are required by law. Solid waste treatment The treatment of solid wastes ...
,
recycling Recycling is the process of converting waste materials into new materials and objects. The recovery of energy from waste materials is often included in this concept. The recyclability of a material depends on its ability to reacquire the p ...
, etc.). This approach considers eco-innovation in terms of usage rather than merely in terms of product. The social pillar associated with eco-innovation introduces a governance component that makes eco-innovation a more integrated tool for sustainable development.


Examples

* Geothermal power – utitialised through technology such as dry steam power stations, flash steam power stations and binary cycle power stations. *
Hydropower Hydropower (from el, ὕδωρ, "water"), also known as water power, is the use of falling or fast-running water to produce electricity or to power machines. This is achieved by converting the gravitational potential or kinetic energy of a w ...
– utitialised through technology such as
hydroelectric dam Hydroelectricity, or hydroelectric power, is electricity generated from hydropower (water power). Hydropower supplies one sixth of the world's electricity, almost 4500 TWh in 2020, which is more than all other renewable sources combined an ...
s. *
Solar power Solar power is the conversion of energy from sunlight into electricity, either directly using photovoltaics (PV) or indirectly using concentrated solar power. Photovoltaic cells convert light into an electric current using the photovolta ...
– utitialised through technology such as solar panels. *
Tidal power Tidal power or tidal energy is harnessed by converting energy from tides into useful forms of power, mainly electricity using various methods. Although not yet widely used, tidal energy has the potential for future electricity generation. Ti ...
– utitialised through technology such as
tidal barrage A tidal barrage is a dam-like structure used to capture the energy from masses of water moving in and out of a bay or river due to tidal forces. Instead of damming water on one side like a conventional dam, a tidal barrage allows water to flow ...
s and
tidal stream generator A tidal stream generator, often referred to as a tidal energy converter (TEC), is a machine that extracts energy from moving masses of water, in particular tides, although the term is often used in reference to machines designed to extract energy ...
s. *
Wind power Wind power or wind energy is mostly the use of wind turbines to generate electricity. Wind power is a popular, sustainable, renewable energy source that has a much smaller impact on the environment than burning fossil fuels. Historically ...
– utitialised through technology such as
wind turbine A wind turbine is a device that converts the kinetic energy of wind into electrical energy. Hundreds of thousands of large turbines, in installations known as wind farms, now generate over 650 gigawatts of power, with 60 GW added each yea ...
s.


Diffusion

Literature in the field of eco-innovations often focuses on policy, regulations, technology, market and firm specific factors rather than
diffusion Diffusion is the net movement of anything (for example, atoms, ions, molecules, energy) generally from a region of higher concentration to a region of lower concentration. Diffusion is driven by a gradient in Gibbs free energy or chemica ...
. However, understanding of diffusion of eco-innovations recently has gained more importance given the fact that some eco-innovations are already at a mature stage. Survey research shows that most customers hold positive attitudes towards various types of eco-innovations. At the same time, adoption rates of solutions such as dynamic electricity tariffs remain unsatisfactorily low. The "Not In My Back Yard" (NIMBY) concept is often used to describe what at first seems to be a confusing intention-behavior gap between high levels of public support for eco-innovations and frequent non-engagement or even local hostility towards specific project proposals. Social psychology and economic behavior models could and should be used to overcome these challenges. According to theory on the diffusion on innovation different adopters of innovation can be in different stages of acceptance. Research on eco-innovations in the construction sector reveals that for eco-innovations to gain acceptance among B2B actors, in addition to having a reduced environmental footprint, they need to demonstrate improved efficiency, create new market opportunities, and help to change the mindset from the traditional mass production to that of creating value. Hence, for such innovations to diffuse in a larger market they need to address industry-specific problems, and not simply act as a substitute for an existing technology.


See also

* Eco-development *
Ecological design Ecological design or ecodesign is an approach to designing products and services that gives special consideration to the environmental impacts of a product over its entire lifecycle. Sim Van der Ryn and Stuart Cowan define it as "any form of des ...
*
Ecological restoration Restoration ecology is the scientific study supporting the practice of ecological restoration, which is the practice of renewing and restoring degraded, damaged, or destroyed ecosystems and habitats in the environment by active human interrupt ...
*
Ecomodernism Ecomodernism is an environmental philosophy which argues that technological development can protect nature and improve human wellbeing through eco-economic decoupling, i.e., by separating economic growth from environmental impacts. Descript ...
*
Environmental technology Environmental technology (envirotech) or green technology (greentech), also known as '' clean technology'' (''cleantech''), is the application of one or more of environmental science, green chemistry, environmental monitoring and electronic devi ...
*
Frugal innovation Frugal innovation or frugal engineering is the process of reducing the complexity and cost of a good and its production. Usually this refers to removing nonessential features from a durable good, such as a car or telephone, in order to sell it in d ...
*
International Innovation Index The International Innovation Index is a global index measuring the level of innovation of a country, produced jointly by The Boston Consulting Group (BCG), the National Association of Manufacturers (NAM), and The Manufacturing Institute (MI), th ...
*
Sustainable agriculture Sustainable agriculture is farming in sustainable ways meeting society's present food and textile needs, without compromising the ability for current or future generations to meet their needs. It can be based on an understanding of ecosystem ser ...
*
Sustainopreneurship Sustainopreneurship (entrepreneurship and innovation for sustainability) is an idea that emerged from the earlier concepts of social entrepreneurship and ecopreneurship, via sustainability entrepreneurship. The concept aims to use creative busines ...


References

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External links


Eco-innovation: Potentials and challenges of tomorrow's technologies (conference held in Copenhagen 2005)Environmental technologies Action Plan (ETAP)
A
European Commission The European Commission (EC) is the executive of the European Union (EU). It operates as a cabinet government, with 27 members of the Commission (informally known as "Commissioners") headed by a President. It includes an administrative body ...
initiative: *
What is ecoinnovation?
( EnviroWindows- European Environment Agency). *
European Funding programme for SMEs who want to put an Eco-Innovation on the European market
Bright green environmentalism Design Innovation economics Innovation Product management Product development Science and technology studies Sustainable technologies