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EaseMyTrip is an Indian online travel company, founded in 2008 by
Nishant Pitti Nishant Pitti (born 1986) is the co-founder of EaseMyTrip. He also worked on the production of several Bollywood films, including Guest iin London. Early life Born in 1986, Nishant Pitti has two other siblings Rikant Pitti and Prashant Pitti. ...
, Rikant Pitti, and Prashant Pitti. Headquartered in
New Delhi New Delhi (, , ''Naī Dillī'') is the capital of India and a part of the National Capital Territory of Delhi (NCT). New Delhi is the seat of all three branches of the government of India, hosting the Rashtrapati Bhavan, Parliament House ...
, the company provides hotel bookings, air tickets, holiday packages, bus bookings, and white-label services. EaseMyTrip has overseas offices in
Singapore Singapore (), officially the Republic of Singapore, is a sovereign island country and city-state in maritime Southeast Asia. It lies about one degree of latitude () north of the equator, off the southern tip of the Malay Peninsula, borde ...
,
UAE The United Arab Emirates (UAE; ar, اَلْإِمَارَات الْعَرَبِيَة الْمُتَحِدَة ), or simply the Emirates ( ar, الِْإمَارَات ), is a country in Western Asia (The Middle East). It is located at th ...
,
Maldives Maldives (, ; dv, ދިވެހިރާއްޖެ, translit=Dhivehi Raajje, ), officially the Republic of Maldives ( dv, ދިވެހިރާއްޖޭގެ ޖުމްހޫރިއްޔާ, translit=Dhivehi Raajjeyge Jumhooriyyaa, label=none, ), is an archipelag ...
, and
Thailand Thailand ( ), historically known as Siam () and officially the Kingdom of Thailand, is a country in Southeast Asia, located at the centre of the Indochinese Peninsula, spanning , with a population of almost 70 million. The country is bo ...
.


History

The idea for EaseMyTrip came when the brothers, Nishant Pitti and Rikant Pitti used to book air tickets for their father's frequent business trips, and saved money in the booking process. Initially based out of their home garage as a travel agency, the duo lost all of the initial
investment Investment is the dedication of money to purchase of an asset to attain an increase in value over a period of time. Investment requires a sacrifice of some present asset, such as time, money, or effort. In finance, the purpose of investing i ...
within the first three months. Later on, references from family and friends helped and a major turnaround came when an airline noticed multiple bookings coming from a single email account and contacted the Pitti brothers to become its travel partner. Nandan Jha joined as the COO in 2017 In 2019, EaseMyTrip had a network of more than 42,000
travel agents A travel agency is a private retailer or public service that provides travel and tourism-related services to the general public on behalf of accommodation or travel suppliers to offer different kinds of travelling packages for each destinatio ...
, 1,200 franchise outlets, 640 white-label solutions, and around 1,600 distributors. In January 2020, EaseMyTrip announced it will allow users to book flight tickets via
WhatsApp WhatsApp (also called WhatsApp Messenger) is an internationally available freeware, cross-platform, centralized instant messaging (IM) and voice-over-IP (VoIP) service owned by American company Meta Platforms (formerly Facebook). It allows us ...
. Users can activate the autonomous interactive program by sending a message and the booking bot will guide users through the end-to-end process. In March 2021, EaseMyTrip went public. In May 2021, it was reported to be the fastest growing online travel agency. In June 2021, EaseMyTrip collaborated with
Oyo Rooms OYO Rooms (stylised as OYO), also known as OYO Hotels & Homes, is an Indian multinational hospitality chain of leased and franchised hotels, homes, and living spaces. Founded in 2012 by Ritesh Agarwal, OYO initially consisted mainly of budget ...
,
Airbnb Airbnb, Inc. ( ), based in San Francisco, California, operates an online marketplace focused on short-term homestays and experiences. The company acts as a broker and charges a commission from each booking. The company was founded in 2008 b ...
, and
Yatra ( sa, यात्रा, 'journey', 'procession'), in Indian-origin religions, Hinduism, Buddhism, Jainism and Sikhism, generally means a pilgrimage to holy places such as confluences of sacred rivers, sacred mountains, places associated w ...
to form the Confederation of Hospitality, Technology and Tourism Industry (CHATT), an industry body for the
tourism Tourism is travel for pleasure or business; also the theory and practice of touring (disambiguation), touring, the business of attracting, accommodating, and entertaining tourists, and the business of operating tour (disambiguation), tours. Th ...
sector of India. In September 2021, it became an unicorn after its market capitalization crossed $1 billion. In December 2021, the organization hired
Vijay Raaz Vijay Raaz (born 5 June 1963) is an Indian actor, film director and narrator, who predominantly appears in Hindi films. He debuted with ''Bhopal Express'' (1999) and since worked in more than 90 films. His breakthrough came when he played the ...
and
Varun Sharma Varun is an Indian male given name. Notable people with the name include: People * Varun Aaron (born 1989), Indian cricketer * Varun Agarwal (born 1987), Indian entrepreneur * Varun Badola (born 1974), Indian actor * Varun Singh Bhati (born 1995), ...
as their brand ambassadors. EaseMyTrip has acquired Spree Hospital, a hospital management company established in 2011 by Keshab Baljee for an undisclosed amount. Spree Hospitality was the company's second acquisition. The officials of the EaseMyTrip stated that the acquisition will not only increase the company's
revenue In accounting, revenue is the total amount of income generated by the sale of goods and services related to the primary operations of the business. Commercial revenue may also be referred to as sales or as turnover. Some companies receive reven ...
but will also enhance the company's
portfolio Portfolio may refer to: Objects * Portfolio (briefcase), a type of briefcase Collections * Portfolio (finance), a collection of assets held by an institution or a private individual * Artist's portfolio, a sample of an artist's work or a ...
. In the year 2019, EaseMyTrip expanded its operations to international markets such as
UAE The United Arab Emirates (UAE; ar, اَلْإِمَارَات الْعَرَبِيَة الْمُتَحِدَة ), or simply the Emirates ( ar, الِْإمَارَات ), is a country in Western Asia (The Middle East). It is located at th ...
, UK, US,
Philippines The Philippines (; fil, Pilipinas, links=no), officially the Republic of the Philippines ( fil, Republika ng Pilipinas, links=no), * bik, Republika kan Filipinas * ceb, Republika sa Pilipinas * cbk, República de Filipinas * hil, Republ ...
,
Singapore Singapore (), officially the Republic of Singapore, is a sovereign island country and city-state in maritime Southeast Asia. It lies about one degree of latitude () north of the equator, off the southern tip of the Malay Peninsula, borde ...
, and
Thailand Thailand ( ), historically known as Siam () and officially the Kingdom of Thailand, is a country in Southeast Asia, located at the centre of the Indochinese Peninsula, spanning , with a population of almost 70 million. The country is bo ...
and reported a consolidated revenue of 59.78
crore A crore (; abbreviated cr) denotes ten million (10,000,000 or 107 in scientific notation) and is equal to 100 lakh in the Indian numbering system. It is written as 1,00,00,000 with the local 2,2,3 style of digit group separators (one lakh is e ...
. In 2022, the company had a 23% drop in net profit by the end of financial year in 2022 to ₹23 crore, as compared to 30 crore in 2021. The company announced the acquisition of travel marketplace Traviate in October 2021. In the same year, the company launched another feature where if a person can show a waiting ticket in a train, they would get a discount from Easemytrip on flights. Recently, a consumer technology firm from
Pune Pune (; ; also known as Poona, (List of renamed Indian cities and states#Maharashtra, the official name from 1818 until 1978) is one of the most important industrial and educational hubs of India, with an estimated population of 7.4 million ...
called udChalo filed a trademark infringement case against EaseMyTrip. Previously, MakeMyTrip also moved to
Delhi High Court The High Court of Delhi (IAST: ''dillī uchcha nyāyālaya'') was established on 31 October 1966, through the ''Delhi High Court Act, 1966'', with four judges, Chief Justice K. S. Hegde, Justice I. D. Dua, Justice H. R. Khanna and Justice S. ...
against the company and
Google Google LLC () is an American multinational technology company focusing on search engine technology, online advertising, cloud computing, computer software, quantum computing, e-commerce, artificial intelligence, and consumer electronics. ...
both for
Trademark A trademark (also written trade mark or trade-mark) is a type of intellectual property consisting of a recognizable sign, design, or expression that identifies products or services from a particular source and distinguishes them from others ...
violation.


IPO and Acquisitions

In 2019, it filed for a ₹510 crore ($72.13 million)
initial public offering An initial public offering (IPO) or stock launch is a public offering in which shares of a company are sold to institutional investors and usually also to retail (individual) investors. An IPO is typically underwritten by one or more investment ...
(IPO) with the
Securities and Exchange Board of India The Securities and Exchange Board of India (SEBI) is the regulatory body for securities and commodity market in India under the ownership of Ministry of Finance within the Government of India. It was established on 12 April 1988 as an executive ...
(SEBI), making them the first online travel agency to be listed on the Indian share market. The issue was managed by
Axis Bank Axis Bank Limited, formerly known as UTI Bank (1993–2007), is an Indian banking and financial services company headquartered in Mumbai, Maharashtra. It sells financial services to large and mid-size companies, SMEs and retail businesses. As ...
and
JM Financial JM Financial (JMFL) is an Indian financial services group headquartered in Mumbai and has branches across India. It also has overseas branches in Ebene, Singapore, New Jersey and Dubai although almost all the group's business are domestic oper ...
. It opened for subscription on 8 March 2021 and was listed on the stock market on 19 March 2021. The IPO was subscribed over 159 times.
HSBC HSBC Holdings plc is a British multinational universal bank and financial services holding company. It is the largest bank in Europe by total assets ahead of BNP Paribas, with US$2.953 trillion as of December 2021. In 2021, HSBC had $10.8 tri ...
Global Investment Funds, Tata Trustee Company,
Aditya Birla Aditya Vikram Birla (14 November 1943 – 1 October 1995) was an Indian industrialist. Born into one of the largest business families of India, he oversaw the diversification of his group into textiles, petrochemicals and telecommunications. ...
Sunlife Insurance Company, Nomura, Sundaram Mutual Fund,
Nippon Life , also known as or is the largest Japanese life insurance company by revenue. The company was founded in 1889 as the ''Nippon Life Assurance Co., Inc.'' In structure it is a mutual company. It first paid policyholder dividends in 1898. Over ...
India Trustee Company, and Bajaj
Allianz Allianz ( , ) is a German multinational financial services company headquartered in Munich, Germany. Its core businesses are insurance and asset management. The company is one of the world's largest insurers and financial services groups. The ...
Life Insurance Company were its anchor investors. After the company's IPO launched, the company observed a profit of 86% in 2020-2021 with a loss of booking revenue of 50% because of COVID-19. EaseMyTrip acquired YoloBus which is an intercity mobility platform in 2021 in the non-air segment.


Philanthropy

In 2018, the employees of the company contributed a day's salary for the relief measures of Kerala floods. During the second wave of the COVID-19 oxygen crisis in India, the company donated 550
oxygen concentrator An oxygen concentrator is a device that concentrates the oxygen from a gas supply (typically ambient air) by selectively removing nitrogen to supply an oxygen-enriched product gas stream. They are used industrially and as medical devices for oxy ...
s and launched a refund policy that promised full refund for ticket cancellations, including the costs deducted by the airlines.


Recognition

* Best Travel Booking Site - ''SATTE'' (2020) * Best Travel Booking App/Website - ''Times Travel Awards'' (2019) *Enterprise Excellence of the Year - ''24MRC Network'' (2016) *Best Online Travel Company of the Year - ''Worldwide Achievers Business Leadership Awards'' (2013)


References


External links


Official Website
{{Travel ticket search engines Travel ticket search engines Indian companies established in 2008 Transport companies established in 2008 Internet properties established in 2008 Indian travel websites Online travel agencies Companies listed on the National Stock Exchange of India Companies listed on the Bombay Stock Exchange Travel and holiday companies of India