Douglas Hubbard is a management consultant, speaker, and author in

decision sciences Decision theory (or the theory of choice; not to be confused with choice theory) is a branch of applied probability theory concerned with the theory of making decisions based on assigning probabilities to various factors and assigning numerical ...

and actuarial science.

Career

Hubbard was a business analyst at

Coopers & Lybrand PricewaterhouseCoopers is an international professional services brand of firms, operating as partnerships under the PwC brand. It is the second-largest professional services network in the world and is considered one of the Big Four accounting ...

in 1988 after finishing his MBA at the University of South Dakota. He formed Hubbard Decision Research in 1998.

Views

He is critical of several popular methods and standards in risk management and decision making in organizations. He argues that extensive research in methods such as "risk matrices", the use of weighted scores in decision making, and expert intuition are inferior to certain quantitative methods. Hubbard is known for asserting that everything can be measured, and that initial measurements are the most valuable as they reduce the greatest amounts of uncertainty.

Selected publications

Books

* * * * His first two books are listed on the Book List for the Society of Actuaries Exam Prep. His books are on the reading list at School of Business and Economics (College of Charleston), Jon M. Huntsman School of Business (Utah State University), and

Carl H. Lindner College of Business Carl H. Lindner College of Business, also referred to as "Lindner" and "Lindner College," is a college of the University of Cincinnati. The college is located in Carl H. Lindner Hall. On June 21, 2011, the college was named after Carl Henry Lindn ...

(University of Cincinnati).

Other publications

*Shepherd, K., Hubbard, D., Fenton, N., Claxton, K., Luedeling, E., & deLeeuw, J. (2015). Policy: Development goals should enable decision-making. ''

Nature Nature, in the broadest sense, is the physical world or universe. "Nature" can refer to the phenomena of the physical world, and also to life in general. The study of nature is a large, if not the only, part of science. Although humans are ...

.'' July 2015. https://doi.org/10.1038/523152a *Hubbard, D., & Evans, D. (2010). Problems with scoring methods and ordinal scales in risk assessment. '' IBM Journal of Research and Development'', ''54''(3), 2–1. doi.org/10.1147/jrd.2010.2042914 *Hubbard, D., & Samuelson, D. A. (2009). Analysis placebos: The difference between perceived and real benefits of risk analysis and decision models.
Analytics Magazine
'' Fall 2009. *Hubbard, D., & Samuelson, D. A. (2009). Modeling Without Measurements: How the decision analysis culture's lack of empiricism reduces its effectiveness. '' OR/MS Today'', ''36''(5), 26–31. *Hubbard, D. (2009). It's all an illusion: The perception that many things are immeasurable is common — it's also an illusion. '' ArchitectureBoston
11(5)
.'' *Hubbard, D. (2003). Expert analysis: An effective measure. ''CIO: ROIowa''. August 2003. *Mayor, T., & Hubbard, D. (2001). Case study: Red light, green light. ''CIO Enterprise Magazine''. October, 2001. *Worthen, B., & Hubbard., D. (2001). Case Study: Two Teams are better than one. ''CIO Enterprise Magazine''. 2001. * Hubbard, D. W. (1997). Risk vs. return. ''

InformationWeek ''InformationWeek'' is a digital magazine which conducts corresponding face-to-face events, virtual events, and research. It is headquartered in San Francisco, California and was first published in 1985 by CMP Media, later called Informa. The p ...

,'' (637), 105.

Awards

* 2017 PaloAlto Networks Cybersecurity Cano
Award
*2017 Royal Society of Arts, Manufactures and Commerce Fellow

References

{{DEFAULTSORT:Hubbard, Douglas W. American economics writers American accountants 21st-century American non-fiction writers University of South Dakota alumni Living people Year of birth missing (living people) Place of birth missing (living people) Nationality missing Risk management Risk analysis methodologies