Diva (formerly Diva Universal) was a

Southeast Asian Southeast Asia, also spelled South East Asia and South-East Asia, and also known as Southeastern Asia, South-eastern Asia or SEA, is the geographical south-eastern region of Asia, consisting of the regions that are situated south of mainland ...

pay television Pay television, also known as subscription television, premium television or, when referring to an individual service, a premium channel, refers to subscription-based television services, usually provided by multichannel television providers, b ...

channel owned and operated by

NBCUniversal International Networks NBCUniversal International Networks, formerly NBC Universal Global Networks and Universal Networks International, is a part of NBCUniversal, owned by Comcast. History When NBCUniversal was formed in 2004, it owned many entertainment television ch ...

. It was launched on 30 November 1997 along with E! as

Hallmark Channel The Hallmark Channel is an American television channel owned by Crown Media Holdings, Inc., which in turn is owned by Hallmark Cards, Inc. The channel's programming is primarily targeted at families, and features a mix of television movies a ...

Asia, before being rebranded on 19 September 2010 as Diva Universal, dropping the "Universal" name in 2014. After very twenty-two last years of broadcasting, Diva and E! ended and terminated all operations on 31 December 2019 at 11:59 p.m. local time across the continent. The channel very last programmed to very last

Canadian Canadians (french: Canadiens) are people identified with the country of Canada. This connection may be residential, legal, historical or cultural. For most Canadians, many (or all) of these connections exist and are collectively the source of ...

silent comedy/

hidden camera A hidden camera or spy camera is a camera used to photograph or record subjects, often people, without their knowledge. The camera may be considered "hidden" because it is not visible to the subject being filmed, or is disguised as another obj ...

reality television show Reality television is a genre of television programming that documents purportedly unscripted real-life situations, often starring unfamiliar people rather than professional actors. Reality television emerged as a distinct genre in the early 19 ...

with finale episode of '' Just for Laughs: Gags'' (by '' Just for Laughs'' brand) ending with the season 18, episode 11 on that day, New Year's Day 2020 at midnight local time, going off-the-air to ceased broadcast and ceased transmission while a final farewell on-screen message card and the words "This channel has been ceased broadcast. Please contact your service provider for details." was ceased broadcasts the end. All DIVA shows moved to Lifetime. NBCUniversal channels in Asia only remain DreamWorks,

CNBC Asia CNBC Asia is a pay television business channel based in Singapore. A subsidiary of NBCUniversal, it is the Asian service of CNBC (Consumer News and Business Channel). Its programmes originate from Singapore. It was officially opening ceremony at ...

and

Golf Channel Golf Channel (also verbally referred to as simply Golf) is an American sports television network owned by the NBC Sports Group division of NBCUniversal, a subsidiary of Comcast. Founded in Birmingham, Alabama, it is currently based out of NBC S ...

History

Hallmark Channel Asia was launched on 30 November 1997 with E!, and it mainly broadcast American programs, including

The Oprah Winfrey Show ''The Oprah Winfrey Show'', often referred to as ''The Oprah Show'' or simply ''Oprah'', is an American daytime syndicated talk show that aired nationally for 25 seasons from September 8, 1986, to May 25, 2011, in Chicago, Illinois. Produced ...

and

The Biggest Loser ''The Biggest Loser'' is a reality television format which started with the American TV show '' The Biggest Loser'' in 2004. The show centers on overweight and obese contestants attempting to lose the most weight; the winner receives a cash pr ...

. It had four different feeds including the Philippine one, which was launched on 19 August 2009. Hallmark Channel Asia was rebranded as Diva Universal on 19 September 2010, after its

brand licensing Licensing means renting or leasing of an intangible asset. It is a process of creating and managing contracts between the owner of a brand and a company or individual who wants to use the brand in association with a product, for an agreed peri ...

agreement with

Crown Media Hallmark Media (formerly Crown Media Holdings) is an American media production company with corporate headquarters located in Studio City, California, and is a subsidiary of Hallmark Cards. Hallmark Media consists of Crown Media Productions a ...

ended, as part of Universal Networks International's efforts to refocus its network portfolio. Coinciding with the launch of its high-definition feed, the SD channel started broadcasting in 16:9

widescreen Widescreen images are displayed within a set of aspect ratio (image), aspect ratios (relationship of image width to height) used in film, television and computer screens. In film, a widescreen film is any film image with a width-to-height aspect ...

on 1 February 2014. On 16 June 2014, Diva Universal's name was simplified to Diva. On 14 March 2018, The SD version of the channel on Astro switch to 16:9 format.

Operating channels

* Diva Asia - SG/HK/MY/PHP/JKT/TH feed, available on SD format. * Diva Asia HD - same as the Asian feed, available in

Singapore Singapore (), officially the Republic of Singapore, is a sovereign island country and city-state in maritime Southeast Asia. It lies about one degree of latitude () north of the equator, off the southern tip of the Malay Peninsula, bor ...

Malaysia Malaysia ( ; ) is a country in Southeast Asia. The federal constitutional monarchy consists of thirteen states and three federal territories, separated by the South China Sea into two regions: Peninsular Malaysia and Borneo's East Mal ...

Maldives Maldives (, ; dv, ދިވެހިރާއްޖެ, translit=Dhivehi Raajje, ), officially the Republic of Maldives ( dv, ދިވެހިރާއްޖޭގެ ޖުމްހޫރިއްޔާ, translit=Dhivehi Raajjeyge Jumhooriyyaa, label=none, ), is an archipelag ...

and

Brunei Brunei ( , ), formally Brunei Darussalam ( ms, Negara Brunei Darussalam, Jawi: , ), is a country located on the north coast of the island of Borneo in Southeast Asia. Apart from its South China Sea coast, it is completely surrounded by th ...

. * Diva Universal Philippines - same as the Asian feed with local advertisements (joint-venture with

Solar Entertainment Corporation Solar Entertainment Corporation (simply known as Solar or SEC) is a Filipino media company based in Makati, Philippines. Founded and owned by the brothers, Wilson, William and Willy Tieng. Solar Entertainment operates two digital free-to-air ...

References

External links

* {{NBC Universal NBCUniversal networks Defunct television channels Television stations in Hong Kong Cable television in Hong Kong Mass media in Southeast Asia Television channels and stations established in 1997 Television channels and stations disestablished in 2019 Women's interest channels

History

Operating channels

See also

References

External links