Denise Morrison
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Denise M. Morrison (born January 13, 1954) is an American business executive who served as
president President most commonly refers to: *President (corporate title) * President (education), a leader of a college or university * President (government title) President may also refer to: Automobiles * Nissan President, a 1966–2010 Japanese ...
and
chief executive officer A chief executive officer (CEO), also known as a central executive officer (CEO), chief administrator officer (CAO) or just chief executive (CE), is one of a number of corporate executives charged with the management of an organization especial ...
of Campbell Soup Company from 2011 through 2018. Named the "21st Most Powerful Woman in Business" by '' Fortune'' magazine in 2011, Morrison was elected a director of Campbell in October 2010. She became Campbell's 12th leader in the company's 140-year history. Morrison retired from Campbell in May 2018.


Early life

Morrison was born and raised in the Elberon section of Long Branch, New Jersey.Makin, Cheryl
"N.J. companies more likely to tap women, study finds"
''
Home News Tribune The ''Central New Jersey Home News Tribune'' is a Daily newspaper serving Middlesex County, New Jersey. The paper has an average daily weekday circulation of about 49,000. The newspaper is the result of the 1995 merger of ''The Home News'' of E ...
'', January 29, 2014. Accessed September 6, 2022, via
Newspapers.com Ancestry.com LLC is an American genealogy company based in Lehi, Utah. The largest for-profit genealogy company in the world, it operates a network of genealogical, historical records, and related genetic genealogy websites. In November 2018, ...
. "A self-professed 'Jersey girl,' Morrison was raised in the Elberon section of Long Branch and graduated from Long Branch High School."
She is one of four sisters who have all had business careers. The "Sullivan Sisters" were featured in a 2007 article in ''
The Wall Street Journal ''The Wall Street Journal'' is an American business-focused, international daily newspaper based in New York City, with international editions also available in Chinese and Japanese. The ''Journal'', along with its Asian editions, is published ...
'' titled "Raising Women to Be Leaders." Denise is the first-born;
Maggie Wilderotter Maggie Wilderotter (born Mary Agnes Sullivan; February 9, 1955) is an American businessperson who is the chairwoman of DocuSign (as well as interim CEO from April to October 2022) and the former chief executive officer of Frontier Communications, f ...
was chairman and CEO of
Frontier Communications Frontier Communications Parent, Inc. (known as Citizens Utilities Company until May 2000 and Citizens Communications Company until July 31, 2008) is an American telecommunications company. The company previously served primarily rural areas and s ...
; Colleen Bastkowski was a regional vice president of sales at
Expedia Expedia Inc. is an online travel agency owned by Expedia Group, an American online travel shopping company based in Seattle. The website and mobile app can be used to book airline tickets, hotel reservations, car rentals, cruise ships, and vacat ...
Corporate Travel; and Andrea Doelling, a champion horse jumper, was senior vice president of sales at
AT&T Wireless AT&T Mobility LLC, also known as AT&T Wireless and Trade name, marketed as simply AT&T, is an American telecommunications company. It is a wholly owned subsidiary of AT&T, AT&T Inc. and provides wireless services in the United States. AT&T Mobi ...
. Their father Dennis B. Sullivan—a
Korean War , date = {{Ubl, 25 June 1950 – 27 July 1953 (''de facto'')({{Age in years, months, weeks and days, month1=6, day1=25, year1=1950, month2=7, day2=27, year2=1953), 25 June 1950 – present (''de jure'')({{Age in years, months, weeks a ...
veteran and
AT&T AT&T Inc. is an American multinational telecommunications holding company headquartered at Whitacre Tower in Downtown Dallas, Texas. It is the world's largest telecommunications company by revenue and the third largest provider of mobile te ...
executive—wanted to share everything he knew about business with his daughters. He reportedly talked with them while they were still in grade school about setting profit-margin goals. Their mother, Connie Sullivan, taught them that ambition is a part of femininity. Morrison graduated from
Long Branch High School Long Branch High School is a comprehensive high school, comprehensive, four-year community state school, public Secondary education in the United States, high school that serves students in ninth grade, ninth through twelfth grades in the city o ...
. She earned her B.S. degree in economics and psychology from Boston College, graduating '' magna cum laude''. She was inducted into the Order of the Cross and Crown Honor Society for academic and extracurricular achievement.


Career

Morrison began her career in the sales organization at
Procter & Gamble The Procter & Gamble Company (P&G) is an American multinational consumer goods corporation headquartered in Cincinnati, Ohio, founded in 1837 by William Procter and James Gamble. It specializes in a wide range of personal health/consumer he ...
in Boston, Massachusetts. She later joined
Pepsi-Cola Pepsi is a carbonated soft drink manufactured by PepsiCo. Originally created and developed in 1893 by Caleb Bradham and introduced as Brad's Drink, it was renamed as Pepsi-Cola in 1898, and then shortened to Pepsi in 1961. History Pepsi was ...
in trade and business development. She then spent most of the 1980s at Nestle USA, where she held senior marketing and sales positions. In 1995, Morrison moved to
Nabisco Nabisco (, abbreviated from the earlier name National Biscuit Company) is an American manufacturer of cookies and snacks headquartered in East Hanover, New Jersey. The company is a subsidiary of Illinois-based Mondelēz International. Nabisco's ...
Inc. She served as senior vice president and led the Nabisco Food Company's sales organization and was general manager for the Down the Street division. Before joining Campbell's, Morrison served as executive vice president and general manager of
Kraft Foods The second incarnation of Kraft Foods is an American food manufacturing and processing conglomerate, split from Kraft Foods Inc. in 2012 and headquartered in Chicago, Illinois. It became part of Kraft Heinz in 2015. A merger with Heinz, arran ...
' snacks and confections divisions, responsible for leading brands such as
Planters Planters Nut & Chocolate Company is an American snack food company now owned by Hormel Foods. Planters is best known for its processed nuts and for the Mr. Peanut icon that symbolizes them. Mr. Peanut was created by grade schooler Antonio Gentil ...
nuts,
Life Savers Life Savers (stylized as LifeSavers) is an American brand of ring-shaped hard and soft candy. Its range of mints and fruit-flavored candies is known for its distinctive packaging, coming in paper-wrapped aluminum foil rolls. Candy manufacturer ...
candies, and
Altoids Altoids are a brand of mints, sold primarily in distinctive metal tins. The brand was created by the London-based Smith & Company in the 1780s, and became part of the Callard & Bowser company in the 19th century. Their advertising slogan is "The ...
mints. Morrison joined Campbell in April 2003 as president-global sales and chief customer officer, and was named president-Campbell USA in June 2005. She was named senior vice president and president-North America soup, sauces and beverages in October 2007 and handled the Campbell USA, North America Foodservice, and Campbell Canada businesses. She was appointed executive vice president and chief operating officer in October 2010, leading all of Campbell's global businesses, corporate strategy, global advertising & design and research & development. Morrison was named president and CEO of Campbell Soup Company on August 1, 2011. Morrison retired from Campbell in May 2018. Morrison's compensation at the beginning of fiscal year 2012 included an annual base salary of $950,000, a fiscal 2011 annual cash incentive of $602,292 and a fiscal 2012 long-term incentive grant of $4,845,000. Campbell's fiscal year runs from August 1 to July 31.


Board service

Morrison is a former director of the
Goodyear Tire & Rubber Company The Goodyear Tire & Rubber Company is an American multinational tire manufacturing company founded in 1898 by Frank Seiberling and based in Akron, Ohio. Goodyear manufactures tires for automobiles, commercial trucks, light trucks, motorcycles, ...
and a former director of
Ballard Power Systems Ballard Power Systems Inc. is a developer and manufacturer of proton exchange membrane (PEM) fuel cell products for markets such as heavy-duty motive (consisting of bus and tram applications), portable power, material handling as well as engine ...
Inc. She is a founding member of the Healthy Weight Commitment Foundation, an initiative composed of manufacturers and retailers designed to combat obesity in the marketplace, workplace, and in schools through communication and education. She is also on the non-profit board of Students in Free Enterprise. Additionally, she serves on the board of the
Grocery Manufacturers Association The Consumer Brands Association (CBA), formerly the Grocery Manufacturers Association (GMA), is a United States-wide trade association for manufacturers of consumer packaged goods (CPG). The CBA represents companies that manufacture food, bever ...
and is the chair of its Health and Wellness Committee. Morrison is also on the board of the
Consumer Goods Forum The Consumer Goods Forum is a global organization of 400 consumer goods companies with the likes of Amazon and Kellogg being involved. It represents combined sales of 2.5 trillion Euros across 70 countries and 10 million employees. Overview The C ...
. She became a member of MetLife's board of directors in 2014. She is the former chair of Catalyst's Advisory Board and former President of the N.J. Women's Forum, and has served on the Board of the Food Industry Crusade Against Hunger and Leadership California. Morrison resigned from President Trump's
American Manufacturing Council The American Manufacturing Council was a group of prominent chief executives set up to advise U.S. President Donald Trump on domestic manufacturing initiatives. It was chaired by Andrew Liveris, CEO of Dow Chemical Company. Following the with ...
on August 16, 2017.
Morrison's stated: "Following yesterday's remarks from the president, I can not remain on the Manufacturing Jobs Initiative. I will continue to support all efforts to spur economic growth and advocate for the values that have always made America great."
The council was disbanded later the same day.


Awards

In 2011, ''
Forbes ''Forbes'' () is an American business magazine owned by Integrated Whale Media Investments and the Forbes family. Published eight times a year, it features articles on finance, industry, investing, and marketing topics. ''Forbes'' also r ...
'' named Morrison the 80th most powerful woman in the world. Morrison was also named the "21st Most Powerful Woman in Business" by '' Fortune''. Morrison was a featured speaker at ''Fortune's'' 2011 Most Powerful Women Summit, sharing the stage with her sister
Maggie Wilderotter Maggie Wilderotter (born Mary Agnes Sullivan; February 9, 1955) is an American businessperson who is the chairwoman of DocuSign (as well as interim CEO from April to October 2022) and the former chief executive officer of Frontier Communications, f ...
, chairman and CEO of
Frontier Communications Frontier Communications Parent, Inc. (known as Citizens Utilities Company until May 2000 and Citizens Communications Company until July 31, 2008) is an American telecommunications company. The company previously served primarily rural areas and s ...
. Morrison and Wilderotter are the first sisters ever to make the list together. Morrison was also recognized by ''Fortune'' as one of the "Most Powerful Women" in 2012, 2013, and in 2017. Morrison has also received the Power 50, Supermarket News 2011; "Woman of Distinction" American Heart Association of New Jersey, 2010; One of the 50 Most Influential Irish Women, Irish Voice 2010; Trailblazer Award; "Top Woman in Grocery," Progressive Grocer magazine, 2008, 2009, and 2010; One of the Top 50 Women in Business in the State of N.J., NJBIZ magazine, 2008; One of the Top 50 Women to Watch, ''The Wall Street Journal'', 2007; "Aiming High Award" by Legal Momentum, 2007; and Garden State "Woman of the Year" for Corporations, Garden State Women magazine, 2007.


Personal life

Morrison lives in
Princeton, New Jersey Princeton is a municipality with a borough form of government in Mercer County, in the U.S. state of New Jersey. It was established on January 1, 2013, through the consolidation of the Borough of Princeton and Princeton Township, both of whi ...
, with her husband, Tom, and has two grown daughters.


References


External links

*
LinkedIn authored articles

Official Forbes Profile - Denise Morrison
{{DEFAULTSORT:Morrison, Denise Living people American women chief executives 1954 births Long Branch High School alumni People from Long Branch, New Jersey People from Princeton, New Jersey Morrissey College of Arts & Sciences alumni American chief executives of food industry companies 20th-century American businesspeople 21st-century American businesspeople Procter & Gamble people Kraft Foods people PepsiCo people Campbell Soup Company people American corporate directors Women corporate directors Goodyear Tire and Rubber Company people American chief executives of Fortune 500 companies 20th-century American businesswomen 21st-century American businesswomen