Demand reduction
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Demand reduction refers to efforts aimed at reducing the public desire for illegal and illicit drugs. The
drug policy A drug policy is the policy regarding the control and regulation of psychoactive substances (commonly referred to as drugs), particularly those that are addictive or cause physical and mental dependence. While drug policies are generally implemen ...
is in contrast to the reduction of drug supply, but the two policies are often implemented together. Some discussions of demand reduction make a distinction between policies that address single issues (such as public "knowledge-of-harms") or are short-term interventions(in-school programs), and those that approach drug demand as a complex issue with multiple social risk factors. Some economists such as
Milton Friedman Milton Friedman (; July 31, 1912 – November 16, 2006) was an American economist and statistician who received the 1976 Nobel Memorial Prize in Economic Sciences for his research on consumption analysis, monetary history and theory and the ...
argue that due to the law of
supply and demand In microeconomics, supply and demand is an economic model of price determination in a Market (economics), market. It postulates that, Ceteris paribus, holding all else equal, in a perfect competition, competitive market, the unit price for a ...
, reducing demand is the only effective way to reduce drug use long-term. It is questionable, however, whether demand reduction programs actually reduce demand.


Implementation examples

In September 2011,
Canada Canada is a country in North America. Its ten provinces and three territories extend from the Atlantic Ocean to the Pacific Ocean and northward into the Arctic Ocean, covering over , making it the world's second-largest country by to ...
implemented new color graphic depictions of the consequences of smoking, mandating that they cover 75% of the front and back of each carton, health information messages on the inside of the pack, and toxic emissions statements. Each tobacco product features one such image from a series, which includes people dying in hospitals, rotting mouths, and dissected body parts depicting tumors, along with simple bold messages stating that cigarettes cause cancer, mouth disease, impotence, and harm babies. International research supports the efficacy of such warning messages. Other examples of demand reduction programs include D.A.R.E., the
State of Montana Montana () is a state in the Mountain West division of the Western United States. It is bordered by Idaho to the west, North Dakota and South Dakota to the east, Wyoming to the south, and the Canadian provinces of Alberta, British Columb ...
's ''Not Even Once''., and the
drug policy of Sweden The drug policy of Sweden is based on zero tolerance focusing on prevention, treatment, and control, aiming to reduce both the supply of and demand for illegal drugs. The general drug policy is supported by all major Swedish political parties with ...
.


See also

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Arguments for and against drug prohibition This article is intended to give an overview of several arguments for and against drug prohibition. Efficiency Drug laws are effective Supporters of prohibition claim that drug laws have a successful track record suppressing illicit drug use si ...
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Drug policy of the Soviet Union The drug policy of the Soviet Union changed little throughout the existence of the state, other than slowly becoming more repressive, although some differences in penalties existed in the different Union Republics. However, the prevalence of drug a ...
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Harm reduction Harm reduction, or harm minimization, refers to a range of public health policies designed to lessen the negative social and/or physical consequences associated with various human behaviors, both legal and illegal. Harm reduction is used to d ...
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Self-medication Self-medication is a human behavior in which an individual uses a substance or any exogenous influence to self-administer treatment for physical or psychological conditions: for example headaches or fatigue. The substances most widely used in sel ...
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Supply and demand In microeconomics, supply and demand is an economic model of price determination in a Market (economics), market. It postulates that, Ceteris paribus, holding all else equal, in a perfect competition, competitive market, the unit price for a ...


References

Drug control law {{Crime-stub