Délifrance
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Délifrance is a
bakery A bakery is an establishment that produces and sells flour-based food baked in an oven such as bread, cookies, cakes, donuts, pastries, and pies. Some retail bakeries are also categorized as cafés, serving coffee and tea to customers who w ...
company that produces "French style" bakery, savoury and snacking products in over 100 countries on five continents. It has been in operation since 1983. The sister company of Délifrance is '' Grands Moulins de Paris,'' which is a major French milling company and supplies 100% of the flour used in Délifrance's products. Délifrance has 12 subsidiaries in
Europe Europe is a large peninsula conventionally considered a continent in its own right because of its great physical size and the weight of its history and traditions. Europe is also considered a subcontinent of Eurasia and it is located entirel ...
and the
Middle East The Middle East ( ar, الشرق الأوسط, ISO 233: ) is a geopolitical region commonly encompassing Arabia (including the Arabian Peninsula and Bahrain), Asia Minor (Asian part of Turkey except Hatay Province), East Thrace (Europ ...
. Its restaurants serve "French style" baked products such as
croissant A croissant is a buttery, flaky, Austrian viennoiserie pastry inspired by the shape of the Austrian kipferl but using the French yeast-leavened laminated dough. Croissants are named for their historical crescent shape, the dough is layered wi ...
s, gâteaux, fougasses, pains au chocolat,
brioche Brioche (, also , , ) is a bread of French origin whose high egg and butter content gives it a rich and tender crumb. Chef Joël Robuchon described it as "light and slightly puffy, more or less fine, according to the proportion of butter and e ...
s, crisp praline, and
baguette A baguette (; ) is a long, thin type of bread of French origin that is commonly made from basic lean dough (the dough, though not the shape, is defined by French law). It is distinguishable by its length and crisp crust. A baguette has a dia ...
s. Most Délifrance restaurants also serve
beverages A drink or beverage is a liquid intended for human consumption. In addition to their basic function of satisfying thirst, drinks play important roles in human culture. Common types of drinks include plain drinking water, milk, juice, smoothies ...
,
coffee Coffee is a drink prepared from roasted coffee beans. Darkly colored, bitter, and slightly acidic, coffee has a stimulating effect on humans, primarily due to its caffeine content. It is the most popular hot drink in the world. Seeds of ...
and
pasta Pasta (, ; ) is a type of food typically made from an unleavened dough of wheat flour mixed with water or eggs, and formed into sheets or other shapes, then cooked by boiling or baking. Rice flour, or legumes such as beans or lentils, ar ...
.


History

In 1919, the Vilgrain family created Les Grands Moulins de Paris which boosted the bakery industry. Délifrance was born in 1983 and produced viennoiserie, patisserie, and savoury products. In 1997, Sembawang Corporation Limited acquired controlling interest of Délifrance Asia Ltd. In 1999, Prudential Asset Management Asia Limited (PAMA) Group Inc. acquired 100% of Délifrance Asia Ltd and took it private. In December 2007, Singapore-listed company Auric Pacific Group Limited purchased Délifrance Asia Ltd from PAMA for SGD75 Million; Auric Pacific Group was privatized in 2017. In the Philippines,
Jollibee Foods Corporation Jollibee Foods Corporation (abbreviated as JFC and Jollibee Group; also known as Jollibee after its primary fast food brand) is a Filipino multinational company based in Pasig, Philippines. JFC is the owner of the fast food brand Jollibee. W ...
operated Délifrance from 1995 to 2010, when both companies severed their ties. All former Délifrance restaurants in the Philippines were relaunched as CaféFrance, which was later sold by Jollibee to Euro-Med Laboratories Philippines, Inc. Délifrance ran several franchises in Malaysia until 2015, but as of 2016 all outlets appear to have closed without official notice. In 2020, Délifrance returned to the Malaysian market with the opening an outlet at Publika Shopping Gallery in Kuala Lumpur.


Timeline

*1978 — Délifrance invents the frozen parbaked
baguette A baguette (; ) is a long, thin type of bread of French origin that is commonly made from basic lean dough (the dough, though not the shape, is defined by French law). It is distinguishable by its length and crisp crust. A baguette has a dia ...
. *1982 — Délifrance creates the ''Pariguette'' range (Modified Atmosphere Packaging (MAP) parbaked bread which keeps for several months at room temperature). *1983 — Délifrance invents the first frozen ready-to-bake viennoiserie. *1985 — Délifrance introduces ready-to-bake ''
viennoiserie ''Viennoiseries'' (, "things of Vienna") are baked goods made from a yeast- leavened dough in a manner similar to bread, or from puff pastry, but with added ingredients (particularly eggs, butter, milk, cream and sugar), which give them a richer, ...
'' products that prove and bake in the oven at the same time. *1995 — Délifrance's launches its ''Provencette'' concept, Délifrance's "turn-key" solution offered for the catering market. *1997 — Délifrance launches its new jambon product to the Irish market *1999 — Délifrance launches its "Eco-Products" range *2000 — Délifrance launched the "Déliquick" bread range based on its "Thaw & Serve" concept.


Food

Today, the Délifrance range includes over 1000 products including bread, '' viennoiseries'', patisseries and savoury products. Different modes of ''utilisation'': *Thaw and serve - frozen *Part-baked - frozen *Ready to bake ''rapide'' - frozen *Ready to bake - frozen *Ready to prove - frozen *Gas packed


See also

*
List of bakery cafés This is a list of notable bakery cafés. A bakery (or baker's shop) is an establishment that produces and sells flour-based food baked in an oven such as bread, cookies, cakes, pastries, and pies. Some retail bakeries are also coffeehouses, ser ...


References


External links


Official website

Délifrance Asia Ltd

Délifrance Hong Kong
{{DEFAULTSORT:Delifrance Bakery cafés Tea houses Restaurant franchises Fast-food chains of France Bakeries of France French brands