''Clutch'' was an

online magazine An online magazine is a magazine published on the Internet, through bulletin board systems and other forms of public computer networks. One of the first magazines to convert from a print magazine format to being online only was the computer magaz ...

and blog network whose stated target audience is "today's young, hip, progressive Black woman". The magazine was started as a print publication in 2002. It was part of Sutton Media. Following a temporary closure the magazine was relaunched as an online-only publication in 2007. In 2009, digital media consultancy Elemental Interactive made a strategic investment in ''Clutch''. Elemental (a former division of

WPP plc WPP plc is a British multinational communications, advertising, public relations, technology, and commerce holding company headquartered in London, England. It was the world's largest advertising company, as of 2019. WPP plc owns many compan ...

Grey Global Group Grey Group is a global advertising and marketing agency with headquarters in New York City, and 432 offices in 96 countries, operating in 154 cities. It is organized into four geographical units: North America; Europe, Middle East & Africa, Asia ...

), was to take an undisclosed stake in

Atlanta Atlanta ( ) is the capital and most populous city of the U.S. state of Georgia. It is the seat of Fulton County, the most populous county in Georgia, but its territory falls in both Fulton and DeKalb counties. With a population of 498,715 ...

-based Sutton Media, Clutch's publisher.Tameka Kee, "Elemental Interactive Takes Stake In Clutch Magazine", ''CBS News'', February 11, 2009
/ref> Sites on which articles from ''Clutch'' are republished include

The Grio TheGrio, styled as thegrio, is an American television network and website with news, opinion, entertainment and video content geared toward Black Americans. The website originally launched in June 2009 as a division of NBC News, it became a di ...

, a division of

NBC News NBC News is the news division of the American broadcast television network NBC. The division operates under NBCUniversal Television and Streaming, a division of NBCUniversal, which is, in turn, a subsidiary of Comcast. The news division's var ...

, a daily online news and opinion platform devoted to delivering stories and perspectives that reflect and affect African-American audiences. ''Clutch's'' editorial staff included Danielle Belton, Yesha Callahan, Britni Danielle, and Jessica Andrews.

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* {{Authority control 2002 establishments in Georgia (U.S. state) 2007 disestablishments in Georgia (U.S. state) African-American magazines Defunct women's magazines published in the United States Magazines established in 2002 Magazines disestablished in 2007 Magazines published in Atlanta Online magazines published in the United States Online magazines with defunct print editions