''Changing Focus: Kodak and the Battle to Save a Great American Company ''is a book about the corporate history and future of the
Kodak
The Eastman Kodak Company (referred to simply as Kodak ) is an American public company that produces various products related to its historic basis in analogue photography. The company is headquartered in Rochester, New York, and is incorpor ...
corporation. In particular, it discusses Kodak's efforts to maintain and diversity its photography businesses in the face of challenges from digital photography, and the mixed results of these efforts.
Further reading
* LCC: HD9708
References
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1997 non-fiction books
History books about the United States
Business books
Kodak
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