Cassius Clay vs. Doug Jones
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Cassius Clay (soon Muhammad Ali) and Doug Jones fought a ten-round boxing match at Madison Square Garden in
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, on March 13, 1963. Clay won the bout on points through a close but unanimous decision.


Viewership and revenue

The fight was Madison Square Garden's first boxing sellout in 13 years, grossing a
live gate Gate receipts, or simply "gate", is the sum of money taken at a sporting venue for the sale of tickets. Traditionally, gate receipts were largely or entirely taken in cash. Today, many sporting venues will operate a season ticket scheme, which will ...
of $304,943 ($ inflation adjusted). The fight purses were $90,000 ($ inflation adjusted) for Clay and $75,000 for Jones. The fight had a closed-circuit theatre television broadcast, which drew 150,000 pay-per-view buys, including 9,000 in
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and 1,500 at
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. The fight grossed $500,000 ($ inflation adjusted) in closed-circuit television revenue. In addition, the fight also had a pay-per-view home television broadcast in Toronto and Hartford, Connecticut. The fight's combined live gate and closed-circuit revenue was $ ($ inflation adjusted).


References

Jones 1963 in boxing March 1963 sports events in the United States Pay-per-view boxing matches {{boxing-stub