Boardman Bikes
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Boardman Bikes, Ltd. (stylised "boardman'") is a British
bicycle A bicycle, also called a pedal cycle, bike or cycle, is a human-powered or motor-powered assisted, pedal-driven, single-track vehicle, having two wheels attached to a frame, one behind the other. A is called a cyclist, or bicyclist. B ...
manufacturer, founded by the professional cyclist
Chris Boardman Christopher Miles Boardman, (born 26 August 1968) is a British former racing cyclist. A time trial and prologue specialist, Boardman won the inaugural men's World time trial championship in 1994, won the individual pursuit gold medal at the 1 ...
, Sarah Mooney and Alan Ingarfield, and launched in the United Kingdom and
Ireland Ireland ( ; ga, Éire ; Ulster-Scots: ) is an island in the North Atlantic Ocean, in north-western Europe. It is separated from Great Britain to its east by the North Channel, the Irish Sea, and St George's Channel. Ireland is the s ...
in 2007. Ingarfield is the Chairman of the company, Mooney is the CEO and Boardman heads Research & Development alongside the special projects program B56.


Ownership

In 2014 the UK bicycle and car parts retailer Halfords acquired Boardman Bikes for £20,000,000. Boardman bikes were sold by Halfords' sub-brand Cycle Republic, which has since closed.


Product range

Boardman Bikes design
road bicycle The term road bicycle is used to describe bicycles built for traveling at speed on paved roads. Some sources use the term to mean racing bicycle. Other sources specifically exclude racing bicycles from the definition, using the term to mean a ...
s,
time trial bicycle A time trial bicycle is a racing bicycle designed for use in an individual race against the clock. Compared to a road bike, a time trial bike is more aerodynamic, has a shorter wheelbase, and puts the rider closer to the front of the bicycle. I ...
s,
mountain bike A mountain bike (MTB) or mountain bicycle is a bicycle designed for off-road cycling. Mountain bikes share some similarities with other bicycles, but incorporate features designed to enhance durability and performance in rough terrain, which m ...
s,
cyclo-cross bicycle A cyclo-cross bike or cyclo-cross bicycle (abbreviated CX Bike or CXB) is a bicycle specifically designed for the rigors of a cyclo-cross race. Cyclo-cross bicycles roughly resemble the racing bicycles used in road racing. The major differenc ...
s, single-speed bicycles and
hybrid bicycle Hybrid bicycles blend characteristics from more specialized road bikes, touring bikes and mountain bikes. The resulting "hybrid" is a general-purpose bike that can tolerate a wide range of riding conditions and applications. Their stability, com ...
s. The Boardman Performance range includes the Pro, Team and Comp levels of specification utilizing
carbon fibre Carbon fiber-reinforced polymers (American English), carbon-fibre-reinforced polymers (Commonwealth English), carbon-fiber-reinforced plastics, carbon-fiber reinforced-thermoplastic (CFRP, CRP, CFRTP), also known as carbon fiber, carbon compo ...
and alloy frame designs. The Boardman Elite range produces the AiR (Aerodynamic Racing), AiR/TT (Aerodynamic Racing Time Trial), SLR (Superlight Racing) and EM (Elite Mountain) series and uses high grade UD carbon fibre frames, forks and seat posts. The female informed (fi) range of bikes was added to the line up in 2010 - with frames and components specifically designed around the requirements of women cyclists.


Sponsorship

Boardman Bikes have been ridden by riders who have won Olympic Gold, World, European and national titles across the road, MTB and triathlon disciplines. Current Sponsorship includes supplying bicycles to: *
Alistair Brownlee Alistair Edward Brownlee MBE (born 23 April 1988) is a British triathlete. He is the only athlete to hold two Olympic titles in the triathlon event, winning gold medals in the 2012 and 2016 Olympic Games. He is also a four-time World Champion ...
: Olympic Champion 2012, 2011 & 2009 ITU Triathlon World Champion, 2010 & 2011 ETU Triathlon Champion *
Jonathan Brownlee Jonathan Callum Brownlee (born 30 April 1990) is a British professional duathlete and triathlete. He is a six-time World champion (once World Triathlon Series, twice World Sprint Triathlon, three-time World Triathlon Mixed Relay), and one-t ...
: Olympic Bronze Medallist 2012, 2011 & 2010 ITU Sprint World Champion, 2009 ETU Triathlon European Champion (Jr) * Pete Jacobs: 2012 Ironman World Champion and 2nd at the
2011 Ironman World Championship The 2011 Ironman World Championship was held on October 8, 2011, in Kailua-Kona, Hawaii and won by Craig Alexander of Australia and Chrissie Wellington of England. It was the 35th such Ironman Triathlon World Championships, which has been held a ...
*, who agreed a three-year deal to use Boardman Bikes from 2017 *Benny JJ who in 2016 everested 12 times in 12 calendar months. Boardman has been known for his methodical, technology approach to racing from winning the Olympics on the
Lotus 108 The Lotus Type 108 (originally known as LotusSport Pursuit Bicycle) is an Olympic individual pursuit bicycle. Its frame is an advanced aerofoil cross-section using a carbon composite monocoque. Development The use of monocoque frames for bik ...
Bike, to becoming British Cycling's Director of Research and Development.


References


External links

* {{British bicycle manufacturers Vehicle manufacturing companies established in 2007 Cycle manufacturers of the United Kingdom Mountain bike manufacturers British companies established in 2007