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''Blair Witch'' is an American horror
media franchise A media franchise, also known as a multimedia franchise, is a collection of related media in which several derivative works have been produced from an original creative work of fiction, such as a film, a work of literature, a television program ...
created by
Daniel Myrick Daniel Myrick (born September 3, 1963) is an American film director, most famous for horror films, especially for co-directing and writing the 1999 psychological horror ''The Blair Witch Project'' with Eduardo Sánchez. They won the Independent ...
and Eduardo Sánchez, distributed by
Artisan Entertainment Artisan Entertainment (formerly known as U.S.A. Home Video, International Video Entertainment (IVE) and LIVE Entertainment) was an American film studio and home video company. It was considered one of the largest mini-major film studios until ...
(now
Lionsgate Lions Gate Entertainment Corporation, doing business as Lionsgate, is a Canadian-American entertainment company. It was formed by Frank Giustra on July 10, 1997, domiciled in Vancouver, British Columbia, Canada and is currently headquartered ...
) and produced by Haxan Films that consists of three feature films and various additional media. The development of the franchise's first installment, ''
The Blair Witch Project ''The Blair Witch Project'' is a 1999 American supernatural horror film written, directed and edited by Daniel Myrick and Eduardo Sánchez. It is a fictional story of three student filmmakers—Heather Donahue, Michael C. Williams, and Josh ...
'', started in 1993. Myrick and Sanchez wrote a 35-page outline of a story with the dialogue to be improvised. Filming began in 1997 and lasted eight days. The film follows the disappearance of three student filmmakers in the woods near
Burkittsville, Maryland Burkittsville is a historic village in Frederick County, Maryland, United States. The village lies in the southern Middletown Valley along the eastern base of South Mountain. Burkittsville is a residential area with an economy based in agricult ...
, while shooting a documentary on the local legend known as the "Blair Witch". After premiering at the 1999
Sundance Film Festival The Sundance Film Festival (formerly Utah/US Film Festival, then US Film and Video Festival) is an annual film festival organized by the Sundance Institute. It is the largest independent film festival in the United States, with more than 46,6 ...
, the film was released on July 30, 1999, after months of publicity during a controversial promotional campaign. The film went on to be a massive commercial success, and a sequel, '' Book of Shadows: Blair Witch 2'', was released on October 27, 2000. A second official sequel, '' Blair Witch'', was released on September 16, 2016. Series of video games, books, novels and comic books were released to accompany the films.


Faux legend

The backstory for the film is a fictional legend created by Myrick and Sanchez which is detailed in ''The Curse of the Blair Witch'', a
mockumentary A mockumentary (a blend of ''mock'' and ''documentary''), fake documentary or docu-comedy is a type of film or television show depicting fictional events but presented as a documentary. These productions are often used to analyze or comment on c ...
broadcast on the
Sci-Fi Channel Syfy (formerly Sci-Fi Channel, later shortened to Sci Fi; stylized as SYFY) is an American basic cable channel owned by the NBCUniversal Television and Streaming division of Comcast's NBCUniversal through NBCUniversal Cable Entertainment. ...
in 1999 prior to the release of ''The Blair Witch Project''. Sanchez and Myrick also maintained a website at BlairWitch.com which added further details to the legend. The fictional tale describes the murders and disappearances of some of the residents of Blair, Maryland, the fictitious former name of
Burkittsville, Maryland Burkittsville is a historic village in Frederick County, Maryland, United States. The village lies in the southern Middletown Valley along the eastern base of South Mountain. Burkittsville is a residential area with an economy based in agricult ...
, from the 18th to the 20th century. According to the legend, residents always blame these occurrences on the ghost of Elly Kedward (also a fictitious person), a Blair resident executed in 1785 by exposure for practicing
witchcraft Witchcraft traditionally means the use of magic or supernatural powers to harm others. A practitioner is a witch. In medieval and early modern Europe, where the term originated, accused witches were usually women who were believed to have ...
. The mockumentary presents the legend as real, complete with manufactured newspaper articles,
newsreels A newsreel is a form of short documentary film, containing news stories and items of topical interest, that was prevalent between the 1910s and the mid 1970s. Typically presented in a cinema, newsreels were a source of current affairs, inform ...
, television news reports, and staged interviews in an attempt to convince viewers of its legitimacy. According to
Ben Rock Ben Rock is an American film and theatre director, based in Los Angeles. Rock's career was launched when he served as production designer on the independent sensation '' The Blair Witch Project'' made by fellow University of Central Florida graduat ...
, the man who created the backstory for Haxan, he took inspiration from the real Maryland legend of the woman
Moll Dyer Moll Dyer (died c. 1697?) is the name of a legendary 17th-century resident of Leonardtown, Maryland, who was said to have been accused of witchcraft and chased out of her home by the local townsfolk on a winter night. Her body was found a few days ...
. Sometime in the winter of 1697, Dyer was accused of witchcraft, tried, and subsequently banished from
Leonardtown, Maryland Leonardtown is a town in and the county seat of St. Mary's County, Maryland, United States. The population was 4,563 at the 2020 census. Leonardtown is perhaps most famous for the national oyster-shucking championship that is held annually at the ...
. Her body was later discovered frozen to a rock in the forest.


Films


''The Blair Witch Project'' (1999)

Heather Donahue, Michael Williams and Joshua Leonard, student filmmakers, set out to shoot a documentary about the Blair Witch. In the Black Hills forest near Burkittsville, Maryland, many children had vanished in the 1940s and people still avoid going too deep into the woods. The party sets out to look for facts that prove the legend, equipped only with two cameras and a little hiking gear. First, they find little piles of stone that must have been arranged artificially, later, they find themselves lost in the woods. Eerie sounds at night and more piles of stones in places where they have not been before cause the already desperate group to panic. One night, days after they should have been back home, Josh disappears. While searching for Josh, Heather and Mike find a derelict house in a clearing and go inside, where they see runic symbols on the wall next to child-sized handprints. Josh's voice seems to be coming from somewhere inside the house, and Mike rushes upstairs. Mike then realizes that the voice is now coming from the basement, and rushes down the steps. Suddenly, Mike is rendered silent and the camera falls. Hysterical, Heather follows and sees Mike in the corner of the room, faced against a wall. Suddenly Heather's camera is knocked down and she too is rendered silent. The film runs for a few seconds, then dies.


''Book of Shadows: Blair Witch 2'' (2000)

''Book of Shadows: Blair Witch 2'' returns to Maryland's Black Hills region in the wake of ''The Blair Witch Project'' and the prodigious media coverage devoted to its conflation of documentary style and supernatural legend, fans and curiosity-seekers have descended upon the movie's real-life setting of Burkittsville, Maryland. Jeff Patterson (
Jeffrey Donovan Jeffrey Donovan (born May 11, 1968) is an American actor. He played Michael Westen in the television series ''Burn Notice'', and appeared in films such as '' Hitch'', '' Believe in Me'', '' Changeling'', and ''Come Early Morning''. He played Ro ...
), a black-sheep "townie" only recently released from a mental institution, has turned his obsession with the Blair Witch into a business and has lured four young people to Burkittsville for a tour of the Witch's purported Black Hills' haunts. Jeff's clients are also fixated on the film, for reasons they themselves may not fully comprehend. Erica Geerson ( Erica Leerhsen) is a practicing Wiccan who has immersed herself in Blair Witch mythology, even though she decries the film's portrayal of her fellow witches. Grad students Tristen Ryler ( Tristine Skyler) and Stephen Ryan Parker (
Stephen Barker Turner Stephen Barker Turner (born June 27, 1968) is an American stage, television, and film actor. Career Turner was born in St. Louis, Missouri on June 27, 1968. He earned a Bachelor of Fine Arts degree from the Juilliard School. Career After ...
) are writing a book about the Blair Witch, but disagree completely about the story's basis in fact, with folklorist Tristen arguing that it must contain some grain of truth while Stephen insists it is a textbook case of mass hysteria. Completing the group is Kim Diamond (
Kim Director Kimberly Ann Director (born November 13, 1974) is an American actress. She has played the roles of Kim Diamond in '' Book of Shadows: Blair Witch 2'' (2000), and Stevie in ''Inside Man'' (2006). Beginning in 2017, she has appeared as a recurring ...
), a hard-edged, sardonic Goth aficionado possessed of striking psychic abilities. After spending a strange and disorienting night at one of the most sinister sites in Blair Witch lore, the five campers awake to a scene of destruction and no memory of having gone to sleep. They return to Jeff's abandoned warehouse loft to try to piece together what happened. But as Jeff leads Erica, Tristen, Stephen and Kim across the rickety drawbridge and unlocks the metal door to a chorus of barking dogs, they are entering a place no safer than the woods they just left. Inside, the legend seems to begin to bleed into reality as their mass hysteria ensues. Erica mysteriously disappears and Tristen ends up hanging herself from the second floor railing of the warehouse. The end of the film reveals that Jeff, Stephen, and Kim have been arrested. Each is interrogated separately, with the police showing each person footage of their crimes. Security camera footage shows Kim stabbing a cashier in the neck. Surveillance camera footage shows a naked Jeff killing Erica, arranging her clothes, and putting her dead body in the closet. Jeff's video shows Stephen assaulting Tristen, pushing her over the second floor banister, and accusing her of being a witch. All three, close to a nervous breakdown, proclaim their innocence. The tie-in
mockumentary A mockumentary (a blend of ''mock'' and ''documentary''), fake documentary or docu-comedy is a type of film or television show depicting fictional events but presented as a documentary. These productions are often used to analyze or comment on c ...
to '' Book of Shadows: Blair Witch 2'', '' Shadow of the Blair Witch'', establishes the events of the film being a
film within a film A story within a story, also referred to as an embedded narrative, is a literary device in which a character within a story becomes the narrator of a second story (within the first one). Multiple layers of stories within stories are sometimes c ...
; the in-universe mockumentary reveals that ''Book of Shadows: Blair Witch 2'' is "a film adaptation" based on the "Black Hills murders" that took place shortly after the release of ''The Blair Witch Project''. ''Shadow of the Blair Witch'' follows "the real James Patterson"'s defense team as the case prepares for trial and as the public reacts to plans to fictionalize the case's events for the big screen from the defense's point-of-view. Protests of the film ''Book of Shadows: Blair Witch 2'' are discussed within the documentary coming from both the families of those involved with the case and from the Wiccan community as a whole. Rachel Moskowitz and Andre Brooks respectively portray the "real" Kim Diamond and Jeffrey Patterson within the documentary.


''Blair Witch'' (2016)

In September 2009, Ed Sánchez and
Daniel Myrick Daniel Myrick (born September 3, 1963) is an American film director, most famous for horror films, especially for co-directing and writing the 1999 psychological horror ''The Blair Witch Project'' with Eduardo Sánchez. They won the Independent ...
intended to produce a third ''Blair Witch'' film. The film was a sequel to the first film, would potentially contain the actors from the first film in some context, and would not reference any of the events from ''Book of Shadows''. In 2011, Sánchez remarked that further development on a sequel depended on getting Lionsgate to approve the idea and for his and Myrick's schedule to match up. The film went into
development hell Development hell, development purgatory, and development limbo are Media industry, media and Software industry, software industry jargon for a project, concept, or idea that remains in development for an especially long time, often moving between d ...
. At the 2016
San Diego Comic-Con San Diego Comic-Con International is a comic book convention and nonprofit multi-genre entertainment event held annually in San Diego, California since 1970. The name, as given on its website, is Comic-Con International: San Diego; but it is ...
held in July, the film marketed with the faux-title ''The Woods'', turned out to be the sequel '' Blair Witch''. The film was released on September 16, 2016.


Future

In April 2022, Lionsgate announced a new film as a reboot of the series to be in development.


Mockumentaries

Four mockumentaries on the ''Blair Witch'' were produced to promote the films. The first being ''Curse of the Blair Witch'' which aired on the
Syfy Channel Syfy (formerly Sci-Fi Channel, later shortened to Sci Fi; stylized as SYFY) is an American basic cable channel owned by the NBCUniversal Television and Streaming division of Comcast's NBCUniversal through NBCUniversal Cable Entertainment. Lau ...
in 1999, prior to the release of ''The Blair Witch Project'', and the second being ''Sticks and Stones: An Exploration of the Blair Witch Legend'' which overlaps quite a bit with ''Curse of the Blair Witch''. The latter two documentaries, ''The Massacre of The Burkittsville 7: The Blair Witch Legacy'' and ''Shadow of the Blair Witch'', both directed by
Ben Rock Ben Rock is an American film and theatre director, based in Los Angeles. Rock's career was launched when he served as production designer on the independent sensation '' The Blair Witch Project'' made by fellow University of Central Florida graduat ...
, aired in 2000.


''Curse of the Blair Witch'' (1999)

Before the release of ''The Blair Witch Project'' in 1999, the
Sci-Fi Channel Syfy (formerly Sci-Fi Channel, later shortened to Sci Fi; stylized as SYFY) is an American basic cable channel owned by the NBCUniversal Television and Streaming division of Comcast's NBCUniversal through NBCUniversal Cable Entertainment. ...
aired a 45-minute mockumentary about the Blair Witch called ''Curse of the Blair Witch''. The program offers firsthand interviews with several fictional colleagues and relatives of Heather Donahue, Josh Leonard and Michael Williams, including their Montgomery College film professor. One of the highlights of the video is the first mention of Elly Kedward, the woman who would go on to become the Blair Witch. ''Curse of the Blair Witch'' was created to give credibility to the idea that the events of ''The Blair Witch Project'' actually occurred, which was how the film was marketed upon its initial release.


''Sticks and Stones: An Exploration of the Blair Witch Legend'' (1999)

Directed by
Daniel Myrick Daniel Myrick (born September 3, 1963) is an American film director, most famous for horror films, especially for co-directing and writing the 1999 psychological horror ''The Blair Witch Project'' with Eduardo Sánchez. They won the Independent ...
and Eduardo Sánchez, considered for inclusion in the theatrical release of ''The Blair Witch Project'' and released to VHS as part of a special promotion that ran when ''The Blair Witch Project'' was released on home video, ''Sticks and Stones'' runs 30 minutes and overlaps with the mockumentary ''Curse of the Blair Witch''. The mockumentary primarily consists of alternate cuts of many of the previous films' interviews, but there is some new material to be found, including a brief 1995 conversation with
Joshua Leonard Joshua Granville Leonard (born June 17, 1975) is an American actor, writer, and director, known for his role in '' The Blair Witch Project'' (1999). He has since starred in films such as '' Madhouse'' (2004), '' The Shaggy Dog'' (2006), '' Higher ...
's father about his son's disappearance. ''Sticks and Stones'' also includes an extended conversation between
Heather Donahue Rei Hance (born Heather Donahue; December 22, 1974) is an American writer, businesswoman, and retired actress. She is known for her roles as Heather in the 1999 film '' The Blair Witch Project'' and Mary Crawford in the miniseries '' Taken.'' Han ...
and Michael Williams from a
deleted scene A deleted scene is footage that has been removed from the final version of a film or television show. There are various reasons why these scenes are deleted, which include time constraints, relevance, quality or a dropped story thread. A similar ...
, that was cut from the theatrical release of ''The Blair Witch Project''.


''The Massacre of The Burkittsville 7: The Blair Witch Legacy'' (2000)

When ''The Blair Witch Project'' premiered on Showtime, it was accompanied by a new 40-minute Blair Witch mockumentary named ''The Burkittsville 7'', which delved into the murder case of Rustin Parr that was mentioned in ''The Blair Witch Project''. Within the mockumentary it is theorised that Kyle Brody, the lone survivor of the murders, may have himself been involved in the murders. Within the mockumentary, it is mentioned that after Parr was hanged, Brody grew up to become a troubled adult who spent most of the latter part of his life in mental institutions before committing suicide in the year 1971.


''Shadow of the Blair Witch'' (2000)

Directed by
Ben Rock Ben Rock is an American film and theatre director, based in Los Angeles. Rock's career was launched when he served as production designer on the independent sensation '' The Blair Witch Project'' made by fellow University of Central Florida graduat ...
, and airing on the
Sci-Fi Channel Syfy (formerly Sci-Fi Channel, later shortened to Sci Fi; stylized as SYFY) is an American basic cable channel owned by the NBCUniversal Television and Streaming division of Comcast's NBCUniversal through NBCUniversal Cable Entertainment. ...
in conjunction with the release of ''Book of Shadows: Blair Witch 2'', the mockumentary ''Shadow of the Blair Witch'' takes an objective look at the events of ''Book of Shadows: Blair Witch 2''. Running 45 minutes, it examines the troubled life of "the real Jeff Patterson" and his obsession with ''The Blair Witch Project''. Within the documentary, the events of ''Book of Shadows: Blair Witch 2'' are presented as a film adaptation based on the "Black Hills murders" that took place shortly after the events of ''The Blair Witch Project''. This documentary presents ''Book of Shadows: Blair Witch 2'' as a film within a film. ''Shadow of the Blair Witch'' follows "the real James Patterson"'s defense team as the case prepares for trial and as the public reacts to plans to fictionalize the case's events for the big screen. Protests of the film ''Book of Shadows: Blair Witch 2'' are discussed coming from both the families of those involved with the case and from the
Wiccan Wicca () is a modern Pagan religion. Scholars of religion categorise it as both a new religious movement and as part of the occultist stream of Western esotericism. It was developed in England during the first half of the 20th century and ...
community as a whole.


Cast and characters

* A dark grey cell indicates that the character was not in the film or that the character's presence in the film has yet to be announced. * A indicates an uncredited role. * An indicates an appearance through archival footage or stills.


Literature


Novels

In September 1999, D.A. Stern compiled ''The Blair Witch Project: A Dossier''. Perpetuating the film's "true story" angle, the dossier consisted of fabricated police reports, pictures, interviews, and newspaper articles presenting the movie's premise as fact, as well as further elaboration on the Elly Kedward and Rustin Parr legends. In 2000 D.A. Stern compiled another dossier in the same fashion called ''Blair Witch: Book of Shadows'' (released in November 2000) regarding the events of the second film. Stern wrote the 2000 novel ''Blair Witch: The Secret Confessions of Rustin Parr'' and in the same year wrote the novel ''Blair Witch: Graveyard Shift'', featuring all original characters and plot. In May 1999, a photonovel adaptation of ''The Blair Witch Project'' was written by Claire Forbes and was released by Fotonovel Publications.


''The Blair Witch Files''

A series of eight young adult books entitled ''The Blair Witch Files'' were released by
Random In common usage, randomness is the apparent or actual lack of pattern or predictability in events. A random sequence of events, symbols or steps often has no order and does not follow an intelligible pattern or combination. Individual ran ...
subsidiary Bantam from 2000 to 2001. The books center on Cade Merill, a fictional cousin of Heather Donahue, who investigates phenomena related to the Blair Witch in attempt to discover what really happened to Heather, Mike, and Josh. # ''The Blair Witch Files 1 – The Witch's Daughter'' # ''The Blair Witch Files 2 – The Dark Room'' # ''The Blair Witch Files 3 – The Drowning Ghost'' # ''The Blair Witch Files 4 – Blood Nightmare'' # ''The Blair Witch Files 5 – The Death Card'' # ''The Blair Witch Files 6 – The Prisoner'' # ''The Blair Witch Files 7 – The Night Shifters'' # ''The Blair Witch Files 8 – The Obsession''


Comic books

In August 1999,
Oni Press Oni Press is an American independent comic book and graphic novel publisher based in Portland, Oregon. In 2019, it became an imprint label following the company's merger with Lion Forge Comics. The merged company, Oni–Lion Forge Publishing Grou ...
released a
one-shot One shot may refer to: Film and television * One-shot film, a feature film shot in one long take with no edits, or manufactured to look like so * ''One Shot'' (2005 film), a Sri Lankan action film directed by Ranjan Ramanayake * ''One Shot'' (2 ...
comic promoting the first film, simply titled ''The Blair Witch Project''. Written by Jen Van Meter and drawn by
Bernie Mireault Bernard Edward Mireault (born 1961) is a Canadians, Canadian comic book artist and writer. Comics critic Timothy Callahan has argued that Mireault is one of the unheralded creators who helped bring in the Modern Age of Comic Books: Biography M ...
, Guy Davis, and Tommy Lee Edwards, the comic featured three short stories elaborating on the mythology of the Blair Witch. In mid-2000, the same group worked on a four-issue series called ''The Blair Witch Chronicles''. In October 2000, coinciding with the release of ''Book of Shadows: Blair Witch 2'',
Image Comics Image Comics is an American comic book publisher and is the third largest comic book and graphic novel publisher in the industry in both unit and market share. It was founded in 1992 by several high-profile illustrators as a venue for creator-o ...
released a one-shot called ''Blair Witch: Dark Testaments'', drawn by
Charlie Adlard Charles Adlard is a British comic book artist known for his work on books such as '' The Walking Dead'' and '' Savage''. Career Adlard began his work in the UK on ''White Death'' with Robbie Morrison and '' 2000 AD'' series including ''Judge Dr ...
and written by Ian Edginton.


Video games

In 2000, a trilogy of video games based on the films was released, which greatly expanded on the myths suggested in the first film. The graphics engine and characters were all derived from the producer's earlier game '' Nocturne''. Each game, developed by a different team, focused on different aspects of the Blair Witch mythology: Rustin Parr, Coffin Rock, and Elly Kedward, respectively. * '' Blair Witch Volume I: Rustin Parr'' – (
Terminal Reality Terminal Reality is an American video game development and production company based in Lewisville, Texas. Founded in October 1994 by ex- Microsoft employee Mark Randel and former Mallard Software general manager Brett Combs, Terminal Reality de ...
) * '' Blair Witch Volume II: The Legend of Coffin Rock'' – (
Human Head Studios Human Head Studios, Inc. was an American video game developer located in Madison, Wisconsin. History Human Head Studios was founded in October 1997 by a group of six developers formerly from Raven Software: Ben Gokey, Chris Rhinehart, Paul ...
) * '' Blair Witch Volume III: The Elly Kedward Tale'' – (
Ritual Entertainment Ritual Entertainment was an American video game developer established in 1996 by Robert Atkins, Mark Dochtermann, Jim Dosé, Richard 'Levelord' Gray, Michael Hadwin, Harry Miller, and Tom Mustaine. Based in Dallas, Texas, Ritual Entertainment wa ...
) The trilogy received mixed reviews from critics, with most criticism being directed towards the very linear gameplay, clumsy controls and camera angles, and short length. The first volume, ''Rustin Parr'', received the most praise, ranging from moderate to positive, with critics commending its storyline, graphics and atmosphere; some reviewers even claimed that the game was scarier than the movie. The following volumes were less well-received, with ''
PC Gamer ''PC Gamer'' is a magazine and website founded in the United Kingdom in 1993 devoted to PC gaming and published monthly by Future plc. The magazine has several regional editions, with the UK and US editions becoming the best selling PC games ...
'' saying that Volume 2's only saving grace was its low price and calling Volume 3 "amazingly mediocre". A new '' Blair Witch'' game was released for PC and Xbox One. The game is a first-person survival horror game, and is both developed and published by
Bloober Team Bloober Team S.A. is a Polish video game developer based in Kraków. Founded in November 2008 by Peter Babieno and Peter Bielatowicz, the company is best known for developing '' Layers of Fear'' (2016), ''Observer'' (2017), ''Blair Witch'' (201 ...
. The game was released on August 30, 2019, and was also later released on the PlayStation 4, Nintendo Switch and
Amazon Luna Amazon Luna is a cloud gaming platform developed and operated by Amazon. Luna was announced on September 24, 2020, with early access available to subscribers by invitation beginning on October 20, 2020. In its early access state, Amazon Luna ...
.


Future

Eduardo Sanchez, director of ''
The Blair Witch Project ''The Blair Witch Project'' is a 1999 American supernatural horror film written, directed and edited by Daniel Myrick and Eduardo Sánchez. It is a fictional story of three student filmmakers—Heather Donahue, Michael C. Williams, and Josh ...
'' said about the ''Blair Witch'' franchise in 2009:


Television series

In October 2017, Sánchez and the rest of the film's creative team were developing a ''Blair Witch'' television series, though he pointed out that any decisions would ultimately be up to
Lionsgate Lions Gate Entertainment Corporation, doing business as Lionsgate, is a Canadian-American entertainment company. It was formed by Frank Giustra on July 10, 1997, domiciled in Vancouver, British Columbia, Canada and is currently headquartered ...
now that they own the rights to it.


Reception


Box office performance


Critical and public reception


See also

* List of ghost films * Fakelore *
Moll Dyer Moll Dyer (died c. 1697?) is the name of a legendary 17th-century resident of Leonardtown, Maryland, who was said to have been accused of witchcraft and chased out of her home by the local townsfolk on a winter night. Her body was found a few days ...


References

{{authority control Fakelore Horror film franchises Fictional witches Fictional cults Film series introduced in 1999 Lionsgate franchises American film series American supernatural horror films