Bids for the 1996 Summer Olympics
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Six cities submitted bids to host the
1996 Summer Olympics The 1996 Summer Olympics (officially the Games of the XXVI Olympiad, also known as Atlanta 1996 and commonly referred to as the Centennial Olympic Games) were an international multi-sport event held from July 19 to August 4, 1996, in Atlanta, ...
(formally known as ''Games of the XXVI Olympiad''), which were awarded to
Atlanta Atlanta ( ) is the capital and most populous city of the U.S. state of Georgia. It is the seat of Fulton County, the most populous county in Georgia, but its territory falls in both Fulton and DeKalb counties. With a population of 498,715 ...
, on September 18, 1990. The other candidate cities were
Athens Athens ( ; el, Αθήνα, Athína ; grc, Ἀθῆναι, Athênai (pl.) ) is both the capital and largest city of Greece. With a population close to four million, it is also the seventh largest city in the European Union. Athens dominates ...
(
Greece Greece,, or , romanized: ', officially the Hellenic Republic, is a country in Southeast Europe. It is situated on the southern tip of the Balkans, and is located at the crossroads of Europe, Asia, and Africa. Greece shares land borders ...
),
Toronto Toronto ( ; or ) is the capital city of the Canadian province of Ontario. With a recorded population of 2,794,356 in 2021, it is the most populous city in Canada and the fourth most populous city in North America. The city is the anch ...
(
Canada Canada is a country in North America. Its ten provinces and three territories extend from the Atlantic Ocean to the Pacific Ocean and northward into the Arctic Ocean, covering over , making it the world's second-largest country by tot ...
),
Melbourne Melbourne ( ; Boonwurrung/Woiwurrung: ''Narrm'' or ''Naarm'') is the capital and most populous city of the Australian state of Victoria, and the second-most populous city in both Australia and Oceania. Its name generally refers to a met ...
( Australia),
Manchester Manchester () is a city in Greater Manchester, England. It had a population of 552,000 in 2021. It is bordered by the Cheshire Plain to the south, the Pennines to the north and east, and the neighbouring city of Salford to the west. The t ...
(
United Kingdom The United Kingdom of Great Britain and Northern Ireland, commonly known as the United Kingdom (UK) or Britain, is a country in Europe, off the north-western coast of the European mainland, continental mainland. It comprises England, Scotlan ...
) and Belgrade (
Yugoslavia Yugoslavia (; sh-Latn-Cyrl, separator=" / ", Jugoslavija, Југославија ; sl, Jugoslavija ; mk, Југославија ;; rup, Iugoslavia; hu, Jugoszlávia; rue, label=Pannonian Rusyn, Югославия, translit=Juhoslavija ...
).


Results


Background

Atlanta was selected by the USOC over bids from Nashville,
San Francisco San Francisco (; Spanish for " Saint Francis"), officially the City and County of San Francisco, is the commercial, financial, and cultural center of Northern California. The city proper is the fourth most populous in California and 17th ...
and runner-up
Minneapolis Minneapolis () is the largest city in Minnesota, United States, and the county seat of Hennepin County. The city is abundant in water, with thirteen lakes, wetlands, the Mississippi River, creeks and waterfalls. Minneapolis has its origins ...
to be the U.S. representative in international bidding. The city entered the competition as a dark horse, being up against stiff competition. The US media also criticized it as a second-tier city and complained of Georgia's Confederate history. However, the IOC Evaluation Commission ranked Atlanta's infrastructure and facilities the highest, while IOC members said that it could guarantee large television revenues similar to the success of the
1984 Summer Olympics The 1984 Summer Olympics (officially the Games of the XXIII Olympiad and also known as Los Angeles 1984) were an international multi-sport event held from July 28 to August 12, 1984, in Los Angeles, California, United States. It marked the sec ...
in
Los Angeles Los Angeles ( ; es, Los Ángeles, link=no , ), often referred to by its initials L.A., is the List of municipalities in California, largest city in the U.S. state, state of California and the List of United States cities by population, sec ...
. Additionally, former US ambassador to the UN and Atlanta mayor Andrew Jackson Young touted Atlanta's civil rights history and reputation for racial harmony. Young also wanted to showcase a reformed and more modern American South. The strong economy of Atlanta and improved race relations in the South helped to impress the IOC officials. The
Atlanta Committee for the Olympic Games The Atlanta Committee for the Games of the XXVI Olympiad, or ACOG, also known as the Atlanta Committee, was an informal name for the Atlanta Committee for the Games of the XXVI Olympiad. The President of ACOG was Billy Payne. References 1996 ...
(ACOG) also proposed a substantial revenue-sharing with the IOC, USOC, and other NOCs.
Greece Greece,, or , romanized: ', officially the Hellenic Republic, is a country in Southeast Europe. It is situated on the southern tip of the Balkans, and is located at the crossroads of Europe, Asia, and Africa. Greece shares land borders ...
, the home of the
ancient Ancient history is a time period from the beginning of writing and recorded human history to as far as late antiquity. The span of recorded history is roughly 5,000 years, beginning with the Sumerian cuneiform script. Ancient history cov ...
with their capital
Athens Athens ( ; el, Αθήνα, Athína ; grc, Ἀθῆναι, Athênai (pl.) ) is both the capital and largest city of Greece. With a population close to four million, it is also the seventh largest city in the European Union. Athens dominates ...
,host city of first Olympics from Modern Era, was considered by many observers the "natural choice" for the Centennial Games. However, Athens bid chairman Spyros Metaxa demanded that was " mandatory right" and showed a cleary signal of arrogance, claiming that "it was the right of Athens" to host this edition because of its "historical right due to its Games own history", which may have caused resentment among IOC delegates. Furthermore, the Athens project was described as "weak" and "very poorly designed", being regarded as "that Greece,as a small and that the Games grew too big and became a modern extravaganza and that small countries couldn't handle it". As city,Athens was faced numerous obstacles, including "a real risk of political instability, potential security problems, air pollution, traffic congestion and the fact that it would have to spend about US$3 billion to improve its urban transport infrastructure of airports, roads, rail lines and other amenities". After the initial shock,allegations were quick to emerge in the Greek and Australian media that Atlanta had won the Games due to a conspiracy organized by global beverage company
Coca-Cola Coca-Cola, or Coke, is a carbonated soft drink manufactured by the Coca-Cola Company. Originally marketed as a temperance drink and intended as a patent medicine, it was invented in the late 19th century by John Stith Pemberton in Atlant ...
, a longtime sponsor of the Olympic Games headquartered in Atlanta. An Athenian daily newspaper declared the "Olympic flame will not be lit with oil, but with Coca-Cola", while the Athens bid chair said that the city would never again bid for the Games (a promise that was broken in 1995, as Athens went on to bid again to host the 2004 Summer Olympics and won). Coca-Cola executives, however, had feared that a successful Atlanta bid would hurt their business. While they produced commemorative pins of the six candidate cities, with the intent of handing out the winning city's pins to IOC delegates, this backfired as others alleged that Coca-Cola had predicted which city had won; indeed sales of the beverage in Greece dropped at the next years. A year later, an article appeared in the German periodical '' Der Spiegel'' accusing the Atlanta Committee for the Olympic Games (ACOG) of bribing IOC members with up to $120,000 in cash, gold credit cards and college scholarships for their children. In one case, allegations that Atlanta had promised free heart surgery to IOC members coincided with reports that an IOC official had suffered a heart attack while visiting the city, with the medical expenses covered by ACOG as a "professional courtesy". In his defense, ACOG Chairman Billy Payne said, "Atlanta's bidding effort included excessive actions, even thought processes, that today seem inappropriate but, at the time, reflected the prevailing practices in the selection process and an extremely competitive environment." Indeed, these practices were widespread among cities wishing to host an Olympics, right up until the IOC scandal broke eight years after. The competing cities spent a total of over $100 million campaigning for the right to host the Summer Games, of which Atlanta spent $7.3 million.


References

{{Olympics bids 1996 1996 Summer Olympics September 1990 events in Asia 1990 in Tokyo Events in Tokyo