Baldwin Hills Crenshaw Plaza
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Baldwin Hills Crenshaw Plaza (alternately BHCP) is a
shopping mall A shopping mall (or simply mall) is a North American term for a large indoor shopping center, usually Anchor tenant, anchored by department stores. The term "mall" originally meant pedestrian zone, a pedestrian promenade with shops along it (that ...
located in the Baldwin Hills neighborhood of
Los Angeles Los Angeles ( ; es, Los Ángeles, link=no , ), often referred to by its initials L.A., is the largest city in the state of California and the second most populous city in the United States after New York City, as well as one of the world ...
,
California California is a state in the Western United States, located along the Pacific Coast. With nearly 39.2million residents across a total area of approximately , it is the most populous U.S. state and the 3rd largest by area. It is also the m ...
. This was one of the first regional shopping centers in the United States built specifically for the automobile. Two anchor buildings, completed in 1947, retain their original Streamline Moderne style. Since the mid-1960s, the mall has become a major economic and cultural hub of surrounding African American communities which include a spectrum of socioeconomic classes. Its remaining
anchor stores In retail, an "anchor tenant", sometimes called an "anchor store", "draw tenant", or "key tenant", is a considerably larger tenant in a shopping mall, often a department store or retail chain. They are typically located at the ends of malls. ...
are
Macy's Macy's (originally R. H. Macy & Co.) is an American chain of high-end department stores founded in 1858 by Rowland Hussey Macy. It became a division of the Cincinnati-based Federated Department Stores in 1994, through which it is affiliated wi ...
and
TJ Maxx TJ Maxx (stylized as T•J•maxx) is an American department store chain, selling at prices generally lower than other major similar stores. It has more than 1,000 stores in the United States, making it one of the largest clothing retailers in ...
after the closure of
Sears Sears, Roebuck and Co. ( ), commonly known as Sears, is an American chain of department stores founded in 1892 by Richard Warren Sears and Alvah Curtis Roebuck and reincorporated in 1906 by Richard Sears and Julius Rosenwald, with what began a ...
and
Walmart Walmart Inc. (; formerly Wal-Mart Stores, Inc.) is an American multinational retail corporation that operates a chain of hypermarkets (also called supercenters), discount department stores, and grocery stores from the United States, headquarter ...
. An additional net of new development was approved by the city in 2018. The approved plan includes apartments, condominiums, a 400-room hotel, office space and additional stores. The mall has been seeking a buyer who would build out the approved plan. The sale has been challenged with community protests including a group of neighborhood activists who made a play to acquire the property and develop it as a community-owned project. In 2021, Harridge Development Group bought the mall for about $111 million.


History


Broadway-Crenshaw Center

The Broadway-Crenshaw Center was the first post-WWII open-air retail complex in the state of California. It was one of the first regional shopping centers in the United States built specifically for the automobile. The center, which opened its doors on November 21, 1947, was anchored by a , five-story branch of The Broadway department store, Woolworth
variety store A variety store (also five and dime (historic), pound shop, or dollar store) is a retail store that sells general merchandise, such as apparel, automotive parts, dry goods, toys, hardware, home furnishings, and a selection of groceries. It u ...
, and
Vons Vons is a Southern California and Southern Nevada supermarket chain owned by Albertsons. It is headquartered in Fullerton, California, and operates stores under the Vons and Pavilions banners. It was owned by Safeway Inc. and headquartered in ...
supermarket. The Broadway Building, designed by Albert B. Gardner, is excellent example of
Streamline Moderne Streamline Moderne is an international style of Art Deco architecture and design that emerged in the 1930s. Inspired by aerodynamic design, it emphasized curving forms, long horizontal lines, and sometimes nautical elements. In industrial desig ...
architecture. Loading was done below ground via an underground service tunnel stretching the length of the property. The Broadway-Crenshaw Center covered a gross area of 550,000 square feet (51,000 m2) on with of parking space for 7000 cars per days along
Santa Barbara Avenue Martin Luther King Jr. Boulevard (also known as MLK Blvd or simply King Blvd; originally Santa Barbara Avenue) is an east-west thoroughfare in Los Angeles, California. It stretches from Obama Boulevard in Baldwin Hills/Crenshaw to South Alam ...
(now MLK Boulevard).
Silverwoods Silverwoods, originally promoted as F. B. Silverwood, after its founder, was a men's clothing store chain founded in Los Angeles in 1894 by Francis Bernard (F.B. "Daddy") Silverwood, a Canadian-American originally from near Lindsay, Ontario. He was ...
opened April 8, 1949, , in size, Albert B. Gardener, architect. More retail stores were added to the complex in the early 1950s and mid 1960s, including a
Desmond's department store ''Desmond's'' is a British television situation comedy broadcast by Channel 4 from 1989 to 1994. Conceived and co-written by Trix Worrell, and produced by Charlie Hanson and Humphrey Barclay, ''Desmond's'' stars Norman Beaton as barber Desmond ...
. A bridge was built across MLK Boulevard (Santa Barbara Avenue at the time) to the north, to the May Company building that had opened on October 10, 1947. The building, although constructed by different parties, is also an excellent example of the Streamline Moderne architecture. The entire block became part of the mall property.


Major expansion

Renamed Baldwin Hills Crenshaw Plaza, the new indoor shopping complex opened its doors to the public with a grand opening ceremony in November 1989 by Los Angeles mayor Tom Bradley who wanted to see a major shopping center in the neighborhood. With his encouragement to link the stores into an indoor mall, the mall's size increased to . The shopping complex had undergone a massive renovation that started in mid-1986. Much of the original building was demolished. A two-level, enclosed
regional In geography, regions, otherwise referred to as zones, lands or territories, are areas that are broadly divided by physical characteristics (physical geography), human impact characteristics (human geography), and the interaction of humanity and t ...
shopping mall structure was built in its place and included a new
Sears Sears, Roebuck and Co. ( ), commonly known as Sears, is an American chain of department stores founded in 1892 by Richard Warren Sears and Alvah Curtis Roebuck and reincorporated in 1906 by Richard Sears and Julius Rosenwald, with what began a ...
as the third anchor. The Broadway and May Company anchor stores were connected with a covered pedestrian bridge over Santa Barbara Avenue. The original May Company building became
Robinsons-May Robinsons-May was a chain of department stores operating in Southern California, Arizona and Nevada, from 1993 until 2006. It was created when May Department Stores combined two of its chains, May Company California and J. W. Robinson's cha ...
in 1993. On July 12, 1995, the first
Magic Johnson Theatres Magic Johnson Theatres is a chain of movie theaters, originally developed in 1994 by Johnson Development Corporation, the business holding of basketball player-turned-entrepreneur Magic Johnson, and Sony Pictures Entertainment through a partnership ...
opened as a 15-screen cinema complex. The grand opening featured many well-known celebrity guest such as then Los Angeles Mayor
Richard Riordan Richard Joseph Riordan (born May 1, 1930) is an American investment banker, businessman, lawyer, and former Republican politician who was the 39th Mayor of Los Angeles, from 1993 to 2001. Born in New York City and raised in New Rochelle, New Y ...
and others. The mall contains an additional 115 new retail and specialty shops on over of land which is located in one of the most densely populated and busiest areas in the United States. The original Broadway building became a
Macy's Macy's (originally R. H. Macy & Co.) is an American chain of high-end department stores founded in 1858 by Rowland Hussey Macy. It became a division of the Cincinnati-based Federated Department Stores in 1994, through which it is affiliated wi ...
in 1996 which closed 3 years later and became a three-story
Walmart Walmart Inc. (; formerly Wal-Mart Stores, Inc.) is an American multinational retail corporation that operates a chain of hypermarkets (also called supercenters), discount department stores, and grocery stores from the United States, headquarter ...
store in 2001.
Lucky's Lucky Stores is an American supermarket chain founded in San Leandro, California, in 1935. Lucky is currently operated by Albertsons in Utah and Save Mart Supermarkets in Northern California. In 1998, Lucky's parent company, American Stores, ...
supermarket became an
Albertsons Albertsons Companies, Inc. is an American grocery company founded and headquartered in Boise, Idaho. With 2,253 stores as of the third quarter of fiscal year 2020 and 270,000 employees as of fiscal year 2019, the company is the second-larg ...
in mid-1999 after being purchased by the grocer.


Capri Capital Partners

In early 2005, global investors Capri Capital Partners purchased the shopping mall. In September 2006, the
Robinsons-May Robinsons-May was a chain of department stores operating in Southern California, Arizona and Nevada, from 1993 until 2006. It was created when May Department Stores combined two of its chains, May Company California and J. W. Robinson's cha ...
store rebranded as
Macy's Macy's (originally R. H. Macy & Co.) is an American chain of high-end department stores founded in 1858 by Rowland Hussey Macy. It became a division of the Cincinnati-based Federated Department Stores in 1994, through which it is affiliated wi ...
, making its second entry to the mall after a 7-year hiatus since the first store closure in 1999. In 2010, the mall owners added a new interior embellishments, a modern and larger
food court A food court (in Asia-Pacific also called food hall or hawker centre) is generally an indoor plaza or common area within a facility that is contiguous with the counters of multiple food vendors and provides a common area for self-serve dinner. ...
on the first level. Capri has also redesigned the theme Baldwin Hills Crenshaw Bridge to a glass see-through bridge overlooking
Crenshaw Boulevard Crenshaw Boulevard is a north-south thoroughfare in Los Angeles, California, that runs through Crenshaw and other neighborhoods along a 23-mile (37.76 km) route in the west-central part of the city. The street extends between Wilshire Boul ...
and Martin Luther King Jr. Boulevard. The windows created a meeting space for events such as various classes, Taste of Soul auditions, and an exercise program for senior citizens. There was also new paint jobs to the Macy's and the now-closed
Walmart Walmart Inc. (; formerly Wal-Mart Stores, Inc.) is an American multinational retail corporation that operates a chain of hypermarkets (also called supercenters), discount department stores, and grocery stores from the United States, headquarter ...
historical buildings were painted from
peach The peach (''Prunus persica'') is a deciduous tree first domesticated and cultivated in Zhejiang province of Eastern China. It bears edible juicy fruits with various characteristics, most called peaches and others (the glossy-skinned, n ...
to bright white. New tenants with and after the second renovation included a new Cinemark XD Extreme
multiplex cinema A multiplex is a movie theater complex with multiple screens within a single complex. They are usually housed in a specially designed building. Sometimes, an existing venue undergoes a renovation where the existing auditoriums are split into s ...
,
Pink Pink is the color of a namesake flower that is a pale tint of red. It was first used as a color name in the late 17th century. According to surveys in Europe and the United States, pink is the color most often associated with charm, politeness, ...
,
Victoria's Secret Victoria's Secret is an American lingerie, clothing, and beauty retailer known for high visibility marketing and branding, starting with a popular catalog and followed by an annual fashion show with supermodels dubbed Angels. As the largest ...
,
Forever 21 Forever 21 is a multinational fast fashion retailer headquartered in Los Angeles, California, United States. Originally founded as the store Fashion 21 in Highland Park, Los Angeles in 1984,Forever 21History & Facts, n.d. Retrieved 27 April 2014 ...
and
Lane Bryant Lane Bryant Inc. is an American women's apparel and intimates specialty retailer focusing on plus-size clothing. The company began in 1904 with maternity designs created by Lena Himmelstein, Lena Himmelstein Bryant Malsin. Lane Bryant, Inc., i ...
. New restaurants included Post & Beam,
Chipotle Mexican Grill Chipotle Mexican Grill, Inc. (, ), often known simply as Chipotle, is an American chain of fast casual restaurants specializing in bowls, tacos and Mission burritos made to order in front of the customer. Chipotle operates restaurants in the Uni ...
and
Buffalo Wild Wings Buffalo Wild Wings (originally Buffalo Wild Wings & Weck, hence the nickname BDubs, or BW3) is an American casual dining restaurant and sports bar franchise in the United States, Canada, India, Mexico, Panama, Philippines, Saudi Arabia, a ...
. The first phase of renovation was officially completed in November 2011. The original Broadway building which had become a Walmart in 2001, closed on January 17, 2016. On November 7, 2019, it was announced that
Sears Sears, Roebuck and Co. ( ), commonly known as Sears, is an American chain of department stores founded in 1892 by Richard Warren Sears and Alvah Curtis Roebuck and reincorporated in 1906 by Richard Sears and Julius Rosenwald, with what began a ...
would be closing this location a part of a plan to close 96 stores nationwide. The store closed in February 2020, leaving Macy's as the mall's only traditional anchor.


Mixed-use approval

In 2017, a draft
EIR In Norse mythology, Eir (Old Norse: , "protection, help, mercy"Orchard (1997:36).) is a goddess or valkyrie associated with medical skill. Eir is attested in the ''Poetic Edda'', compiled in the 13th century from earlier traditional sources; the ...
was processed. With city council in 2018, the site received entitlements to transform the shopping mall into a 24-hour mixed-use complex with commercial, office and residential structures. The expansion on the site would include: a luxury 400-room hotel and resort, an office tower with a penthouse level, an open-air
plaza A town square (or square, plaza, public square, city square, urban square, or ''piazza'') is an open public space, commonly found in the heart of a traditional town but not necessarily a true geometric square, used for community gatherings. ...
, mid to high upscale restaurants, acres of
public space A public space is a place that is open and accessible to the general public. Roads (including the pavement), public squares, parks, and beaches are typically considered public space. To a limited extent, government buildings which are open to ...
, a multi-story parking structure and residential units with low-rise condominiums and apartments. In April 2020,
CIM Group CIM Group invests in commercial property on behalf of large institutions such as pensions. As of December 31, 2020, the company owned $29.2 billion worth of commercial property. History The company was founded in 1994 by Shaul Kuba, Richard Ress ...
agreed to buy the mall for more than $100 million with plans to convert the former
Sears Sears, Roebuck and Co. ( ), commonly known as Sears, is an American chain of department stores founded in 1892 by Richard Warren Sears and Alvah Curtis Roebuck and reincorporated in 1906 by Richard Sears and Julius Rosenwald, with what began a ...
and
Walmart Walmart Inc. (; formerly Wal-Mart Stores, Inc.) is an American multinational retail corporation that operates a chain of hypermarkets (also called supercenters), discount department stores, and grocery stores from the United States, headquarter ...
into offices to drive more foot traffic into the remaining retail stores. There was strong community opposition to their plans which did not include the residential component and the sale was cancelled in June 2020. The mall was closed for much of 2020 due to the
COVID-19 pandemic The COVID-19 pandemic, also known as the coronavirus pandemic, is an ongoing global pandemic of coronavirus disease 2019 (COVID-19) caused by severe acute respiratory syndrome coronavirus 2 (SARS-CoV-2). The novel virus was first identi ...
. A sale to LIVWRK and DFH Partners had been expected to close before the end of 2020. During the transition to a new owner, community leaders and groups have expressed concern about African American ownership and participation in the project. The mall has been seeking a buyer who would build out the approved plan but the sale to LIVWRK and DFH Partners was scuttled in December 2020 after meeting with community protests. A local group called Downtown Crenshaw made an offer to purchase the mall through a community land trust but has been turned down. With the assistance of experienced architecture firms, they created a plan that included affordable housing, a healthcare clinic, child care, satellite campuses for job training, conference spaces, and Black art spaces. The group continues to advocate for community based ownership of the mall. An offer from Harridge Development Group for about $111 million was accepted in 2021. They also bought the Macy's department store building in a separate transaction of more than $30 million which gave Harridge control of almost the entire site that straddles Martin Luther King Jr. Boulevard.


Neighborhood

As African Americans began moving to the Crenshaw District and Baldwin Hills in the mid-1960s, the mall has been a major economic and cultural hub of the African American community of a spectrum of socioeconomic classes with a Black Santa Claus and dozens of minority-owned businesses are tenants. In 1976, May Company offered space to the Museum of African American Art on the third floor of what later became Macy's.
Samella Lewis Samella Sanders Lewis (February 27, 1923 – May 27, 2022) was an American visual artist and art historian. She worked primarily as a printmaker and painter. She has been called the "Godmother of African American Art". She received Distinguished ...
, who had founded the museum in 1975, wanted "to provide art services to students, scholars, teachers and lay persons concerned with the art and cultural history of the peoples of the
African Diaspora The African diaspora is the worldwide collection of communities descended from native Africans or people from Africa, predominantly in the Americas. The term most commonly refers to the descendants of the West and Central Africans who were ...
." The mall has hosted the Leimert Park Book Fair since it began in 2007. The theaters in the mall have screened movies for many of the annual
Pan African Film Festival Pan African Film Festival (PAFF) is a non-profit corporation in Los Angeles, California, that states its goal is to promote "cultural understanding among peoples of African descent" through exhibiting art and film. It hosts a film festival and an ar ...
. The area is becoming more ethnically diverse and gentrified, through redevelopment within the immediate neighborhood and the
South Los Angeles South Los Angeles, also known as South Central Los Angeles or simply South Central, is a region in southwestern Los Angeles County, lying mostly within the city limits of Los Angeles, south of downtown. It is "defined on Los Angeles city maps as a ...
area, spurred by the plans for the
K Line is a Japanese transportation company. It owns a fleet that includes dry cargo ships (bulk carriers), container ships, liquefied natural gas carriers, Ro-Ro ships, tankers, and container terminals. It used to be the fourteenth largest contai ...
light rail. Martin Luther King Jr. underground station serves the shopping center and the adjacent
Kaiser Permanente Kaiser Permanente (; KP), commonly known simply as Kaiser, is an American integrated managed care consortium, based in Oakland, California, United States, founded in 1945 by industrialist Henry J. Kaiser and physician Sidney Garfield. Kaiser Per ...
medical facility at Marlton Square. It opened in 2022.


References


External links

*
Metro Rail: Martin Luther King Jr Station
{{Shopping malls in California Buildings and structures in Los Angeles Baldwin Hills, Los Angeles Shopping malls in Central Los Angeles Crenshaw, Los Angeles Shopping malls established in 1947 1947 establishments in California