BAMTech Media (stylized as BAMTECH) is a technology subsidiary of The Walt Disney Company located in Manhattan, New York City. It was established in 2015 as a spin-off of MLB Advanced Media—the digital media arm of Major League Baseball, focused on providing streaming video technology, particularly for over-the-top content (OTT) services. The company's major clients include the NHL, HBO (for its HBO Now service), the PGA Tour, Riot Games, WatchESPN, PlayStation Vue, WWE Network and TheBlaze.
It was majority owned by MLB Advanced Media (which is, in turn, a consortium of MLB's principal team owners), with a one-third minority stake held by The Walt Disney Company, and a minority stake held by the National Hockey League. In August 2017, Disney announced its intent to increase its stake to a 75% controlling stake for $1.58 billion, the deal was approved by regulators in September 2017.
BAMTech was founded in February 2015 through MLB Advanced Media, spinning-out its streaming technology business into a separate company with outside investors. The formation of the company was approved by MLB Advanced Media's board of directors on August 13, 2015. Under the plan, MLB-specific properties (such as MLB.com) would remain under league control. In August 2016, The Walt Disney Company acquired a 1/3 stake in the company for $1 billion, with an option to acquire a majority stake in the future.
On November 1, 2016, BAMTech announced a partnership with Discovery Communications to form a European joint venture known as BAMTech Europe. Its first client is Eurosport, the pan-European rights holder of the Olympic Games beginning 2018. The following month, Riot Games announced a deal with BAMTech for the company to distribute and monetize broadcasts of professional competitions in its multiplayer video game League of Legends through 2023. BAMTech will pay Riot at least $50 million per-year, and split advertising revenue.
On February 21, 2017, Michael Paull was named BAMTech's CEO. On August 8, 2017, Disney announced that it would increase its ownership in the company to a 75% controlling stake for $1.58 billion. Disney also reiterated its plan to launch an ESPN-branded over-the-top service in early-2018 followed by a Disney-branded direct-to-consumer streaming service in 2019.
The company formally launched a website and corporate identity in September 2017. On November 7, 2017, BAMTech acquired the Manchester-based software firm Cake Solutions. As part of the corporate re-structuring, former director of Cake Solutions, Ian Brookes departed the company. Bamtech named Kevin Swint as senior vice president and general manager of the Disney forthcoming streaming service in January 2018 with Agnes Chu as programming executive.