B92 or simply B92, is a Serbian news station and television and
radio broadcaster with national coverage headquartered in Belgrade,
Veran Matić is the CEO during its entire existence and one of
the founders of RTV B92.
Founded in 1989 as radio station, it was a rare outlet for Western
news and information in
FR Yugoslavia under Slobodan Milošević, and
was a force behind many demonstrations that took place in Belgrade
during the turbulent 1990s. Due to this, RTV
B92 won the
MTV Free Your
Mind award in 1998, and many other awards for journalism and fighting
for human rights. RTV
B92 is the subject of the best-selling book This
Serbia Calling. On 6 October 2000, day following the overthrow of
Slobodan Milošević, RTV
B92 started a Serbian commercial TV station
called TV B92.
In April 2008, RTV
B92 launched their second TV (cable only) channel
with 24-hour news coverage named
Since 2014, RTV
B92 began the process of withdrawing from the media
market under brand name B92. In July 2015, Radio
B92 was shut down and
was replaced by a new radio station called Play Radio. In December
2016, the cable channel
B92 Info ceased to exist when it was replaced
by Prva World, and finally, on 11 September 2017, at 6:30 PM CEST, TV
B92 changed its name to O2.TV.
B92 media company continues to operate the Play Radio and O2.TV
television channel. As of December 2017, other active segments of B92
media network are B92.net web portal,
B92 Fond humanitarian fund,
B92 book publisher and Rex cultural center.
1.1.2 Play Radio
1.2.1 TV B92
22.214.171.124.1 The black and yellow circle
126.96.36.199.1 The red cellphone
188.8.131.52.1 The purple crystal-kryptonite
184.108.40.206.1 The purple cube
220.127.116.11.1 The blue laser-sphere
1.2.3 TV ratings
3 Other active segments
3.3 Music and book publishing
5 External links
The radio station originally went on the air in 1989 with financial
help from the
Soros Foundation and USAID, though it was shut down
by authorities a few times in its early years.
It was forced off the air for a time in 1999 when
Yugoslavia, and government agents cracked down on pro-Western
reporting. The government took over the station in 1999 but the team
continued broadcasting in borrowed studios as B2-92. In a dawn raid in
May 2000 government troops seized everything but Internet broadcasting
from secret studios continued until after the ousting of Milošević
in October 2000, when the two stations were unified. It has continued
as a combined music and news radio station since.
Yugoslav Wars in the 1990s, RTV
B92 was one of the very few
sources for news not controlled by the government. Although the
government did everything in its power to prevent RTV
transmitting its programs they failed. With the help
of Dutch internet provider XS4All, RTV
B92 started broadcasting their
programs over the internet in 1996. These broadcasts were then also
re-transmitted via the
BBC World Service
BBC World Service while several local stations
on the ground made the programs available throughout Serbia In 1996
the Internationale Medienhilfe organisation awarded the title
"Radiostation des Jahres" to Radio B92.
Later on, its TV station, Internet portal and ISP were introduced, as
well as CD and book labels.
B92 was founded in May 1989 in
Belgrade as a predominantly
youth-oriented station on 92.5 MHz FM. Throughout the years it
has become a national radio with wide audience. The radio station at
its peak had around 400,000 daily listeners which made up 35% of all
radio listeners with almost 80 stations competing for airtime. As of
B92 covered the whole of the territory of Serbia.
The most notable radio shows were Kažiprst (index finger), featuring
usually live or occasionally live-to-tape interviews with notable
public figures, Peščanik (Hourglass), liberal talk show, radio blog
of a sort, edited by Svetlana Vuković and
Svetlana Lukić and the
morning program Dizanje (getting up).
In the afternoon of 9 July 2015, most of the radio employees were
fired. Among the people who lost their job on that occasion were all
employees in the news and music section—sections that made Radio
B92's trademark. On that same day all radio shows were cancelled,
leaving only the radio broadcasting music and two remaining employees
responsible for that.
On 13 July 2015, the new Play Radio began on 92.5 MHz FM,
broadcasting only music and the promo of the station, this time
B92 name. Following the name change, the B92's site's
radio section now redirects to the Play Radio website, which includes
a stream, which lets visitors listen to the station. However, Play
Radio began as a summer schedule announcement on the now-closed Radio
B92. The station began broadcasting on 31 August 2015 at 06:00.
B92 headquarters in Novi Beograd
TV B92's first logo used from 6 October 2000 to 19 June 2003
The black and yellow circle
On 6 October 2000, TV
B92 began broadcasting as a local TV station
reaching Belgrade's greater municipal area and parts of Vojvodina.
Over the next few years, the station expanded its network of repeaters
and could be seen in most of Serbia.
From the 2000s, the daily newscast on TV
B92 become popular with
viewers. Its TV news service was the second most watched in Serbia
after the national broadcaster. The afternoon edition was at 4 PM and
the central edition was at 8 PM. This was an only edition with two
presenters (both male and female). The evening news had cast at 12 AM
and was particularly popular and had a large surge in the ratings. The
news provided by TV
B92 were very comprehensive which has contributed
to the ratings going up.
The red cellphone
TV B92's second logo used from 20 June 2003 to 20 April 2011
On 11 October 2004, TV B92's news program Vesti
B92 introduced the
ticker, which was replaced by flipper on 19 March 2012. The ticker was
returned on 4 February 2013, which was replaced by flipper again on 3
In April 2006, TV
B92 was officially given a national commercial
broadcasting license along with TV Pink, Fox Televizija,
TV Avala and
TV Košava. The station's most notable regular TV programmes included
Utisak nedelje (Impression of the week) by Olja Bećković, Poligraf
(Polygraph) by Jugoslav Ćosić and Antonela Riha, and Timofejev by
Aleksandar Timofejev. The Insajder (Insider) series by Brankica
Stanković were running intermittently and was one of the rare cases
of investigative journalism on Serbian television.
Until 2006, TV
B92 has undertaken a noticeable shift towards
commercialization. Since 2006, it was broadcasting the Serbian version
of Big Brother reality series (Veliki brat), for which it received
both a huge boost of ratings, as well as much criticism from its
traditional viewers. The trend has continued with shows like Uzmi ili
Želite li da postanete milioner?
Želite li da postanete milioner? quizzes (local versions
Deal or No Deal
Deal or No Deal and Who Wants to Be a Millionaire?, respectively).
B92 also held the Serbian market TV rights for the UEFA Champions
League from 2003 to 2006.
In rating seasons starting September 2007 lasting until July 2008, TV
B92 has introduced a much more commercialised line-up. It has heavily
advertised its shows during the non-ratings season of summer 2007.
The network has bought out rights to broadcast a new local show called
Naša mala klinika based around a small medicinal practice on the
outskirts of town. The show features many famous Serbian actors and
actresses. Another local show called Vratiće se rode will be shown on
TV B92. The network has also filmed a new season of popular comedy
show Mile vs. Tranzicija.
The 2008–09 season started in October. The most important project
for the season for the station was Operacija Trijumf. Operacija
Trijumf (Star Academy) was the biggest musical reality show in the
Balkans and it was shown on television in Montenegro (IN TV) Croatia
(Nova TV) Slovenia, Macedonia and Bosnia. In 2009,
the station also bought TV rights for Wimbledon (for the next 4 years,
until 2013). Champions league matches were also being aired by TV B92.
On 7 April 2008,
B92 Info was a news broadcasting channel launched by
TV B92, as a Serbian version of CNN. The channel was broadcasting on
all major cable systems in the country and over the Internet. All of
TV B92’s most popular news-related shows, including Poligraf, B92
Investigates, Insajder, Kažiprst, Dizanje, and sports programs, were
broadcast on the channel. TV
B92 had called Info channel launch as the
biggest project of the company's television segment.
B92 Info has
since 2010 also been available in Austria.
TV B92's third logo used from 21 April 2011 to 18 March 2012
The purple crystal-kryptonite
In the spring of 2011, the purple crystal-kryptonite which can be
rotated, suddenly appeared in Belgrade. Because of that, TV
surprised and made a speculation talking about the crystal-kryptonite
at Knez Mihailova Street in Belgrade. From 19 April 2011 to 20 April
B92 started to air some promos with this crystal-kryptonite
and were advertising something, but during its news program Vesti B92
on 20 April 2011 at 11 pm, it was known that TV
B92 is going to be
rebranded on 21 April 2011. Then on 21 April 2011, TV
B92 started the
new season of 2011–12 and underwent a visual makeover. At the same
time, it introduced a new logo that consists of a purple
crystal-kryptonite that contains an orange slash while the "B 92"
wordmark are appearing in the middle of the crystal-kryptonite. In
addition to news and series, TV
B92 introduced more sports programming
and was broadcasting many tennis events featuring Serbian players
(Grand Slam tournaments, ATP Masters 1000 series, ATP World Tour
Finals), football (UEFA Europa League, La Liga) and basketball (Liga
ABA). But however, its purple crystal-kryptonite logo was short-lived
and was only used for 12 months.
TV B92's fourth and final logo used from 19 March 2012 to 10 September
The purple cube
In 2012, TV
B92 got its fourth and final logo which was a purple cube
with a golden flash. This purple cube had first arrived in
16 March 2012 when TV
B92 made a discussion about the purple cube at
Knez Mihailova Street in Belgrade. From 17 March 2012 to 18 March
B92 began to air some promos with the purple cube and was
advertising something. Later, Vesti
B92 announced on 18 March 2012 at
11 pm, that TV
B92 would implement a new logo and renewed on-air look
on 19 March 2012. Finally on 19 March 2012, TV
B92 discontinued its
purple crystal-kryptonite logo and introduced a new logo that consists
of a purple cube that has a golden flash as well as the "B92" wordmark
are in the center of the purple cube, but is now spelled with a
lowercase letter "b", known as b92. The purple cube was the last logo
to carry TV B92's franchise and it was used for 5 years from 19 March
2012 to 10 September 2017.
On 18 March 2013, TV
B92 aired the popular Croatian telenovela Larin
izbor and on 11 September 2013, that same year, it started showing
Turkish television drama for the first time as the last major Serbian
commercial TV station to do so.
A year later on 3 November 2014, TV
B92 started broadcasting in 16:9.
At last on 18 December 2016, the cable channel
B92 Info has ceased to
The blue laser-sphere
In late October 2014, Serbian newspaper Blic reported that TV
be possibly renamed to OTV by the end of 2014, with the result made
after a petition made by former TV
B92 employees telling the network
to change its name, and around 1,500 people signed for the petition.
One last step by that decision was the removal of the Serbian most
popular political late-night talk show Utisak nedelje. Many public
figures and media organizations protested stating that the removal of
talk show was politically motivated by the ruling leader Aleksandar
B92 denied those claims labeling them as "false
claims". Three months later, talk show author Olja Bećković
confirmed those claims and accused Vučić as a man behind the removal
of the talk show.
The planned channel OTV was said to be an entertainment-oriented TV
station, but the logo of the newly tentative station OTV was unknown
at the time. It was also said that the change would not affect the
B92 Info, "which will continue to air with this name",
B92 would continue to work in the same format.
Three years later on 11 September 2017, TV
B92 completed the proposed
re-branding and started broadcasting under the name of O2.TV. It
was also announced that the web portal b92.net would continue
As of today, TV
B92 continues to operate as O2.TV, with national
The following table gives a preview of audience share within the
television channels in
Serbia with national coverage, from 2003 to
2016 (TV B92):
Audience share % (4+)
In November 2010, a Greek-Swedish joint-venture Astonko d.o.o.
purchased 84.99% of shares from MDLF and NCA.
B92 Trust retained
11.35% of shares and small shareholders had 3.66% of total shares.
In September 2015, Greek
ANT1 Group became the majority shareholder of
TV B92. In Serbia, Greek media company
ANT1 Group is also majority
shareholder of Prva Srpska Televizija, private TV station with
Other active segments
B92.net was established as OpenNet in late 1995 as the Internet
division of Radio B92. In its first few months of operation a dial-up
XS4ALL was used. At the beginning
of 1996, OpenNet became Yugoslavia’s first Internet provider, using
an analogue leased line from
XS4ALL and six local dial-up lines.
OpenNet also supported the local network of Radio B92, ANEM Radio and
ANEM Television by providing non-stop live Internet broadcast of
programs of Radio
B92 and TV B92, together with the distribution of
audio and video materials among the ANEM radio and television
stations. In this way, everything produced by ANEM and Radio
available on the Internet.
NATO bombing of Yugoslavia, when government representatives
raided the Radio
B92 premises and disabled its transmitter, OpenNet
continued to broadcast the radio program over the Internet. The signal
was rebroadcast via satellite and by several radio stations in
neighboring countries. All of this was done with support from
Today, B92.net has English and Serbian version of the website. It has
been the leading Serbian Internet site from 1996 to 2010-s. At its
peak, the average number of page views per day exceeded 1 million,
while the daily average number of visitors peaked at 200,000. At its
B92 site at the 917th global place.
As of December 2017,
Alexa.com ranked B92.net at the 5,636th place,
while also being 12th ranked in Serbia.
Over the years,
B92 has also been successfully running the
Humanitarian Fund. One of its most notable actions were "Battle for
the Babies", "Battle for the Maternity Wards", "Give blood—save
life!" and others.
Music and book publishing
B92 also runs a record label, although in recent years its releases
are few and far between. Some of the notable Serbian acts
launch include: Eyesburn, Darkwood Dub, Kanda, Kodža i Nebojša,
Intruder, Vrooom, Kal etc. The label also released albums by somewhat
more established acts such as Boban Marković, Rambo Amadeus, Eva
B92's book publishing arm is Samizdat
B92 featuring prominent young
authors such as
Marko Vidojković and Srđan Valjarević, as well as a
number of foreign authors.
B92 also runs the Rex cultural center. For more than 20 years, the
headquarters of Rex cultural center and
B92 Fond were in Jevrejska
Street 16, Belgrade. Since December 2017, they are looking for a
^ a b "БИЛАНС УСПЕХА (2016) - B92". apr.gov.rs (in
Serbian). Агенција за привредне регистре.
Retrieved 31 December 2017.
^ a b "БИЛАНС СТАЊА (2016) - B92". apr.gov.rs (in Serbian).
Агенција за привредне регистре. Retrieved
31 December 2017.
^ "Unintended media effects in a conflict environment: Serbian radio
and Croatian nationalism" (PDF). Retrieved 28 May 2017.
^ History of
XS4All (Dutch), visited 16 June 2012
^ "Awards for Radio B92". Retrieved 28 May 2017.
^ a b "Radio
B92 promenio naziv u "Play radio"". www.ekapija.com (in
Serbian). ASMEDI. 20 July 2015. Retrieved 20 September 2017.
^ "Play radio". www.playradio.rs. Retrieved 28 May 2017.
B92 launches "all news" channel". Retrieved 28 May 2017.
B92 Info i u Austriji". b92.net (in rs). 9 May 2010. Retrieved 28
May 2017. CS1 maint: Unrecognized language (link)
^ "Kablovski kanal
B92 info prestaje sa radom u nedelju". b92.net (in
Serbian). 16 December 2016. Retrieved 5 December 2017.
^ a b c "B92:
Utisak nedelje nije zabranjen". b92.net (in Serbian). 27
September 2014. Retrieved 6 December 2017.
^ "Olja Bećković: "Utisak nedelje" je zabranio Vučić". blic.rs (in
Serbian). 7 January 2015. Retrieved 6 December 2017.
^ a b "TV
B92 postaje O2 televizija, B92.net ostaje B92.net". B92.net
(in Serbian). 3 September 2017. Retrieved 20 September 2017.
^ Godišnji udeli u gledanosti najznačajnijih kanala u poslednjih 10
^ a b Barlovac, Bojana (21 August 2014). "Serbian Competition
B92 Sale". .balkaninsight.com. BIRN. Retrieved 6
^ "Antena grupa preuzela većinski udeo u B92". b92.net (in Serbian).
22 September 2015. Retrieved 6 December 2017.
^ a b c "Fond
B92 i KC Reks ostali bez prostora". b92.net (in
Serbian). 5 December 2017. Retrieved 5 December 2017.
Collin, M.: This Is
Serbia Calling: Rock 'n' Roll Radio and Belgrade's
Underground Resistance, Serpent's Tail, April 2001,
ISBN 978-1-85242-682-8 (U.S. edition: Guerrilla Radio: Rock 'N'
Roll Radio and Serbia's Underground Resistance, Nation Books, April
2002, ISBN 978-1-56025-404-1)
Wikimedia Commons has media related to B92.
B92 official web page
B92: About Us
B92 - A Content Production Revolution - Poynter Online
Serbian language TV channels
RTV Studio B
Demo TV channels
National TV channels
International TV channels
Nova television (Bulgaria)
ANT1 Cyprus (Cyprus)
Prva Srpska Televizija
Prva Srpska Televizija (Serbia)
Fox televizija (Serbia)
Easy 97.2 (Athens)
Easy 97.5 (Thessaloniki)
Rythmos 94.9 (Athens)