Anime North
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Anime North (AN) is a
non-profit A nonprofit organization (NPO) or non-profit organisation, also known as a non-business entity, not-for-profit organization, or nonprofit institution, is a legal entity organized and operated for a collective, public or social benefit, in co ...
, fan-run anime convention, held every year in
Etobicoke Etobicoke (, ) is an administrative district of, and one of six municipalities amalgamated into, the city of Toronto, Ontario, Canada. Comprising the city's west-end, Etobicoke was first settled by Europeans in the 1790s, and the municipalit ...
, a
district A district is a type of administrative division that, in some countries, is managed by the local government. Across the world, areas known as "districts" vary greatly in size, spanning regions or counties, several municipalities, subdivision ...
in
Toronto Toronto ( ; or ) is the capital city of the Canadian province of Ontario. With a recorded population of 2,794,356 in 2021, it is the most populous city in Canada and the fourth most populous city in North America. The city is the anch ...
,
Ontario Ontario ( ; ) is one of the thirteen provinces and territories of Canada.Ontario is located in the geographic eastern half of Canada, but it has historically and politically been considered to be part of Central Canada. Located in Central Ca ...
, Canada. Its major attractions, activities and events include a
Masquerade Masquerade or Masquerader may refer to: Events * Masquerade ball, a costumed dance event * Masquerade ceremony, a rite or cultural event in many parts of the world, especially the Caribbean and Africa * Masqueraders, the performers in the West ...
, a Dealers Room, an Artists Alley, Guest of Honor presentations, Gaming (Video and RPG), Panel Discussions, Video Presentations, Contests, and Dances. The largest anime convention in Canada by attendance numbers and located near Toronto Pearson International Airport, AN is hosted in 6 venues: at the
Toronto Congress Centre The Toronto Congress Centre (TCC) is an event, meeting and trade show complex in the former city of Etobicoke in Toronto, Ontario, Canada, located near Toronto Pearson International Airport. It has over of exhibition space between two bui ...
, the Doubletree International Plaza Hotel, the Sheraton Toronto Airport Hotel (formerly called the Renaissance Toronto Airport Hotel and Conference Centre), the Crowne Plaza Hotel, the Radisson Suites Hotel and the Airport Holiday Inn Hotel (for the Friday Moonlight Ball), all of which are within walking distance of one another. Convention-run shuttle buses are available during daytime and the evening to connect the venues.


Programming

Anime North in 2006 featured Kotoko, a
J-pop J-pop ( ja, ジェイポップ, ''jeipoppu''; often stylized as J-POP; an abbreviated form of "Japanese popular music"), natively also known simply as , is the name for a form of popular music that entered the musical mainstream of Japan in the ...
singer, who performed songs from her newest album. Also in 2006, a ballroom dance, the "Moonlight Masquerade Ball", was newly scheduled. The most popular events at AN include the
Masquerade Masquerade or Masquerader may refer to: Events * Masquerade ball, a costumed dance event * Masquerade ceremony, a rite or cultural event in many parts of the world, especially the Caribbean and Africa * Masqueraders, the performers in the West ...
and the J-Idol competition. Other events include the AMV contest, guest
autograph An autograph is a person's own handwriting or signature. The word ''autograph'' comes from Ancient Greek (, ''autós'', "self" and , ''gráphō'', "write"), and can mean more specifically: Gove, Philip B. (ed.), 1981. ''Webster's Third New Inter ...
sessions, the All-Star Charity Auction, the Momiji Award (with
brunch Brunch is a meal eaten between 10:00 a.m. and 2:00 p.m., sometimes accompanied by alcoholic drinks (typically champagne or a cocktail). The meal originated in the British hunt breakfast. The word ''brunch'' is a portmanteau of ''breakfast'' ...
), Anime Improv, "Super Hardcore Anime Wrestling" (a co-production with GCW) and Yaoi North. Common staples at Anime North include guest speeches, gaming tournaments, dances, art-related workshops, discussion panels, martial arts displays, model contests, Go tournaments, and similar events.


History

Anime North was founded by
Toronto Toronto ( ; or ) is the capital city of the Canadian province of Ontario. With a recorded population of 2,794,356 in 2021, it is the most populous city in Canada and the fourth most populous city in North America. The city is the anch ...
anime fan Donald Simmons in 1997 as a one-day mini-convention with approximately 700 attendees. The original venue was the Michener Institute in downtown Toronto. In 1998 the convention expanded to two days of programming, and 1999 saw the addition of a third day of programming as well as a move to the Ramada Airport East Hotel, with attendance reaching 1,000. In 2001 AN was moved to the airport strip near
Pearson Airport Lester B. Pearson International Airport , commonly known as Toronto Pearson International Airport, is an international airport located in Mississauga, Ontario, Canada. It is the main airport serving Toronto, its metropolitan area, and the ...
and was held at the Toronto Airport Marriott (attendance 2,000) and in 2002 moved to the much larger Regal Constellation Hotel (attendance 2,800). Shortly after the 2003 convention at the Regal (attendance 5,000), the Regal closed and the convention had to find yet another new location. For 2004 the best combination of function and hotel space available was the combination of the
Toronto Congress Centre The Toronto Congress Centre (TCC) is an event, meeting and trade show complex in the former city of Etobicoke in Toronto, Ontario, Canada, located near Toronto Pearson International Airport. It has over of exhibition space between two bui ...
(TCC) and the nearby Renaissance Hotel for additional programming. These two venues were unfortunately a 10-15 minute walk apart, although a free shuttle bus was provided to help alleviate this problem. Despite this difficulty, attendance reached a record 8,200 that year. In 2005, Anime North added a Thursday evening badge pickup for pre-registered attendees, and changed hotels from the Renaissance to the Doubletree International Plaza Hotel, across Dixon Rd. from the TCC (attendance 9,500). In 2006 actual programming was added for Thursday evenings; approximately 12,500 people attended that year, the first time that attendance has broken 10,000 people. AN 2008 was the 12th year of the convention with 13,300 attendees, and continues to grow every year; in 2010, the convention expanded to the Marriott Toronto Airport to host the Friday Moonlight Ball. The front section of the TCC was finally opened to Anime North attendees in 2011 (it was always closed in past years), with rooms made available for Guest of Honor panels, AMV screenings, workshops and toy and model displays. In 2012, the convention expanded to 2 more hotels, the Crowne Plaza Hotel where Go and board gaming were held, and the Radisson Suites Hotel where Café Nocturne and Café Aurora Zero were located, which made in all 5 hotels in the area where Anime North operated, in addition to the Toronto Congress Centre. That year, attendance exceeded for the first time the 20,000 mark, with 22,385 paid attendees. In 2015, the North Building of the Toronto Congress Centre was opened for Anime North to hold its Main Events room for concerts, the Masquerade and other very large shows. In 2016, the Moonlight Ball moves to a new venue, the Airport Holiday Inn Hotel. In 2017, the North Building hosted the Conservative Party leadership election at the same time as Anime North. Anime North was cancelled twice due to the
COVID-19 pandemic The COVID-19 pandemic, also known as the coronavirus pandemic, is an ongoing global pandemic of coronavirus disease 2019 (COVID-19) caused by severe acute respiratory syndrome coronavirus 2 (SARS-CoV-2). The novel virus was first identi ...
in 2020 and 2021 with virtual events held. The next event is scheduled to take place July 15–17, 2022, having been pushed back from its usual May scheduling due to Omicron variant.


Attendance cap

Anime North has considered implementing an attendance cap to address overcrowding issues. Such a cap was enacted in 2012; a decision made in fall 2011 confirmed it.Notice to Attendees: Attendance Cap to be Enacted in 2012
Anime North website.
Citing long lineups and overwork of staff and volunteers as the main reasons for capping attendance in 2012, they countered (compensated) this announcement by proclaiming pre-registration for the con to be opened on January 2, 2012, giving a large amount of time for fans who want to attend AN 2012 to plan ahead their convention trip. As of early May 2012, weekend passes have sold out and none were available for purchase at the door. The convention had capped the sales of passes to the following figures: * Full weekend: 15,000 * Friday-only: 5,000 * Saturday-only: 5,000 * Sunday-only: 5,000 Anime North 2012 had a daily cap of 20,000 attendees. For 2013, the same attendance cap was maintained and pre-registration opened on January 2, 2013.


Event history

Note: attendance listed is based on number of paid attendees until Anime North 2016, and on warm bodies as of Anime North 2017.


Mascot

Hoppouno Momiji, a fictional redhead with a taste for both
anime is Traditional animation, hand-drawn and computer animation, computer-generated animation originating from Japan. Outside of Japan and in English, ''anime'' refers specifically to animation produced in Japan. However, in Japan and in Japane ...
and anything Canadian serves as Anime North's dominant mascot. Momiji's many manifestations are used on all AN clothing, badges, and other wearables. She was originally created for the convention by the Japanese artist Hyi-San.


Notes


References


External links


Official Anime North website
{{Authority control Anime conventions in Canada Annual events in Canada 1997 establishments in Ontario Recurring events established in 1997