Alto Palermo is a shopping center located in the Palermo neighborhood of the city of

Buenos Aires Buenos Aires ( or ; ), officially the Autonomous City of Buenos Aires ( es, link=no, Ciudad Autónoma de Buenos Aires), is the capital and primate city of Argentina. The city is located on the western shore of the Río de la Plata, on South ...

Argentina Argentina (), officially the Argentine Republic ( es, link=no, República Argentina), is a country in the southern half of South America. Argentina covers an area of , making it the second-largest country in South America after Brazil, th ...

. Opened in 1990, it was one of the first shopping malls in the country after Spinetto and Unicenter shoppings (both opened in 1988).Historia del shopping Alto Palermo
on Palermo noticias Built with Argentine and Chilean capital, it belongs to "APSA Centros Comerciales", a subsidiary of

holding company A holding company is a company whose primary business is holding a controlling interest in the securities of other companies. A holding company usually does not produce goods or services itself. Its purpose is to own shares of other companies ...

IRSA, with minority participation of the Chilean group Parque Arauco S.A., which already operated establishments of this type since 1982 in that country. The shopping was designed by the Juan Carlos López y Asociados Studio, which had a long experience in commercial architecture. ESPACIOS DE EVASIÓN
by Dino Bussi on Panamá Revista, 14 Oct 2018 The shopping center has 190 stores, a food court for 730 seated people and 670 covered parking spaces. The center also has free Wi-Fi in all its facilities.

Style

Alto Palermo was one of the first shopping centers in the city of Buenos Aires, and was the work of the Juan Carlos López y Asociados studio of architects, dedicated especially to undertakings of this type, a pioneer in the field of shopping centers in Argentina and successful in other similar projects of the 1990s (such as the Patio Bullrich, the Galerías Pacífico and the Soleil Factory).3 left, Main axis view It is an urban mall, since it is not located in a suburban area in the style of North American malls, where the essential means of transportation to access is the car, through a highway. Alto Palermo is located in one of the most populated neighborhoods in Buenos Aires, and just over four kilometers from the city's microcenter. It is surrounded by a residential neighborhood with high density and high purchasing power, and a traditional commercial axis such as

Avenida Santa Fe Avenida Santa Fe is one of the principal thoroughfares in Buenos Aires, Argentina. The artery is essential to the imaginary axis of Barrio Norte in Buenos Aires, comprising the areas influenced by the route of the avenue through Retiro, Recole ...

. Previously, the site of the shopping center was occupied by the factory of the Palermo brewery, founded in 1897. It was a large industrial building that occupied a large area, which allowed the new Alto Palermo to have an extension of 200 meters above the axis of Coronel Diaz Avenue. With the construction of the mall, Arenales street was opened, which passes under it. Alto Palermo is organized along a main axis, which is parallel to Avenida Coronel Díaz, but slightly curved. This central circulation occupies the three levels of the mall, and has a glass roof that provides natural light. The galleries of the various floors face the large central space, generating a sensation of great spaciousness. At the two ends of this main axis are the vertical circulation cores, which include escalators arranged in a circular fashion, and elevators that circulate through independent structures with walkways that connect them to the successive levels.

Refurbishment

During 2008, Alto Palermo underwent a general aesthetic renovation, and its logo received a new image, created by the Fileni & Fileni Design studio, at the same time that the motto ''"Passion of women"'' was coined. The building was completely refurbished, seeking greater sobriety in keeping with the tastes of the moment: its colorful and metallic coatings were replaced by the monochromatism of marble and imitation granite, decorative interior objects were eliminated (such as the aluminum palm trees that flanked the main circulation and various ornaments), and the appearance of the roundabout of the food court on Arenales street, which was completely glazed and was reduced to three large windows, was completely changed. During these renovations all the plants and small green spaces provided for in the original plans were removed. The works were designed by Apsa Centros Comerciales in conjunction with the Pavlik Design studio, and the new Alto Palermo was inaugurated on May 29, 2008.Alto Palermo cambia la cara
on Infobrand.com.ar (archived) In June 2010, an 8×5 m LED screen was installed at the access on Avenida Santa Fe.

Public transport access

The Line D's Bulnes station of the

Buenos Aires Underground The Buenos Aires Underground ( es, Subterráneo de Buenos Aires, links=no), locally known as Subte (), is a rapid transit system that serves the area of the city of Buenos Aires, Argentina. The first section of this network (Plaza de Mayo–Pla ...

is located just below the shopping center; moreover, one of the exits directly connects the mall through a ground floor of it.Cómo llegar al Alto Palermo
(archived) On the other hand, there are several

colectivo ''Colectivo'' (English: collective bus) is the name given in Argentina, Colombia, Chile and Paraguay to a type of public transportation vehicle, especially those of Argentina's capital city, Buenos Aires. The name comes from ''vehículos de tran ...

s that run through the area, including 12, 29, 39, 64, 68, 92, 111, 128, 152 and 194 lines.

References

External links

* {{official website Shopping malls in Buenos Aires 1990 establishments in Argentina