Alagang Kapatid Foundation, Inc. (formerly known as Operation Tulong Bayan) is the

corporate social responsibility Corporate social responsibility (CSR) is a form of international private business self-regulation which aims to contribute to societal goals of a philanthropic, activist, or charitable nature by engaging in or supporting volunteering or ethicall ...

organization of TV5 Network Inc. Offices are located at the TV5 Media Center, Reliance cor. Sheridan Sts.,

Mandaluyong Mandaluyong, officially the City of Mandaluyong ( fil, Lungsod ng Mandaluyong), is a first class Cities of the Philippines#Legal classification, highly urbanized city in the Metro Manila, National Capital Region of the Philippines. According to ...

City.

History

ABC Development Corporation's (now TV5 Network, Inc.) social responsibility began after the acquisition of the conglomerate to businessman Antonio "Tonyboy" Cojuangco, Jr. in 2004. Cojuangco then organizes its program through the Corporate Affairs department named as Operation Tulong Bayan. However, the project came to a hiatus after the massive layoff of the conglomerate's employees in 2007. When ABC was acquired in turn by

PLDT PLDT, Inc., formerly known as the Philippine Long Distance Telephone Company ( fil, Kompanya ng Teleponong Pangmalayuan ng Pilipinas), is a Philippine telecommunications, internet and digital service holdings company. It is one of the country's ...

MediaQuest Holdings MediaQuest Holdings, Inc. is a Philippine-based media conglomerate that provides radio and television broadcasting, as well as direct-to-home satellite services and print media. Though an affiliate of telecommunications company PLDT, MediaQ ...

from the joint consortium led by the Cojuangco group and Malaysia-based broadcaster

Media Prima Berhad Media Prima Berhad, doing business as Media Prima and stylised as media prima, is a Malaysian media company based in Petaling Jaya, Selangor. It is Malaysia's largest media and entertainment conglomerate with business interests in television, pr ...

, TV5 organizes its socio-profit organizations named as Alagang Kapatid Foundation, named after TV5's health program with a same name. In coordination with its affiliates under the MVP Group of Companies it was able to initiate relief operations and livelihood programs to some impoverished towns in the country. Alagang Kapatid Foundation kept is synergies with these affiliates in relief operations, especially when TV5 organizes two telethons in the past two years namely: The ''Tulong Kapatid'' telethon of December 10, 2012, when they are able to collect P100 million in 6 hours (18:00 - 24:00 PST) to help the victims of Supertyphoon Pablo (Bopha); and a special live episode of now-defunct

The Mega and the Songwriter ''The Mega and the Songwriter'' is an interactive musical variety talk show produced by the TV5 Entertainment Group which airs every Sunday at on TV5. It hosted by Sharon Cuneta and Ogie Alcasid. The show features several music guests ranging f ...

, entitled ''Gabi ng Kanta At Biyaya'' aired on November 10, 2013. This time, they have collected P30 million for the victims of Supertyphoon Yolanda (Haiyan).

Rescue5

Rescue5 is a joint project of Alagang Kapatid Foundation and

News5 TV5 News and Information, known on-air as News5 (formerly ABC News and Public Affairs and TV5 News and Public Affairs), is the news and information programming division of the TV5 Network Inc., Philippines. News5 produces its news and info ...

. It is an emergency response unit that has its own mobile units carrying team members trained in disaster and accident situations. It also embarks on community training programs to prepare citizens for emergencies. Through TV5's various platforms. Rescue 5's various initiatives and mandates are further implemented, leveraging the network's ability to educate and spread information to enhance its work and impact on the ground, fulfilling

's slogan: Higit sa Balita, Impormasyon at Pangyayari, Aksyon! (More than News, Information and Happenings, Action!). Rescue5 has its own hotline and a program on TV5 aired in 2013. Due to its commitment, Rescue5 have given numerous Philippine Quill Awards of excellence and also a rank of reserve unit in the

Philippine Air Force The Philippine Air Force (PAF) ( tgl, Hukbong Himpapawid ng Pilipinas, , Army of the Air of the Philippines) ( es, Ejército Aérea del Filipinas, , Ejército de la Aérea de la Filipinas) is the aerial warfare service branch of the Armed Fo ...

.'Rescue 5' is now Air Force reserve unit
retrieved September 19, 2014

References

{{TV5, state=expanded TV5 Network 2004 establishments in the Philippines Charities based in the Philippines Foundations based in the Philippines Organizations established in 2004