Active Interest Media
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Active Interest Media (AIM) is a publisher specializing in "niche enthusiast magazines" (i.e. magazines targeted at
hobby A hobby is considered to be a regular activity that is done for enjoyment, typically during one's leisure time. Hobbies include collecting themed items and objects, engaging in creative and artistic pursuits, playing sports, or pursuing oth ...
ists).


History

The company was formed in 2003 by private-equity investment firm Wind Point Partners by the acquisition of ''Sabot Publishing'', a "special interest" publisher based in
Richmond, VA (Thus do we reach the stars) , image_map = , mapsize = 250 px , map_caption = Location within Virginia , pushpin_map = Virginia#USA , pushpin_label = Richmond , pushpin_m ...
which had been established in 1999 by James Causey and Colonnade Capital. In July 2017, the company announced that it had acquired the United States
Team Roping Team roping also known as heading and heeling is a rodeo event that features a steer (typically a Corriente) and two mounted riders. The first roper is referred to as the "header", the person who ropes the front of the steer, usually around ...
Championships and the TRIAD Classification Agency. In 2020, AIM sold these properties in conjunction with the sale of many of its largest divisions to Pocket Outdoor Media.


Overview

Active Interest Media publications are organized in two "groups", the Home Buyer Group (
home improvement The concept of home improvement, home renovation, or remodeling is the process of renovating or making additions to one's home. Home improvement can consist of projects that upgrade an existing home interior (such as electrical and plumbing), ...
, architecture, interior design etc.); and the Marine Group (sailing, yachts, etc.). On 7 November 2012,
PixelMags PixelMags Inc. is a digital distribution company that delivers digital versions of magazines and catalogs to digital devices. It is a content distributor for digital platforms and an authorized developer for iPhone, iPad, Android, Redr and Kindl ...
Inc. announced that they had reached an agreement with Active Interest Media to distribute magazine content digitally. In March 2017, Active Interest Media sold its Yachting Promotions Inc. division to Informa for $133 million. The sale included the Fort Lauderdale International Boat Show, Yachts Miami Beach, the Palm Beach International Boat Show, the St. Petersburg Power and Sailboat Show, and the Suncoast Boat Show. On 30 April 2013, Active Interest Media purchased Warren Miller Entertainment and Nastar. In 2015, Active Interest Media purchased August Home Publishing. Chairman and Chief Executive Officer is Efrem Zimbalist III (the son of
Efrem Zimbalist, Jr. Efrem Zimbalist Jr. (November 30, 1918 – May 2, 2014) was an American actor known for his starring roles in the television series '' 77 Sunset Strip'' and ''The F.B.I.'' He is also known as recurring character "Dandy Jim Buckley" in the s ...
), formerly of Times Mirror Magazines, a subsidiary of ''
Times Mirror The Times Mirror Company was an American newspaper and print media publisher from 1884 until 2000. History It had its roots in the Mirror Printing and Binding House, a commercial printing company founded in 1873, and the ''Los Angeles Times'' ...
''. In 2019, Active Interest Media acquired the “collectibles” magazines from
F+W Media F+W, (formerly F+W Publications and F+W Media), was a media and e-commerce company headquartered in New York City. Founded in 1913, F+W published magazines, books, digital products (including e-books and e-magazines), produced online video, offe ...
, which includes ''
Coins A coin is a small, flat (usually depending on the country or value), round piece of metal or plastic used primarily as a medium of exchange or legal tender. They are standardized in weight, and produced in large quantities at a mint in order t ...
'', '' Numismatic News'', '' Writer’s Digest'', '' Popular Woodworking'', and ''
Horticulture Horticulture is the branch of agriculture that deals with the art, science, technology, and business of plant cultivation. It includes the cultivation of fruits, vegetables, nuts, seeds, herbs, sprouts, mushrooms, algae, flowers, seaweeds and no ...
''. In 2020, Active Interest Media sold off "several of its largest publications" to Pocket Outdoor Media of Boulder, Colorado.


References


External links

* {{Authority control Magazine publishing companies of the United States Publishing companies established in 2003 Mass media in Boulder, Colorado