3GG is an Australian commercial radio station based in

Warragul, Victoria Warragul is a town in Victoria, Australia, south-east of Melbourne. Warragul lies between the Strzelecki Ranges to the south and the Mount Baw Baw Plateau of the Great Dividing Range to the north. As of the , the town had a population of 19,8 ...

owned by Capital Radio Network. Formerly owned and operated by Resonate Broadcasting and prior, RG Capital and Macquarie Regional RadioWorks, it was acquired by the Capital Radio Network in February 2015.

History

3GG first went to air in 1937 as 3UL, named after the town from which it then broadcast; Warragul. 3UL's founder was Vic Dinenny. Dinenny had earlier operated

3YB 3YB FM is a radio broadcaster based in Warrnambool, Victoria, Australia. It transmits on the frequency modulation radio band, at a frequency of 94.5 MHz. The station is part of the Ace Radio FM network. It has an adult contemporary music fo ...

as a mobile station, broadcasting from various towns around Victoria. As more and more rural stations opened in Victoria, the concept of a mobile station became less practical. Therefore, Dinenny applied for and received licences for two non-mobile (or conventional) stations, one in Warrnambool, which kept the 3YB call sign, and the other being 3UL in Warragul. Within a few years of opening, 3UL became part of the Argus Broadcasting Services network, along with

Warrnambool and 3SR Shepparton. This Victorian rural radio network was operated by

The Argus (Melbourne) ''The Argus'' was an Australian daily morning newspaper in Melbourne from 2 June 1846 to 19 January 1957, and was considered to be the general Australian newspaper of record for this period. Widely known as a conservative newspaper for most ...

, then a daily newspaper. When the Argus closed in January 1957, their radio network evolved into the Associated Broadcasting Company which owned 3UL until it was sold to Regional Communications Pty Ltd in 1982. In 1990 the station was purchased by two private shareholders.

Ace Radio Ace Radio Broadcasters is an Australian media company. Formed in 1984, it operates 21 commercial radio stations in Victoria and southern New South Wales, as well as the digital marketing agency Ace Digital and ''The Weekly Advertiser'', a fre ...

Broadcasters purchased 3UL in 1995. In November 1989, 3UL moved premises from Warragul to Traralgon, in the Latrobe Valley, and changed its callsign to 3GG. Under Program Director, Steve Woods, 3GG became the number one station in the listening area. After ten years, 3GG returned to Warragul. In 2002, owners RG Capital launched sister station Sea FM. In 2004, both 3GG and Sea FM were purchased by the then-new Macquarie Regional RadioWorks – the only change being to Sea FM, which was rebranded as Star FM. Because of changes in media law, and following the purchase of

Southern Cross Ten 10 Regional is an Australian television network owned by Southern Cross Austereo that is broadcast in Queensland, New South Wales, Australian Capital Territory, Victoria and South Australia. The network is the primary affiliate of Network 10 i ...

by Macquarie Southern Cross Media, either Sea FM or 3GG would have to be sold - the latter was sold to Resonate Broadcasting, a new entity operated by radio gurus Guy Dobson & Rex Morris, both a part of

Austereo Austereo was an Australian mass media company based in Melbourne. It was founded in 1980 by Paul Thompson, and operated 16 radio stations in metropolitan and regional Australia under the Today Network and Triple M brands. In 2011, the compan ...

. Due to Resonate's Austereo connections - and following the merger of Southern Cross Media Group and Austereo - the station was closely aligned to the LocalWorks network. In February 2015, 3GG was acquired by the Capital Radio Network. As a result, the station shifted music formats from

adult contemporary Adult contemporary music (AC) is a form of radio-played popular music, ranging from 1960s vocal and 1970s soft rock music to predominantly ballad-heavy music of the present day, with varying degrees of easy listening, pop, soul, R&B, quie ...

classic hits Classic hits is a radio format which generally includes songs from the top 40 music charts from the late 1960s to the early 2000s, with music from the 1980s serving as the core of the format. Music that was popularized by MTV in the early 198 ...

, in line with other network stations.

Transmitter and studios

While the transmitter location has always remained on Brandy Creek Road just north of Warragul, the studio location has over the years changed from

Warragul Warragul is a town in Victoria, Australia, south-east of Melbourne. Warragul lies between the Strzelecki Ranges to the south and the Mount Baw Baw Plateau of the Great Dividing Range to the north. As of the , the town had a population of 19,8 ...

Traralgon Traralgon ( ) is a town located in the east of the Latrobe Valley in the Gippsland region of Victoria, Australia and the most populous city of the City of Latrobe. The urban population of Traralgon at the was 26,907. It is the largest and fastes ...

and back to

at its current location of 7/61 Smith St

. Its reception can be heard in Melbourne and Geelong. File:3GG 1.JPG, 3GG Transmitter site on Brandy Creek Road File:3GG 2.JPG, 3GG antenna masts

Notable presenters

Current

Local programming is produced and broadcast from 3GG's studios in Smith Street

24/7 with announcers presenting from 5:30am-7pm on weekdays and 6am-6pm on weekends. The station's presenters include Andrew Deak, Trent McCurdy, Macka Dixon & Jenni Birchill.

Former

* Donald Kilgour (Member for

Shepparton Shepparton () ( Yortayorta: ''Kanny-goopna'') is a city located on the floodplain of the Goulburn River in northern Victoria, Australia, approximately north-northeast of Melbourne. As of the 2021 census, the estimated population of Shepparto ...

) *John Vertigan (retired) *Madeleine Burke *Ron Bond *Peter Leslie ( 2DU) *Ken Austin *Andy Johns *Daniel Gunn ( K-Rock, SA-FM, PM-FM 92.9, 96FM, Coast FM, 917 The Wave) *Stuart Baker (soundaudiosolutions.com.au) *Bob Cornish *Brendan Atch * Peter Landy * David Font ( 2AAA) *Max Taylor *Leigh Drew (

3AW 3AW is a talkback radio station based in Melbourne. It broadcasts on 693 kHz AM. It began transmission on 22 February 1932 as Melbourne's fifth commercial radio station. The station is owned and operated by Nine Entertainment Co. Hist ...

3AK 3AK is the call sign of SEN 1116, an earlier the on-air name of a former Melbourne talk-back radio and music station, which, in 2003, leased its licence to sports network SEN 1116. A number of unusual events and precedents throughout the stati ...

) *Gary Nicholls *David Johns *Mike Nicholls *Malcolm T. Elliott *Graham Lever *John Doherty *Mark Vale *Tony Osler *Peter O'Callaghan ( 3MP) *Peter Grace *Ashley Malone *Greg Allen (

TRFM TRFM (Callsign: 3TFM) is a commercial radio station broadcasting from Traralgon, Victoria, Australia. It is currently owned by Ace Radio & broadcasts A Contemporary Hits Radio (CHR) format. It features both locally produced content & nationally ...

/ Gold 1242) *Ron Burke (

) *Steve Murphy (

2GB 2GB is a commercial radio station in Sydney, Australia owned by parent company Nine Radio, a division of Nine Entertainment Co., who also own sister station 2UE. 2GB broadcasts on 873 kHz, AM. In 2010, 2GB held 14.7% of the total radio ra ...

) *Andrew Ogilvie *Toni Pippicelli ( Nova 969) *Diana Simons (Australian Traffic Network) *Pat Penneta (3AW) *Amanda Penneta (3AW) *Fifi Box ( Fox FM) *James Clothier *Darren Harding *Kate Neubaur *Jon Martin (analogue/digital conversion '97) *Steve O'Halloran *Lauren Setches (

ACE Radio Ace Radio Broadcasters is an Australian media company. Formed in 1984, it operates 21 commercial radio stations in Victoria and southern New South Wales, as well as the digital marketing agency Ace Digital and ''The Weekly Advertiser'', a fre ...

Hamilton) *Brendan McIntosh (ACE Radio Hamilton) *Mike Harris *Nick Swanson *Steve Woods (MCM Media) *Mark Vale *Simon Diaz ( smoothfm 91.5) *Belinda King *Steve Mac (McNamara) (

Light FM 89.9 TheLight (call sign 3TSC) is a Christian community radio station in Melbourne, Australia attracting more than a million listeners per month. It broadcasts on the FM band with the frequency of 89.9, on DAB+ digital radio and streams onlin ...

) *Mark Hyland ( 95.5 K-Rock) *John Blackman ( Magic 1278) *Jeff Cooper *Mark Skurnik *Phil Dickson *Matt Cameron *Rod Bear *Chris Guy

References

External links

*
Capital Radio Network Website
{{DEFAULTSORT:3GG Radio stations established in 1937 Radio stations in Victoria Classic hits radio stations in Australia Capital Radio Network