First (communications)
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First (communications)
FIRST is a mnemonic acronym for business communications. F - Frequent I - Interactive R - Responsive S - Structured T - Timely This mnemonic first appeared in the IBM International Business Machines Corporation (IBM) is an American multinational technology company headquartered in Armonk, New York, with operations in over 170 countries. The company began in 1911, founded in Endicott, New York, as the C ... OS/2 magazine article by Oleg Vishnepolsky in the November 1989 issue.IBM OS/2 Magazine, November 1989, "TCP/IP for OS/2", Oleg Vishnepolsky References {{reflist Promotion and marketing communications Mnemonics ...
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Promotion And Marketing Communications
Promotion may refer to: Marketing * Promotion (marketing) In marketing, promotion refers to any type of marketing communications, marketing communication used to inform target audiences of the relative merits of a product, service, brand or issue, most of the time persuasive in nature. It helps marketers ..., one of the four marketing mix elements, comprising any type of marketing communication used to inform or persuade target audiences of the relative merits of a product, service, brand or issue ** Advertising campaign Advertising is a marketing communication that employs an openly sponsored, non-personal message to promote or sell a product, service or idea.William J. Stanton. ''Fundamentals of Marketing''. McGraw-Hill (1984). Sponsors of advertising are t ..., a promotional campaign ** Film promotion Film promotion is the practice of promotion Promotion may refer to: Marketing * Promotion (marketing), one of the four marketing mix elements, comprising any type of m ...
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