DieHard (brand)
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DieHard (brand)
DieHard is a brand of automotive battery owned by Advance Auto Parts and sold exclusively at Advance, Carquest and Sears stores. Advance bought the DieHard brand from Sears in December 2019. The brand dates to 1967, having been developed by Globe-Union Battery for Sears. Globe-Union was later bought out by Johnson Controls, who continued to manufacture the DieHard for Sears. In its earliest years, the brand was guaranteed to last "forever," that is, as long as the original owner still owned the car in which it was originally installed, in contrast to traditional pro rata battery warranties. The policy later was discontinued. In 2019 Johnson Controls sold their battery division to Clarios, LLC, who manufacture DieHard brand, along with Duralast, Varta, and AC Delco, as well as 20 other brands. For a time, DieHard batteries were also manufactured by Exide. In March 2001, Exide pleaded guilty to fraud conspiracy charges and agreed to pay a fine of $27.5 million to end a federa ...
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Sears Roebuck & Company
Sears, Roebuck and Co. ( ), commonly known as Sears, is an American chain of department stores founded in 1892 by Richard Warren Sears and Alvah Curtis Roebuck and reincorporated in 1906 by Richard Sears and Julius Rosenwald, with what began as a mail ordering catalog company migrating to opening retail locations in 1925, the first in Chicago. In 2005, the company was bought by the management of the American Big-box store, big box discount chain Kmart (United States), Kmart, which upon completion of the merger, formed Sears Holdings. Through the 1980s, Sears was the largest retailer in the United States. In 2018, it was the 31st-largest. After several years of declining sales, Sears's parent company filed for Chapter 11 bankruptcy on October 15, 2018. It announced on January 16, 2019, that it had won its bankruptcy auction, and that a reduced number of 425 stores would remain open, including 223 Sears stores. Sears was based in the Willis Tower, Sears Tower in Chicago from 1973 ...
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