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Radio Programming
Radio programming is the process of organising a schedule of radio content for commercial broadcasting and public broadcasting by radio stations. History The original inventors of radio, from Guglielmo Marconi's time on, expected it to be used for one-on-one wireless communication tasks where telephones and telegraphs could not be used because of the problems involved in stringing copper wires from one point to another, such as in ship-to-shore communications. Those inventors had no expectations whatever that radio would become a major mass media entertainment and information medium earning many millions of dollars in revenues annually through radio advertising commercials or sponsorship. These latter uses were brought about after 1920 by business entrepreneurs such as David Sarnoff, who created the National Broadcasting Company (NBC), and William S. Paley, who built Columbia Broadcasting System (CBS). These broadcasting (as opposed to narrowcasting) business organizations ...
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Broadcast Programming
Broadcast programming is the practice of organizing or ordering (scheduling) of broadcast media shows, typically radio and television, in a daily, weekly, monthly, quarterly or season-long schedule. Modern broadcasters use broadcast automation to regularly change the scheduling of their shows to build an audience for a new show, retain that audience, or compete with other broadcasters' shows. Most broadcast television shows are presented weekly in prime time or daily in other dayparts, though exceptions are not rare. At a micro level, scheduling is the minute planning of the transmission; what to broadcast and when, ensuring an adequate or maximum utilization of airtime. Television scheduling strategies are employed to give shows the best possible chance of attracting and retaining an audience. They are used to deliver shows to audiences when they are most likely to want to watch them and deliver audiences to advertisers in the composition that makes their advertising most like ...
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Columbia Broadcasting System
CBS Broadcasting Inc., commonly shortened to CBS, the abbreviation of its former legal name Columbia Broadcasting System, is an American commercial broadcast television and radio network serving as the flagship property of the CBS Entertainment Group division of Paramount Global. Its headquarters is at the CBS Building in New York City. It has major production facilities and operations at the CBS Broadcast Center and the headquarters of owner Paramount Global at One Astor Plaza (both also in that city) and Television City and the CBS Studio Center in Los Angeles. It is also sometimes referred to as the Eye Network in reference to the company's trademark symbol which has been in use since 1951. It has also been called the Tiffany Network which alludes to the perceived high quality of its programming during the tenure of William S. Paley. It can also refer to some of CBS's first demonstrations of color television, which were held in the former Tiffany and Company Building i ...
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Soap Opera
A soap opera, or ''soap'' for short, is a typically long-running radio or television serial, frequently characterized by melodrama, ensemble casts, and sentimentality. The term "soap opera" originated from radio dramas originally being sponsored by soap manufacturers.Bowles, p. 118. The term was preceded by " horse opera", a derogatory term for low-budget Westerns. BBC Radio's ''The Archers'', first broadcast in 1950, is the world's longest-running radio soap opera. The longest-running current television soap is ''Coronation Street'', which was first broadcast on ITV in 1960, with the record for the longest running soap opera in history being held by '' Guiding Light'', which began on radio in 1937, transitioned to television in 1952, and ended in 2009. A crucial element that defines the soap opera is the open-ended serial nature of the narrative, with stories spanning several episodes. One of the defining features that makes a television program a soap opera, according to Albe ...
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Country Music
Country (also called country and western) is a genre of popular music that originated in the Southern and Southwestern United States in the early 1920s. It primarily derives from blues, church music such as Southern gospel and spirituals, old-time, and American folk music forms including Appalachian, Cajun, Creole, and the cowboy Western music styles of Hawaiian, New Mexico, Red Dirt, Tejano, and Texas country. Country music often consists of ballads and honky-tonk dance tunes with generally simple form, folk lyrics, and harmonies often accompanied by string instruments such as electric and acoustic guitars, steel guitars (such as pedal steels and dobros), banjos, and fiddles as well as harmonicas. Blues modes have been used extensively throughout its recorded history. The term ''country music'' gained popularity in the 1940s in preference to '' hillbilly music'', with "country music" being used today to describe many styles and subgenres. It came to ...
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Grand Ole Opry
The ''Grand Ole Opry'' is a weekly American country music stage concert in Nashville, Tennessee, founded on November 28, 1925, by George D. Hay as a one-hour radio "barn dance" on WSM. Currently owned and operated by Opry Entertainment (a division of Ryman Hospitality Properties, Inc.), it is the longest-running radio broadcast in US history. Dedicated to honoring country music and its history, the Opry showcases a mix of famous singers and contemporary chart-toppers performing country, bluegrass, Americana, folk, and gospel music as well as comedic performances and skits. It attracts hundreds of thousands of visitors from around the world and millions of radio and internet listeners. In the 1930s, the show began hiring professionals and expanded to four hours. Broadcasting by then at 50,000 watts, WSM made the program a Saturday night musical tradition in nearly 30 states. In 1939, it debuted nationally on NBC Radio. The Opry moved to a permanent home, the Ryman Audi ...
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Hollywood (film Industry)
The cinema of the United States, consisting mainly of major film studios (also known as Hollywood) along with some independent film, has had a large effect on the global film industry since the early 20th century. The dominant style of American cinema is classical Hollywood cinema, which developed from 1913 to 1969 and is still typical of most films made there to this day. While Frenchmen Auguste and Louis Lumière are generally credited with the birth of modern cinema, American cinema soon came to be a dominant force in the emerging industry. , it produced the third-largest number of films of any national cinema, after India and China, with more than 600 English-language films released on average every year. While the national cinemas of the United Kingdom, Canada, Australia, and New Zealand also produce films in the same language, they are not part of the Hollywood system. That said, Hollywood has also been considered a transnational cinema, and has produced multiple ...
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Radio Drama
Radio drama (or audio drama, audio play, radio play, radio theatre, or audio theatre) is a dramatized, purely acoustic performance. With no visual component, radio drama depends on dialogue, music and sound effects to help the listener imagine the characters and story: "It is auditory in the physical dimension but equally powerful as a visual force in the psychological dimension." Radio drama includes plays specifically written for radio, docudrama, dramatized works of fiction, as well as plays originally written for the theatre, including musical theatre, and opera. Radio drama achieved widespread popularity within a decade of its initial development in the 1920s. By the 1940s, it was a leading international popular entertainment. With the advent of television in the 1950s radio drama began losing its audience. However, it remains popular in much of the world. Recordings of OTR (old-time radio) survive today in the audio archives of collectors, libraries and museums, as well ...
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Radio Comedy
Radio comedy, or comedic radio programming, is a radio broadcast that may involve variety show, sitcom elements, sketches, and various types of comedy found in other media. It may also include more surreal or fantastic elements, as these can be conveyed on a small budget with just a few sound effects or some simple dialogue. Radio comedy began in the United States in 1930, based on the fact that as most United Kingdom music hall comedians such as Charlie Chaplin and Stan Laurel progressed to silent films, they moved to Hollywood and fed the radio comedy field. Another British music hall comic, George Formby, stayed in the British movie industry, and in 1940 joined the Entertainments National Service Association to entertain British World War II troops. UK radio comedy therefore started later, in the 1950s. Background and history Radio comedy began in the United States in 1930, and got a much later start in the United Kingdom because many of the British comedians (such as Charlie Ch ...
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Radio Commercial
In the United States, commercial radio stations make most of their revenue by selling airtime to be used for running radio advertisements. These advertisements are the result of a business or a service providing a valuable consideration, usually money, in exchange for the station airing their commercial or mentioning them on air. The most common advertisements are "spot commercials", which normally last for no more than one minute, and longer programs, commonly running up to one hour, known as " informercials". The United States Federal Communications Commission (FCC), established under the Communications Act of 1934, regulates commercial broadcasting, and the laws regarding radio advertisements remain relatively unchanged from the Radio Act of 1927. In 2015, radio accounted for 7.8% of total U.S. media expenditures. History Commercial advertising by audio services goes back to even before the introduction of radio broadcasting, beginning with the 1893 establishment of telepho ...
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Audience
An audience is a group of people who participate in a show or encounter a work of art, literature (in which they are called "readers"), theatre, music (in which they are called "listeners"), video games (in which they are called "players"), or academics in any medium. Audience members participate in different ways in different kinds of art. Some events invite overt audience participation and others allow only modest clapping and criticism and reception. Media audience studies have become a recognized part of the curriculum. Audience theory offers scholarly insight into audiences in general. These insights shape our knowledge of just how audiences affect and are affected by different forms of art. The biggest art form is the mass media. Films, video games, radio shows, software (and hardware), and other formats are affected by the audience and its reviews and recommendations. In the age of easy internet participation and citizen journalism, professional creators share space, ...
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Independent Radio
Independent radio indicates a radio station that is run in a manner different from usual for the country it broadcasts in. In countries where there exist government-run radio stations that served as the primary or only the variety of licensed broadcaster, the term independent radio generally means commercial radio stations which are not operated by the government, and thus ''independent'' of the government. Conversely, in places such as the United States, where commercial broadcasters are the norm, independent radio is sometimes used to refer to non-commercial educational radio stations that are primarily supported by listener contributions and are thus ''independent'' of commercial advertising concerns. With the advent of large commercial broadcast radio network companies, and the general adoption of the term '' public radio'' in the United States to refer to non-religious radio Religious broadcasting, sometimes referred to as faith-based broadcasts, is the dissemination of ...
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Owned And Operated
In the broadcasting industry, an owned-and-operated station (frequently abbreviated as an O&O) usually refers to a television or radio station owned by the network with which it is associated. This distinguishes such a station from an affiliate, which is independently owned and carries network programming by contract. The concept of an O&O is clearly defined in the United States and Canada (and to some extent, several other countries such as the United Kingdom, Australia, Brazil, Argentina, Chile and Japan), where network-owned stations had historically been the exception rather than the rule. In such places, broadcasting licenses are generally issued on a local (rather than national) basis, and there is (or was) some sort of regulatory mechanism in place to prevent any company (including a broadcasting network) from owning stations in every market in the country. In other parts of the world, many television networks were given national broadcasting licenses at launch; as such, ...
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