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Serbianisation or Serbianization, also known as Serbification, and Serbisation or Serbization ( sh-Latn-Cyrl, separator=" / ", srbizacija, србизација or sh-Latn-Cyrl, label=none, separator=" / ", posrbljavanje, посрбљавање; sq, serbizimi; bg, сърбизация, translit=sarbizatsiya or ; mk, србизација, translit=srbizacija; ro, serbificare) is the spread of
Serbian culture Serbian culture is a term that encompasses the artistic, culinary, literary, musical, political and social elements that are representative of Serbs and Serbia. History The Byzantine Empire had a great influence on Serbian culture as it i ...
,
people A person ( : people) is a being that has certain capacities or attributes such as reason, morality, consciousness or self-consciousness, and being a part of a culturally established form of social relations such as kinship, ownership of prope ...
, and
language Language is a structured system of communication. The structure of a language is its grammar and the free components are its vocabulary. Languages are the primary means by which humans communicate, and may be conveyed through a variety of ...
, either by
social integration Social integration is the process during which newcomers or minorities are incorporated into the social structure of the host society. Social integration, together with economic integration and identity integration, are three main dimensions o ...
or by cultural or
forced assimilation Forced assimilation is an involuntary process of cultural assimilation of religious or ethnic minority groups during which they are forced to adopt language, identity, norms, mores, customs, traditions, values, mentality, perceptions, way of li ...
.


Medieval period

Populated by Bulgarians and Romanians, the area between the Morava and
Timok river The Timok (Serbian and Bulgarian: Тимок; ro, Timoc), sometimes also known as Great Timok ( sr, Велики Тимок, Veliki Timok; ro, Timocul Mare), is a river in eastern Serbia, a right tributary of the Danube. For the last 15 k ...
s became part of the Serbian state in 1291/1292 which began the Serbianisation of the region. "An important Romanian concentration existed in the region between the Timok and Morava Rivers.... This region was taken by Serbia in 1291 or 1292 from two Cuman chiefs, Darman and Kudelin, that were first under Hungarian vassalage. Only then did the Serbianization of this region previously peopled by Romanians and Bulgarians begin." Catholic Albanians that came under the rule of Serb Emperor
Stefan Dušan Stefan Uroš IV Dušan ( sr-Cyrl, Стефан Урош IV Душан, ), known as Dušan the Mighty ( sr, / ; circa 1308 – 20 December 1355), was the King of Serbia from 8 September 1331 and Tsar (or Emperor) and autocrat of the Serbs, Gre ...
were required by state policy to convert to Orthodoxy and Serbianise their Albanian names.
Uglješa Mrnjavčević Jovan Uglješa Mrnjavčević ( sr-Cyrl, Јован Угљеша Мрњавчевић; fl. 1346–1371), known as Jovan Uglješa ( sr-Cyrl, Јован Угљеша), was a Serbian medieval nobleman of the Mrnjavčević family and one of the m ...
, a fourteenth-century Serbian despot who ruled much of Macedonia on behalf of Serb Emperor
Stefan Uroš V Saint Stefan Uroš V ( sr-cyrl, Свети Стефан Урош V, ; 13362/4 December 1371), known in historiography and folk tradition as Uroš the Weak ( sr-cyr, Урош Нејаки, Uroš Nejaki), was the second Emperor (Tsar) of the Ser ...
attempted to Serbianise the monastic community of Mount Athos. Certain Serbian historians have cited that the Bosnian region upon its submission to the jurisdiction of the Serbian Orthodox Patriarchate led to the Serbianisation of most of the territory.


19th century


Principality of Serbia

The historical sources demonstrate that before the 19th century and the
rise of nationalism in the Ottoman Empire The rise of the Western notion of nationalism in the Ottoman Empire eventually caused the breakdown of the Ottoman ''millet'' concept. An understanding of the concept of nationhood prevalent in the Ottoman Empire, which was different from the c ...
the majority of the ordinary Orthodox Christians on the Balkans had only a vague idea of their ''ethnic identity''. The local South Slavic-speaking peasants were accustomed to defining themselves in terms of their religion, locality, and occupation. After the national states were established, peasantry was indoctrinated through the schools and military conscription, the official Church, and the governmental press. It was through these instruments of the state administration, that a national identity came into real and rapid development. Some Serbian sources from the mid 19th century, continued to claim, the areas southeast of Niš, including Southern Pomoravlje and Macedonia, were mainly Bulgarian populated. Per Serbian newspaper, Vidovdan (No. 38, March 29, 1862), the future Bulgarian-Serbian frontier would extend from the Danube in North, along the
Timok The Timok (Serbian and Bulgarian: Тимок; ro, Timoc), sometimes also known as Great Timok ( sr, Велики Тимок, Veliki Timok; ro, Timocul Mare), is a river in eastern Serbia, a right tributary of the Danube. For the last 15 k ...
and
South Morava The South Morava (Macedonian and Serbian: Јужна Морава, ''Južna Morava'', ; sq, Lumi Morava) is a river in eastern Kosovo and in southern Serbia, which represents the shorter headwater of Great Morava. Today, it is 295 km long, ...
, and then on the ridge of Shar Mountain towards the
Black Drin The Black Drin, or Black Drim ( sq, Drini i Zi, mk, , translit=Crn Drim) is a river in North Macedonia and Albania. It flows out of Lake Ohrid in Struga, North Macedonia. It is long and its drainage basin is . Its average discharge is . After abo ...
River to the
Lake of Ohrid Lake Ohrid ( mk, Охридско Езеро , al, Liqeni i Ohrit , also referred as ''Liqeni i Pogradecit'';) is a lake which straddles the mountainous border between the southwestern part of North Macedonia and eastern Albania. It is one of ...
in South. The region of today's Eastern Serbia faced a number of changes in regard to the dominant population group in the area, due to constant wars, conquests,
plague Plague or The Plague may refer to: Agriculture, fauna, and medicine *Plague (disease), a disease caused by ''Yersinia pestis'' * An epidemic of infectious disease (medical or agricultural) * A pandemic caused by such a disease * A swarm of pe ...
Great Migrations of the Serbs The Great Migrations of the Serbs ( sr, Велике сеобе Срба), also known as the Great Exoduses of the Serbs, refers mainly to two large migrations of Serbs from various territories under the rule of the Ottoman Empire to regions u ...
, and Migrations of Bulgarians during the 17th and the 18th-19th century. It was only after the Serbian revolution and later independence that the Serbian national idea gained monumentum within the area east of Niš.Stevan K. Pavlowitch, ''Serbia: the history behind the name'', 2002 — p. 68. According to many authors ca. 1850 the delineation between Serbs and Bulgarians ran north of Niš, although Cyprien Robert claimed that Serbs formed half of the town of
Niš Niš (; sr-Cyrl, Ниш, ; names in other languages) is the third largest city in Serbia and the administrative center of the Nišava District. It is located in southern part of Serbia. , the city proper has a population of 183,164, while ...
population. In the sub-district of
Prokuplje Prokuplje ( sr-cyrl, Прокупље, ) is a city and the administrative center of the Toplica District in southern Serbia. According to 2011 census, the city urban area has a population of 27,333 inhabitants, while the administrative area has 4 ...
, the most numerous ethnic group were the Albanians, while in
Vranje Vranje ( sr-Cyrl, Врање, ) is a city in Southern Serbia and the administrative center of the Pčinja District. The municipality of Vranje has a population of 83,524 and its urban area has 60,485 inhabitants. Vranje is the economical, poli ...
, Bulgarians and Albanians were equally distributed alongside minority Serbian population. In Pirot and
Leskovac Leskovac (Serbian Cyrillic: Лесковац, ) is a city and the administrative center of the Jablanica District in southern Serbia. According to the 2022 census, City of Leskovac has a 124,889 inhabitants. Etymology Leskovac was historicall ...
sub-districts, the Bulgarians were the main ethnic group. The Turks lived mainly in the bigger towns. In Ottoman usage then the Sanjak of Niš was included in an area designated as "Bulgaristan", i.e. ''Bulgaria.'' Serbian elites after the mid of the 19th century, claimed that the Bulgarians located south-east of Niš were
Old Serbians Old Serbia ( sr, Стара Србија, Stara Srbija) is a Serbian historiography, Serbian historiographical term that is used to describe the territory that according to the dominant school of Serbian historiography in the late 19th century fo ...
, which was an implementation of Garašanin's expansionist plan called '' Načertanije''. In 1870, the Southern Pomoravlje was included in the Bulgarian Exarchate. Milan Savic still claimed that at this time (1878) Nis and environs were Bulgarian populated. After the war between Russia and the Ottoman Empire (1877–1878), the lands in the regions of Niš, Pirot and Vranje became a part of Serbia. Serbia had successfully homogenized and modernized these new territories and in this way it assimilated the local Bulgarians of the
Timok The Timok (Serbian and Bulgarian: Тимок; ro, Timoc), sometimes also known as Great Timok ( sr, Велики Тимок, Veliki Timok; ro, Timocul Mare), is a river in eastern Serbia, a right tributary of the Danube. For the last 15 k ...
and Morava river valleys toward the end of the nineteenth century. Afterwards Serbia turned its attention to the region of Macedonia. The demographics of Niš underwent change whereby Serbs who formed half the urban population prior to 1878 became 80 percent in 1884. "Prior to 1878, the Serbs comprised not more than one half of the population of Nis, the largest city in the region; by 1884 the Serbian share rose to 80 per cent."


Kingdom of Serbia

In 1878 Serbia became independent and pressure developed in the state for people from different ethnic groups to Serbianise religious denominations and their personal names. Serbianisation of identity along with ideological and cultural Serbianisation followed. Belgrade was reconstructed as a new capital by the Serb elite that removed elements of the Ottoman era. While Serb commonfolk looked for ways to aid the Serb cause and assist other Serbs still residing in areas ruled by the Muslim Ottoman Empire. Austro-Hungarian Serbs who had integrated within Serbia and promoted Serbianisation opened the country up to cultural and economic influences of Austria-Hungary in the 1880s.


Principality of Montenegro

According to jurist and sociologist
Valtazar Bogišić Valtazar Bogišić ( sr-Cyrl, Валтазар Богишић; 20 December 1834 – 24 April 1908), also known as Baltazar Bogišić, was a Serbian jurist and a pioneer in sociology. In the domain of private law his most notable research was on ...
all
Eastern Orthodox Eastern Orthodoxy, also known as Eastern Orthodox Christianity, is one of the three main branches of Chalcedonian Christianity, alongside Catholicism and Protestantism. Like the Pentarchy of the first millennium, the mainstream (or " canonical ...
citizens of
Montenegro ) , image_map = Europe-Montenegro.svg , map_caption = , image_map2 = , capital = Podgorica , coordinates = , largest_city = capital , official_languages = M ...
were Serbs. He states that they Serbianised a small number of
Romani people The Romani (also spelled Romany or Rromani , ), colloquially known as the Roma, are an Indo-Aryan ethnic group, traditionally nomadic itinerants. They live in Europe and Anatolia, and have diaspora populations located worldwide, with sig ...
who mostly worked as
blacksmiths A blacksmith is a metalsmith who creates objects primarily from wrought iron or steel, but sometimes from other metals, by forging the metal, using tools to hammer, bend, and cut (cf. tinsmith). Blacksmiths produce objects such as gates, gr ...
.


Ottoman Macedonia

Representatives from Serbia, such as the statesmen, diplomat and historian
Stojan Novaković Stojan Novaković ( sr-Cyrl, Стојан Новаковић; 1 November 1842 – 18 February 1915) was a Serbian politician, historian, diplomat, writer, bibliographer, literary critic, literary historian, and translator. He held the post ...
encouraged a separate Slavic Macedonian identity to counter the strong Bulgarian influence, to separate the local population from the rest of the Bulgarians, and to instill the "Serbian idea". Serbianising directly the local Slavic population through propaganda and education was difficult due to strong Bulgarian sentiments at the time in the region. The spread and promotion of Serbian Macedonianism was seen by Serbs as the first move toward eventually Serbianing the Macedonians. Serbian nationalist-oriented politicians in the 19th century traveled to the area of Ottoman Macedonia and spread national propaganda with intent to build a Serbian national feeling among the local population. One of these nationalist was Miloš Milojević who claimed that Serbia in ancient times has been far bigger, with expansion to more continents.


Vlachs

Pre-Ottoman
Serbian Empire The Serbian Empire ( sr, / , ) was a medieval Serbian state that emerged from the Kingdom of Serbia. It was established in 1346 by Dušan the Mighty, who significantly expanded the state. Under Dušan's rule, Serbia was the major power in the ...
and its institutions had no time to ''serbicize'' the Balkan
Vlachs in medieval Serbia In medieval Serbia a social group known as "Vlachs" ( sr, / ) existed. While the term Vlachs had more meaning, primarily denote the inhabitants of Aromanian origin and also dependent shepherds in the medieval Serbian state. Background Romance el ...
, since it soon fell under the Turkish dominance; that process was not finished until the 19th century. Furthermore, the process of serbization, of
Vlachs "Vlach" ( or ), also "Wallachian" (and many other variants), is a historical term and exonym used from the Middle Ages until the Modern Era to designate mainly Romanians but also Aromanians, Megleno-Romanians, Istro-Romanians and other E ...
has been accomplished through the Serbian Orthodox Church in Dalmatia and the Military Frontiers ( Vojna Krajina), i. e., in the territories of the Croatian Kingdom, together with Bosnia, where Vlachs found their final domicile. The Church had the most decisive role in the serbization process of Vlachs in the initial and middle phases. During the 16–18th centuries the amalgamation of the process of
sedentarization In cultural anthropology, sedentism (sometimes called sedentariness; compare sedentarism) is the practice of living in one place for a long time. , the large majority of people belong to sedentary cultures. In evolutionary anthropology and ar ...
of the Orthodox Vlachs and their gradual fusion into the Serbian rural population reached a high level and was recognized by the Ottoman authorities. In the final phase, the most significant role was played by the newspaper ''Srbobran'' in the 1880s and 1890s. According to
Ivo Banac Ivo Banac (; 1 March 1947 – 30 June 2020) was a Croatian-American historian, a professor of European history at Yale University and a politician of the former Liberal Party in Croatia, known as the Great Bard of Croatian historiography. , Banac ...
almost whole civil authority of the former Serbian state Ottomans transfer to the patriarchs of Peć. The
millet system In the Ottoman Empire, a millet (; ar, مِلَّة) was an independent court of law pertaining to "personal law" under which a confessional community (a group abiding by the laws of Muslim Sharia, Christian Canon law, or Jewish Halakha) was ...
that the Serbs transferred to the Habsburg Monarchy was a good instrument for transmitting the Serbian national identity. Patriarchate of Peć and later Metropolitanate of Karlovci Serbianized parts of Balkan Orthodox people such as Bulgars, Vlachs, Albanians, Romanians and a significant number of Catholic Croats. According to Vjeran Kursar although Catholic and Muslim Vlachs, or other, non-Serbian elements which exist in the western Balkans should not be underestimated still the vast majority of Vlachs in that area were Orthodox Christians and Serbian(ised), often still bilingual. All Slavic or Slavicised Orthodox Christians under the jurisdiction of Patriarchate of Peć ie Serbian patriarchs were eventually identified as Serbs, this process did not finish until modern times.


20th century


Interwar Yugoslavia

Following the First World War, the new Kingdom was reliant on patronage from the Serb monarchy that resulted in tendencies of centralisation and Serbianisation that other ethnic communities in the country opposed. In Belgrade a new government was formed after the war that quickly Serbianised the gendarmerie and made non-Serbs in the country view the new Kingdom as an extension of the old Kingdom of Serbia.


Vardar Macedonia

The region of present-day
North Macedonia North Macedonia, ; sq, Maqedonia e Veriut, (Macedonia before February 2019), officially the Republic of North Macedonia,, is a country in Southeast Europe. It gained independence in 1991 as one of the successor states of Yugoslavia. It ...
until 1912 was part of the Ottoman Empire. According to Encyclopædia Britannica 1911 Edition, at the beginning of the 20th century the Slavs constituted the majority of the population in Macedonia. Per Britannica itself the bulk of the Slavs there were regarded as "
Bulgarians Bulgarians ( bg, българи, Bǎlgari, ) are a nation and South Slavic ethnic group native to Bulgaria and the rest of Southeast Europe. Etymology Bulgarians derive their ethnonym from the Bulgars. Their name is not completely unders ...
". Immediately after annexation of
Vardar Macedonia Vardar Macedonia (Macedonian and sr, Вардарска Македонија, ''Vardarska Makedonija'') was the name given to the territory of the Kingdom of Serbia (1912–1918) and Kingdom of Yugoslavia (1918–1941) roughly corresponding to to ...
to the Kingdom of Serbia, the Macedonian Slavs were faced with the policy of forced serbianisation. Those who declare as the
Bulgarians Bulgarians ( bg, българи, Bǎlgari, ) are a nation and South Slavic ethnic group native to Bulgaria and the rest of Southeast Europe. Etymology Bulgarians derive their ethnonym from the Bulgars. Their name is not completely unders ...
were, harassed or deported to Bulgaria. The high clergymen of the Bulgarian Exarchate were also deported. Report of the International Commission to Inquire into the Causes and Conduct of the Balkan Wars (p. 165) Bulgarian schools were closed and teachers expelled. The population of Macedonia was forced to declare as Serbs. Those who refused were beaten and tortured. Prominent people and teachers from
Skopje Skopje ( , , ; mk, Скопје ; sq, Shkup) is the capital and List of cities in North Macedonia by population, largest city of North Macedonia. It is the country's political, cultural, economic, and academic centre. The territory of Sk ...
who refused to declare as Serbs were deported to Bulgaria. International Commission concluded that the Serbian state started in Macedonia wide sociological experiment of " assimilation through terror." All Bulgarian books gave way to Serbian. The government Serbianized personal names and surnames for all official uses. Between 1913 and 1915 all people who spoke a Slavic language in Vardar Macedonia were presented by Serbia as Serbs. During the
Kingdom of Serbs, Croats and Slovenes Kingdom commonly refers to: * A monarchy ruled by a king or queen * Kingdom (biology), a category in biological taxonomy Kingdom may also refer to: Arts and media Television * ''Kingdom'' (British TV series), a 2007 British television drama s ...
, the government of the Kingdom pursued a linguistic Serbisation policy towards population of the Macedonia, then called "Southern Serbia" (unofficially) or "Vardar Banovina" (officially). The
dialect The term dialect (from Latin , , from the Ancient Greek word , 'discourse', from , 'through' and , 'I speak') can refer to either of two distinctly different types of linguistic phenomena: One usage refers to a variety of a language that is a ...
s spoken in this region were referred to as dialects of
Serbo-Croatian Serbo-Croatian () – also called Serbo-Croat (), Serbo-Croat-Bosnian (SCB), Bosnian-Croatian-Serbian (BCS), and Bosnian-Croatian-Montenegrin-Serbian (BCMS) – is a South Slavic language and the primary language of Serbia, Croatia, Bosnia an ...
. Southern dialects were suppressed with regards to education, military and other national activities, and their usage was punishable. Following the
First World War World War I (28 July 1914 11 November 1918), often abbreviated as WWI, was one of the deadliest global conflicts in history. Belligerents included much of Europe, the Russian Empire, the United States, and the Ottoman Empire, with fightin ...
Serbian rule was reinstated over Vardar Macedonia, the local Bulgarian or Macedonian population was not recognised and an attempted Serbianisation occurred. "Macedonian Slavs are ethnically closest to Bulgarians, and were subjected to Serbianization during the interwar period." Yugoslavia aimed to incorporate Macedonia through "assimilation" and "nationalisation" through two main goals. Firstly, to legitimate its control, the state based its claims to Macedonia as an inheritance of the medieval monarch
Stefan Dušan Stefan Uroš IV Dušan ( sr-Cyrl, Стефан Урош IV Душан, ), known as Dušan the Mighty ( sr, / ; circa 1308 – 20 December 1355), was the King of Serbia from 8 September 1331 and Tsar (or Emperor) and autocrat of the Serbs, Gre ...
or as a promised land given by God to the Serb people. Secondly, the state used the modernist idea of the nation and spread it through schools. Both processes merged as myths, people, symbols and dates originating from Serbian history were also used in the endeavour. During 1920 the Orthodox community of Vardar Macedonia was placed under the Serbian Orthodox Church after payment was made to the
Constantinople la, Constantinopolis ota, قسطنطينيه , alternate_name = Byzantion (earlier Greek name), Nova Roma ("New Rome"), Miklagard/Miklagarth (Old Norse), Tsargrad ( Slavic), Qustantiniya ( Arabic), Basileuousa ("Queen of Cities"), Megalopolis ( ...
Patriarchate who sold its control for 800,000 francs in 1919. In Vardar Macedonia, Bulgarian signage and literature was removed and societies were shut down along with the expulsion of Bulgarian teachers and clergy who had returned during the war. Names of people were forcefully Serbianised such as Atanasov becoming Atanasović and Stankov as Stanković along with a spate of repression that followed through arrests, internment and detention. The Kingdom was also interested to change the ethnic composition of the population in Vardar Macedonia. Yugoslavia commenced a policy of forced Serbianisation through such measures as the Agrarian Reform which was a settlement plan. In 1919 there were announced the orders for preparing for colonization of Southern Serbia. The Serbian colonization was maintained through "agricultural" and "administrative" actions. In the
Interbellum In the history of the 20th century, the interwar period lasted from 11 November 1918 to 1 September 1939 (20 years, 9 months, 21 days), the end of the First World War to the beginning of the Second World War. The interwar period was relative ...
, the Kingdom has settled 3,670 families (18,384 persons). The colonists were given properties. Also, in the same time, almost all clerks in the area were Serbs. This means that in the period between the two World wars the Kingdom succeeded through the agricultural and the administrative colonizations to create significant Serbian ethnic minority in Vardar Macedonia. Total numbers were 4,200 Serb families with 50,000 Serb gendermes and troops relocated from Serbia to Vardar Macedonia to advance the Serbianisation of the region and population. Politicians based in Belgrade thought that ideology alongside repression could generate the "correct national" sentiments among local inhabitants. Serb officials, gendarmes and teachers, often poorly trained and little interested in their job according to reports of the time were given the task to "nationalise and assimilate" the region. The initiation of an educational campaign made children to learn that "I am a true Serb like my father and my mother" while their parents were not receptive of the Yugoslav state. A small number of inhabitants did declare themselves as ''South Serbs'' and ''Serbs'', often done for reasons of opportunism. Government authorities due to maladministration had difficulties in Serbianising the local population as they were strongly attached to the Bulgarian Orthodox Church (Exarchate) and
Bulgarian nationalism Bulgarian irredentism is a term to identify the territory associated with a historical national state and a modern Bulgarian irredentist nationalist movement in the 19th and 20th centuries, which would include most of Macedonia, Thrace and ...
. The same authorities held conflicting views toward the population, whom they told were Serbian, whereas local inhabitants noticed they were treated unequally in relation to their Serb counterparts. Some state officials let locals know that they viewed them as Bulgarians and used the term '' bugaraši'' for people that supported Bulgarians or were not recognised as Serbs.. The state considered individuals that supported local autonomy, culture or language as a ''Bulgaroman'' and sought their suppression. In Vardar Macedonia Bulgarian newspapers were banned in many areas and mail from Bulgaria remained undelivered within the region due to "a technicality". As a counteraction to Serb efforts the paramilitary
IMRO The Internal Macedonian Revolutionary Organization (IMRO; bg, Вътрешна Македонска Революционна Организация (ВМРО), translit=Vatrešna Makedonska Revoljucionna Organizacija (VMRO); mk, Внатр� ...
began sending armed bands into Yugoslav Macedonia to assassinate officials and stir up the spirit of the locals. After 1923 the IMRO had ''de facto'' full control of Bulgarian Macedonia and acted as a "state within a state". It used Bulgaria as a base for terrorist attacks against Yugoslavia with the unofficial agreement of the right-wing governments. Because of this, contemporary observers described the Yugoslav-Bulgarian border as the most fortified in Europe. Meanwhile, several hundred political assassinations were organized by the Yugoslav security police led by Dobrica Matković. Following regular attacks by pro-Bulgarian IMRO
komitadji Komitadji, Comitadjis, or Komitas ( Bulgarian, Macedonian and sr, Комити, Serbian Latin: ''Komiti'', ro, Comitagiu, gr, Κομιτατζής, plural: Κομιτατζήδες, tr, Komitacı, sq, Komit) means in Turkish "committee mem ...
s on Serbian colonists and gendarmes, the government appealed to
Association against Bulgarian Bandits The Association against Bulgarian Bandits ( sr, Удружење против бугарских бандита / Udruženje protiv bugarskih bandita) was a paramilitary organization based in Štip, then in the Kingdom of Serbs, Croats and Sloven ...
, responsible for the massacre of 53 inhabitants of the village of Garvan in 1923. Regions with pro-Bulgarian sentiments such as Tikveš and
Bregalnica Bregalnica (, ) is the second largest river in North Macedonia. It starts as a spring near the mountain city of Berovo and it passes near the cities of Makedonska Kamenica, Kočani, Vinica and Štip, before joining the river Vardar on its way ...
were violently Serbianised by Serb četniks that resulted in the population being gathered up for forced labour and local leaders killed. In the 1930s a more homogeneous generation was growing up in Vardar Macedonia, which resisted Serbianisation and increasingly identified itself as ''Macedonian'', but which also made it clear that the Bulgarian idea was no more the only option for them. A sizable part of the local population nonetheless had undergone a transformation as Serbianised Slavs. The government and its widespread massive Serbianisation campaign was unsuccessful in trying to eliminate the traces of an emerging Macedonian national consciousness among the local population.. The failed assimilation of the region was due to Serb policies that were exploitative and colonial and not directed toward integration. Funds were controlled from Belgrade and the economy was geared toward resource extraction whose raw materials were bought by the government at low prices it determined for itself.. The state controlled the local tobacco monopoly and acquired a steady and sizable amount of revenue without investing much in return to raise the living standards of the inhabitants. The government in Belgrade or the wider administration showed little concern toward conditions within the region.. A high rate of turnover existed among ministers and officials who mainly showed up prior to elections or to advance their own career and often staff in the local administration from other parts of the country were incompetent and corrupt.. Locals were excluded from involvement in the sociopolitical system, suppression of elites occurred and state security forces instilled an environment of fear among inhabitants. New arrivals to the region were favoured over the local population regarding state employment, loans and agricultural reform and both groups continued to be separate from each other. During the interwar period the Croatian question dominated politics, Macedonia was sidelined and the view of the time was that discontent within the region could be contained through use of repressive measures. Local inhabitants were mistrusted by the political elite of Belgrade whom designated them as being pure Serbs or through terms such as the "classical south".. During the interwar period Bulgaria resented the Serbianisation policy in Vardar Macedonia. In
World War II World War II or the Second World War, often abbreviated as WWII or WW2, was a world war that lasted from 1939 to 1945. It involved the vast majority of the world's countries—including all of the great powers—forming two opposing ...
, the Bulgarian Army occupied southern Yugoslavia and their troops were welcomed as liberators from Serbianisation by the local Macedonian Slavs.


Kosovo

The attempt at the Serbianisation of Kosovo and Albanian reaction toward resisting those efforts has been a factor contributing to conflict among Albanians and the Serbs. The region was strategically important for the state and its security with the local Albanian population deemed as "unreliable". Kosovo from the early twentieth century was exposed to the politics of Serbianisation through violence and administrative measures such as replacing Albanians with another population. "Kosovars have not forgotten the continuous politics of Serbisation of their homeland by administrative measures or violence, dating back to the beginning of the twentieth century." "Les Serbes menèrent une politique d'émigration forcée et de serbisation du Kosovo. Ils voulaient ainsi remplacer une population peu fiable par une autre, plus loyale, sur un territoire dont la position stratégique rendait la possession indispensable pour la sécurité du Royaume." In the aftermath of the First World War Serbian control over Kosovo was restored and the Kingdom attempting to counteract Albanian separatism pursued a policy to alter the national and religious
demographics of Kosovo The Kosovo Agency of Statistics monitors various demographic features of the population of Kosovo, such as population density, ethnicity, education level, health of the populace, economic status, religious affiliations and other aspects of the ...
and to Serbianise the area. The government implemented policies such as the Agrarian Reform. It was a settlement plan to encourage Serb and Montenegrin settlers from other parts of Yugoslavia to resettle in Kosovo through preferential treatment of financial and land incentives to strengthen the Slavic element. The process involved the construction of new settlements in Kosovo and due to serbianisation efforts some were named Lazarevo,
Obilić Obiliq, ) or Obilić ( sr-cyr, Обилић, ), also referred to as Kastriot ( sq-definite, Kastrioti, ) is a List of cities and towns in Kosovo, town and Municipalities of Kosovo, municipality in Kosovo. According to the Kosovo Agency of Statist ...
, Miloševo after heroes from
Serbian epic poetry Serbian epic poetry ( sr, Српске епске народне песме, Srpske epske narodne pesme) is a form of epic poetry created by Serbs originating in today's Serbia, Bosnia and Herzegovina, Croatia, Montenegro and North Macedonia. The ...
. Other places such as Ferizović (Alb:
Ferizaj Ferizaj, . or Uroševac, . Also formerly known as Ferizovići ( tr, Firzovik). is the sixth largest city in Kosovo by population and seat of Ferizaj Municipality and Ferizaj District. Ferizaj has been populated since the prehistoric era by t ...
) had their name changed to Uroševac. Albanian land was illegally confiscated and often through expropriations, whereas Serb settlers gained possession of prime land. The Albanian population was encouraged to leave the region, as they were perceived to be immigrants in need of repatriation to either Turkey, Albania or expected to assimilate within Yugoslavia. The state closed Albanian schools in 1918 as part of its efforts toward Serbianising the local Albanian population. Between 1918 and 1923, as a result of state policies 30,000 and 40,000 mainly Muslim Albanians migrated to the Turkish regions of Izmir and
Anatolia Anatolia, tr, Anadolu Yarımadası), and the Anatolian plateau, also known as Asia Minor, is a large peninsula in Western Asia and the westernmost protrusion of the Asian continent. It constitutes the major part of modern-day Turkey. The ...
. Albanian historians state that during the whole interwar period 300,000 Albanians left Yugoslavia due to duress. By 1931 the Serbianisation efforts had failed as Albanians still composed 63% of the Kosovan population. Other parts of the Serbianisation policy in Kosovo included establishing an effective government administration and refusing autonomous Albanian cultural development in the region.


Vojvodina

During the interwar period, the government through its policy subjected ethnic
Hungarians Hungarians, also known as Magyars ( ; hu, magyarok ), are a nation and  ethnic group native to Hungary () and historical Hungarian lands who share a common culture, history, ancestry, and language. The Hungarian language belongs to the Urali ...
in
Vojvodina Vojvodina ( sr-Cyrl, Војводина}), officially the Autonomous Province of Vojvodina, is an autonomous province that occupies the northernmost part of Serbia. It lies within the Pannonian Basin, bordered to the south by the national capital ...
to Serbianisation. "At the same time, the interwar government made no serious attempt to win over the Vojvodinian Hungarians. Instead, they were subjected to a policy of Serbianization"


Communist Yugoslavia


SR Macedonia

After WWII Marshal Tito formed out SR Macedonia of a part of 1929–1941
Vardar Banovina The Vardar Banovina, or Vardar Banate ( mk, Вардарска бановина, Vardarska banovina; sr, Вардарска бановина, translit=Vardarska Banovina; al, Banovina e Vardarit, italics=no), was a province ( banate) of the Kin ...
, and encouraged the development of Macedonian identity and Macedonian as a separate
South Slavic language The South Slavic languages are one of three branches of the Slavic languages. There are approximately 30 million speakers, mainly in the Balkans. These are separated geographically from speakers of the other two Slavic branches (West and East) ...
. The Macedonian national feelings were already ripe, but some researchers argue that even then, it was questionable whether the Macedonian Slavs considered themselves to be an ethnicity separate from the Bulgarians.
Yugoslav Communists Yugoslav or Yugoslavian may refer to: * Yugoslavia, or any of the three historic states carrying that name: ** Kingdom of Yugoslavia, a European monarchy which existed 1918–1945 (officially called "Kingdom of Serbs, Croats and Slovenes" 1918–1 ...
recognized the existence of a separate Macedonian nation to quiet the fears of the Slavic population that a new Yugoslavia would continue to follow the policies of forced serbianization. For the Yugoslav authorities to recognize the local Slavs as Bulgarians would be to admit, they should be part of Bulgaria. In fact, the recognition of the Macedonian language and nation aimed to de-bulgarize the local population and to create a national consciousness that would support the identification with Yugoslavia. As result, persons continuing to declare Bulgarian identity were again imprisoned or went into exile, and so Vardar Macedonia was finally de-bulgarised. Some researchers have described the process of codifying the Macedonian language during 1945–1950 as 'Serbianization'.Voss C., The Macedonian Standard Language: Tito—Yugoslav Experiment or Symbol of ‘Great Macedonian’ Ethnic Inclusion? in C. Mar-Molinero, P. Stevenson as ed. Language Ideologies, Policies and Practices: Language and the Future of Europe, Springer, 2016, , p. 126. Within the period of Macedonian language codification, two tendencies emerged: one language majority, that was pro-Macedonian, with some pro-Bulgarian biases, and one language minority openly pro-Serbian. The language minority, with the help of the Yugoslav political establishment defeated the language majority. Macedonian became a “first” official language in the newly proclaimed SR Macedonia, where Serbian was declared as “second” language, while Bulgarian was prohibited. The irreversible turning point of Serbianisation of the Macedonian standard took place in the late 1950s. On the other hand, during the time of federation in
Socialist Yugoslavia The Socialist Federal Republic of Yugoslavia, commonly referred to as SFR Yugoslavia or simply as Yugoslavia, was a country in Central and Southeast Europe. It emerged in 1945, following World War II, and lasted until 1992, with the breakup of Yugo ...
, Yugoslav citizens learned Serbo-Croatian at school. This bilingualism was stimulated by the subordinated pro-Serbian elites in Yugoslav Macedonia.The languages and linguistics of Europe: A comprehensive guide
Hans Henrich, Bernd Kortmann, Johan van der Auwera, Walter de Gruyter, 2011, , p. 420.
In this way the influence of
Serbo-Croatian Serbo-Croatian () – also called Serbo-Croat (), Serbo-Croat-Bosnian (SCB), Bosnian-Croatian-Serbian (BCS), and Bosnian-Croatian-Montenegrin-Serbian (BCMS) – is a South Slavic language and the primary language of Serbia, Croatia, Bosnia an ...
arose to such a level, that the colloquial speech of the capital
Skopje Skopje ( , , ; mk, Скопје ; sq, Shkup) is the capital and List of cities in North Macedonia by population, largest city of North Macedonia. It is the country's political, cultural, economic, and academic centre. The territory of Sk ...
has been described as a " creolized form of Serbian". For Bulgarians,
Macedonian nationalism Macedonian nationalism (, ) is a general grouping of nationalist ideas and concepts among ethnic Macedonians that were first formed in the late 19th century among separatists seeking the autonomy of the region of Macedonia from the Ottoman Emp ...
represents the result of the Serbification process in the region. Bulgarian scholars and politicians maintain that the Macedonian language was Serbified as it adopted words from the Serbian language in the postwar codification process under Yugoslavia that the Bulgarian government has denounced.


"Western Outlands"

The territories called
Western Outlands The Western (Bulgarian) Outlands () is a term used by Bulgarians to describe several regions located in southeastern Serbia. The territories in question were ceded by Bulgaria to the Kingdom of the Serbs, Croats and Slovenes in 1920 as a resul ...
were ceded by
Bulgaria Bulgaria (; bg, България, Bǎlgariya), officially the Republic of Bulgaria,, ) is a country in Southeast Europe. It is situated on the eastern flank of the Balkans, and is bordered by Romania to the north, Serbia and North Macedo ...
to the
Kingdom of Yugoslavia The Kingdom of Yugoslavia ( sh-Latn-Cyrl, separator=" / ", Kraljevina Jugoslavija, Краљевина Југославија; sl, Kraljevina Jugoslavija) was a state in Southeast and Central Europe that existed from 1918 until 1941. From 1918 ...
in 1920 as a result of the
Treaty of Neuilly The Treaty of Neuilly-sur-Seine (french: Traité de Neuilly-sur-Seine) required Bulgaria to cede various territories, after Bulgaria had been one of the Central Powers defeated in World War I. The treaty was signed on 27 November 1919 at Neuilly ...
, following the
First World War World War I (28 July 1914 11 November 1918), often abbreviated as WWI, was one of the deadliest global conflicts in history. Belligerents included much of Europe, the Russian Empire, the United States, and the Ottoman Empire, with fightin ...
. All Bulgarian schools and churches there were closed. Serbian primary schools were opened, teaching and learning in Serbian, while Bulgarian was prohibited. In 1920 a Law on the Protection of the State was adopted, which forced the
Bulgarians Bulgarians ( bg, българи, Bǎlgari, ) are a nation and South Slavic ethnic group native to Bulgaria and the rest of Southeast Europe. Etymology Bulgarians derive their ethnonym from the Bulgars. Their name is not completely unders ...
there to accept Serbian names and surnames. A large part of the population emigrated to Bulgaria. An armed conflict started in 1922 when pro-Bulgarian separatist IWORO carried out numerous assaults on the Tzaribrod–Belgrade railway. Bulgarians have received the status of a national minority after
WWII World War II or the Second World War, often abbreviated as WWII or WW2, was a world war that lasted from 1939 to 1945. It involved the vast majority of the world's countries—including all of the great powers—forming two opposin ...
. They live in the Caribrod and
Bosilegrad Bosilegrad ( sr-cyr, Босилеград; bg, Босилеград) is a town and municipality located in the Pčinja District of southern Serbia. The municipality comprises an area of . According to 2011 census, town has a population of 2,624 i ...
municipalities and in some villages in Pirot,
Babušnica Babušnica () is a town and municipality located in the Pirot District of south, eastern Serbia. According to 2011 census, the population of the town is 4,601, while population of the municipality is 12,307. Geography The municipality borders Gad ...
and
Surdulica Surdulica ( sr-cyr, Сурдулица) is a town and municipality located in the Pčinja District of southern Serbia. As of 2011, the population of the town is 11,400, while the municipality has 20,319 inhabitants. History Historically, the tow ...
municipalities. However, in 1948 there was a sharp deterioration for several decades of the Bulgarian-Yugoslav relations, due to the
Tito–Stalin split The Tito–Stalin split or the Yugoslav–Soviet split was the culmination of a conflict between the political leaderships of Yugoslavia and the Soviet Union, under Josip Broz Tito and Joseph Stalin, respectively, in the years following World W ...
. The Bulgarian teachers there were expelled again. The population was subjected to humiliation and systematic psychological terror. Bulgarians made the highest percentage among the minorities detained on Goli Otok
labour camp A labor camp (or labour camp, see spelling differences) or work camp is a detention facility where inmates are forced to engage in penal labor as a form of punishment. Labor camps have many common aspects with slavery and with prisons (especi ...
after the
WWII World War II or the Second World War, often abbreviated as WWII or WW2, was a world war that lasted from 1939 to 1945. It involved the vast majority of the world's countries—including all of the great powers—forming two opposin ...
. The decades of geographic isolation of other Bulgarians, and the repressions additionally led this community to inability to build its own minority space for many years.


Yugoslav wars

During the 1980s, some Serb intellectuals criticised and the League of Communists and held them responsible for Yugoslavia's political and economic troubles while offering solutions to the "Serbian question" through discussions and explanations of the Serb predicament. One of the narratives that emerged claimed that under communism Serbs had abandoned their old traditions resulting in a loss of Serbian identity and unawareness of Serb interests with looming historical defeat in a process called "de-Serbisation". "The second narrative stated that because the Serbs had renounced their central cultural traditions during the years of communist rule, they started losing their cultural identity, and thus became unaware of their real national interests. As a result, they were facing historical defeat. The process was referred to by using terms like "de-racination", de-nationalisation", or "de-Serbisation".


Yugoslav army

The
Yugoslav army The Yugoslav People's Army (abbreviated as JNA/; Macedonian and sr-Cyrl-Latn, Југословенска народна армија, Jugoslovenska narodna armija; Croatian and bs, Jugoslavenska narodna armija; sl, Jugoslovanska ljudska ar ...
(JNA) prior to the 1990s was a multi-ethnic force consisting of conscripts, regulars, commissioned and non-commissioned officers that for the highest ranks was determined through an ethnic principle of representative proportionality reflected in Yugoslavia's multi-ethnic composition. Serbs overall held most senior, middle and junior ranks. Following 1990-1991 during the later stages of the breakup of Yugoslav federation that descended into war the JNA underwent a process of Serbianisation. It transformed from being multi-ethnic into a mainly Serb organisation under the Serbian republic's President Slobodan Milošević who held control and command over the force. During the period non-Serb personnel defected to the new armies of the new post-Yugoslav republics and others who felt disillusioned yet were unable to defect resigned. Slovene, Croat, Macedonian and Muslim (Bosniak) officers left the ranks of the Yugoslav army. "with their drive to establish independent states near the end of June 1991 were the beginning of the complete dissolution of the Yugoslav federation. The eruption of war in Croatia prompted a Serbianization of the YNA as Slovene and Croat officers, and later other non-Serb officers (especially Muslims and Macedonians), left its ranks." As the army became dominated more by Serbs a program has instituted to retire non-Serb personnel that resulted in 24 generals remaining out of 150 on the eve of when the JNA was formally disbanded on 19 May 1992. In that time 42 of those generals had been removed by General Božidar Stevanović during his campaign of Serbianisation. He belonged to a clandestine network called ''Vojna Linija'' (Military Line) that backed the Serbianisation of the JNA and Milošević placed Stevanović as head of the air force to accelerate the removal of military personnel deemed unreliable and non-Serb. Following these processes the JNA was impacted due to the realisation that Yugoslavia no longer existed and its priority shifted toward creating the frontiers of a new Serbian state. A campaign to shift the political orientation of the JNA to a Serbian character also occurred. At the end of May 1992, over 90% of the JNA was composed of Serbs. The Serbianisation of the Yugoslav army created the conditions for their support of Serbs in the Krajina region of Croatia and Bosnia. Following the independence of Bosnia and formation of a new Yugoslav federation of Serbia and Montenegro, the old Yugoslav army was divided into two new armed forces due to UN sanctions imposed on the federation. Several months prior to May 1992 a division of armies and its assets was planned as authorities in Belgrade assessed its involvement in Bosnia would receive a hostile international reaction along with being accused of aggression. JNA General
Veljko Kadijević Veljko Kadijević ( sr-Cyrl, Вељко Кадијевић; 21 November 1925 – 2 November 2014) was a Serbian general of the Yugoslav People's Army (JNA). He was the Minister of Defence in the Yugoslav government from 1988 until his resignatio ...
was appointed to carry out the task by redeploying all Serbs from Bosnia to local Bosnian army units and removing any Serbs not from the area. As such Belgrade later claimed to be uninvolved in the Bosnian War while Bosnian Serb military forces remained under its control. Seen as reliable by Belgrade,
Ratko Mladić Ratko Mladić ( sr-Cyrl, Ратко Младић, ; born 12 March 1942) is a Bosnian Serb convicted war criminal and colonel-general who led the Army of Republika Srpska (VRS) during the Yugoslav Wars. In 2017, he was found guilty of committing ...
was promoted to general and given command over the Serbian armed forces in Bosnia while maintaining the fiction of a separate armed force as the old Yugoslav chain of command remained. Mladić and Serb Bosnian forces under his command followed Belgrade's Serbian nationalist aims and objectives. Serb military forces in Croatia were also under the control of Belgrade. On 25–26 August 1993 at a gathering the Supreme Defense Council of retired generals, Milošević's full control over the Yugoslav army was complete as the few remaining traces of the JNA were done away with. It was succeeded by the Army of Yugoslavia (Vojska Jugoslavije -VJ). Serbianisation continued during the first few years of the new military force through purges of personnel arising out of a need to ensure the loyalty of the armed forces to Milošević. During the Yugoslav Wars, the Serbianised Yugoslav National Army was involved in the destruction of urban centres such as
Sarajevo Sarajevo ( ; cyrl, Сарајево, ; ''see names in other languages'') is the capital and largest city of Bosnia and Herzegovina, with a population of 275,524 in its administrative limits. The Sarajevo metropolitan area including Sarajevo ...
,
Mostar , settlement_type = City , image_skyline = Mostar (collage image).jpg , image_caption = From top, left to right: A panoramic view of the heritage town site and the Neretva river from Lučki Bridge, Koski Mehmed Pasha ...
and
Vukovar Vukovar () ( sr-Cyrl, Вуковар, hu, Vukovár, german: Wukowar) is a city in Croatia, in the eastern region of Slavonia. It contains Croatia's largest river port, located at the confluence of the Vuka and the Danube. Vukovar is the seat of ...
. Territories within Bosnia conquered during the war by Bosnian Serbs were subjected to homogenisation and assimilation through Serbianisation. "Quoiqu'ils n'aient perdu aucune opportunité de les critiquer, ce ne sont donc pas ses dispositions juridiques qui ont empêché les Serbes bosniaques de ratifier le document de Genève. A ce degré d'imprécision, forts de la licence d'interprétation et d'action que leur ont toujours concédée les responsables internationaux, ils étaient déjà assurés de poursuivre leur œuvre d'homogénéisation et d'assi milation. Ainsi que, dans une moindre mesure, la « croatisation » au sud et au centre du pays, la « serbisation » continue dans les territoires conquis, grâce à des méthodes plus discrètes - mais pas toujours moins brutales - que celles appliquées le long des lignes de front et que les Musulmans à leur tour sont condamnés à em prunter pour élargir leurs réduits." The processes of Serbianisation of the Yugoslav army resulted in the creation of three Serbian armies under the control of Milošević. Following the conclusion of the Yugoslav Wars of the early 1990s, the Serbianisation process of the Yugoslav army (JNA) was confirmed at the International Criminal Tribunal for the former Yugoslavia (ICTY) by witnesses.


Kosovo

In the late 1980s Milošević promoted a
Serbian nationalist Serbian nationalism asserts that Serbs are a nation and promotes the cultural and political unity of Serbs. It is an ethnic nationalism, originally arising in the context of the general rise of nationalism in the Balkans under Ottoman rule, und ...
platform that entailed the re-Serbianisation of two autonomous Yugoslav provinces, Kosovo and
Vojvodina Vojvodina ( sr-Cyrl, Војводина}), officially the Autonomous Province of Vojvodina, is an autonomous province that occupies the northernmost part of Serbia. It lies within the Pannonian Basin, bordered to the south by the national capital ...
. "Belgrade envisagea dès 1986, puis décida en 1989-1990, date où l'autonomie a été annulée par amendement de la Constitution, une serbisation à marche forcé." On 23 March 1989, the autonomy of Kosovo within the Yugoslav federation was revoked by the government of the Serb Republic and Serbianisation of the province followed. During the 1990s under the government of Milošević the Serbianisation of Kosovo occurred. Laws were passed by the parliament of Serbia that sought to change the power balance in Kosovo relating to the economy, demography and politics. Various measures included prohibiting the official use of Albanian, prevention of Albanian involvement in education, severely limiting the usage of Albanian symbols and efforts to deal with the imbalances of demography between Albanians and Serbs. In the education sector Serbian authorities pressed Albanian schools to follow the Serbian language curriculum and to achieve those aims Albanian teachers in the thousands were replaced with Serbs. The government imputed the mass dismissal of Albanian teachers to incompetence in the Serbian language, and that Kosovo educational institutions were centres for resistance and counterrevolution that indoctrinated Albanian students. Other reforms of the Kosovo education system segregated Albanian and Serb students within schools while funding, teaching staff and educational facilities were allocated for Serbian students and Albanian students received little. An entrance exam in
Serbian literature Serbian literature ( sr-Cyrl, Српска књижевност), refers to literature written in Serbian and/or in Serbia and all other lands where Serbs reside. The history of Serbian literature begins with the independent works from the Nema ...
and
language Language is a structured system of communication. The structure of a language is its grammar and the free components are its vocabulary. Languages are the primary means by which humans communicate, and may be conveyed through a variety of ...
became compulsory for students to pass in secondary schools. The Kosovo police force underwent Serbianisation after accusations of maltreatment toward non-Albanian civilians (mainly Serbs and Montenegrins) were made against ethnic Albanian police that resulted in their dismissal. The Kosovo Albanian police force was replaced with Serb special police units of the Serbian Interior Ministry. Albanians were against the measures and as such riot police and troops prevented them through force from going to school with some educational facilities being surrounded by tanks to stop attendance by students. The Kosovo police force that was newly Serbianised maltreated the Albanian population. "In 1989 Milosevic revoked the autonomous status of Kosovo and seriously marginalized the ethnic Albanian majority by banning the use of their language in schools and government, and allowing the newly Serbianized police force to abuse the Kosovar Albanian citizenry." At the University of Pristina similar reforms occurred and lecturers that were not dismissed were required to use Serbian as the medium of instruction, with the level of Albanians at the university declining toward the conclusion of 1991. Pristina University along with its students became an important centre of Albanian resistance to Serbianisation. The parliament of Kosovo repudiated Serbianisation and made a declaration of the province's independence, established an alternative government and ministry of education. Demonstrations by Albanians were followed by more dismissals and reprisals in the education sector which led to the establishment of an Albanian parallel education system consisting of previously dismissed teachers giving lessons in private homes. Kosovan Albanian school textbooks of the interwar period of the 1990s referred to the Serbianisation of Kosovo through attempted colonisation and mass expulsion of Albanians by Serbs for a prolonged period of Kosovo's history in the twentieth century. Hospitals had their Albanian nurses and physicians dismissed. Another aspect of Serbianisation in Kosovo was the implementation of a discriminatory language policy. In 1991 public discourse was Serbianised through a campaign by the government such as targeting signs and government organs that became unfamiliar to many monolingual Albanians. Kosovo media was Serbianised as 1,300 employees of Radio & TV Pristina were dismissed with television coming under Belgrade control and a propaganda tool for the government. "Dans le domaine culturel par exemple, la pro cédure est allée d'une suppression pure et simple des organismes (du quotidien Rilindja, en juillet 1990, de l'Académie des sciences, en octobre 1991, des musées et théâtres), à une serbisation du personnel, décrétée sur la base de l'artifice légal que représente le décret de « mesures temporaires » : tous les employés albanais ont été chassés de la radio, de la télévision (dont aussi bien les rédactions albanaises ont été supprimées en juin 1990), de la bibliothèque, des maisons d'édition." Albanian language newspapers were shut down and the most popular newspapers placed under the control of the government while other independent papers allowed to exist were under constant pressure from the state. Cultural institutions of Kosovo only showed Serbian productions. Albanian municipal officials and industrial workers were also dismissed from their employment. State sanctioned Serbianisation overall resulted in more than 100,000 Kosovo Albanians losing employment with many made to leave their apartments while their jobs were given to Serbs that migrated into the region. "Serbia's leaders strengthened the state's repressive apparatus and, over the course of the decade, revoked Kosovo's autonomy, fired over 100,000 ethnic Albanians from their posts, and limited political and property rights of Albanians in a process of forced "Serbianization"." At the time, for Serb nationalists the process of Serbianisation entailed the resettlement of Serbs to Kosovo and limiting the favorable demographic position Albanians held. Originating from the 1930s, the works of Vaso Čubrilović, a Serb nationalist writer became popular in Serbia during the 1990s and their content called for the dislocation of Albanians through mass resettlement. In 1995, a Serb Radical politician
Vojislav Šešelj Vojislav Šešelj ( sr-Cyrl, Војислав Шешељ, ; born 11 October 1954) is a Serbian politician, founder and president of the far-right Serbian Radical Party (SRS); he was convicted of war crimes by the International Criminal Tribunal ...
wrote in the publication ''Velika Srbija'' (Greater Serbia) a memorandum that outlined the Serbianisation of Kosovo. Šešelj called for violence and expulsion against Albanians and their leadership with aims toward discrediting them within Western public opinion. Following similar themes the parliament of Serbia on 11 January 1995 passed the ''Decree for Colonisation of Kosovo of the Federal Republic of Yugoslavia''. It outlined government benefits for Serbs who desired to live in Kosovo with loans to build homes or purchase other dwellings and offered free plots of land. "The Serbian parliament proceeded to pass a series of laws designed to reshape the demographic, economic and political balance of power in Kosovo. In an attempted 'Serbization' programme, tens of thousands of Kosovo Albanian doctors, municipal officials, teachers and industrial workers were sacked from their jobs, while ethnic Serbs were given economic incentives to live in Kosovo. The Serbian government replaced local Albanian police officers with special police units from the Serbian Ministry of the Interior." Few Serbs took up the offer due to the worsening situation in Kosovo at the time. The government in 1995 resorted to forcefully resettling in Kosovo Serb refugees from Croatia, with most leaving thereafter and few remaining that increased tensions in the area. Serbs selling property to Albanians was made illegal by the government. Fines existed for ethnic Albanians that did not undertake military service in Bosnia and Croatia. The government also made if difficult for Albanians living overseas to return, and penalties existed for ethnic Albanian families that had more than one child while Kosovo Serbs were rewarded for having multiple children. Serbianisation of the Kosovo economy also occurred with areas inhabited by Serbs receiving investment, new infrastructure and employment opportunities, while Albanians overall were either excluded or had limited economic participation. The
Kosovo war The Kosovo War was an armed conflict in Kosovo that started 28 February 1998 and lasted until 11 June 1999. It was fought by the forces of the Federal Republic of Yugoslavia (i.e. Serbia and Montenegro), which controlled Kosovo before the wa ...
began in 1998. In January 1999, the government authorities initiated a planned offensive against Kosovo Albanians that involved the violent liquidation of assets aimed at their displacement and Serbianisation of the region.


Serbian language

Following the breakup of Yugoslavia, the official language Serbo-Croatian broke up into separate official languages and the process in relation to Serbian involved the Serbianisation of its lexicon.


21st century


North Macedonia

The historical event that created the Yugoslav Macedonian republic on 2 August 1944 is viewed differently through political party rivalries. The
Social Democrats Social democracy is a political, social, and economic philosophy within socialism that supports political and economic democracy. As a policy regime, it is described by academics as advocating economic and social interventions to promote so ...
(SDSM) celebrate it and the VMRO-DPMNE condemn it as part of a Serbification project. Under the leadership of
Nikola Gruevski Nikola Gruevski ( mk, Никола Груевски, pronounced ; hu, Nikola Gruevszki; born 31 August 1970) is a Macedonian politician who served as Prime Minister of Macedonia from 2006 until his resignation, which was caused by the 2016 Mace ...
(2006–2016), the then-governing VMRO-DPMNE would embrace a
pro-Serbian Serbophilia ( sr, , , ''literally love for Serbia and Serbs'') is the admiration, appreciation or emulation of non-Serbian person who expresses a strong interest, positive predisposition or appreciation for the Serbian people, Serbia, Repu ...
policy. In 2015 the former Prime Minister and leader of the VMRO-NP,
Ljubčo Georgievski Ljubčo Georgievski or Lyubcho Georgievski ( mk, Љубчо Георгиевски, ; bg, Любчо Георгиевски; born 17 January 1966) is a politician from North Macedonia who served as the only Vice President of Macedonia and as the ...
told
Radio Free Europe Radio Free Europe/Radio Liberty (RFE/RL) is a United States government funded organization that broadcasts and reports news, information, and analysis to countries in Eastern Europe, Central Asia, Caucasus, and the Middle East where it says tha ...
that the authorities had a clear goal: to keep the country closer to Serbia, and at some future stage to join the northern neighbour. According to him a classical pro-Yugoslav policy was being conducted, where confrontation with all the other neighbors was taking place, but the border between Macedonian and Serbian national identity had been erased. "Stop the Serbian assimilation of the Macedonian nation" was the motto of the billboards that were placed then on
Skopje Skopje ( , , ; mk, Скопје ; sq, Shkup) is the capital and List of cities in North Macedonia by population, largest city of North Macedonia. It is the country's political, cultural, economic, and academic centre. The territory of Sk ...
streets, through which the Party launched a campaign for preserving the Macedonian national identity. The pro-governmental press claimed that the "Bulgarian" Georgievski organised a new provocation. As a result, the billboards were removed quickly by the authorities.


Other ethnic groups

Voluntarily Serbianisation has sometimes been attributed to
Romanians The Romanians ( ro, români, ; dated exonym '' Vlachs'') are a Romance-speaking ethnic group. Sharing a common Romanian culture and ancestry, and speaking the Romanian language, they live primarily in Romania and Moldova. The 2011 Roman ...
and
Vlachs "Vlach" ( or ), also "Wallachian" (and many other variants), is a historical term and exonym used from the Middle Ages until the Modern Era to designate mainly Romanians but also Aromanians, Megleno-Romanians, Istro-Romanians and other E ...
since the 19th century. The Hungarian minority in north Serbia (
Vojvodina Vojvodina ( sr-Cyrl, Војводина}), officially the Autonomous Province of Vojvodina, is an autonomous province that occupies the northernmost part of Serbia. It lies within the Pannonian Basin, bordered to the south by the national capital ...
) has also been affected by Serbianisation since the aftermath of
World War II World War II or the Second World War, often abbreviated as WWII or WW2, was a world war that lasted from 1939 to 1945. It involved the vast majority of the world's countries—including all of the great powers—forming two opposing ...
.Frederick Bernard Singleton, Twentieth-century Yugoslavia New York, Columbia University Press, 1976, p. 222


See also

*
Serbomans Serbomans (Serbo-Croatian and mk, србомани, srbomani; bg, сърбомани, sarbomani; ro, sârbomani) is a Bulgarian pejorative term used by Bulgarian nationalists for inhabitants in the region of Macedonia that claimed Serbian ethni ...
* Serbophobia * Albanisation * Bosniakisation *
Bulgarisation Bulgarisation ( bg, българизация), also known as Bulgarianisation ( bg, побългаряване) is the spread of Bulgarian culture beyond the Bulgarian ethnic space. History A number of government policies are considered to be exa ...
* Croatisation * Germanisation * Macedonianisation * Magyarization * Montenegrinisation * Romanianization * Yugoslav colonization of Kosovo


Notes

{{Cultural assimilation Serbian nationalism Cultural assimilation Cultural history of Serbia Serbian irredentism Slavicization Social history of Yugoslavia Vardar Macedonia (1918–1941)