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General line of merchandise or general merchandise is a term used in
retail Retail is the sale of goods and services to consumers, in contrast to wholesaling, which is sale to business or institutional customers. A retailer purchases goods in large quantities from manufacturers, directly or through a wholesaler, and t ...
and
wholesale Wholesaling or distributing is the sale of goods or merchandise to retailers; to industrial, commercial, institutional or other professional business users; or to other wholesalers (wholesale businesses) and related subordinated services. In ...
business in reference to
merchandise Merchandising is any practice which contributes to the sale of products to a retail consumer. At a retail in-store level, merchandising refers to displaying products that are for sale in a creative way that entices customers to purchase more i ...
not limited to some particular category. General merchandise stores (general stores) address this sector of retail. According to the
North American Industry Classification System The North American Industry Classification System or NAICS () is a classification of business establishments by type of economic activity (process of production). It is used by government and business in Canada, Mexico, and the United States of A ...
2002, the following types of general merchandise are excluded from the line carried by general stores: *general line of building and
home improvement The concept of home improvement, home renovation, or remodeling is the process of renovating or making additions to one's home. Home improvement can consist of projects that upgrade an existing home interior (such as electrical and plumbing), ...
materials (44411, Home Centres) *general line of
grocery A grocery store ( AE), grocery shop ( BE) or simply grocery is a store that primarily retails a general range of food products, which may be fresh or packaged. In everyday U.S. usage, however, "grocery store" is a synonym for supermarket, ...
items (44511, Supermarkets and Other Grocery (except Convenience) Stores) *general line of
used goods Used goods mean any item of personal property offered for sale not as new, including metals in any form except coins that are legal tender, but excluding books, magazines, and postage stamps. Risks Furniture, in particular bedding or upholstere ...
(45331, Used Merchandise Stores) Regardless of this classification system, general stores indeed carry basic grocery items, often limited produce, basic hardware and gardening tools, and other necessaries of rural life.


See also

*
Convenience store A convenience store, convenience shop, corner store or corner shop is a small retail business that stocks a range of everyday items such as coffee, groceries, snack foods, confectionery, soft drinks, ice creams, tobacco products, lottery tic ...


References

Retailers by type of merchandise sold Wholesaling Merchandise {{Business-stub