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Electropop is a hybrid music genre combining elements of
electronic Electronic may refer to: *Electronics, the science of how to control electric energy in semiconductor * ''Electronics'' (magazine), a defunct American trade journal *Electronic storage, the storage of data using an electronic device *Electronic co ...
and pop genres. Writer Hollin Jones has described it as a variant of synth-pop with heavy emphasis on its
electronic Electronic may refer to: *Electronics, the science of how to control electric energy in semiconductor * ''Electronics'' (magazine), a defunct American trade journal *Electronic storage, the storage of data using an electronic device *Electronic co ...
sound. The genre was developed in the 1980s and saw a revival of popularity and influence in the late 2000s.


History


Early 1980s

During the early 1980s, British artists such as Gary Numan,
the Human League The Human League are an English synth-pop band formed in Sheffield in 1977. Initially an experimental electronic outfit, the group signed to Virgin Records in 1979 and later attained widespread commercial success with their third album ''Dare' ...
,
Soft Cell Soft Cell are an English synthpop duo who came to prominence in the early 1980s. The duo consists of vocalist Marc Almond and instrumentalist David Ball. The band are primarily known for their 1981 hit version of "Tainted Love" and their pla ...
,
John Foxx John Foxx (born Dennis Leigh; 26 September 1948) is an English singer, musician, artist, photographer, graphic designer, writer, teacher and lecturer. He was the original lead singer of the new wave band Ultravox, before leaving to embark on a ...
and Visage helped pioneer a new synth-pop style that drew more heavily from electronic music and emphasized primary usage of synthesizers.


21st century

Britney Spears' influential fifth studio album '' Blackout'' (2007) incorporated elements of the genre, catapulting electropop to mainstream significance. The media in 2009 ran articles proclaiming a new era of different electropop stars, and indeed the times saw a rise in popularity of several electropop artists. In the
Sound of 2009 Sound of... is an annual BBC poll of music critics and industry figures to find the most promising new music talent. It was first conducted by the BBC News website in 2003, and is now widely covered by the corporation's online, radio and TV outle ...
poll of 130 music experts conducted for the
BBC #REDIRECT BBC #REDIRECT BBC Here i going to introduce about the best teacher of my life b BALAJI sir. He is the precious gift that I got befor 2yrs . How has helped and thought all the concept and made my success in the 10th board exam. ...
...
, ten of the top fifteen artists named were of the electropop genre.UK gaga for electro-pop, guitar bands fight back
, ''The Kuwait Times'', January 28, 2009
Lady Gaga Stefani Joanne Angelina Germanotta ( ; born March 28, 1986), known professionally as Lady Gaga, is an American singer, songwriter, and actress. She is known for her image reinventions and musical versatility. Gaga began performing as a teenag ...
had major commercial success from 2008 with her debut album ''
The Fame ''The Fame'' is the debut studio album by American singer Lady Gaga. It was released on August 19, 2008, by Interscope Records. After joining Kon Live Distribution and Cherrytree Records in 2008, Gaga began working on the album with different pr ...
''. Music writer Simon Reynolds noted that "Everything about Gaga came from
electroclash Electroclash (also known as synthcore, retro-electro, tech-pop, nouveau disco, and the new new wave) is a genre of music that fuses 1980s electro, new wave and synth-pop with 1990s techno, retro-style electropop and electronic dance music. It ...
, except the music, which wasn't particularly 1980s". The
Korean pop K-pop (), short for Korean popular music, is a form of popular music originating in South Korea as part of South Korean culture. It includes styles and genres from around the world, such as pop, hip hop, R&B, experimental, rock, jazz, gos ...
music scene has also become dominated and influenced by electropop, particularly with boy bands and girl groups such as Super Junior,
SHINee Shinee ( ; ko, 샤이니, Syaini; ja, シャイニー, Shainī; stylized as SHINee) is a South Korean boy band formed by SM Entertainment in 2008. The group's musical impact in their native country has earned them numerous accolades and th ...
, f(x) and Girls' Generation. Singer Michael Angelakos of Passion Pit said in a 2009 interview that while playing electropop was not his intention, the limitations of dorm life made the genre more accessible. In 2009, ''The Guardian'' quoted James Oldham—head of
artists and repertoire Artists and repertoire ( colloquially abbreviated to A&R) is the division of a record label or music publishing company that is responsible for talent scouting and overseeing the artistic development of recording artists (singers, instrumental ...
at
A&M Records A&M Records was an American record label founded as an independent company by Herb Alpert and Jerry Moss in 1962. Due to the success of the discography A&M released, the label garnered interest and was acquired by PolyGram in 1989 and began distr ...
—as saying "All A&R departments have been saying to managers and lawyers: 'Don't give us any more bands because we're not going to sign them and they're not going to sell records.' So everything we've been put on to is electronic in nature." In 2019,
Kenneth Womack Kenneth Womack (born January 24, 1966) is an American writer, literary critic, public speaker, and music historian, particularly focusing on the cultural influence of the Beatles. He is the author of the bestselling ''Solid State: The Story of A ...
wrote that singer and songwriter
Billie Eilish Billie Eilish Pirate Baird O'Connell ( ; born December 18, 2001) is an American singer-songwriter. She first gained public attention in 2015 with her debut single " Ocean Eyes", written and produced by her brother Finneas O'Connell, with whom ...
had "staked her claim as the reigning queen of electropop" with her critical and commercial hit album '' When We All Fall Asleep, Where Do We Go?''.


See also

* Dance-pop *
Minimal wave Minimal wave is a broad classification of music that comprises obscure, atypical examples of genres such as new wave, stripped-down electronic or synthesizer music, synth-pop, post-punk, and coldwave. Most of the music tends to focus on elect ...
*
Vaporwave Vaporwave is a microgenre of electronic music, visual art style, and Internet meme that emerged in the early 2010s. It is defined partly by its slowed-down, chopped and screwed samples of smooth jazz, elevator, R&B, and lounge music fro ...
*
Futurepop Futurepop is an electronic music genre that has been characterized as a blend of synthpop, EBM and dance beats, based on trance and techno.Peter Matzke, Tobias Seeliger: ''Das Gothic- und Dark-Wave-Lexikon.'' Schwarzkopf und Schwarzkopf, Berlin ...
*
Auto-Tune Auto-Tune (or autotune) is an audio processor introduced in 1996 by American company Antares Audio Technologies. Auto-Tune uses a proprietary device to measure and alter pitch in vocal and instrumental music recording and performances. Auto-Tu ...


References

Bibliography * {{Electronica 1980s in music 1990s in music 2000s in music 2010s in music 2010s fads and trends Electronic music genres Pop music genres British styles of music