Zong Qinghou (Chinese:宗庆后; born 1945) is a Chinese billionaire businessman, and the founder, chairman and CEO of the
Hangzhou Wahaha Group, China's leading beverage company.
As of March 2022, his net worth was estimated at US$8.7 billion.
Biography
Zong was born into a poor family in
Zhejiang,
and he had little formal education. Because of the family's poverty, Zong had to drop out of middle school.
Zong was part of the
sent-down movement and worked in
Zhoushan
Zhoushan , formerly romanized as Chusan, is an urbanized archipelago with the administrative status of a prefecture-level city in the eastern Chinese province of Zhejiang. It consists of an archipelago of islands at the southern mouth of H ...
at a salt farm. In his spare time, Zong read and studied communist texts including ''The Collected Works of Mao Zedong'' and ''
How the Steel was Tempered'' by
Nikolai Ostrovsky.
He returned home in 1979 on the retirement of his mother, who was a school teacher.
["娃哈哈"的新童話](_blank)
(轉載自証券日報) People's Daily
The ''People's Daily'' () is the official newspaper of the Central Committee of the Chinese Communist Party (CCP). The newspaper provides direct information on the policies and viewpoints of the CCP. In addition to its main Chinese-language ...
, He eventually returned to
Hangzhou, and only found menial work at a local school due to the low level of his education. In 1987, he targeted a minigrocery in a school in
Shangcheng District,
Hangzhou, selling milk. Zong headed the embryonic Wahaha business, which distributed fizzy soft drinks, ice and stationery.
Together with two retired schoolteachers, he borrowed the sum of
CNY
The renminbi (; symbol: ¥; ISO code: CNY; abbreviation: RMB) is the official currency of the People's Republic of China and one of the world's most traded currencies, ranking as the fifth most traded currency in the world as of April 202 ...
140,000, to start producing milk drinks for distribution.
He obtained independence from an early government partner by stressing his links with
Danone.
With his autocratic style
and workaholic ethic, he built Wahaha into the largest beverage manufacturer in the People's Republic of China.
The
WHH joint venture entered into with
Groupe Danone involved the inward investment of US$70 million in five joint venture companies
in exchange for 51% Groupe Danone ownership in each company. The trademark agreement signed on 29 February 1996 gave the JVs the exclusive rights of production, distribution and sales of products under the Wahaha brand.
Collaboration has grown into 39 joint venture entities by 2007.
In 2007, the relationship turned sour. Danone had accused Wahaha of "secretly operating a set of parallel companies that mirrored the joint venture’s operations with virtually identical products and siphoned off as much as $100 million from the partnership." Danone and Wahaha reached a settlement and dissolved their partnership. Zong resigned as Chairman of the joint ventures on 5 June 2007.
''Forbes'' named Zong as China's richest man in 2010.
["Zong Qinghou tops Forbes' mainland rich list"](_blank)
''China Daily'', 12 March 2010 He was ranked as
China's richest man in 2012 and second-richest in 2013, according to the China Rich List, published by
Hurun Report.
[Rich List 2013](_blank)
''Hurun Report, China Rich List'', 5 August 2014
Personal
Zong has served as a delegate to the Chinese
National People's Congress since 2002. He was re-elected in 2007.
[Eric Mu]
"Wahaha chairman has US green card"
''Danwei'', 24 June 2008. Retrieved 3 July 2008.
He is married to Shi Youzhen (施幼珍), and they have one child, a daughter, Fuli (''Kelly'') Zong (宗馥莉). Shi is purchasing manager at Wahaha.
[Russell Flannery]
''Forbes'', 18 June 2007. Retrieved 21 June 2007. Zong formerly held permanent resident status in the United States, which he obtained to make it easier for him to travel to the country and look after his investments there.
His daughter attended
Pepperdine University in
Southern California and naturalized as a U.S. citizen, but later moved back to China and in 2007 began the procedure to
renounce her U.S. citizenship. Zong gained wide support as he played the role of "
David" against a French "
Goliath
Goliath ( ) ''Goləyāṯ''; ar, جُليات ''Ǧulyāt'' (Christian term) or (Quranic term). is a character in the Book of Samuel, described as a Philistine giant
In folklore, giants (from Ancient Greek: ''gigas'', cognate giga-) a ...
" gobbling up Chinese companies. However, with the revelation of his green card in 2008, public perceptions changed and his reputation suffered. In 2013, he stated that because he did not re-enter the U.S. for several years, his status was thus deemed abandoned.
Zong states that he lives on less than $6,000 per year, attributing his thriftiness to the teachings of Mao Zedong.
Zong also emphasizes cost-cutting measures in his approach to business, describing cost control as a key element in Wahaha's operations.
Tax evasion allegations
Zong claimed to have been paid a salary of 3,000 EUR and 100,000 EUR annual allowances plus a bonus worth 1% of the annual profit of the joint ventures, totaling 70 million yuan of income every year.
[Wang Zhenghua]
"Drinks magnate probed over tax"
'' China Daily'', 15 April 2008. Retrieved 3 July 2008
''
Caijing'' reported in April 2008 that Zong was being investigated for allegedly
evading taxes amounting to some
¥ 300 million. An investigator had alleged that Zong "...earned far more than this and hasn't fully reported the tax for years". ''Caijing'' implied there may have been less than transparent payments through web of Hong Kong-registered accounts of Zong, Shi, daughter Fuli; and the former Party secretary of Wahaha, Du Jianying. Zong had apparently paid more than 200 million yuan in back taxes in October 2007, after the investigation kicked off. However, the magazine suspected Zong still owed millions more.
[
]
Honorary titles
List of titles:
* National Excellent Entrepreneur
* National Excellent Manager
* Model of Patriotism to Support the Armed Forces
* Outstanding Builder of Socialism with Chinese Characteristics
* The First Chinese Entrepreneurs Entrepreneurship Prize
References
{{DEFAULTSORT:Zong, Qinghou
1945 births
Living people
Hangzhou Wahaha Group people
Businesspeople from Hangzhou
Businesspeople in the drink industry
Chinese chief executives
Delegates to the 12th National People's Congress
Delegates to the 11th National People's Congress
Delegates to the 10th National People's Congress
Billionaires from Zhejiang
Politicians from Hangzhou
People's Republic of China politicians from Zhejiang
20th-century Chinese businesspeople
21st-century Chinese businesspeople
Chinese company founders
Chinese food industry businesspeople