Yottaa is a web and mobile optimization services company based in

Waltham, Massachusetts Waltham ( ) is a city in Middlesex County, Massachusetts, United States, and was an early center for the labor movement as well as a major contributor to the American Industrial Revolution. The original home of the Boston Manufacturing Company, ...

. Its main product is a platform that helps with website conversions, as well as performance and security.

History

Yottaa was founded in 2009 in Boston by Coach Wei, a

Tsinghua University Tsinghua University (; abbr. THU) is a national public research university in Beijing, China. The university is funded by the Ministry of Education. The university is a member of the C9 League, Double First Class University Plan, Projec ...

, and

MIT The Massachusetts Institute of Technology (MIT) is a private land-grant research university in Cambridge, Massachusetts. Established in 1861, MIT has played a key role in the development of modern technology and science, and is one of the m ...

alumnus, and Robert Buffone who studied

applied mathematics Applied mathematics is the application of mathematical methods by different fields such as physics, engineering, medicine, biology, finance, business, computer science, and industry. Thus, applied mathematics is a combination of mathemati ...

at SUNY Brockport. Prior to Yottaa, Wei had founded and served as the chairman of Nexaweb. Apart from its office in Boston, Yottaa had opened an office in

Beijing } Beijing ( ; ; ), alternatively romanized as Peking ( ), is the capital of the People's Republic of China. It is the center of power and development of the country. Beijing is the world's most populous national capital city, with over 21 ...

in what has been described as an anti-

lean startup Lean startup is a methodology for developing businesses and products that aims to shorten product development cycles and rapidly discover if a proposed business model is viable; this is achieved by adopting a combination of business-hypothesis-dri ...

, due to having a rather big and global team from its inception. Coach Wei served as CEO from 2009 to late 2014 and continues as executive chairman and Robert Buffone serve as the company's CTO respectively. Vick Viren Vaishnavi acts as the CEO since late 2014. In a

series A round A series A round (also known as series A financing or series A investment) is the name typically given to a company's first significant round of venture capital financing. The name refers to the class of preferred stock sold to investors in exch ...

in 2010 Yottaa raised $4 million of venture funding from General Catalyst Partners, Stata Venture Partners and Cambridge West Ventures to build its acceleration platform. In 2012 Yottaa named Raymie Stata, a former CTO of

Yahoo! Yahoo! (, styled yahoo''!'' in its logo) is an American web services provider. It is headquartered in Sunnyvale, California and operated by the namesake company Yahoo Inc., which is 90% owned by investment funds managed by Apollo Global Manage ...

, in its board of directors. In a series B round in 2012 the company raised an additional $9 million to expand its platform technology to include monitoring and security features. Following the round, Yottaa won MassTLC's award for Innovative Technology of the Year - Cloud. A further $16 million were raised in 2013, in a round led by

Intel Capital Intel Capital is a division of Intel Corporation, set up to manage corporate venture capital, global investment, mergers and acquisitions. Intel Capital makes equity investments in a range of technology startups and companies offering hardware, s ...

, also attracting funding from previous investors to expand sales and marketing operations and attract enterprise customers. From an

equity issuance In financial markets, an equity issuance is the sale of new equity or stock by a firm to investors. Equity issuance can involve a private sale, in which the transaction between investors and the firm takes place directly, or publicly, in which c ...

in December 2014, Yottaa received $10.45 million. In early 2015, Yottaa moved its offices from Boston to

. On May 12, 2022 Yottaa announced a significant growth investment from PSG to help accelerate their growth. Financial terms were not disclosed.

Services

Yottaa has developed a web and mobile optimization platform providing cloud services that improve website speed, and visibility on any device. The company's initial target group were mid-sized enterprises (SMEs), with Yottaa aiming to sell its platform as a

software as a service Software as a service (SaaS ) is a software licensing and delivery model in which software is licensed on a subscription basis and is centrally hosted. SaaS is also known as "on-demand software" and Web-based/Web-hosted software. SaaS is con ...

. Yottaa's platform combines an adaptive

content delivery network A content delivery network, or content distribution network (CDN), is a geographically distributed network of proxy servers and their data centers. The goal is to provide high availability and performance by distributing the service spatially rel ...

, dynamic site acceleration,

web analytics Web analytics is the measurement, collection, analysis, and reporting of web data to understand and optimize web usage. Web analytics is not just a process for measuring web traffic but can be used as a tool for business and market research and ...

, and

internet security Internet security is a branch of computer security. It encompasses the Internet, browser security, web site security, and network security as it applies to other applications or operating systems as a whole. Its objective is to establish rules ...

. Yottaa deals with the problem of website speed as a software optimization problem, instead of dealing with it as a problem of bits' movement between different places, and does not require any code changes. Yottaa's platform, named Context Intelligence, identifies the user's location, browser, device, and interaction with web content to sort application content delivery, thus modifying web content to match the end user's browsing context. Context Intelligence comprises several components: AdaptiveCDN is the delivery component, AppSequencing is neutralizing ad-blocking software while ensuring that the websites speed is not reduced, InstantON is an accelerating component, ContextSAFE provides security to the platform, while ImpactAnalytics offers web analytics.

References

External links

* {{official website, www.yottaa.com Software companies established in 2009 Software companies based in Massachusetts Content delivery networks Cloud computing providers Online companies of the United States 2009 establishments in Massachusetts