Yoo-hoo is an American brand of

chocolate Chocolate is a food made from roasted and ground cacao seed kernels that is available as a liquid, solid, or paste, either on its own or as a flavoring agent in other foods. Cacao has been consumed in some form since at least the Olmec civ ...

-flavored beverage that was developed by Natale Olivieri in

Garfield, New Jersey Garfield is a city (New Jersey), city in Bergen County, New Jersey, Bergen County, New Jersey, United States. As of the 2010 United States Census, the city's population was 30,487,Mott's Mott's is an American company involved primarily in producing apple-based products, particularly juices and sauces. The company was founded in 1842 by Samuel R. Mott of Bouckville, New York, who made apple cider and vinegar. In 1914, the ...

. As of 2019, the drink is primarily made from water,

high-fructose corn syrup High-fructose corn syrup (HFCS), also known as glucose–fructose, isoglucose and glucose–fructose syrup, is a sweetener made from corn starch. As in the production of conventional corn syrup, the starch is broken down into glucose by enzy ...

and

whey Whey is the liquid remaining after milk has been curdled and strained. It is a byproduct of the manufacturing of cheese or casein and has several commercial uses. Sweet whey is a byproduct resulting from the manufacture of rennet types of hard ...

History

Natale Olivieri started bottling carbonated fruit drinks in the mid-1920s. However, when he attempted to bottle a chocolate drink, he found that it would soon spoil. Observing his wife canning fruits and vegetables, he asked her to use the same heat processing techniques with his chocolate drink. He began bottling the pasteurized chocolate drink named Yoo-Hoo at 133 Farnham Avenue, Garfield, New Jersey, in 1928. In the 1940s, Thomas Giresi opened a bottling plant in Batesburg, South Carolina, for distribution of Yoo-hoo. In the 1960s, an advertising campaign tried to appeal to an older public for the drink, and featured

Yogi Berra Lawrence Peter "Yogi" Berra (May 12, 1925 – September 22, 2015) was an American professional baseball catcher who later took on the roles of Manager (baseball), manager and Coach (baseball), coach. He played 19 seasons in Major League Baseball ...

and his

New York Yankees The New York Yankees are an American professional baseball team based in the Boroughs of New York City, New York City borough of the Bronx. The Yankees compete in Major League Baseball (MLB) as a member club of the American League (AL) Amer ...

teammates. Berra, in a pin-striped business suit, drinks a bottle of Yoo-hoo, lifts it next to his cheek, and says with a smile, "It's Me-He for Yoo-Hoo!" BBC Industries purchased the rights to Yoo-hoo sometime in the 1950s and retained ownership until 1976, when it sold the brand to Iroquois Brands. Yoo-hoo was sold again in 1981 to a group of private investors, which owned the brand until 1989, when it was sold to the French conglomerate Pernod Ricard. In 2001, Pernod Ricard sold Yoo-hoo to

Cadbury Schweppes Cadbury, formerly Cadbury's and Cadbury Schweppes, is a British multinational confectionery company fully owned by Mondelez International (originally Kraft Foods) since 2010. It is the second largest confectionery brand in the world after Mars ...

, with production responsibilities falling to CS's Mott's group and marketing and advertising responsibilities under

Snapple Snapple is a brand of tea and juice drinks which is owned by Keurig Dr Pepper and based in Plano, Texas, United States. The company (and brand), which was originally known as Unadulterated Food Products, was founded in 1972. The brand achieved som ...

. They heightened awareness of the once-popular beverage. The drink company's headquarters are in

Tarrytown, New York Tarrytown is a village in the town of Greenburgh in Westchester County, New York. It is located on the eastern bank of the Hudson River, approximately north of Midtown Manhattan in New York City, and is served by a stop on the Metro-North ...

, with plants in

Carlstadt, New Jersey Carlstadt is a borough in Bergen County, New Jersey, United States. As of the 2010 United States Census, the borough's population was 6,127,Aspers, Pennsylvania Aspers is a census-designated place in Adams County, Pennsylvania, United States. As of the 2020 census, it had a population of 486. At the 2000 census it was listed as the Bendersville Station-Aspers CDP. Geography Aspers is located at (39.97 ...

. An

Opelousas, Louisiana :''Opelousas is also a common name of the flathead catfish.'' Opelousas (french: Les Opélousas; Spanish: ''Los Opeluzás'') is a small city and the parish seat of St. Landry Parish, Louisiana, United States. Interstate 49 and U.S. Route 190 ...

, location closed in 2009. At one time, Yoo-hoo owned several other chocolate milk brands as well, including

Choc-Ola Choc-Ola is an American chocolate beverage that was formulated in the 1940s by Harry Normington, Sr. from Pennsylvania. Choc-Ola was based out of Indianapolis from 1944 until 1977, when Normington sold the brand to Moxie Industries. The Indi ...

, Brownie, Cocoa Dusty, and Chocolate Soldier. In May 2008, Cadbury-Schweppes split into the

Cadbury Cadbury, formerly Cadbury's and Cadbury Schweppes, is a British multinational confectionery company fully owned by Mondelez International (originally Kraft Foods) since 2010. It is the second largest confectionery brand in the world after Mar ...

candy business and the

Dr Pepper Snapple Group Dr Pepper Snapple Group (also called Dr. Pepper/7up Inc.) was an American multinational soft drink company based in Plano, Texas, and as of July 2018 it is a business unit of the publicly traded conglomerate Keurig Dr Pepper. Formerly Cadbury S ...

soft drink firm, with the latter taking over Yoo-hoo. In 2010, a legal suit was brought against the Dr Pepper Snapple Group in New York state by Timothy Dahl. The suit alleged that the Dr Pepper Snapple Group engaged in misleading advertising as to nutritional makeup of Yoo-hoo. Papers filed by Dahl claimed that the drink "contains dangerous, unhealthy, non-nutritious partially hydrogenated oil". Further, he stated that the drink "contains virtually no milk and instead is mostly water, sugars, milk by-products and chemicals." However, Motts LLP, which made the drink during this time said the drink contains "seven vitamins and minerals and no preservatives" and they stood by their product. An

ABC News ABC News is the news division of the American broadcast network ABC. Its flagship program is the daily evening newscast ''ABC World News Tonight, ABC World News Tonight with David Muir''; other programs include Breakfast television, morning ...

article mentioned that on a papal visit to Denver, a variety of sources reported that

Pope John Paul II Pope John Paul II ( la, Ioannes Paulus II; it, Giovanni Paolo II; pl, Jan Paweł II; born Karol Józef Wojtyła ; 18 May 19202 April 2005) was the head of the Catholic Church and sovereign of the Vatican City State from 1978 until his ...

liked Yoo-hoo after a

Vatican Vatican may refer to: Vatican City, the city-state ruled by the pope in Rome, including St. Peter's Basilica, Sistine Chapel, Vatican Museum The Holy See * The Holy See, the governing body of the Catholic Church and sovereign entity recognized ...

spokesman mentioned that the Pope wanted "a couple of cases of that American chocolate drink he likes" on board his plane. As popes do not give commercial endorsements, a subsequent statement from his spokesman denied that the pontiff had any particular preference among American milk drinks. As of early February 2019, Yoo-hoo is made from water,

high fructose corn syrup High-fructose corn syrup (HFCS), also known as glucose–fructose, isoglucose and glucose–fructose syrup, is a sweetener made from corn starch. As in the production of conventional corn syrup, the starch is broken down into glucose by enzym ...

(from milk), and less than 2% of: cocoa (alkali process), nonfat dry milk, natural and artificial flavors,

sodium caseinate Casein ( , from Latin ''caseus'' "cheese") is a family of related phosphoproteins ( αS1, aS2, β, κ) that are commonly found in mammalian milk, comprising about 80% of the proteins in cow's milk and between 20% and 60% of the proteins in human ...

(from milk), corn syrup solids,

calcium phosphate The term calcium phosphate refers to a family of materials and minerals containing calcium ions (Ca2+) together with inorganic phosphate anions. Some so-called calcium phosphates contain oxide and hydroxide as well. Calcium phosphates are whi ...

dipotassium phosphate Dipotassium phosphate (K2HPO4) (also dipotassium hydrogen orthophosphate; potassium phosphate dibasic) is the inorganic compound with the formula K2HPO4.(H2O)x (x = 0, 3, 6). Together with monopotassium phosphate (KH2PO4.(H2O)x), it is often used ...

palm oil Palm oil is an edible vegetable oil derived from the mesocarp (reddish pulp) of the fruit of the oil palms. The oil is used in food manufacturing, in beauty products, and as biofuel. Palm oil accounted for about 33% of global oils produced from ...

guar gum Guar gum, also called guaran, is a galactomannan polysaccharide extracted from guar beans that has thickening and stabilizing properties useful in food, feed, and industrial applications. The guar seeds are mechanically dehusked, hydrated, mil ...

xanthan gum Xanthan gum () is a polysaccharide with many industrial uses, including as a common food additive. It is an effective thickening agent, emulsifier, and stabilizer that prevents ingredients from separating. It can be produced from simple sugars ...

, mono and diglycerides,

salt Salt is a mineral composed primarily of sodium chloride (NaCl), a chemical compound belonging to the larger class of salts; salt in the form of a natural crystalline mineral is known as rock salt or halite. Salt is present in vast quantitie ...

, spice,

soy lecithin Lecithin (, from the Greek ''lekithos'' "yolk") is a generic term to designate any group of yellow-brownish fatty substances occurring in animal and plant tissues which are amphiphilic – they attract both water and fatty substances (and so a ...

niacinamide Niacinamide or Nicotinamide (NAM) is a form of vitamin B3 found in food and used as a dietary supplement and medication. As a supplement, it is used by mouth to prevent and treat pellagra (niacin deficiency). While nicotinic acid (niacin) may b ...

(vitamin B₃), sucralose,

vitamin A palmitate Retinyl palmitate, or vitamin A palmitate, is the ester of retinol (vitamin A) and palmitic acid, with formula C36H60O2. It is the most abundant form of vitamin A storage in animals. An alternate spelling, retinol palmitate, which violates the - ...

riboflavin Riboflavin, also known as vitamin B2, is a vitamin found in food and sold as a dietary supplement. It is essential to the formation of two major coenzymes, flavin mononucleotide and flavin adenine dinucleotide. These coenzymes are involved in ...

(vitamin B₂), and vitamin D₃. In December 2022, musician Ye appeared on the program ''

InfoWars ''InfoWars'' is an American far-right conspiracy theory and fake news website owned by Alex Jones. It was founded in 1999, and operates under Free Speech Systems LLC. Talk shows and other content for the site are created primarily in stud ...

'', during which he produced a net and a bottle of Yoo-hoo and mocked former Israeli prime minister

Benjamin Netanyahu Benjamin "Bibi" Netanyahu (; ; born 21 October 1949) is an Israeli politician who served as the ninth prime minister of Israel from 1996 to 1999 and again from 2009 to 2021. He is currently serving as Leader of the Opposition and Chairman of ...

, whose surname he stated sounds like "net and Yoo-hoo".

Flavors

File:Yoohoo.jpg, Regular Yoo-hoo File:Yoohoo dblfdg.jpg, Yoo-hoo "Double Fudge" File:yoohoo-boxes.jpg, Yoo-hoo "Drink boxes" Yoo-hoo began introducing new flavors to its lineup in 1995, including chocolate-coconut, chocolate-mint, chocolate-banana, and chocolate-strawberry. Yoo-hoo's other flavors have included vanilla, strawberry, cookies & cream, chocolate peanut butter, and chocolate caramel. The Double Fudge, banana, and Island Coconut flavors were discontinued.

References

External links

Yoo-hoo.comDr Pepper Snapple Group
{{DEFAULTSORT:Yoo-Hoo Products introduced in 1928 Carlstadt, New Jersey Chocolate drinks Keurig Dr Pepper brands Soft drinks 1928 establishments in New Jersey Garfield, New Jersey

History

Flavors

See also

References

External links