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YouTube Creator Awards, commonly known as YouTube Play Buttons or YouTube Plaques, are a series of awards from
YouTube YouTube is a global online video platform, online video sharing and social media, social media platform headquartered in San Bruno, California. It was launched on February 14, 2005, by Steve Chen, Chad Hurley, and Jawed Karim. It is owned by ...
that aim to recognize its most popular channels. They are based on a channel's subscriber count but are offered at the sole discretion of YouTube. Each channel is reviewed before an award is issued, to ensure that the channel follows the YouTube community guidelines. YouTube reserves the right to refuse to hand out a Creator Award, which it has done for channels featuring horror or extremist political content.


Awards

When a YouTube channel reaches a specific milestone and is deemed eligible for a YouTube Creator Reward, they are awarded a relatively flat trophy in a metal casing with a YouTube play button symbol. The trophies are of different sizes: each button and plaque gets progressively bigger with the channel's subscriber count. The Gold Creator Award was introduced at
VidCon 2012 VidCon is an annual convention for fans, creators, executives, and online brands. The event primarily features prominent video stars from across the internet. In October 2020, VidCon Now relaunched as an ongoing, free digital offering. Vetera ...
, alongside the Silver Creator Award at VidCon 2013 and the Diamond Creator Award at VidCon 2015. The Creator Awards are made by the New York firm
Society Awards Society Awards is an American company best known for designing and manufacturing high-profile entertainment industry awards, including the Emmy Award, Golden Globe Award, GLAAD Media Award, and YouTube Creator Awards, among others. History Societ ...
. Prior to March 2021, YouTube featured three additional benefit levels. These are not eligible for Creator Rewards, but they do offer several preliminary benefits: * Graphite was for channels with 1 to 999 subscribers. * Opal was for channels with 1,000 to 9,999 subscribers. This is the minimum subscriber count required for the YouTube Partner Program, which also requires a minimum of 4,000 total viewer watch hours in the past 12 months, plus a manual review of the channel's content to determine compliance with the program guidelines. * Bronze was for channels with 10,000 to 99,999 subscribers. The YouTube NextUp program is exclusive to channels meeting this threshold and other program criteria. This is also the minimum subscriber count required for a
Spreadshop Spread Group (legally sprd.net AG) is the umbrella brand of five internationally active e-commerce platforms with headquarters in Leipzig, Germany and Greensburg, Pennsylvania, United States. It operates production sites in Legnica, Poland, ...
or
Teespring Teespring (Spring, Inc.) is an American company that operates ''Spring'', a social commerce platform that allows people to create and sell custom products.Rich, NathanielSilicon Valley's Start-Up Machine''The New York Times''. May 2, 2013. The c ...
merchandise shelf. There are currently three regular Creator Awards tiers, plus a fourth and fifth that have been awarded a few times:


Silver Creator Award

Awarded to channels that reach or surpass 100,000 subscribers. The old version was made of
nickel Nickel is a chemical element with symbol Ni and atomic number 28. It is a silvery-white lustrous metal with a slight golden tinge. Nickel is a hard and ductile transition metal. Pure nickel is chemically reactive but large pieces are slow to ...
-plated
cupronickel Cupronickel or copper-nickel (CuNi) is an alloy of copper that contains nickel and strengthening elements, such as iron and manganese. The copper content typically varies from 60 to 90 percent. (Monel is a nickel-copper alloy that contains a minimu ...
alloy. The new version (as of March 1, 2017) is 92% nickel, 5% carbon and 2.5% zinc, with traces of other metals. In March 2018, the look of the Silver Play Button was updated from a metal button housed within a window box with the channel's name printed on the front glass pane to a cleaner-looking flat designed metal plaque award featuring the channel's name embossed on it. Channels at this level are also eligible to apply for a digital verification badge.


Gold Creator Award

Awarded to channels that reach or surpass 1,000,000 subscribers. It is made of
gold-plated Gold plating is a method of depositing a thin layer of gold onto the surface of another metal, most often copper or silver (to make silver-gilt), by chemical or electrochemical plating. This article covers plating methods used in the modern ele ...
brass. In March 2018, the look of the Gold Play Button was updated from a metal button housed within a window box with the channel's name printed on the front glass pane to a cleaner-looking flat designed metal plaque award featuring the channel's name embossed on it.


Diamond Creator Award

Awarded to channels that reach or surpass 10 million subscribers. It is made of silver-plated metal inset with a large piece of colorless
crystal A crystal or crystalline solid is a solid material whose constituents (such as atoms, molecules, or ions) are arranged in a highly ordered microscopic structure, forming a crystal lattice that extends in all directions. In addition, macros ...
in the shape of a play button triangle. When introduced during VidCon 2015, 35 channels qualified for the award. As of June 28, 2022, there are 984 channels that have 10 million subscribers or more.


Custom Creator Award

Awarded to channels that reach or surpass 50 million subscribers. It is absent from the Creators Award page. PewDiePie gave the nickname of Ruby Creator Award to this award, as he received a ruby-colored award in the shape of his channel's logo. The color can vary per creator, however: for example, T-Series received a colorless award, while Blackpink received a black award on top of a pink base. Channels with a dagger () symbol have presented their Custom Creator Award to the public. As of June 28, 2022, 35 channels have reached this level, with 17 of these reaching this level prior to 2021: #
PewDiePie Felix Arvid Ulf Kjellberg ( , ; born 24 October 1989), better known as PewDiePie ( ), is a Swedish YouTuber known for his Let's Play videos and comedic formatted videos and shows. Kjellberg's popularity on YouTube and extensive media coverage ...
(December 8, 2016) # T-Series (June 27, 2018) # 5-Minute Crafts (February 21, 2019) #
Cocomelon ''Cocomelon'' (stylized as CoComelon) is an American YouTube channel and streaming media show acquired by the British company Moonbug Entertainment and maintained by the American company Treasure Studio. Cocomelon specializes in 3D animation ...
(June 7, 2019) #
SET India Sony Entertainment Television (SET) is an Indian Hindi-language general entertainment pay television channel, that was launched on 30 September 1995, and is owned by Culver Max Entertainment, a subsidiary of the Japanese Sony. SET India's You ...
(June 20, 2019) # Canal Kondzilla (June 21, 2019) #
WWE World Wrestling Entertainment, Inc., d/b/a as WWE, is an American professional wrestling promotion. A global integrated media and entertainment company, WWE has also branched out into other fields, including film, American football, and vario ...
(October 24, 2019) #
Justin Bieber Justin Drew Bieber ( ; born March 1, 1994) is a Canadian singer. Bieber is recognized for his genre-melding musicianship and has played an influential role in modern-day popular music. He was discovered by American record executive Scooter ...
(February 3, 2020) #
Zee Music Company Zee Music Co. (ZMC) is an Indian music company, a subsidiary of Zee Entertainment Enterprises Ltd. It carries its business activities mainly from New Delhi. The company has captured a major chunk of market share in Bollywood music in a shor ...
(February 7, 2020) # Like Nastya Vlog (March 13, 2020) #
Dude Perfect Dude Perfect (DP) is an American sports and comedy group headquartered in Frisco, Texas. The group consists of Tyler "TT" Toney, twins Cory and Coby Cotton, Garrett "Purple Hoser" Hilbert, and Cody "Tall Guy" Jones, all of whom are former colleg ...
(March 24, 2020) #
Kids Diana Show Eva Diana Kidisyuk (born 31 March 2014), known online as ✿ Kids Diana Show, is a Ukrainian YouTuber. Together with her brother Roma (born 22 October 2012) and parents Volodymyr and Olena, she hosts several YouTube channels producing roleplay-o ...
(March 30, 2020) #
Vlad and Niki Vlad and Niki is a YouTube channel featuring Russian American-born brothers Vladislav Vashketov (born February 26, 2013) and Nikita Vashketov (born June 4, 2015). Their parents, Sergey and Victoria Vashketov, originate from Moscow, Russia and r ...
(August 18, 2020) #
Zee TV Zee TV (stylised as ZEE TV) is a Hindi general entertainment pay television channel in India. It was launched on 2 October 1992, as the first privately owned TV channel in the country. It is owned by Zee Entertainment Enterprises. Zee TV also ...
(September 2, 2020) #
Blackpink Blackpink (, commonly stylized in all caps or as BLɅϽKPIИK) is a South Korean girl group formed by YG Entertainment, consisting of members Jisoo, Jennie, Rosé, and Lisa. The group debuted in August 2016 with their single album '' Square ...
(October 4, 2020) #
Marshmello Christopher Comstock (born May 19, 1992), known professionally as Marshmello, is an American electronic music producer and DJ. His songs "Silence", "Wolves", "Friends", " Happier", and " Alone" have been certified multi-platinum in several ...
(November 22, 2020) #
MrBeast Jimmy Donaldson (born May 7, 1998), better known as MrBeast, is an American YouTube personality, credited with pioneering a genre of YouTube videos that centers on expensive stunts. His MrBeast YouTube channel had 112.2 million subscribers a ...
(January 4, 2021)


Red Diamond Creator Award

Awarded to channels that reach or surpass 100 million subscribers. Inspired by the Diamond Creator Award, it features a play button triangle with a large dark red crystal. It is also absent from the Creators Awards page. There are currently seven channels that have reached this level: # T-Series (May 29, 2019) #
PewDiePie Felix Arvid Ulf Kjellberg ( , ; born 24 October 1989), better known as PewDiePie ( ), is a Swedish YouTuber known for his Let's Play videos and comedic formatted videos and shows. Kjellberg's popularity on YouTube and extensive media coverage ...
(August 25, 2019) #
Cocomelon ''Cocomelon'' (stylized as CoComelon) is an American YouTube channel and streaming media show acquired by the British company Moonbug Entertainment and maintained by the American company Treasure Studio. Cocomelon specializes in 3D animation ...
(December 12, 2020) #
SET India Sony Entertainment Television (SET) is an Indian Hindi-language general entertainment pay television channel, that was launched on 30 September 1995, and is owned by Culver Max Entertainment, a subsidiary of the Japanese Sony. SET India's You ...
(March 28, 2021) #
MrBeast Jimmy Donaldson (born May 7, 1998), better known as MrBeast, is an American YouTube personality, credited with pioneering a genre of YouTube videos that centers on expensive stunts. His MrBeast YouTube channel had 112.2 million subscribers a ...
(July 28, 2022) #
Kids Diana Show Eva Diana Kidisyuk (born 31 March 2014), known online as ✿ Kids Diana Show, is a Ukrainian YouTuber. Together with her brother Roma (born 22 October 2012) and parents Volodymyr and Olena, she hosts several YouTube channels producing roleplay-o ...
(August 16, 2022) #
Like Nastya Anastasia Sergeyevna Radzinskaya (born January 27, 2014), known online as Like Nastya, is a Russian-American YouTuber. She and her parents, Sergey and Anna Radzinskaya, host several YouTube channels producing original child-oriented stories and ...
(August 25, 2022)


Notes


References


External links

* {{YouTube navbox Creator Awards Awards established in 2012