Yomi Denzel Olaniyi, born 1 August 1996 in
Lausanne, is a Swiss-born Nigerian
entrepreneur and
YouTuber.
Early life, education and beginnings
Yomi Denzel Olaniyi was born in
Lausanne,
Switzerland
). Swiss law does not designate a ''capital'' as such, but the federal parliament and government are installed in Bern, while other federal institutions, such as the federal courts, are in other cities (Bellinzona, Lausanne, Luzern, Neuchâtel ...
, into a family of modest means. His father was an undocumented
immigrant
Immigration is the international movement of people to a destination country of which they are not natives or where they do not possess citizenship in order to settle as permanent residents or naturalized citizens. Commuters, tourists, and ...
from
Nigeria; his mother, who had no formal education, worked in human resources in a large company.
He is the brother of former basketball player
Kaanu Olaniyi
Kaanu Nelson Olaniyi (born March 27, 1998 - Riddes, Switzerland) is a Swiss professional basketball player who plays for BC Boncourt since 2018 of the Swiss Basketball League.
Career
In 2013, Olaniyi moved from Switzerland to France to join fir ...
. During his youth, Olaniyi was an amateur
soccer player.
At the age of 14, he launched his YouTube channel with gaming content. He discovered
drop shipping in 2017, after creating his
online marketing agency. He reached the rank of
sergeant
Sergeant (abbreviated to Sgt. and capitalized when used as a named person's title) is a rank in many uniformed organizations, principally military and policing forces. The alternative spelling, ''serjeant'', is used in The Rifles and other uni ...
in the
army.
He studied at
HEC Lausanne and
Harvard University.
Career
He became a millionaire in less than a year with
e-commerce and
online training business.
He builds his fame through millions of dollars in sales from dropshipping on the
Shopify platform and by running contests on
Instagram
Instagram is a photo and video sharing social networking service owned by American company Meta Platforms. The app allows users to upload media that can be edited with filters and organized by hashtags and geographical tagging. Posts can ...
designed to win prestigious prizes.
Mindeo
Since 2018, he has been the founder of an
online training company, renamed Mindeo in 2022.
Minea
In 2021, he founded a
SaaS, named Minea, which aims to analyze data for e-commerce.
Awards and nominations
References
External links
Official website*
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1996 births
Male YouTubers
Living people
People from Lausanne
Swiss YouTubers
21st-century Swiss businesspeople
Harvard University alumni
Swiss people of Nigerian descent
University of Lausanne alumni
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