Yogi Tea is an American brand offering organic herbal, green and black tea blends. The company is privately held and operated in North America by East West Tea Company, LLC and YOGI TEA GmbH for Europe.
History
Yogi Tea was established in 1984 by
Yogi Bhajan
Harbhajan Singh Khalsa (born Harbhajan Singh Puri) (August 26, 1929 – October 6, 2004), also known as Yogi Bhajan and Siri Singh Sahib to his followers, was an Indian-born American entrepreneur, yoga guru, and spiritual teacher. He introduce ...
, a
Kundalini yoga
Kundalini yoga () derives from ''kundalini'', defined in tantra as energy that lies within the body, frequently at the navel or the base of the spine. In normative tantric systems kundalini is considered to be dormant until it is activated (a ...
instructor and purported sexual assailant whose students named the tea brand.
Bhajan formulated the tea blend's original recipe which is based on
Ayurvedic
Ayurveda () is an alternative medicine system with historical roots in the Indian subcontinent. The theory and practice of Ayurveda is pseudoscientific. Ayurveda is heavily practiced in India and Nepal, where around 80% of the population rep ...
medicine. It consists of cinnamon, cardamom, ginger, cloves and black pepper.
East West Tea Company, LLC bought Yogi Tea in 1972.
U.S. operations
In 2018, the brand moved its American manufacturing operations from
Springfield
Springfield may refer to:
* Springfield (toponym), the place name in general
Places and locations Australia
* Springfield, New South Wales (Central Coast)
* Springfield, New South Wales (Snowy Monaro Regional Council)
* Springfield, Queenslan ...
, Oregon, to a new LEED-certified facility in
Eugene, Oregon. The brand also has a satellite sales and marketing office in
Portland
Portland most commonly refers to:
* Portland, Oregon, the largest city in the state of Oregon, in the Pacific Northwest region of the United States
* Portland, Maine, the largest city in the state of Maine, in the New England region of the northeas ...
, Oregon. Yogi Tea is a sponsor of
NPR
National Public Radio (NPR, stylized in all lowercase) is an American privately and state funded nonprofit media organization headquartered in Washington, D.C., with its NPR West headquarters in Culver City, California. It differs from other ...
programs.
European operations
In Europe, the company manufactures in
Imola
Imola (; rgn, Jômla or ) is a city and ''comune'' in the Metropolitan City of Bologna, located on the river Santerno, in the Emilia-Romagna region of northern Italy. The city is traditionally considered the western entrance to the historical re ...
, Italy, and has offices in
Hamburg
(male), (female) en, Hamburger(s),
Hamburgian(s)
, timezone1 = Central (CET)
, utc_offset1 = +1
, timezone1_DST = Central (CEST)
, utc_offset1_DST = +2
, postal ...
, Germany. In Europe, the company name is YOGI TEA GmbH.
References
{{Reflist
External links
Official EU WebsiteOfficial US Website
Tea brands in the United States
Privately held companies based in Oregon
1984 establishments in Oregon
Springfield, Oregon
Ayurveda in the United States
Imola
Companies based in Hamburg
Benefit corporations
Certified B Corporations in the Food & Beverage Industry