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Noah Olivier Smith (born February 26, 2000), known professionally as Yeat (occasionally stylized as YEAT ), is an American rapper, singer, songwriter, and record producer. He gained recognition in mid-2021 after the release of his mixtape ''4L'' and debut studio album '' Up 2 Më'', with tracks from the latter, including "Gët Busy", "Turban", "Twizzy Rich", and "Monëy So Big", gaining popularity on
TikTok TikTok, known in China as Douyin (), is a short-form video hosting service owned by the Chinese company ByteDance. It hosts user-submitted videos, which can range in duration from 15 seconds to 10 minutes. TikTok is an international version o ...
. In 2022, he released his second studio album, '' 2 Alivë'', and the EP '' Lyfë''. Yeat is recognized as being part of a new wave of SoundCloud rap which is characterized by synth-based instrumentals reminiscent of Georgia rapper
Playboi Carti Jordan Terrell Carter (born September 13, 1996), known professionally as Playboi Carti, is an American rapper. Carter was initially signed to local underground label Awful Records prior to signing with ASAP Mob's AWGE Label under Interscope ...
, called "Rage".


Early life

Noah Olivier Smith was born on February 26, 2000 in
Irvine, California Irvine () is a master-planned city in South Orange County, California, United States, in the Los Angeles metropolitan area. The Irvine Company started developing the area in the 1960s and the city was formally incorporated on December 28, 197 ...
. Smith's mother is
Romanian Romanian may refer to: *anything of, from, or related to the country and nation of Romania **Romanians, an ethnic group **Romanian language, a Romance language *** Romanian dialects, variants of the Romanian language ** Romanian cuisine, tradition ...
while his father is Mexican American. Smith's paternal grandmother is Mexican and hails from
Tijuana Tijuana ( ,"Tijuana"
(US) and
< ...
while his paternal grandfather is
White White is the lightest color and is achromatic (having no hue). It is the color of objects such as snow, chalk, and milk, and is the opposite of black. White objects fully reflect and scatter all the visible wavelengths of light. White o ...
but not sure where he came from. His father was a member of a band and owned many instruments. Yeat grew up in
Portland, Oregon Portland (, ) is a port city in the Pacific Northwest and the list of cities in Oregon, largest city in the U.S. state of Oregon. Situated at the confluence of the Willamette River, Willamette and Columbia River, Columbia rivers, Portland is ...
and was later raised in
Lake Oswego, Oregon Lake Oswego () is a city in the U.S. state of Oregon, primarily in Clackamas County, with small portions extending into neighboring Multnomah and Washington counties. Located about south of Portland and surrounding the Oswego Lake, the town w ...
and attended
Lakeridge High School Lakeridge High School is a four-year public secondary school in Lake Oswego, Oregon, a suburb south of Portland. The second high school in the Lake Oswego School District, it first opened in 1971. Academics In 1987, Lakeridge High School was hon ...
. After graduating, Yeat moved to
New York City New York, often called New York City or NYC, is the most populous city in the United States. With a 2020 population of 8,804,190 distributed over , New York City is also the most densely populated major city in the Un ...
to pursue his music career before eventually moving to
Los Angeles Los Angeles ( ; es, Los Ángeles, link=no , ), often referred to by its initials L.A., is the List of municipalities in California, largest city in the U.S. state, state of California and the List of United States cities by population, sec ...
, where he currently lives.


Career


2015–2021: Career beginnings

Yeat began his career in 2015, originally making music under the name Lil Yeat, but these releases have since been deleted from the Internet. On June 30, 2018, Yeat made his first public appearance under his current moniker, premiering a track called "Brink" on Elevator, a YouTube channel. Yeat has stated that he created the name Yeat while high and trying to come up with one word that sounds familiar to people. His stage name has also been described as a combination of " yeet" and "heat." Yeat has mentioned how his use of
LSD Lysergic acid diethylamide (LSD), also known colloquially as acid, is a potent psychedelic drug. Effects typically include intensified thoughts, emotions, and sensory perception. At sufficiently high dosages LSD manifests primarily mental, vi ...
was able to help him pursue his music career. He released his first mixtape, ''Deep Blue Strips'' on September 20, 2018. On February 21, 2019, he premiered the music video for his track "Stay Up" on Elevator.


2021–present: Viral success, ''Up 2 Më,'' ''2 Alivë, and Lyfë''

Yeat achieved viral success online through platforms such as
TikTok TikTok, known in China as Douyin (), is a short-form video hosting service owned by the Chinese company ByteDance. It hosts user-submitted videos, which can range in duration from 15 seconds to 10 minutes. TikTok is an international version o ...
in 2021. Writing for ''
Pitchfork A pitchfork (also a hay fork) is an agricultural tool with a long handle and two to five tines used to lift and pitch or throw loose material, such as hay, straw, manure, or leaves. The term is also applied colloquially, but inaccurately, to ...
'', Mano Sundaresan commented "Cutting his teeth in the influential online rap collective Slayworld over the last few years, Yeat was always a little stranger than his peers, and consequently cast as a minor figure. But in 2021, his surrealist bent became his superpower." Yeat's music began to gain traction online following his ''4L'' mixtape, which was released June 11, 2021. The ''4L'' project notably included "Sorry Bout That" and "Money Twërk". In August, he released the EP ''Trëndi'' which had increased success with "Mad Bout That" and "Fukit". Also in August, a snippet of his song "Gët Busy" went viral online, attracting considerable media and fan attention upon its release. The song was particularly cited by media outlets for its line: "this song already was turnt but here's a bell", which was immediately followed by the ringing of church bells (which are often incorporated into his songs). Fellow rappers
Drake Drake may refer to: Animals * A male duck People and fictional characters * Drake (surname), a list of people and fictional characters with the family name * Drake (given name), a list of people and fictional characters with the given name * ...
and
Lil Yachty Miles Parks McCollum (born August 23, 1997), known professionally as Lil Boat, is an American rapper, singer, songwriter, and producer. He first gained recognition on the internet in 2015 for his singles "One Night" and "Minnesota" (featuring ...
also referenced the line. On September 10, Yeat released his album ''Up 2 Më'' through an initial one-album deal with Interscope Records and Foundation Media. The album received generally positive reception from music reviewers. After this Interscope and Foundation deal ended, Yeat had fulfilled a promise he made to
Zack Bia Zack Bialobos (born June 9, 1996) is an American socialite, DJ, record executive and club promoter. He initially rose to prominence in the Los Angeles nightlife scene in the late 2010s as a party promoter and DJ. As a music executive, he join ...
, signing to the latter's Field Trip Recordings and Conor Ambrose's Listen To The Kids in a joint venture with
Geffen Records Geffen Records is an American record label established by David Geffen and owned by Universal Music Group through its Interscope Geffen A&M Records imprint. Founded in 1980, Geffen Records has been a part of Interscope Geffen A&M since 1999 and h ...
and Interscope Records. On January 22, 2022, ''Up 2 Më'' made its debut on the ''Billboard'' 200, reaching number 183. Also in January, Yeat announced a release date for his next album ''2 Alivë'' for mid-February. His song "U Could Tëll" was featured in the ''Euphoria'' episode "You Who Cannot See, Think of Those Who Can", which premiered in February. He released the single "Still Countin" on February 11, alongside a music video directed by
Cole Bennett Cole Michael Bennett (born May 14, 1996) is an American business executive, videographer, and music video director. His multimedia company, Lyrical Lemonade, started in 2013 as an internet blog while he was in high school. Early life Cole Be ...
. On February 18, Yeat released his debut album '' 2 Alivë'' through
Geffen Records Geffen Records is an American record label established by David Geffen and owned by Universal Music Group through its Interscope Geffen A&M Records imprint. Founded in 1980, Geffen Records has been a part of Interscope Geffen A&M since 1999 and h ...
, Interscope Records, Field Trip Recordings, Listen To The Kids and Twizzy Rich. It debuted at number 6 on the ''Billboard'' 200 with around 36,000 units sold, making for his highest charting project. On April 1, the deluxe version of ''2 Alivë'' titled ''2 Alivë (Geëk Pack)'' was released. On April 29, he released a single with
Internet Money Records Internet Money Records, often credited as Internet Money, is an American record label and record producer collective. It was founded by American record producer Taz Taylor, who serves as the chief executive officer (CEO). The producer collecti ...
titled "No Handoutz". Yeat was also commissioned to create a song for a
Lyrical Lemonade Cole Michael Bennett (born May 14, 1996) is an American business executive, videographer, and music video director. His multimedia company, Lyrical Lemonade, started in 2013 as an internet blog while he was in high school. Early life Cole Be ...
-produced trailer cut of '' Minions: The Rise of Gru''. "
Rich Minion "Rich Minion" is a song written and performed by American rapper Yeat, released through Back Lot Music, Field Trip Recordings, Listen To The Kids, Geffen Records, and Interscope Records on June 28, 2022 as a single. The song was featured in t ...
" released on June 28. The song was soon associated with "GentleMinions", an Internet meme involving people dressed in formal attire to watch the film. On September 2, Yeat released "
Talk Talk may refer to: Communication * Communication, the encoding and decoding of exchanged messages between people * Conversation, interactive communication between two or more people * Lecture, an oral presentation intended to inform or instruct ...
", a single from his '' Lyfë'' EP, which released a week later on September 9. On October 21, Yeat featured on rapper
YoungBoy Never Broke Again Kentrell DeSean Gaulden (born October 20, 1999), known professionally as YoungBoy Never Broke Again (also known as NBA YoungBoy or simply YoungBoy), is an American rapper. Between 2015 and 2017, he released eight independent mixtapes and steadi ...
's song "I Don't Text Back" off the mixtape ''
Ma' I Got a Family ''Ma' I Got a Family'', also referred to by its full title ''Ma' I Got a Family, A Gangsta Grillz Special Edition Hosted by DJ Drama'' on streaming services, is the nineteenth solo mixtape by American rapper YoungBoy Never Broke Again. It was r ...
''.


Musical style

Yeat began making music that had
Auto-Tune Auto-Tune (or autotune) is an audio processor introduced in 1996 by American company Antares Audio Technologies. Auto-Tune uses a proprietary device to measure and alter pitch in vocal and instrumental music recording and performances. Auto-Tu ...
-infused vocals. In 2021, he adopted a more aggressive and synth-based sound, joining a growing group of rappers that used "rage beats", a sound that became a
SoundCloud SoundCloud is an online audio distribution platform and music sharing website that enables its users to upload, promote, and share audio. Founded in 2007 by Alexander Ljung and Eric Wahlforss, SoundCloud is one of the largest music streaming s ...
staple influenced and pioneered by the lively vocal deliveries and EDM-influenced beat selections of artists such as
Playboi Carti Jordan Terrell Carter (born September 13, 1996), known professionally as Playboi Carti, is an American rapper. Carter was initially signed to local underground label Awful Records prior to signing with ASAP Mob's AWGE Label under Interscope ...
,
SoFaygo Andre Dontrel Burt Jr. (born October 3, 2001), known professionally as SoFaygo (formerly stylized as $oFaygo), is an American rapper and singer. In 2020, Burt released the ''Angelic 7'' mixtape, which was produced by friend and fellow rapper Lil ...
, &
Ken Carson Kenyatta Lee Frazier Jr. (born April 11, 2000), known professionally as Ken Carson, is an American rapper, singer-songwriter, and record producer. He rose to prominence following the release of his second studio album '' X'' (2022), which be ...
. His vocal style has drawn comparisons to notable rappers like Playboi Carti, Future, and
Young Thug Jeffery Lamar Williams (born August 16, 1991), known professionally as Young Thug, is an American rapper, singer, and songwriter. He is considered to be an influential figure of his generation, with his music impacting the modern sound of hip ...
. Yeat has stated the latter two are some of his biggest inspirations. He also cited American rapper T-Pain as one of his biggest influences growing up calling him "The GOAT of Auto-Tune". Yeat's signature vocal preset is based on a vocal chain given to him by frequent collaborator and fellow musician Weiland, who once gave Yeat a vocal chain to record with that was based on the vocal effects Weiland used to record his own music. Yeat has also been noted to employ a unique lingo in his music, coming up with
ad-libs In music and other performing arts, the phrase (; from Latin for 'at one's pleasure' or 'as you desire'), often shortened to "ad lib" (as an adjective or adverb) or "ad-lib" (as a verb or noun), refers to various forms of improvisation. The r ...
and phrases such as "twizzy", "krank", and "luh gëeky", and often referencing
Tonka Tonka is an American producer of toy trucks. The company is known for making steel toy models of construction type trucks and machinery. Maisto International, which makes diecast vehicles, acquired the rights to use the Tonka name in a line of ...
in his lyrics. His father was one of the inspirations for him creating these unique words, as he himself would make up his own words when Yeat was a child. Certain aspects of Yeat's music have led him to be associated with various
Internet memes An Internet meme, commonly known simply as a meme ( ), is an idea, behavior, style, or image that is spread via the Internet, often through social media platforms. What is considered a meme may vary across different communities on the Internet ...
and trends, especially the frequent use of bell sounds in his song's beats.


Discography

* '' Up 2 Më'' (2021) * '' 2 Alivë'' (2022) * ''Aftërlyfe'' (2023)


References


External links

* * {{Authority control 2000 births 21st-century American rappers 21st-century American male singers American male singer-songwriters American male rappers American people of Romanian descent American rappers of Mexican descent American hip hop singers Mumble rappers Living people People from Fullerton, California People from Irvine, California People from Lake Oswego, Oregon Rappers from Los Angeles Rappers from Oregon Singer-songwriters from California Singer-songwriters from Oregon Trap musicians West Coast hip hop musicians