Yandex Metrica Icon

Yandex LLC (russian: link=no, Яндекс, p=ˈjandəks) is a Russian multinational technology company providing Internet-related products and services, including an Internet search engine, information services, e-commerce, transportation, maps and navigation, mobile applications, and online advertising. It primarily serves audiences in Russia and the Commonwealth of Independent States of the former Soviet Union, and has more than 30 offices worldwide.

The firm is the largest technology company in Russia and the second largest search engine on the Internet in Russian, with a market share of over 42%. It also has the largest market share of any search engine from Europe and the Commonwealth of Independent States and is the 5th largest search engine worldwide after Google, Bing, Yahoo!, and Baidu. Its main competitors on the Russian market are Google, VK, and Rambler.

Yandex LLC's holding company, Yandex N.V., is registered in Amsterdam, the Netherlands as a '' naamloze vennootschap'' (Dutch public limited company), has its registered office in Schiphol Airport, and is listed in Nasdaq with a secondary listing in the Moscow Exchange.

Offices

Yandex has offices in 10 countries. The company's technology and business development unit, Yandex Labs, was opened in Silicon Valley in 2008. The Istanbul office was launched together with the company's web portal in Turkey in 2011.

The company opened its first European office in Lucerne in 2012 to serve advertising clients in the EU. Its first research and development office in Europe started operating in Berlin in 2014. The company's Shanghai office was launched in 2015 to facilitate work with Chinese companies operating on the Russian language market.

A new location in Prague was added in December 2021 to accommodate the company's rapidly expanding crowdsourcing, routing, cloud computing, ridesharing and weather forecasting teams.

History

Name

In 1993, Arkady Volozh and Ilya Segalovich, friends since their school days and by then working together to develop search software, invented the word "Yandex" to describe their search technologies. The name initially stood for "Yet Another iNDEXer". However, this is also a bilingual pun on "index" since "Я" ("ya") means "I" in Russian. Another pun is based on the '' yin and yang'' contrast (Russian: инь – индекс, ян – яндекс).

Development

Between 1993 and 1996, the company continued developing its search technologies and released software for searching the Bible. The Yandex.ru search engine was launched on September 23, 1997, and was presented at the Softool exhibition in Moscow. Initially, the search engine was developed by Comptek. In 2000, Yandex was incorporated as a standalone company by Arkady Volozh.

In 1998, Yandex launched contextual advertisement on its search engine.

In September 2005, it opened an office in Ukraine and launched www.yandex.ua. In 2007, Yandex introduced a customized search engine for Ukrainian users; Yandex also opened its development center in Kyiv in May 2007. In 2008, Yandex extended its presence in Ukraine by increasing bandwidth between Moscow data centers and UA-IX in Ukraine fivefold. In 2009, all services of www.yandex.ua were localized for the Ukrainian market. In 2010, Yandex launched its "Poltava" search engine algorithm for Ukrainian users, based on its MatrixNet technology.

On June 20, 2008, it announced the formation of Yandex Labs in Silicon Valley, with an objective to foster "innovation in search and advertising technology".

In 2022, TechCrunch reported that Yandex was selling its media division after the EU sanctioned the former head of its news operation, Lev Gershenzon ( VK confirmed to be the buyer in an Apr 2022 press release). The CNN also reported in March 2022 that Yandex warned it may not be able to pay its debts due to sanctions imposed on Russia. On 12 September 2022 Yandex transferred its domain from yandex.ru to ya.ru. In late November 2022, the holding company announced a review of its ownership with the goal of divestment.

Products and services

In 2001, the company launched the Yandex.Direct online advertising network.

In January 2009, Mozilla Firefox 3.5, replaced Google with Yandex as the default search provider for Russian-language builds.

In August 2009, the company had introduced a player of free legal music in its search results.

In September 2010, Yandex launched Yandex Music, a music streaming service, with a catalogue of 800,000 tracks from 58,000 performers.

On May 19, 2010, it launched an English-only web search engine.

In March 2013, the company added an English user interface to its translation mobile app.

In July 2013, Mail.Ru started placing Yandex Direct ads on its search result pages.

On October 10, 2017, the company introduced its intelligent personal assistant, Alisa (Alice) for Android, iOS, and Microsoft Windows.

On February 16, 2018, the company showed off the first tests of its autonomous cars in Moscow.

Acquisitions

In March 2007, it acquired Russian social networking service moikrug.ru.; on June 16, 2008, Yandex acquired SMILink, a Russian road traffic monitoring agency, to merge with Yandex. Maps services. In September 2008, the company acquired the rights to the Punto Switcher software program, an automatic Russian to English keyboard layout switcher.

In September 2010, it invested in a $4.3 million financing round by Face.com. The company was acquired by Facebook in 2012. In December 2010, the firm launched Yandex.Start to find startups and work with them systematically, and purchased WebVisor's behavior analysis technology in December 2010. In September 2011, it invested in Blekko as part of a $30 million financing round. In November 2011, it acquired software developer SPB Software for $38 million. In June 2012, it acquired a 25% stake in Seismotech, for $1 million. On January 26, 2011, it introduced premium placement opportunity in its Business directory in which advertisers' local small businesses are highlighted. On January 27, 2011, the company acquired single sign-in service Loginza.

In August 2011, Yandex acquired The Tweeted Times, a news delivery startup. In September 2011, it launched a search engine and a range of other services in Turkey, opening an office in Istanbul.

In October 2013, the company acquired KinoPoisk, the biggest Russian movie search engine. In February 2014, Yandex invested several million dollars in MultiShip. In March 2014, it acquired Israeli geolocation startup KitLocate and opened a research and development office in Israel.
In June 2014, it acquired Auto.ru, an online marketplace and classified advertising website for automobiles, for $175 million. In December 2015, it acquired Internet security company Agnitum . On June 6, 2017, the company invested in a $5 million financing round by Doc+. In December 2017, it acquired food delivery Foodfox. On February 7, 2018, Uber and Yandex NV merged their businesses in Russia, Kazakhstan, Azerbaijan, Armenia, Belarus and Georgia. Uber invested $225 million and owns 36.6% stake in the venture while Yandex invested $100 million and owns a 59.3% stake.

In May 2018, Sberbank and Yandex completed a joint venture deal to develop a B2C eCommerce ecosystem. In October 2018, Yandex acquired Edadil (Russian: Едадил, lit. "grocery deals"), a deal aggregator service.

In June 2021, Yandex, VTB Bank, LANIT Group and computer hardware producer Gigabyte founded a joint venture to start producing servers in Russia in 2022. In October 2021, construction of a new plant in Ryazan Oblast was launched with 1 billion roubles during the first stage of investments. The new plant will produce servers, data storage systems, gateways and smart equipment under “Openyard” brand. In January 2022, Yandex acquired "eLama", digital advertising platform, waiting for the approvement from Federal Antimonopoly Service. That same month Yandex has also bought "BandLink" music service.

Finances

The company became profitable in November 2002. In 2004, Yandex sales increased to $17 million, up 1000% in 2 years. The net income of the company in 2004 was $7 million. In June 2006, the weekly revenue of Yandex.Direct context ads system exceeded $1 million. The company's accounting has been audited by Deloitte since 1999.

On May 24, 2011, it raised $1.3 billion in an initial public offering on NASDAQ, the biggest initial public offering for a dot-com company since Google's offering in 2004. Among the largest investors were Baring Vostok Capital Partners, which owned a 30% stake, and Tiger Management, which owned a 15% stake.

In 2013, Yandex became the largest media property in Russia by revenue.

Security

On June 1, 2017, Yandex closed its offices in Kyiv and Odessa, Ukraine after the Security Service of Ukraine raided the offices and accused the company of illegally collecting Ukrainian users’ data and sending it to Russian security agencies. The firm denied any wrongdoing. In May 2017, all Yandex services were banned in Ukraine by Presidential Decree No. 133/2017.

In October and November 2018, Yandex was targeted in a cyberattack using the Regin malware, aimed at stealing technical information from its research and development unit on how users were authenticated. An investigation by Kaspersky Lab attributed the hacks to Five Eyes intelligence agencies.

In June 2019, ''RBC News'' reported that Yandex had refused a request by the Russian Federal Security Service (FSB) under the Yarovaya law to surrender encryption keys that could decrypt the private data of its e-mail service and cloud storage users. The company argued that it was impossible to comply with the relevant law without compromising its users' privacy. Maxim Akimov, Deputy Prime Minister of Russia, said that the government will take action to relieve FSB pressure on the company. Alexander Zharov, head of the Federal Service for Supervision of Communications, Information Technology and Mass Media, subsequently said that Yandex and the FSB had reached an agreement where the company would provide the required data without handing over the encryption keys.

In February 2021 Yandex admitted that one of their system administrators with access rights to Yandex's email service had enabled unauthorized access, leading to almost 5,000 Yandex email inboxes being compromised.

Games

Yandex.Games is Internet gaming platform made by Yandex, which is available on both browser and mobile. As of January 2022, the number of games included in the catalog exceeded 7000, with more than 11 million players a month.Pavel Epishin from Yandex.Games: results of the year
/ref> The platform provides two types of income: advertising and in-app purchases. There is also an in-game currency called "Yans".

Developers add their games to the catalog independently and edit them in the future. All games are moderated. Mandatory requirements include integration with the Yandex.Games SDK, support for HTTPS and offline Service Worker mode. Game developers follow the updates of the platform in the blog, and content is provided by companies all over the world (e.g. Dutch media platform Azerion).

In addition to a wide system of user ratings and reviews, the service uses complex algorithms to create personalized collections: games that have already been played, or those that are likely to be played.

On April 28, 2022, Yande
announced
that it sold News and Blogging Products to VK.

News and media

In April 2014, a movie about the history of Yandex called ''Startup'' was released.

On April 20, 2020, as a result of the COVID-19 pandemic in Russia, Yandex made its home coronavirus testing service free of charge for all residents of Moscow and its surroundings, and will be available to other regions in the future. Previously, it announced the launch of the service on April 16.

In late March 2022, Yandex was the subject of a '' Financial Times'' investigation that had been initiated by the nonprofit organization Me2B Alliance as part of an application auditing campaign led by researcher Zach Edwards. Edwards and four expert researchers, including Cher Scarlett, a former Apple security engineer, found that a software development kit (SDK) called AppMetrica, a product of Yandex, was harvesting data from more than 52,000 applications such as a user's device fingerprint and IP address and storing it in Russia on Yandex's servers, which they said due to Russian law, and the nature of SDKs, could be accessed by Russian authorities without their knowledge and used to identify them. Yandex said of identification by the data collected: "Although theoretically possible, in practice it is extremely hard to identify users based solely on such information collected." Of authority requests for data they said: "Any requests that fail to comply with all relevant procedural and legal requirements are turned down."

According to Meduza investigation published on 5 May 2022, since 2016 the top-5 news on the Yandex's main page are formed on the basis of a secret list of Russian media approved by Presidential Administration of Russia, which includes only pro-Kremlin media.

See also

* Comparison of webmail providers
* Runet
* VK (company)

References

External links

*
*

{{authority control

2011 initial public offerings
Companies based in Moscow
Companies listed on the Nasdaq
Companies listed on the Moscow Exchange
Internet censorship in Ukraine
Internet properties established in 1997
Internet search engines
Russian brands
Web portals
Webmail
Online companies of the Netherlands
Online companies of Russia
Multinational companies headquartered in the Netherlands
Multinational companies headquartered in Russia