YU Televentures was an Indian
consumer electronics
Consumer electronics or home electronics are electronic (analog or digital) equipment intended for everyday use, typically in private homes. Consumer electronics include devices used for entertainment, communications and recreation. Usually r ...
brand that was created on 18 December 2014 as a joint venture between
Cyanogen Inc
Cyanogen is the chemical compound with the formula ( C N)2. It is a colorless and highly toxic gas with a pungent odor. The molecule is a pseudohalogen. Cyanogen molecules consist of two CN groups – analogous to diatomic halogen molecules ...
and
Micromax Informatics Limited. Also, YU holds official
Cyanogen OS
CyanogenMod ( ; CM) is a discontinued open-source operating system for mobile devices, based on the Android mobile platform. It was developed as free and open-source software based on the official releases of Android by Google, with added origin ...
rights in India. On December 2016 the CyanogenMod developer group discontinued the Cyanogen OS. Micromax co-founder Rahul Sharma owns a 99% controlling stake in YU while the remaining 1% is held by two other co-founders, Vikas Jain and Sumeet Arora. Later the YU subbrand of Mircromax was discontinued by the brand and the official site redirected to Micromax's official website. YU Televentures was remade on 7 June 2019.
Products
Phones
YU Yureka
YU Televenture's first mobile phone was called the '
YU Yureka', ran on the
Cyanogen OS
CyanogenMod ( ; CM) is a discontinued open-source operating system for mobile devices, based on the Android mobile platform. It was developed as free and open-source software based on the official releases of Android by Google, with added origin ...
, and was released in January 2015. It is a legal rebranding of the Coolpad F2 and is powered by a 64-bit
Snapdragon 615 SoC alongside 2GB DDR3
RAM. It has a MSM8939 LTE Chipset and integrated Adreno 405 GPU @550Mhz. Yureka was launched with the Cyanogen OS 12 based on
Android Lollipop
Android Lollipop (code name, codenamed Android L during development) is the fifth major version of the Android (operating system), Android mobile operating system developed by Google and the 12th version of Android, spanning versions between 5.0 ...
5.0.2, which allows users to customize their phone. The YU Yureka has now been discontinued on the
Amazon
Amazon most often refers to:
* Amazons, a tribe of female warriors in Greek mythology
* Amazon rainforest, a rainforest covering most of the Amazon basin
* Amazon River, in South America
* Amazon (company), an American multinational technology c ...
website.
[Yureka First Impressions">]
The YU Yureka Plus was an improved version of the YU Yureka and was released in July 2015, which is a rebranding of Coolpad 8675-fhd. It had an improved 13MP Camera, 1080p Full HD display, and ran on Cyanogen OS 12.1. After that, the company also released the stock Android version of the phone running
Android KitKat
Android KitKat is the codename for the eleventh Android mobile operating system, representing release version 4.4. Unveiled on September 3, 2013, KitKat focused primarily on optimizing the operating system for improved performance on entry-level ...
. The company promised to release the
Android Lollipop
Android Lollipop (code name, codenamed Android L during development) is the fifth major version of the Android (operating system), Android mobile operating system developed by Google and the 12th version of Android, spanning versions between 5.0 ...
update for the Stock
Android
Android may refer to:
Science and technology
* Android (robot), a humanoid robot or synthetic organism designed to imitate a human
* Android (operating system), Google's mobile operating system
** Bugdroid, a Google mascot sometimes referred to ...
version phone in 1 year but the company was not able to fulfill their promise due to the closure of
Cyanogen Inc.
Yu Yureka Note is a Note version of the smartphone, with 6-inch display and also 4000 mAh battery.
Yu Yureka S, another improved version of Yu Yureka, was released in August 2016. It has an improved Octa-Core Snapdragon 616 Processor and powered by Adreno 405 GPU to support 3D games.
YU Yuphoria
The YU Yuphoria, released on May 12, 2015, had almost exactly the same technical specifications as the YU Yureka except for the
Camera
A camera is an Optics, optical instrument that can capture an image. Most cameras can capture 2D images, with some more advanced models being able to capture 3D images. At a basic level, most cameras consist of sealed boxes (the camera body), ...
and Chipset. It came with 2GB RAM, 16GB
ROM
Rom, or ROM may refer to:
Biomechanics and medicine
* Risk of mortality, a medical classification to estimate the likelihood of death for a patient
* Rupture of membranes, a term used during pregnancy to describe a rupture of the amniotic sac
* R ...
, 1.2 GHz Snapdragon 410 processor (MSM8916 chipset) and a 5-inch 720p screen with
Gorilla Glass 3. It had a 8MP rear camera and a 5MP front camera. It came with two variants. The first variant 'YU5010' came with Cyanogen OS 12 based on Android 5.0 (upgradable to 5.1.1), and later YU released the 'YU5010A' variant with stock Android 5.1.1 installed onto it. The YU5010A variant later received an update, which enabled VoLTE support on the device.
YU Yutopia
The YU Yutopia was the successor to the YU Yuphoria and was released on 17 December 2015.
It had Snapdragon 810, a 5.2 inch 2K Screen(WQHD), 4 GB RAM, 32GB ROM, a 3000 mAh battery with QuickCharge, and a
fingerprint sensor.
YU Yunicorn
The YU Yunicorn was the successor to the YU Yutopia and was released on 31 May 2016. The device is powered by a Helio P10
MediaTek 1.8 GHz octa-core, 64-bit chipset which is paired with 4 GB of RAM. Other specifications include a 5.5-inch full HD IPS display, 32 GB ROM, a 4,000 mAh battery and a fingerprint sensor. It has a 13 MP rear camera and a 5 MP front camera.
YU Yunique
YU Yunique is a budget version 4G phone from YU was launched in September 2015. It is powered by 1.2-GHz quad-core Qualcomm Snapdragon 410 processor and it comes with 1GB of RAM with 4.7 inch display in just $80 or ₹5000. During the time of release in India this phone was considered as best budget phone around this price.
Yu Yunique Plus smartphone was launched in August 2016 which is upgraded to 2 GB of RAM.
YU Yureka Black
The YU Yureka Black was released in June 2017 runs on Qualcomm Snapdragon 430. It has a 4GB RAM and fingerprint sensor. It sport a 13MP back camera and 8MP front camera. Came with Android Marshmallow, and updatable to Android Nougat 7.1.1 via OTA
YU Yunique 2
The YU Yunique 2 was released in July 2017 runs on MediaTek MT6737 quad core processor and has 2GB RAM & 16GB ROM. Itsports a13MP rear camera and a 5MP front camera and is powered by
Android Nougat v7.0.
YU Yureka 2
The YU Yureka 2 was released in September 2017 and runs on Qualcomm Snapdragon 625 chipset, having 4 gigabytes of RAM and 4000 mAh battery. It has 16MP rear camera and 8MP shooter in the front. It supports quick charge 3. It was a direct competitor to the
Xiaomi Redmi Note 4
The Xiaomi Redmi Note 4 is the fourth smartphone under the Redmi Note series developed by Xiaomi Inc. It is a part of Xiaomi's budget Redmi smartphone lineup. It has two variants : The older version sold as Redmi Note 4 is powered by a Deca-core ...
YU Ace
As of November 2018, this is the latest smartphone by YU Televentures, launched in September 2018. It runs on Mediatek MT6739WW chipset a quad core 1.5 GHz processor, and comes in 2 variants, a 2GB RAM / 16 GB ROM variant and a 3 GB RAM / 32 GB ROM variant. The device came with
Android 8.0 Oreo. The YU Ace costs Rs 5,999 & Rs 6,999 for the variants 2GB RAM/16GB ROM & 3GB RAM/32GB ROM respectively.
Health Devices
YUfit
YU Televentures released the YUFit fitness tracking band on July 29, 2015. Similarly to other fitness tracking bands, it can track fitness information such as burnt calories, steps taken, and the calorie content of food items.
HealthYU
The HealthYU was another health device released by YU Televentures on July 29, 2015. It is used to monitor health data such as blood pressure, body temperature, and heart rate.
YUFit fitness band, HealthYu health tracker launched in India
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References
{{Major mobile device companies
Micromax Mobile
Mobile phone companies of India
Mobile phone manufacturers
Companies based in Gurgaon
Indian companies established in 2014
Indian brands
2014 establishments in Haryana
Telecommunications companies established in 2014