XERB-AM/XHRB-FM is a

radio station Radio broadcasting is transmission of audio (sound), sometimes with related metadata, by radio waves to radio receivers belonging to a public audience. In terrestrial radio broadcasting the radio waves are broadcast by a land-based radio ...

Mexico Mexico (Spanish: México), officially the United Mexican States, is a country in the southern portion of North America. It is bordered to the north by the United States; to the south and west by the Pacific Ocean; to the southeast by Guatema ...

, broadcasting on 810 AM and 89.9 FM in

Cozumel Cozumel (; yua, Kùutsmil) is an island and municipality in the Caribbean Sea off the eastern coast of Mexico's Yucatán Peninsula, opposite Playa del Carmen. It is separated from the mainland by the Cozumel Channel and is close to the Yucatán ...

Quintana Roo Quintana Roo ( , ), officially the Free and Sovereign State of Quintana Roo ( es, Estado Libre y Soberano de Quintana Roo), is one of the 31 states which, with Mexico City, constitute the 32 federal entities of Mexico. It is divided into 11 mu ...

History

The first station to carry the XERB callsign was a

border blaster A border blaster is a broadcast station that, though not licensed as an external service, is, in practice, used to target another country. The term "border blaster" is of North American origin, and usually associated with Mexican AM station ...

on 1090 kHz in

Rosarito Beach Rosarito is a coastal city in Playas de Rosarito Municipality, Baja California, situated on the Pacific Coast of Mexico. As of 2010, the city had a population of 65,278. Located south of the US-Mexico border, Rosarito is a part of the greater S ...

Baja California Baja California (; 'Lower California'), officially the Free and Sovereign State of Baja California ( es, Estado Libre y Soberano de Baja California), is a state in Mexico. It is the northernmost and westernmost of the 32 federal entities of Mex ...

, which was branded as The Mighty 1090. That station continues to broadcast today with the call sign XEPRS. In 1973, XERB became world-famous when

George Lucas George Walton Lucas Jr. (born May 14, 1944) is an American filmmaker. Lucas is best known for creating the ''Star Wars'' and ''Indiana Jones'' franchises and founding Lucasfilm, LucasArts, Industrial Light & Magic and THX. He served as chairm ...

featured the station as the source for the musical soundtrack of his motion picture ''

American Graffiti ''American Graffiti'' is a 1973 American coming-of-age comedy-drama film directed by George Lucas, produced by Francis Ford Coppola, written by Willard Huyck, Gloria Katz and Lucas, and starring Richard Dreyfuss, Ron Howard (billed as Ronn ...

''. The XERB callsign returned in January 1986 on the other end of Mexico, in

Cozumel, Quintana Roo Cozumel (; yua, Kùutsmil) is an island and municipality in the Caribbean Sea off the eastern coast of Mexico's Yucatán Peninsula, opposite Playa del Carmen. It is separated from the mainland by the Cozumel Channel and is close to the Yucatán ...

, when a concession was issued for 1170 kHz to Luis Alberto Pavía Mendoza. That XERB, which later moved to 810 kHz, is now also on FM as XHRB-FM 89.9. It is known as Sol Stereo.

References

Radio stations in Quintana Roo Cozumel Radio stations established in 1986 {{Quintana Roo-radio-station-stub