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WWRZ (98.3
MHz The hertz (symbol: Hz) is the unit of frequency in the International System of Units (SI), equivalent to one event (or cycle) per second. The hertz is an SI derived unit whose expression in terms of SI base units is s−1, meaning that one he ...
) is a
commercial Commercial may refer to: * a dose of advertising conveyed through media (such as - for example - radio or television) ** Radio advertisement ** Television advertisement * (adjective for:) commerce, a system of voluntary exchange of products and s ...
FM
radio station Radio broadcasting is transmission of audio (sound), sometimes with related metadata, by radio waves to radio receivers belonging to a public audience. In terrestrial radio broadcasting the radio waves are broadcast by a land-based radi ...
in
Fort Meade, Florida Fort Meade is a city in Polk County, Florida, Polk County, Florida, United States. , the population recorded by the U.S. Census Bureau is 6,203. It is part of the Lakeland, Florida, Lakeland–Winter Haven, Florida, Winter Haven Lakeland-Winte ...
, broadcasting to the Lakeland- Winter Haven area of
Central Florida Central Florida is a region of the U.S. state of Florida. Different sources give different definitions for the region, but as its name implies it is usually said to comprise the central part of the state, including the Tampa Bay area and the Gr ...
. It broadcasts an adult hits
radio format A radio format or programming format (not to be confused with broadcast programming) describes the overall content broadcast on a radio station. The radio format emerged mainly in the United States in the 1950s, at a time when radio was compelle ...
and is owned by
Hall Communications Hall Communications, Inc. is a broadcasting company based in Lakeland, Florida. The company currently owns 17 radio stations in Polk County, Florida; eastern Connecticut; New Bedford, Massachusetts; and Burlington, Vermont. History The company ...
.


Programming

Prior to January 2, 2006, the station was dubbed "98.3 The Rose" and had an
Adult Contemporary Adult contemporary music (AC) is a form of radio-played popular music, ranging from 1960s vocal and 1970s soft rock music to predominantly ballad-heavy music of the present day, with varying degrees of easy listening, pop, soul, R&B, quie ...
format. Currently, the station uses the slogan "Big Hits" with a playlist that includes new wave, pop, rock, and dance hits. Songs from the 1970s through the 2000s are included. Current on air personalities include co-sidekicks Eric Michaels and Mike Lee. The rest of the schedule is largely
automated Automation describes a wide range of technologies that reduce human intervention in processes, namely by predetermining decision criteria, subprocess relationships, and related actions, as well as embodying those predeterminations in machines ...
, as is typical of most adult hits stations.


HD subchannels and translators

WWRZ simulcasts several stations on its HD subchannels. These subchannels are relayed by several translators.


Former logo


External links


WWRZ Official Website
*

WRZ Adult hits radio stations in the United States Radio stations established in 1990 1990 establishments in Florida {{Florida-radio-station-stub