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WMFD (630
kHz The hertz (symbol: Hz) is the unit of frequency in the International System of Units (SI), equivalent to one event (or cycle) per second. The hertz is an SI derived unit whose expression in terms of SI base units is s−1, meaning that on ...
) is a
commercial Commercial may refer to: * a dose of advertising conveyed through media (such as - for example - radio or television) ** Radio advertisement ** Television advertisement * (adjective for:) commerce, a system of voluntary exchange of products and s ...
AM
radio station Radio broadcasting is transmission of audio (sound), sometimes with related metadata, by radio waves to radio receivers belonging to a public audience. In terrestrial radio broadcasting the radio waves are broadcast by a land-based radio ...
in
Wilmington, North Carolina Wilmington is a port city in and the county seat of New Hanover County in coastal southeastern North Carolina, United States. With a population of 115,451 at the 2020 census, it is the eighth most populous city in the state. Wilmington is the ...
. It is owned by the Capitol Broadcasting Company and broadcasts a
sports Sport pertains to any form of competitive physical activity or game that aims to use, maintain, or improve physical ability and skills while providing enjoyment to participants and, in some cases, entertainment to spectators. Sports can, th ...
format Format may refer to: Printing and visual media * Text formatting, the typesetting of text elements * Paper formats, or paper size standards * Newspaper format, the size of the paper page Computing * File format, particular way that informatio ...
, primarily from
ESPN Radio ESPN Radio, which is alternately platform-agnostically branded as ESPN Audio, is an American sports radio network and extension of the ESPN television network. It was launched on January 1, 1992, under the original banner of "SportsRadio ESPN". ...
. The
radio studio A recording studio is a specialized facility for sound recording, mixing, and audio production of instrumental or vocal musical performances, spoken words, and other sounds. They range in size from a small in-home project studio large enoug ...
s and offices are on North Kerr Avenue in Wilmington. The radio station carries the games of the Cape Fear
Rugby Rugby may refer to: Sport * Rugby football in many forms: ** Rugby league: 13 players per side *** Masters Rugby League *** Mod league *** Rugby league nines *** Rugby league sevens *** Touch (sport) *** Wheelchair rugby league ** Rugby union: 1 ...
Football Club. By day, WMFD’s power is 800
watt The watt (symbol: W) is the unit of power or radiant flux in the International System of Units (SI), equal to 1 joule per second or 1 kg⋅m2⋅s−3. It is used to quantify the rate of energy transfer. The watt is named after James Wa ...
s; at night it slightly increases its power to 1,000 watts. A
directional antenna A directional antenna or beam antenna is an antenna which radiates or receives greater power in specific directions allowing increased performance and reduced interference from unwanted sources. Directional antennas provide increased performance ...
with a three-
tower array A tower array is an arrangement of multiple radio towers which are mast radiators in a phased array. They were originally developed as ground-based tracking radars. Tower arrays can consist of free-standing or guyed towers or a mix of them. Tower a ...
is used at all times to protect other stations on
630 AM The following radio stations broadcast on AM frequency 630 kHz: 630 AM is a regional U.S. broadcast frequency. 630 kHz is a Philippine clear-channel frequency used by NTC. DZMM share Class A status at 630 kHz and being defunctional because of ...
from interference. The
transmitter In electronics and telecommunications, a radio transmitter or just transmitter is an electronic device which produces radio waves with an antenna (radio), antenna. The transmitter itself generates a radio frequency alternating current, which i ...
is off Sampson Street in
Navassa, North Carolina Navassa is a town in Brunswick County, North Carolina, United States. The population was 1,505 at the 2010 census, up from 479 in 2000. Navassa is part of the Wilmington, North Carolina metropolitan area. History A post office called Navassa ...
. Programming is
simulcast Simulcast (a portmanteau of simultaneous broadcast) is the broadcasting of programmes/programs or events across more than one resolution, bitrate or medium, or more than one service on the same medium, at exactly the same time (that is, simultane ...
on 250-watt
FM translator A broadcast relay station, also known as a satellite station, relay transmitter, broadcast translator (U.S.), re-broadcaster (Canada), repeater (two-way radio) or complementary station (Mexico), is a broadcast transmitter which repeats (or tran ...
W269DF at 101.7
MHz The hertz (symbol: Hz) is the unit of frequency in the International System of Units (SI), equivalent to one event (or cycle) per second. The hertz is an SI derived unit whose expression in terms of SI base units is s−1, meaning that one he ...
. WMFD is also heard on the
HD Radio HD Radio (HDR) is a trademark for an in-band on-channel (IBOC) digital radio broadcast technology. It generally simulcasts an existing analog radio station in digital format with less noise and with additional text information. HD Radio is used ...
digital subchannel In broadcasting, digital subchannels are a method of transmitting more than one independent program stream simultaneously from the same digital radio or television station on the same radio frequency channel. This is done by using data compress ...
of co-owned 99.9
WKXB WKXB (99.9 FM "Jammin' 99.9") is a rhythmic oldies formatted broadcast radio station licensed to Boiling Spring Lakes, North Carolina and serving the Wilmington, North Carolina area. History WKXB launched as WPGF-FM, sister station to 1470/ WPG ...
-HD3.


History

WMFD
signed on Signing may refer to: * Using sign language * Signature A signature (; from la, signare, "to sign") is a handwritten (and often stylized) depiction of someone's name, nickname, or even a simple "X" or other mark that a person writes on do ...
the air on . It is Wilmington's oldest, though not its first, radio station. It has retained its original
call sign In broadcasting and radio communications, a call sign (also known as a call name or call letters—and historically as a call signal—or abbreviated as a call) is a unique identifier for a transmitter station. A call sign can be formally assigne ...
throughout its history. In 1954, the station launched WMFD-TV Channel 6, Wilmington's first TV station, now
WECT WECT (channel 6) is a television station in Wilmington, North Carolina, United States, affiliated with NBC. It is owned by Gray Television, which provides certain services to Fox Broadcasting Company, Fox affiliate WSFX-TV (channel 26) under a ...
. In May 1996, Community Broadcasting sold radio stations WMFD, WUOY, and WBMS to a new company called Ocean Broadcasting. As a talk station, WMFD added Dr. Laura Schlessinger and
The Fabulous Sports Babe ''The Fabulous Sports Babe'' was a semi-fictional character who hosted various American sports radio broadcasts. The program, hosted by Tampa Bay area resident Nanci Donnellan, was syndicated across the United States on both ESPN Radio and ESPN2, ...
, as well as
CNN Headline News HLN is an American basic cable network. Owned by Warner Bros. Discovery, the network primarily carries true crime programming. The channel was originally launched on January 1, 1982 by Turner Broadcasting as CNN2 (later renamed Headline News ...
part of the time. In 1999, WMFD was airing
Don Imus John Donald Imus Jr. (July 23, 1940 – December 27, 2019), also known mononymously as Imus, was an American radio personality, television show host, recording artist, and author. His radio show, ''Imus in the Morning'', was aired on various stat ...
' morning show from
New York City New York, often called New York City or NYC, is the List of United States cities by population, most populous city in the United States. With a 2020 population of 8,804,190 distributed over , New York City is also the L ...
. In 2000, WMFD changed to
sports radio Sports radio (or sports talk radio) is a radio format devoted entirely to discussion and broadcasting of sporting events. A widespread programming genre that has a narrow audience appeal, sports radio is characterized by an often- boisterous on-ai ...
and added the minor-league baseball team Wilmington Waves. In July 2004,
NextMedia Group NextMedia Group was an out-of-home media company headquartered in Greenwood Village, Colorado. NextMedia owns and operates 33 AM and FM stations, 5,700 outdoor advertising display across several regions and markets, as well as an interactive divi ...
purchased WRQR, WAZO, and WMFD from Ocean Broadcasting, and WKXB and WSFM from Sea-Comm Inc. In July 2008,
Capitol Broadcasting The Capitol Broadcasting Company, Inc. (CBC) is an American media company based in Raleigh, North Carolina. Capitol owns three television stations and nine radio stations in the Raleigh–Durham and Wilmington areas of North Carolina and the D ...
announced its purchase of NextMedia's Wilmington stations.


Translator

In addition to the main station, WMFD is relayed by
FM translator A broadcast relay station, also known as a satellite station, relay transmitter, broadcast translator (U.S.), re-broadcaster (Canada), repeater (two-way radio) or complementary station (Mexico), is a broadcast transmitter which repeats (or tran ...
W269DF 101.7 to widen its broadcast area. This station rebroadcast WLTT prior to 2014.


References


External links


Official WebsiteESPN-WMFD-959FM-and-AM630 facebook
* *
FCC History Cards for WMFD
(covering 1934-1981) {{ESPN North Carolina MFD ESPN Radio stations Radio stations established in 1935 Sports in Wilmington, North Carolina