WLUB (105.7

MHz The hertz (symbol: Hz) is the unit of frequency in the International System of Units (SI), equivalent to one event (or cycle) per second. The hertz is an SI derived unit whose expression in terms of SI base units is s−1, meaning that one he ...

) is a commercial FM

radio station Radio broadcasting is transmission of audio (sound), sometimes with related metadata, by radio waves to radio receivers belonging to a public audience. In terrestrial radio broadcasting the radio waves are broadcast by a land-based radio ...

licensed A license (or licence) is an official permission or permit to do, use, or own something (as well as the document of that permission or permit). A license is granted by a party (licensor) to another party (licensee) as an element of an agreeme ...

Augusta, Georgia Augusta ( ), officially Augusta–Richmond County, is a consolidated city-county on the central eastern border of the U.S. state of Georgia (U.S. state), Georgia. The city lies across the Savannah River from South Carolina at the head of its navig ...

. The station is owned by

iHeartMedia, Inc. iHeartMedia, Inc., formerly CC Media Holdings, Inc., is an American mass media corporation headquartered in San Antonio, Texas. It is the holding company of iHeartCommunications, Inc. (formerly Clear Channel Communications, Inc.), a company fou ...

and airs a

country music Country (also called country and western) is a genre of popular music that originated in the Southern and Southwestern United States in the early 1920s. It primarily derives from blues, church music such as Southern gospel and spirituals, ...

radio format A radio format or programming format (not to be confused with broadcast programming) describes the overall content broadcast on a radio station. The radio format emerged mainly in the United States in the 1950s, at a time when Radio broadcasting, ...

. WLUB calls itself "105.7 The Bull." As with many country stations owned by iHeart, WLUB carries the nationally syndicated ''

Bobby Bones Show ''The Bobby Bones Show'' is an American nationally syndicated country music radio show aired during the morning drive. The Bobby Bones Show originated in Austin, Texas, but now originates from studios at WSIX-FM in Nashville. The show is syndica ...

'' from

Nashville Nashville is the capital city of the U.S. state of Tennessee and the seat of Davidson County. With a population of 689,447 at the 2020 U.S. census, Nashville is the most populous city in the state, 21st most-populous city in the U.S., and the ...

on weekday mornings. The station is licensed by the

Federal Communications Commission The Federal Communications Commission (FCC) is an independent agency of the United States federal government that regulates communications by radio, television, wire, satellite, and cable across the United States. The FCC maintains jurisdiction ...

(FCC) to broadcast with an

effective radiated power Effective radiated power (ERP), synonymous with equivalent radiated power, is an IEEE standardized definition of directional radio frequency (RF) power, such as that emitted by a radio transmitter. It is the total power in watts that would hav ...

(ERP) of 100 kW from an antenna 371 meters (1217 feet) in

height above average terrain Height above average terrain (HAAT), or (less popularly) effective height above average terrain (EHAAT), is the vertical position of an antenna site is above the surrounding landscape. HAAT is used extensively in FM radio and television, as it is ...

(HAAT), giving it a wide coverage area, reaching

Columbia, South Carolina Columbia is the capital of the U.S. state of South Carolina. With a population of 136,632 at the 2020 census, it is the second-largest city in South Carolina. The city serves as the county seat of Richland County, and a portion of the city ...

to the northeast and nearly to

Athens, Georgia Athens, officially Athens–Clarke County, is a consolidated city-county and college town in the U.S. state of Georgia. Athens lies about northeast of downtown Atlanta, and is a satellite city of the capital. The University of Georgia, the sta ...

to the west. WLUB's studios are located at the Augusta Corporate Center near the

I-20 Interstate 20 (I‑20) is a major east–west Interstate Highway in the Southern United States. I-20 runs beginning at an interchange with I-10 in Scroggins Draw, Texas, and ending at an interchange with I-95 in Florence, South Carolina. Between ...

I-520 Interstate 520 (I-520) is a auxiliary Interstate Highway that encircles most of Augusta, Georgia, and North Augusta, South Carolina, as a three-quarter beltway around the western, southern, and eastern parts of the main part of the August ...

interchange in Augusta, and the

transmitter In electronics and telecommunications, a radio transmitter or just transmitter is an electronic device which produces radio waves with an antenna (radio), antenna. The transmitter itself generates a radio frequency alternating current, which i ...

tower is in

Beech Island, South Carolina Beech Island is an unincorporated community and census-designated place (CDP) in Aiken County, South Carolina, United States.Walter Edgar, Ed.: ''The South Carolina Encyclopedia'', The University of South Carolina Press, Columbia, S.C., 2006, p. 6 ...

. WLUB operates a

classic rock Classic rock is a US radio format which developed from the album-oriented rock (AOR) format in the early 1980s. In the United States, the classic rock format comprises rock music ranging generally from the mid-1960s through the mid 1990s, primar ...

-formatted station on its

HD Radio HD Radio (HDR) is a trademark for an in-band on-channel (IBOC) digital radio broadcast technology. It generally simulcasts an existing analog radio station in digital format with less noise and with additional text information. HD Radio is used ...

subchannel and on

translator Translation is the communication of the Meaning (linguistic), meaning of a #Source and target languages, source-language text by means of an Dynamic and formal equivalence, equivalent #Source and target languages, target-language text. The ...

W292EE as ''Eagle 106.3''.

History

WLUB

signed on Signing may refer to: * Using sign language * Signature A signature (; from la, signare, "to sign") is a handwritten (and often stylized) depiction of someone's name, nickname, or even a simple "X" or other mark that a person writes on do ...

in July 1994. It began life as Eagle 102 - a

classic hits Classic hits is a radio format which generally includes songs from the top 40 music charts from the late 1960s to the early 2000s, with music from the 1980s serving as the core of the format. Music that was popularized by MTV in the early 1980s ...

station, broadcasting on the 102.3 frequency. That frequency had previously been WGUS - Big Gus (Country), Power 102 (

contemporary hit radio Contemporary hit radio (also known as CHR, contemporary hits, hit list, current hits, hit music, top 40, or pop radio) is a radio format that is common in many countries that focuses on playing current and recurrent popular music as determined by ...

), and Froggy 102 (Country) before settling on a

format using the

call letters In broadcasting and radio communications, a call sign (also known as a call name or call letters—and historically as a call signal—or abbreviated as a call) is a unique identifier for a transmitter station. A call sign can be formally assigne ...

WEKL. After years of dominating the rock market in Augusta with only a 6,000 watt signal, on August 13, 2007 WEKL traded frequencies with sister country station WIBL, becoming "Eagle 105.7" while WIBL moved to 102.3, becoming "102.3 The Bull". The 105.7 frequency began in 1952 as WAUG-FM, simulcasting AM 1050 WAUG (now

WFAM WFAM (1050 kHz) is a commercial AM radio station in Augusta, Georgia. It has a Christian talk and teaching radio format and is owned by Wilkins Communications Network. WFAM carries shows by national Christian leaders as well as local preachers ...

). The station was sold in 1980 and became WYMX with an

album rock Album-oriented rock (AOR, originally called album-oriented radio) is an FM radio format created in the United States in the 1970s that focuses on the full repertoire of rock albums and is currently associated with classic rock. Album-orient ...

format known as "Rock 106". This format lasted until 1984 when it became WFMG with an

adult contemporary Adult contemporary music (AC) is a form of radio-played popular music, ranging from 1960s vocal and 1970s soft rock music to predominantly ballad-heavy music of the present day, with varying degrees of easy listening, pop, soul, R&B, quie ...

format known as "M105". WFMG then became "Sunny 105" in early 1986 under the WZNY call letters. In 1994, WZNY was acquired by Savannah Valley Broadcasting, which owned longtime contemporary hits outlet

WBBQ WBBQ-FM (104.3 MHz) is a commercial FM radio station in Augusta, Georgia. It carries an adult contemporary radio format and is owned by iHeartMedia, Inc. For much of November and December, WBBQ-FM switches to Christmas music. The radio stu ...

. A format and airstaff swap was done in August of that year as WBBQ went AC and WZNY became CHR and within a year's time came to be known as Y-105. In September, 2004, WZNY was reborn as "105.7 The Bull", a gold-leaning

country A country is a distinct part of the world, such as a state, nation, or other political entity. It may be a sovereign state or make up one part of a larger state. For example, the country of Japan is an independent, sovereign state, while the ...

outlet with the new call letters of WIBL. On April 1, 2010, classic rock WEKL 102.3 flipped its format to

Top 40 In the music industry, the Top 40 is the current, 40 most-popular songs in a particular genre. It is the best-selling or most frequently broadcast popular music. Record charts have traditionally consisted of a total of 40 songs. "Top 40" or " con ...

, becoming "Y102.3", and soon after returned to the WZNY call sign, with the classic rock format and call sign moving from 102.3 to 105.7 as "105.7 The Eagle." On November 8, 2013, WZNY began stunting with a simulcast of WEKL as it assumed WEKL's format as "Eagle 102.3". WEKL, in return, flipped back to Country as "G105.7, Georgia-Lina's NEW Country". On November 21, 2013, WEKL changed its call sign to WSCG to reflect the new format, and the WEKL call sign returned to WZNY, dropping the WZNY call sign from the Augusta area for a second time. The station brought back the syndicated ''Bobby Bones Show'' to mornings on January 2, 2014. It was originally heard for a brief period on Top 40 outlet Y102.3, ironically the station it replaced. On April 15, 2016, WSCG became ''105.7 The Bull'' and changed its call sign to WLUB. On the same day, a companion classic country station was launched on WLUB-HD2 and on translator W292EE as ''106.3 Bull Icons''. On March 11, 2019, WLUB-HD2 and W292EE began simulcasting

WEKL WEKL, known on-air as " K-Love", is a Contemporary Christian radio station in the United States, licensed by the Federal Communications Commission (FCC) to Augusta, Georgia, broadcasting on 102.3 MHz with an ERP of 1.5 kW. Its stud ...

and rebranded as Eagle 106.3 which was in the process of being sold to

Educational Media Foundation Educational Media Foundation (formerly EMF Broadcasting, abbreviated EMF) is an American nonprofit Christian media ministry based in Franklin, Tennessee, a suburb of Nashville. EMF is the parent company of K-LOVE and Air1—the world's largest ...

, becoming an affiliate of K-Love on May 31, 2019.

Current 105.7 The Bull Line Up

Weekdays :6 am − 10 am: ''The Bobby Bones Show'' :10 am - 3 pm: Blaine :3 pm − 7 pm: Beth :7 pm − 12 m: Wayne D :12 am − 6 am: ''After Midnite with Cody Alan'' Saturdays :6 am − 10 am: ''The Bobby Bones Show'' :10 am - 2 pm: Dusty :2 pm − 7 pm: Angie Ward :7 pm − 12 m: ''Country House Party'' :12 am − 6 am: ''After Midnite with Cody Alan'' Sundays :6 am − 10 am: Jamie Martin :10 am - 2 pm: Dusty :2 pm − 7 pm: Angie Ward :7 pm − 8 pm: ''Women of iHeartCountry'' :8 pm - 12 m: Brooke Taylor :12 am − 6 am: ''After Midnite with Cody Alan''

Previous Logos

HD2 translator

References

External links

105.7 The Bull websiteEagle 106.3 website
* * * {{coord, 33.421528, N, 81.838444, W, type:landmark_region:US_source:FCC, display=title

LUB Lub may refer to: * Supremum, least upper bound * Lub, Oman Lub is a village in Dhofar Governorate, in southwestern Oman.National Geospatial-Intelligence Agency. GeoNames GeoNames (or GeoNames.org) is a user editable geographical database ...

Country radio stations in the United States Radio stations established in 1952 IHeartMedia radio stations